WNBA Tip-Off 2024: CBS Sports Commits to Women's Pro Basketball With Full Onsite Productions The graphics package has been rebranded to match the league's timeouts, rules By Kristian Hern ndez, Senior Editor
Friday, May 24, 2024 - 10:49 am
Print This Story | Subscribe
Story Highlights
Rookies are finding their footing, veterans are integrating new players into their huddles, and the WNBA is getting started on CBS and CBS Sports Network. CBS Sports' first broadcast of the season - Saturday, May 25 with the New York Liberty vs. Minnesota Lynx at 1 p.m. ET - will signal its renewed commitment to the league, which will feature all onsite productions for games on CBS and continued reliance on local networks for games on CBS Sports Network.
This the first year that we're internally producing broadcasts of the WNBA, says Todd Keryc, coordinating producer, remote production, CBS Sports. We're excited to put all of our efforts behind these games.
Going In-House: Broadcaster Opts for Onsite Route for Eight-Game Slate on CBS The 2024 season will offer WNBA fans an impressive, eight-game schedule on CBS. As with its other sports properties, the broadcaster is choosing to produce these over-the-air matchups via the traditional onsite method.
CBS Sports begins its 2024 WNBA coverage with the New York Liberty vs. the Minnesota Lynx on CBS on Saturday, May 25.
Game Creek Video Columbia and Celtic are the designated mobile units for the package. Having production and operations onsite in every venue allows coverage to be ratcheted up to its fullest potential. The productions will feature six cameras, multiple Marshall POVs, and a new graphics package reflecting the league's timeouts and rules. On the audio side, the familiar push-to-talk referee system with which officials explain calls to the viewing audience will be seen on the broadcasts.
Keryc aims to bring the broadcast quality that fans are used to seeing on CBS: These games will look, feel, and sound as if you were watching NFL, college football, or college basketball on our network.
The 12-game schedule on CBS Sports Network will continue to be produced via a clean feed provided by the home team's network. For example, Marquee Sports Network will send its feed for Connecticut Sun vs. Chicago Sky on Saturday, May 25 at 8 p.m. Facilitating this is the working relationship between CBS Sports and the local networks for all 12 franchises, as well as with representatives from the WNBA/NBA: WNBA Broadcast Lead Kathleen Reidy; Associate Manager, Broadcast Partner Manager, Affiliates, Seth Goldberg; Senior Manager, Broadcast, Bryan Boardman; and Senior Manager, Media Operations and Technology, Justin Akiva.
We got to talk with [the WNBA/NBA] to hear their vision for the league, and they got to hear what we're planning, says Keryc. We also want to work with the local networks to make sure that those shows look similar to what we would do internally as a show on CBS or CBS Sports Network.
The decision to cover all WNBA broadcasts with an NFL-worthy attention to detail coincides with the league's heightened popularity in the sports landscape. Thanks to increased ratings for women's basketball at the collegiate level during March Madness and the Women's Final Four, along with an influx of highly talented and marketable players into the pro ranks, the WNBA has been must-see television. With superstars Caitlin Clark, Angel Reese, and Cameron Brink in a handful of games on CBS air, taking production onsite was the logical call.
We're taking over the production of these games at a really opportune time, says Keryc. The league is on fire with a ton of new names, but there is already a number of established stars in the league, like Diana Taurasi. We think that our platform can be used for more storytelling and be a national spotlight for women's sports.
Busy Summer Ahead: WNBA Coverage Joins the NWSL, BIG3, PGA TOUR CBS Sports begins its 2024 WNBA coverage with the New York Liberty vs. the Minnesota Lynx on CBS on Saturday, May 25.
Jumping into full onsite productions isn't a strategy that can be achieved without proper planning. Prior to taking the step, the broadcaster checked its sports calendar to identify points of logistical friction. Two instances on the CBS schedule particularly pop out: a weekend of back-to-back games featuring the Connecticut Sun vs. Dallas Wings on Saturday, June 15 at 1 p.m. and the Chicago Sky vs. Indiana Fever on Sunday, June 16 at noon; and, on Saturday, Aug. 17, a doubleheader of Lynx vs. Washington Mystics at 2 p.m. and Liberty vs. Las Vegas Aces at 4 p.m.
Since we knew about those three dates, says Keryc, we also knew that we were going to have to spread out our talent and production and operations teams a little bit. We're used to working multiple games on a single day for college basketball or NFL, so two WNBA games in one weekend is pretty standard for us.
In a summer already filled with broadcasts of the BIG3 and multiple PGA TOUR events, the 20-game WNBA slate will be joined by another mover and shaker in women's professional sports: the National Women's Soccer League. With multiple games happening concurrently or close to each other, the broadcaster relies on crews to stay on top of the respective leagues. This includes Coordinating Producer Julie Keryc, Todd's wife, who is an important asset on CBS Sports' NWSL coverage.
We have plenty of people who are great at their jobs, who are given more opportunities to produce both NWSL and WNBA, he says. [These broadcasts] make them better and provides them more reps.
All-In on The W: Collaboration, Communication Enable Enhanced Coverage Production on CBS Sports Network will be based on the clean feed from the home team's local network.
The commitment to ons
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
02/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/07/2026
Following the successful launch of its inaugural APAC Mentoring Programme last month, the Rise AV APAC Regional Council will bring the conversation around mento...
02/07/2026
Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out
Brie Clayton July 2, 2026
0 Comments
Highly mobile camera supports tense and de...
02/07/2026
Broadcast Solutions acquires BFE, expanding its lead in European broadcast, medi...
02/07/2026
Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversar...
02/07/2026
Broadcast Solutions GmbH, a leading systems integrator and provider of innovative solutions for the broadcast media industry, is acquiring BFE Studio und Medien...
02/07/2026
Cinegy GmbH, the premier provider of software-defined television technology, has extended the ingest facility at leading Brazilian sports company LiveMode, work...
02/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/07/2026
Standalone processors acknowledged for the innovation and value they bring to Pro AV
Cobalt Digital, a leading designer and manufacturer of signal processing ...
02/07/2026
Synamedia announced today the appointment of Dr Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transitio...
02/07/2026
Screen Australia backs audience-led filmmaking with new insight-driven initiativ...
02/07/2026
Screen Australia refines guidelines for Narrative Content Development and Docume...
02/07/2026
Maxon Autograph: Introduction to working with Tables
Simon Ubsdell July 1, 2026
0 Comments
An overview of Autograph's ridiculously powerful tables...
02/07/2026
Boston Conservatory's Soir e Breaks Records to Fund Student Scholarships The event achieved 127 percent of its fundraising goal in an evening celebrating ...
02/07/2026
How Adam Rosenwach Pivoted from Music to Med Tech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might thin...
02/07/2026
Summer is heating up - and GeForce NOW is taking players along for the ride.
Start the month with Monopoly: Star Wars Heroes vs. Villains, bringing a galaxy fa...
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
01/07/2026
New AI Assistant, Multi-channel Audio, ARA2 improvements & more
Tracktion's DAW software has just received its latest major update, gaining a selection ...
01/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
01/07/2026
Exclusive run of limited-edition modelling pedals
Sweetwater and Andertons M...
01/07/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Manfrotto Introduces UNCOVER, the new premium camera bag collection for modern h...
01/07/2026
Blackmagic Design Powers Houston Tamil Sangam Literacy Competition
Brie Clayton July 1, 2026
0 Comments
Volunteers use ATEM Mini Pro, Blackmagic Desig...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
PlayBox Technology has published State of Broadcast Infrastructure 2026, an in-depth industry research report examining the technologies, operational challenges...
WNBA Tip-Off 2024: CBS Sports Commits to Women's Pro Basketball With Full Onsite Productions The graphics package has been rebranded to match the league's timeouts, rules By Kristian Hern ndez, Senior Editor 
