NICE Shoes Color's Lenny Mastrandrea Explores Florida's Sunny Gulf Coast for Amazon Prime's Life's Rewards
Brie Clayton August 16, 2022
0 Comments
Nice Shoes helped bring the landscapes of Florida's Gulf Coast vividly to life by providing post services for the Amazon Prime dramedy Life's Rewards. Colorist Lenny Mastrandrea collaborated with writer and director Damian Fitzsimmons, executive producer Jordan Wollman, and cinematographer Erik Van Lenten at honing the final look of the show's 8-episode second season.
Winner of the Breakthrough Streaming Series Award at the Sunscreen Film Festival, Life's Rewards centers on retired Navy officer Jared Penrose (Jared Wofford) and his quixotic effort to launch a food truck business. Although Jared outwardly appears to have all the answers, inwardly he struggles with love, finances and life's other complexities.
The series was shot on location in St. Petersburg/Clearwater, Florida and its environs with Erik capturing original imagery with a pair of RED Gemini 5K cameras with vintage Cooke Panchro lenses. Co-produced by Odyssey Studios, Visit St. Pete/Clearwater and VISITFLORIDA, the show makes liberal use of the area's sparkling beaches and other popular attractions.
Under guidance from Damian, Erik and Jordan, Mastrandrea developed an overall aesthetic for the show representative of its sunny location and upbeat storyline. He crafted customized color treatments for principal locations and unique looks for the flashback sequences that begin each episode (and are one of the show's signature elements). When we shoot, we keep the image as neutral as possible, says Damian, This way, we retain maximum information, allowing us to add the signature look in post-production. From shadows to highlights, skin tones to time of the day, we aim to create a consistent look and style, even when shots are filmed on different days.
Mastrandrea adds that he had the luxury of working with the material early. I received the footage a month before final post began and used that time to experiment with styles and approaches to enhance the fabulous imagery Erik captured on set, he recalls. The tone of the show is happy, and we wanted to complement that with a rich, filmic, colorful look.
We were also very conscious of its setting in a seaside town with beautiful beaches and gorgeous sunsets, he adds. For some locations, we went for stylized looks smokey environments for local bars and dappled sunlight with lens flares for seaside cafes. It runs the full gamut.
Mastrandrea notes that he met Damian several years ago and that they had been looking for a chance to collaborate. Life's Rewards provided an ideal opportunity. When Damian told me about this project, I was elated, he recalls. Our efforts did exactly what Damian wanted: We beautifully enhanced the story through color.
###
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, a first and last name, and let us know what you'd like to see more of in the message!
.grecaptcha-badge{visibility:hidden}.meow-contact-form .meow-contact-form__header{display:flex;margin-bottom:10px}.meow-contact-form .meow-contact-form__header .meow-contact-form__header__content{flex:1;display:flex;flex-direction:column;justify-content:center}.meow-contact-form .meow-contact-form__header .meow-contact-form__header--image--left{margin-right:10px}.meow-contact-form .meow-contact-form__header .meow-contact-form__header--image--right{margin-left:10px}.meow-contact-form--editor input{color:gray}.meow-contact-form--default{font-size:18px}.meow-contact-form--default input:not([type=submit]),.meow-contact-form--default textarea{width:100%}.meow-contact-form--default input[type=submit]{padding:10px 40px;font-size:18px;line-height:18px}.meow-contact-form--default .meow-contact-form__info{margin-top:-10px;margin-bottom:10px;font-size:14px}.meow-contact-form--default .meow-contact-form-message{font-style:italic}.meow-contact-form--default .meow-contact-form__group{margin-bottom:15px;font-size:16px}.meow-contact-form--default .meow-contact-form__group .meow-contact-form__group-input,.meow-contact-form--default .meow-contact-form__group .meow-contact-form__group-textarea{margin-top:3px;padding:5px;font-size:14px}.meow-contact-form--default .meow-contact-form__header{margin-bottom:15px}.meow-contact-form--default .meow-contact-form__header__content--title{font-size:24px;line-height:24px}.meow-contact-form--default .meow-contact-form__header__content--text{margin-top:5px;font-size:16px;line-height:16px;color:gray}.meow-contact-form--default .meow-contact-form__group-button{padding:10px 20px;border:none;margin-top:10px;cursor:pointer}.meow-contact-form--default .meow-contact-form__group-button:hover{filter:brightness(1.05)}.meow-contact-form--meowapps{padding:20px;box-shadow:0 0 5px #d8d8d8;font-size:18px;background:#fff;color:#333}.meow-contact-form--meowapps input:not([type=submit]),.meow-contact-form--meowapps textarea{width:100%;border:#e7e7e7 solid 1px}.meow-contact-form--meowapps .meow-contact-form__info{margin-top:-10px;margin-bottom:10px;font-size:14px}.meow-contact-form--meowapps .meow-contact-form__group{margin-bottom:15px;font-size:16px}.meow-contact-form--meowapps .meow-contact-form__group .meow-contact-form__group-input,.meow-contact-form--meowapps .meow-contact-form__group .meow-contact-form__group-textarea{margin-top:5px;padding:5px;font-size:14px}.meow-contact-form--meowapps .meow-contact-form__header{margin-bottom:15px}.meow-conta
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
01/06/2026
Designed to solve a common problem in broadcasting, the automated workflow detects, identifies, removes, and documents copyrighted music
AudioShake has introdu...
01/06/2026
The sports-analytics company combines its data with proprietary AI to help leagu...
01/06/2026
Category line-up & sponsors announced
Photo: Paul Clarke
The Production Music Awards (PMA) have announced that submissions are now officially open ahead of...
01/06/2026
New hybrid sample/synthesis instrument revealed
Excite Audio have just released the latest instalment in their Evolve series, which has been developed in co...
01/06/2026
Latest TONEX expansion captures three rare vintage amps
The newest addition to IK Multimedia's ever-growing TONEX line-up introduces a set of three incr...
01/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
01/06/2026
SBS confirms its broadcast sponsors for FIFA World Cup 2026
1 June, 2026
Media releases
SBS has secured Hyundai, Hisense, Macca's, Rexona, bet365, Com...
01/06/2026
Rohde & Schwarz Satellite Industry Days 2026 guided by the motto From Earth to ...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Marshall Electronics is showcasing a comprehensive lineup of next-generation POV cameras, purpose-built to power today's connected AV environments, at InfoC...
01/06/2026
Adobe Announces Concept to Vector
Deepa Subramaniam June 1, 2026
0 Comments
One of the biggest frustrations we hear from designers is how difficult it...
01/06/2026
Vampire Feature Night Patrol Graded with DaVinci Resolve Studio
Brie Clayton June 1, 2026
0 Comments
Colorist shapes dark, gritty tone for horror thri...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/06/2026
Mardi 2 juin 14h00
FilmLight (ARRI), 10 rue Ren Boulanger, 75010 Paris
Rejoignez-nous pour d couvrir comment FLAPI (l'API FilmLight) peut transformer e...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
31/05/2026
Olivia P rez-Collellmir to Premiere Original Work at Gaud Centennial in Barcelona The Berklee graduate and faculty member will debut her choral symphony with...
31/05/2026
Back to All News
Netflix Wins 15 Awards at the Canadian Screen Awards - See Pho...
31/05/2026
Taiwan is home to more than 500 NVIDIA ecosystem partners. More than 1 million N...
31/05/2026
As factories move from isolated automation to plant-wide intelligence, manufacturers need AI systems that can connect live machine signals, quality systems, wor...
31/05/2026
The NVIDIA AI Cloud ecosystem is accelerating the global buildout of AI factory infrastructure. Partners are expanding capacity to meet growing demand from ente...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Zero in on one that says yes (and no)
Andy Marken May 29, 2026
0 Comments
Hero image courtesy of Deposit Photos
For content creators the most difficu...
29/05/2026
With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...
29/05/2026
Reaffirming a partnership that has defined Canadian sports broadcasting since 19...
29/05/2026
Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format
Ring Digital's Sprin...
29/05/2026
Berliner Ensemble, one of Berlin's five major theater companies, has expande...
29/05/2026
Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...
29/05/2026
Paramount+ will be the English-language U.S. home for Barclays Women's Super...
29/05/2026
Further strengthening its virtualisation strategy to fully support broadcasters ...
29/05/2026
Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...
29/05/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
29/05/2026
Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...
29/05/2026
Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...
29/05/2026
Comcast Business has detailed the advanced network infrastructure it has deploye...
29/05/2026
In two-day event, leaders from academia and industry explored solutions to chall...
29/05/2026
The Basketball Tournament (TBT), now entering their 13th year of competition, ha...
29/05/2026
Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...
NICE Shoes Color's Lenny Mastrandrea Explores Florida's Sunny Gulf Coast for Amazon Prime's Life's Rewards 
