
Beijing, May 28, 2013-Dolby Laboratories, Inc. (NYSE: DLB) and Vasoon Animation announced today that Kuiba II (release date: May 31, 2013) will be the first Chinese animation mixed and released in Dolby Atmos , the new audio platform that revolutionizes sound in entertainment.
Kuiba II is a production of Vasoon Animation. As an important player in the Chinese animation industry, we are always looking to deliver breakthrough experiences through great storytelling and new technologies. Dolby Atmos will help us use sound to transport audiences right into the world of our Kuiba II, said Wu Hanqing, CEO, Vasoon Animation.
Kuiba II was mixed in Dolby Atmos at the China Film Group studio, the first Chinese postproduction facility equipped in Dolby Atmos. Chen Fei, CTO, China Film Co., Ltd., commented: It is very exciting and fulfilling every time we mix a film in Dolby Atmos, a truly powerful audio platform that allows mixers to bring the storytelling to a new level. Kuiba II is a well-produced animation. With Dolby Atmos, the sound moves around and above the audiences, creating a realistic soundfield, and directly presents the world of Kuiba to the audience.
We are very excited to be a part of the Chinese animation industry, said Mike Chao, Managing Director, Greater China, Dolby Laboratories. At Dolby, we are passionate about providing filmmakers and storytellers with innovative technologies and tools to help them create the most engaging cinematic experiences. By delivering a more natural sound experience, Dolby Atmos will help draw audiences into the story as never before.
About Dolby Atmos
Dolby Laboratories is equipping the cinema world with its new Dolby Atmos technology. Dolby Atmos unleashes the potential of sound in storytelling by providing sound experts the creative freedom to easily place or move specific sounds anywhere in the movie theatre, not just where there happen to be speakers. The result is what moviegoers have described as the most engaging and immersive cinema sound experience ever.
Introduced in April 2012, Dolby Atmos has been embraced by major studios, award-winning directors and sound teams, and leading exhibitors worldwide. More than 40 films around the world have been released or are scheduled to be released with Dolby Atmos sound since the first film was released in June 2012. In 2013, the Cinema Audio Society gave Dolby Atmos its coveted Technical Achievement Award for Post Production.
For the latest list of Dolby Atmos titles visit, dolby.com/atmosmovies. To learn more about Dolby Atmos, visit dolby.com/Atmos.
About Dolby Laboratories
Dolby Laboratories (NYSE: DLB) is the global leader in technologies that are essential elements in the best entertainment experiences. Founded in 1965 and best known for high-quality audio and surround sound in environments from the cinema to the living room to mobile devices, Dolby creates innovations that enrich entertainment at the movies, at home, or on the go. For more information about Dolby Laboratories or Dolby technologies, please visit www.dolby.com.
Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Atmos is a trademark of Dolby Laboratories. S13/26974 DLB-G
Media Contact:
Josh Gershman
Dolby Laboratories
T: 415-260-3316
jgers@dolby.com
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