Sony Pixel Power calrec Sony

Amapiano's Origins: Taking Root at Home, Then Spreading Seeds Globally

13/06/2024

The sound of Amapiano is like prolonging moments when, in South African townships, the sounds of everyday living merge with the music that forms the bedrock of daily life there. Before dawn, a hymn sung while sweeping might match the rhythm at a nearby lala vuka (all nighter). One afternoon, the rain overhead might intensify to match an aunty or uncle's favorite part of a jazz song. Nobody's dog could bark an ad-lib to the bassline playing in a passing car. Amapiano plucks what is almost in the township air and originates sound, dance, fashion, lingo, and overall culture from that.

Amapiano was invented in the townships at the outskirts of South Africa's towns and cities. Known as kasi in slang (derived from the Afrikaans lokasie), the township was created by apartheid spatial planning to house Black people. Dikasi (plural) were designed to be barren places where nothing would grow. But instead, South African townships became greenhouses for culture-especially music-to germinate, take root, and become sources of life for the oppressed people living in them.

Amapiano borrows its keys and melodies from jazz and gospel, its drums and tempo from house music and diBacardi, while Kwaito loans Amapiano its basslines and harmonies.

Jazz music grew in South Africa in step with its popularization in the United States. It became not only a source of entertainment, solace, and escape, but also an instrument with which Black South Africans fought against apartheid. You need only look at the names of some current and past Amapiano acts to make the connection between jazz and Amapiano-Jazzi Disciples, Mapara A Jazz, and Mr. Jazziq are a few. One of the other ways Amapiano borrows its melodies from jazz is by reworking South African jazz standards. Focalistic does this to great effect by using the melody from guitarist Jimmy Dlulu's Winds of Change on his Tiya Mfana release with DJ Tshegu.

Gospel music, especially choral, has been composed and sung in churches, homes, at funerals, celebrations, and anywhere else a higher power needs to be summoned in South Africa. Some of Amapiano's most popular singers developed their voices in the church. For example, vocalist Babalwa M, who frequently collaborates with Private School Amapiano Dean of Faculty Kelvin Momo, told True Love magazine, I lived in a Christian house, I obviously used to go to church. So, we used to have youth services and we'd have an opportunity to showcase your talents.

Kwaito music was the sound of a generation both witnessing and creating a nonracial, democratic South Africa. The slowed-down dance songs from across the world matched with young South African vocalists in the 1990s, and together they created Kwaito, the iconic sound of the country's liberation.

In the late 1990s and early 2000s, Afro, Deep, and Tribal House became popular as access to records from outside the country became increasingly available and affordable. This helped to develop South African dance music's groove sensibility. And when diBacardi entered the scene, mushrooming from Pitori, the greater Pretoria area, it also grew into an important influence on the South African dance music scene.

The styles of music that Amapiano borrows from are still popular in South African townships and continue to cross-pollinate, influencing each other while remaining firmly grounded in their own respective histories.

The last time we saw a uniquely South African genre paint a clear picture of the state of South African groove culture was with Kwaito spearheaded by youth. What Amapiano has managed to bring with it from the ground up locally and eventually globally, is admirable, not only from a music point of view but also cultures'', says Phiona Okumu, Head of Music at Spotify Sub-Saharan Africa.

At first, Amapiano had a divisive ethos. Little was known about this movement and the music at the center of it by observers outside its circles of initiates. Generally, Amapiano punters were notorious for brazenly pursuing epicurean excess. Kabza De Small and Lehleza released the Amabele Shaya Remix music video as the tide began to turn for this style of music. For outsiders, that music video was a glimpse into a culture that was seductively inaccessible. Amabele ebusweni bendoda / Amabele ebusweni bendoda / Amabele ebusweni bendoda / Amabele ebusweni bendoda (roughtly translated to breasts on a man's face ) a tank-topped, sweaty Leehleza repeats the song's refrain to partygoers in a nondescript warehouse. Many wanted to be in that video, while also happy to be a safe distance away.

The greater South African population had another taste of this sweet taboo in Semi Tee, Miano, and Kamu Dee's Labantwana Ama Uber, in which the chorus is a thinly veiled reference to drug use and sex. Amapiano music was being lapped up and danced to by all South Africans and creeds by the time Mapara a Jazz, Colano, and Ntosh Gazi's John Vuli Gate became a hit single, dance trend, and the reason for the most modest and upright citizens of the Rainbow Nation to collectively clutch their beaded necklaces and kiss their teeth in disapproval.

Since then, the Amapiano movement has evolved in different directions. Its dominance of mainstream music in South Africa and entry into the global dance music arena made it necessary for producers and vocalists to consider different styles of Amapiano to fit different occasions.

Over the past decade, Amapiano has watered and warmed the wildest dreams of its artists, most of whom come from the underserved townships at the outskirts of the Gauteng province's cities. And where there were scraggly shrubs of careers not so long ago, there is now a forest of artists, managers, choreographers and dancers, stylists, content producers, and other professions beginning to thicken all thanks to the
LINK: https://newsroom.spotify.com/2024-06-13/amapianos-origins-taking-root-...
See more stories from spotify

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

16/03/2026

ELEMENTS launches GRID at NAB Show 2026

ELEMENTS launches GRID at NAB Show 2026 Brie Clayton March 15, 2026 0 Comments North Hall, Booth N1717 ELEMENTS returns to NAB Show 2026, with an exp...

16/03/2026

Blackmagic Design Cameras Capture Artist Salavat Fidai's Micro Sculptures

Blackmagic Design Cameras Capture Artist Salavat Fidai's Micro Sculptures Brie Clayton March 15, 2026 0 Comments 6K sensor and open gate capabilit...

16/03/2026

DHD to Introduce Latest Generation Broadcast Audio Mixers at NAB 2026, Las Vegas

DHD to Introduce Latest Generation Broadcast Audio Mixers at NAB 2026, Las Vegas Brie Clayton March 15, 2026 0 Comments Hero image: Front of DHD RM1 P...

15/03/2026

Visit ToolsOnAir at NAB Las Vegas 2026

Visit ToolsOnAir at NAB Las Vegas 2026 More Details:From April 19-22, join us at NAB Show Las Vegas in the North Hall, Booth N1258, for an exclusive preview of...

15/03/2026

Outland III from The Very Loud Indeed Co.

Latest dark drama, thrillers & tension library announced The Very Loud Indeed Co.'s latest Kontakt library has just arrived, delivering a third instalme...

15/03/2026

19TH ANNUAL SOUTH AFRICAN FILM AND TELEVISION AWARDS (SAFTAs) CELEBRATED THE BEST OF THE SOUTH AFRICAN FILM AND TELEVISION INDUSTRY

Johannesburg, 14 March 2026 - On 13 and 14 March 2026, the 19th Annual South Afr...

15/03/2026

Carr Threatens Broadcast Licenses Over Iran War Coverage

Share Copy link Facebook X Linkedin Bluesky Email...

14/03/2026

HISONG announce the AirStudio S1

Combines mic, USB interface & wireless IEMs Following a successful Kickstarter campaign, HISONG have announced that their innovative AirStudio S1 device is ...

14/03/2026

Study: Applied AI Moving Into Core Media Workflows

Share Copy link Facebook X Linkedin Bluesky Email...

14/03/2026

GlobalM to Showcase Live IP Media Transport at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

14/03/2026

Milano Cortina 2026 - Yospace helps ad-funded rights-hold...

Yospace, the trusted leader in Dynamic Ad Insertion (DAI), stitched 5.4 billion one-to-one addressable OTT advertisements across the 17 days of Milano Cortina 2...

14/03/2026

Telestream Advances Production-Ready AI Across Its Product Portfolio

Telestream Advances Production-Ready AI Across Its Product Portfolio Brie Clayton March 13, 2026 0 Comments New AI capabilities drive smarter automati...

14/03/2026

Kraken Graded in DaVinci Resolve Studio

Kraken Graded in DaVinci Resolve Studio Brie Clayton March 13, 2026 0 Comments Senior Colorist Dylan Hopkin delivers the first Scandinavian feature in...

14/03/2026

Tedial Powers the Future of Media Operations at NAB Show 2026

Tedial Powers the Future of Media Operations at NAB Show 2026 Brie Clayton March 13, 2026 0 Comments Transforming Media Through Intelligence, Flexibil...

13/03/2026

SVG Sit-Down: Net Insight's Andreas Eriksson on Scalable, Predictable Live-Media Infrastructure

Recently named CEO Andreas Eriksson has taken the helm at Net Insight at a pivot...

13/03/2026

Scripps Sports To Broadcast First PWHL Game on National TV in U.S.

Scripps Sports and Ally Financial are partnering with the Professional Women's Hockey League (PWHL) to broadcast its first game on national linear televisio...

13/03/2026

Disney+ Follows in ESPN's Footsteps With Launch of Verts Vertical Video Feed on Mobile

Disney+ has launched Verts, a vertical video feed on its U.S. mobile app, markin...

13/03/2026

LTN and Appear Announce Integrated Solution for Live Event Video Transport and Distribution

LTN, a managed IP video transport company, and Appear, a live production technol...

13/03/2026

PFL Signs Betting Data and Streaming Agreement With Sportradar

The Professional Fighters League (PFL) has announced an agreement with Sportradar for global betting data and streaming rights. Under the deal, Sportradar becom...

13/03/2026

SVG GameDay, Ep. 7: Milwaukee Brewers' Jami Patton - Game Pres with the Brew Crew

In-venue and creative video staffers at the professional and collegiate level ha...

13/03/2026

Peacock To Add Vertical Video Option for Live NBA Games

The streamer will be the first entertainment platform to offer AI-enabled vertical video for live games, starting with the NBA...

13/03/2026

Ease Live Deploys Interactive Overlay Platform on Red Bull TV for Premier Padel

Ease Live, an Evertz company specializing in interactive graphical overlays, has deployed its platform on Red Bull TV for Premier Padel coverage. The deployment...

13/03/2026

ESPN's Andy Jacobson on Pushing the Envelope to Debut MNF Playbook'

Monday Night Football, ESPN's premiere NFL property, has continued to be improved and upgraded from a production perspective. Alternative broadcasts are aug...

13/03/2026

NAB 2026: Net Insight Introduces Nimbra 520 Media Processing Node

At NAB Show 2026, Net Insight (booth W1653) is introducing the Nimbra 520, a high-density media processing node for live contribution and distribution across ma...

13/03/2026

NAB 2026: Harmonic Takes Wraps Off Spectrum X Plus Media Server

Harmonic (booth W2831) has announced Spectrum X Plus, the newest generation of its Spectrum X media server, offering double the channel density of previous gene...

13/03/2026

Riedel Communications Appoints Jan Schaffner as VP of Managed Technology Americas

Riedel Communications has announced the expansion of its Managed Technology Divi...

13/03/2026

NAB 2026: Telestream Launches UP, a Cloud-Native Ingest and Monitoring Solution

Telestream (booth W1503) has announced the expansion of Telestream Cloud Services with the introduction of UP, a cloud-native solution for ingest, orchestration...

13/03/2026

It's Showtime! Production Pros Bring Awards Shows, Festivals, and Other Events to Life

From awards ceremonies and sports honors shows to festivals and fan conventions,...

13/03/2026

Overtime Partners with Metro by T-Mobile for OTE and Overtime Select Basketball Leagues

Overtime has announced a partnership with Metro by T-Mobile, naming Metro the Of...

13/03/2026

NAB 2026: Calrec to Showcase IP Ecosystem and Plethora of New Products

At NAB 2026, Calrec (booth C6907) will IP Ecosystem powered by True Control 2.0, integrating the company's IP-native Argo consoles - including the U.S. debu...

13/03/2026

Ratings Roundup: FOX Smashes WBC Records, ESPN Nets Best College Hoops Audience in 10+ Years

Ratings Roundup is a rundown of recent ratings news derived from press releases ...

13/03/2026

A New Era of Personalization: Shape Your Taste Profile on Spotify

Spotify has always been built around your taste. More than 80% of listeners say personalization is what they love most about us. Now we're taking that even ...

13/03/2026

Spotify Debuts Legends Club for Popular German-Language Podcasts With Kaulitz Hills'

The new Spotify Legends Club has opened its doors. Its members: select German-sp...

13/03/2026

Klevgrand release OneShot2

Pushing drum sampler technology into new territories The latest version of Klevgrand's software drum sampler has just arrived, boasting a newly designe...

13/03/2026

IK Multimedia update ARC On-Ear

Expanded headphone support & engine improvements IK Multimedia's recently introduced ARC On-Ear system brings the power of their monitoring-correction s...

13/03/2026

UVI introduce Mosaiq 26

Extra sound collections, more presets & new Keys category UVI's rhythm and pattern instrument has just received a major update that introduces four new ...

13/03/2026

Missionized Business Jets: Fielded and Flying

Over a year ago, L3Harris delivered the first missionized Bombardier Global 6500 aircraft for U.S. Indo-Pacific Command. Two ATHENA-R platforms now average 400+...

13/03/2026

GFiber and Stonepeak's Astound Broadband to Merge

Share Copy link Facebook X Linkedin Bluesky Email...

13/03/2026

Harmonic Redefines the Economics of Video Playout with Ne...

Harmonic (NASDAQ: HLIT) today announced Spectrum X Plus, the newest generation of its Spectrum X media server, offering double the channel density of previous ...

13/03/2026

Historic Ewing Covenant Church Revitalizes Worship Experi...

When Ewing Covenant Church made the decision to return to its original, historic building, affectionately called 1867 Sanctuary for weekly worship, the congre...

13/03/2026

Marshall Electronics Launches CV574 WP its First 4K All I...

Marshall Electronics introduces its first all-IP 4K POV camera, the CV574-WP, at NAB 2026 (Booth C8339). The CV574-WP supports NDI |HX, providing ultra-efficien...

13/03/2026

Net Insight launches Nimbra 520 - Predictable Live Media...

At NAB Show 2026, Net Insight introduces Nimbra 520, a high-density media processing node designed to simplify live contribution and distribution across both ma...

13/03/2026

Abandon Editorial Signs With Michal Dimitri for West Coast Representation

Abandon Editorial Signs With Micha l Dimitri for West Coast Representation Brie Clayton March 12, 2026 0 Comments Abandon Editorial is excited to part...

13/03/2026

Documentary The Bulldogs Shot and Edited with Blackmagic Design

Documentary The Bulldogs Shot and Edited with Blackmagic Design Brie Clayton March 12, 2026 0 Comments Editorial tools helped shape film in real time,...

13/03/2026

AE Captions as Fast as CapCut - No Plugins

AE Captions as Fast as CapCut - No Plugins Graham Quince March 12, 2026 0 Comments Stop wasting hours clicking through nested compositions and manuall...