Pixitmedia Unveils Fully Integrated AI-Enabled Solution at IBC2024

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August 27, 2024

Pixitmedia Unveils Fully Integrated AI-Enabled Solution at IBC2024Integration of Storage, Asset Management, Workflow Applications, and AI Delivers Unparalleled Control Over Media Assets to Make Search Intuitive

FT. LAUDERDALE, Fla., 27.08 - Pixitmedia , a division of DataCore, has today announced the launch of its comprehensive workflow solution that seamlessly integrates storage, asset management, applications, and artificial intelligence functionality. The solution is designed to address the challenges associated with siloed content, duplication of effort, and the inability to automate workflows, as well as addressing increasing data volumes. This gives users unparalleled insight into their content, while significantly improving discoverability and efficiency.

Located at 7.D18, Pixitmedia will demonstrate the integration, its use cases and benefits, throughout IBC2024. It will showcase how media and entertainment organizations can simplify asset management by automating routine tasks, optimizing search, and leveraging scalable media infrastructure. This allows teams to focus on content creation rather than dealing with the complexities of managing and locating their assets.

Pixitmedia was created to focus on digital workflow innovation in high growth markets, and forms a dedicated business unit that ensures media and entertainment companies can preserve, protect, and monetize their content. Following a series of strategic acquisitions, Pixitmedia has invested heavily in research and development to ensure its innovative solutions are interoperable.

The recent integration is built on a three-layer architecture designed to streamline and enhance media workflows, that includes:

Storage layer: Provides robust and scalable storage with Object Matrix, and Swarm, enabling secure and efficient data management.

Asset management and applications layer: Facilitates seamless asset organization and accessibility, with Vision, an integrated asset management interface that enables interoperable workflows with industry-standard tools.

AI layer: Integration with AI to enable true media asset understanding, featuring intuitive search that goes beyond traditional metadata tagging.

Pixitmedia's AI workflows and search automation capabilities address critical challenges in the media industry with a continually expanding application toolset. Machine learning delivers intuitive functionality that understands customer requests for precise content discovery, saving media companies time and effort. These workflows are universally compatible and operate seamlessly with both S3-enabled cloud and on-premises content, delivering flexibility both on-prem and in the cloud.

Pixitmedia AI enables users to describe what they are looking for in over 20 languages. This transforms restrictive, traditional search processes into conversation with content, so that organizations can maximize the full commercial potential of their assets. This creates a wealth of new information which is assigned to content, and goes beyond the limitations of traditional metadata.

The world makes more video than ever before, faster than ever before. said Abhi Dey, Chief Product Officer, Pixitmedia. Many media organizations need to manage an ever-expanding universe of content, but are reliant on platforms that simply aren't fit for purpose, resulting in siloed assets they can't use effectively. The launch of our integrated solution, allows users to search for content in a more intuitive way, and enables companies to streamline, preserve, protect, and monetize media assets. Ensuring content works for media companies - not the other way around.

About Pixitmedia , a Division of DataCore

Pixitmedia , a division of DataCore, leads the charge in offering innovative archive and workflow solutions for evolving media and entertainment organizations. Widely adopted by media and entertainment enterprises globally, Pixitmedia leads the industry with its innovative archive and workflow solutions for rapid, secure, and scalable solutions that streamline the preservation, protection, and monetization of digital assets.

By harnessing cutting-edge AI workflow tools, Pixitmedia empowers leading media and entertainment companies to transcend traditional boundaries, accelerating their journey from core infrastructure to the edge and cloud. Our transformative solutions redefine the optimal utilization of storage resources, facilitating significant business growth and evolution. For further insights, visit pixitmedia.com.

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