
If optimized AI workflows are like a perfectly tuned orchestra - where each component, from hardware infrastructure to software libraries, hits exactly the right note - then the long-standing harmony between NVIDIA and Microsoft is music to developers' ears.
The latest AI models developed by Microsoft, including the Phi-3 family of small language models, are being optimized to run on NVIDIA GPUs and made available as NVIDIA NIM inference microservices. Other microservices developed by NVIDIA, such as the cuOpt route optimization AI, are regularly added to Microsoft Azure Marketplace as part of the NVIDIA AI Enterprise software platform.
In addition to these AI technologies, NVIDIA and Microsoft are delivering a growing set of optimizations and integrations for developers creating high-performance AI apps for PCs powered by NVIDIA GeForce RTX and NVIDIA RTX GPUs.
Building on the progress shared at NVIDIA GTC, the two companies are furthering this ongoing collaboration at Microsoft Build, an annual developer event, taking place this year in Seattle through May 23.
Accelerating Microsoft's Phi-3 Models Microsoft is expanding its family of Phi-3 open small language models, adding small (7-billion-parameter) and medium (14-billion-parameter) models similar to its Phi-3-mini, which has 3.8 billion parameters. It's also introducing a new 4.2-billion-parameter multimodal model, Phi-3-vision, that supports images and text.
All of these models are GPU-optimized with NVIDIA TensorRT-LLM and available as NVIDIA NIMs, which are accelerated inference microservices with a standard application programming interface (API) that can be deployed anywhere.
APIs for the NIM-powered Phi-3 models are available at ai.nvidia.com and through NVIDIA AI Enterprise on the Azure Marketplace.
NVIDIA cuOpt Now Available on Azure Marketplace NVIDIA cuOpt, a GPU-accelerated AI microservice for route optimization, is now available in Azure Marketplace via NVIDIA AI Enterprise. cuOpt features massively parallel algorithms that enable real-time logistics management for shipping services, railway systems, warehouses and factories.
The model has set two dozen world records on major routing benchmarks, demonstrating the best accuracy and fastest times. It could save billions of dollars for the logistics and supply chain industries by optimizing vehicle routes, saving travel time and minimizing idle periods.
Through Azure Marketplace, developers can easily integrate the cuOpt microservice with Azure Maps to support teal-time logistics management and other cloud-based workflows, backed by enterprise-grade management tools and security.
Optimizing AI Performance on PCs With NVIDIA RTX The NVIDIA accelerated computing platform is the backbone of modern AI - helping developers build solutions for over 100 million Windows GeForce RTX-powered PCs and NVIDIA RTX-powered workstations worldwide.
NVIDIA and Microsoft are delivering new optimizations and integrations to Windows developers to accelerate AI in next-generation PC and workstation applications. These include:
Faster inference performance for large language models via the NVIDIA DirectX driver, the Generative AI ONNX Runtime extension and DirectML. These optimizations, available now in the GeForce Game Ready, NVIDIA Studio and NVIDIA RTX Enterprise Drivers, deliver up to 3x faster performance on NVIDIA and GeForce RTX GPUs.
Optimized performance on RTX GPUs for AI models like Stable Diffusion and Whisper via WebNN, an API that enables developers to accelerate AI models in web applications using on-device hardware.
With Windows set to support PyTorch through DirectML, thousands of Hugging Face models will work in Windows natively. NVIDIA and Microsoft are collaborating to scale performance on more than 100 million RTX GPUs.
Join NVIDIA at Microsoft Build Conference attendees can visit NVIDIA booth FP28 to meet developer experts and experience live demos of NVIDIA NIM, NVIDIA cuOpt, NVIDIA Omniverse and the NVIDIA RTX AI platform. The booth also highlights the NVIDIA MONAI platform for medical imaging workflows and NVIDIA BioNeMo generative AI platform for drug discovery - both available on Azure as part of NVIDIA AI Enterprise.
Attend sessions with NVIDIA speakers to dive into the capabilities of the NVIDIA RTX AI platform on Windows PCs and discover how to deploy generative AI and digital twin tools on Microsoft Azure.
And sign up for the Developer Showcase, taking place Wednesday, to discover how developers are building innovative generative AI using NVIDIA AI software on Azure.
North America Stories
01/09/2026
Bridge Technologies will announce at IBC2026 (Booth 1.A71) that its VB440 produc...
01/09/2026
DAZN has announced an agreement to acquire EverPass Media, a commercial sports distribution platform serving bars, restaurants, hotels, and other venues in the ...
01/09/2026
The USTA and Kalshi have announced a multi-year partnership making Kalshi the Official Prediction Market Partner of the US Open, beginning with the 2026 US Open...
01/09/2026
MASV will exhibit at IBC2026 (Booth 5.B40, RAI Amsterdam, September 11-14). CTO Majed Alhajry will appear on a panel session, A Tale of Two Feeds: Automation o...
01/09/2026
FingerWorks Telestrators has announced a partnership with Broadcast Rental to ex...
01/09/2026
FOR-A has announced the expansion of viztrick AiDi into two dedicated products: Go Vertical! AiDi and AiDi Sports Hub. Developed by Nippon TV and delivered glob...
01/09/2026
Sony Pictures Television has launched Live TV on PS5, a free ad-supported streaming experience available to PS5 players in the United States. The service is acc...
01/09/2026
Friedrichstadt-Palast in Berlin has installed a Riedel production infrastructure spanning video, intercom, control, and I/O across the venue, implemented in col...
01/09/2026
Arkona technologies GmbH has announced an OEM partnership with BFE Studio und Medien Systeme GmbH to offer arkona-branded control panels for its SDI-IP routing ...
01/09/2026
Cricket Australia has launched Cricket TV, a direct-to-consumer streaming service built on Eluvio's Content Fabric platform. The service is currently in ear...
01/09/2026
Eluvio has announced it was selected to power Pasifika , a new direct-to-consume...
01/09/2026
Layercake, the company behind the intelligent media workflow platform Streamcake, has appointed Jon Marquard as Director and Chairperson. The appointment marks ...
01/09/2026
Gravity Media has announced a multi-year renewal of its agreement with Stawell Gift Event Management to produce the complete broadcast of the Powercor Stawell G...
01/09/2026
Beam Dynamics will exhibit at IBC2026 for the first time (Stand 14.FT29, Hall 14), introducing License Intelligence, a new module for managing software licenses...
01/09/2026
Interra Systems has announced that ZOO Digital has selected BATON for file-based quality control across its media workflows. ZOO Digital delivers localized ente...
01/09/2026
Bridge Technologies has announced the deployment of its VB330 monitoring probe at Sunrise, supporting the Swiss telecommunications provider's IP-based telev...
01/09/2026
Riedel Communications has announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union, now entering its third se...
01/09/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
01/09/2026
SMPTE today detailed the centerpiece of its IBC2026 program: the SMPTE Roadshow: Future of Media Infrastructure, a full-day workshop on Monday, 14 September, th...
01/09/2026
New York August 31, 2026 Nielsen is announcing four new local methodology enhancements that will be activated into Local TV currency data starting today, Au...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Pronology, a developer of cutting-edge broadcast workflow solutions, showcases the newest capabilities for its StreamFile Core platform at the 2026 IBC Show (S...
01/09/2026
PROTON Unveils Next-Generation FLEXY Camera at IBC 2026
Brie Clayton September 1, 2026
0 Comments
10-metre serialised coax unlocks new perspectives an...
01/09/2026
Hulu Drama The Season Graded with DaVinci Resolve Studio
Brie Clayton September 1, 2026
0 Comments
Senior Colorist Mark Kueper of Picture Shop crafts ...
01/09/2026
Pluxbox Launches CoreOC to Transform Mission-Critical Media Operations
Brie Clayton September 1, 2026
0 Comments
A vendor-agnostic operational control l...
01/09/2026
Layercake, the company behind the intelligent media workflow platform Streamcake, today announced the appointment of Jon Marquard as Director and Chairperson. T...
01/09/2026
Actus Digital, a LiveU company, will unveil the next generation of its Actus X platform at IBC2026 on LiveUs Stand 7.C24, demonstrating how broadcasters can sim...
01/09/2026
Broadcast Solutions, a leading systems integrator and provider of innovative solutions for the broadcast media industry, delivered transformational technology a...
01/09/2026
Quortex, the intelligent video technology company carved out from Synamedia by Lumine Group, today announced that Odisha Television Network (OTV), the leading r...
01/09/2026
Zixi and Ateme today announced an expanded strategic partnership to help broadcasters and content owners accelerate the transition from satellite to resilient I...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
New Products, New Workflows: Telos Alliance Heads to IBC 2026
Search
CLEVELAND, Ohio, September 1, 2026 Telos Alliance , trusted global leader in broadca...
01/09/2026
On-device AI platform gives broadcasters and content creators purpose-built tool...
31/08/2026
Pixotope Technologies has announced a unified platform offering all Pixotope capabilities across three editions, available with the Pixotope 26.3 release in Q3 ...
31/08/2026
FingerWorks Telestrators, the industry leader in software-based telestration and live sports analysis solutions, announces its new partnership with Broadcast R...
31/08/2026
ARISDA Bridge Launches: DaVinci Resolve Timecode, Studio Clock, and Work-Time Tr...
31/08/2026
Short Film All That's Left Shot with URSA Cine 12K LF
Brie Clayton August 31, 2026
0 Comments
Intimate drama edited and graded in DaVinci Resolve ...
31/08/2026
Bridge Technologies Announces Support for Blackmagic IP10 Codec
Brie Clayton August 31, 2026
0 Comments
Both booths will showcase each other's tec...
31/08/2026
Creative COW Roundtable, August 23, 2026- AEAI
Brie Clayton August 31, 2026
0 Comments
COWs from around the world assemble to discuss Using AI to Beat...
31/08/2026
Homecoming Artist Spotlight: Susan Tedeschi The Grammy-winning singer and guitarist talks about finding her voice at Berklee ahead of her Homecoming performan...