
CBS Sports Hits the Road With F&F for Superstar Racing Experience Production Short tracks are the focus of attention in the six-week series By Ken Kerschbaumer, Editorial Director
Friday, June 11, 2021 - 11:32 am
Print This Story | Subscribe
Story Highlights
The roots of auto racing invariably filter down from massive multimillion-dollar speedways to asphalt and dirt short tracks across America. For the next six weeks, some of those tracks will be front and center as the Camping World Superstar Racing Experience (SRX) brings 12 racing legends to small-town USA, bringing world-class drivers to world-class short tracks.
CBS coverage of SRX races will bring dirt tracks to primetime network TV this summer.
Grassroots tracks on a Saturday night is something I think people will enjoy seeing because that is a really fun time, with tailgating and an electricity at the night races, says Pam Miller, SRX producer, CBS Sports. And each track has its little traditions. So having all of these guys who are icons and legends on the track with the families is pretty cool and a really great thing.
An interesting aspect of the production is that the entire production team (about 70) will be onsite because many of the tracks simply don't have the fiber and other connectivity required to transport signals to remote production teams, according to Jim Cornell, SRX director, CBS Sports. F&F Productions will provide production facilities, with GTX 20 A and B and GTX 12A onsite to provide ample space for the team. BSI will also be on hand with its truck for in-car-camera support.
For the two hours we're on the air, says Cornell, everything will be onsite. When people complain about not having internet service in certain places, it's a reality that needs to be addressed and something we've experienced first-hand.
SRX drivers include legends Tony Stewart, Bill Elliott, Tony Kanaan, Paul Tracy, Bobby Labonte, and 2021 Indy 500 champion Helio Castroneves. Seeing well-established superstars with well-established rivalries racing in identical cars is something both Miller and Cornell are looking forward to. Local stars on each track will also be in the race, giving it a dimension unique to the event.
The 12 guys are true characters, says Miller, and they will get into equal cars to try to see who's the better driver and who has the most courage on that night. They may come across as friends, but, once they put that helmet on, they want to beat each other.
F&F's FTX20 will be on site for all six SRX races.
Cornell is looking forward to the level of access to the drivers the production team will have. Not only are there only 12 of them, but they are not part of larger racing teams or league.
We're used having to deal with organizations that like to say no, he says, but everything so far has been yes, yes, yes. I think the guys at SRX realized that there's also an entertainment part. Access, he notes, ranges from being able to listen in to in-car communications live during the race to the different camera angles of the in-car cameras and the use of drones.
We're going to have access with the drones that is going to open up some eyes as to what other sports can do with them, he says. There's a heavy drone and a lighter, high-speed drone, which I believe can go 50-70 mph. We're not going to be able to keep up with the cars, but I don't think we're going to be blimp-distance away.
Beverly Hills Aerials will provide the drone coverage, and Cornell hopes to get some unique angles on the action given how small the tracks are. The drivers won't be afraid to bump each other well, and I'll be able to get a drone over the top and close enough to see the cars bumping each other, which will be interesting.
Along with the personalities of the drivers are the features and differences of the tracks, beginning with that some are dirt tracks. The opening race will be held at Stafford Motor Speedway in Stafford Springs, CT, and SRX co-founder Ray Evernham says the open-wheel-modified division there has been a breeding ground for racing families.
What we wanted to do was find historic tracks that have not just a difficulty factor but a great following, a great DNA in motorsports, he explains. [Stafford Motor Speedway] has sent many people up the ladder to stock-car racing, like the Bodines, the Bouchards, Richie Evans, and people like the Andrettis and Gordon Johncock, who have gone off to Indy.
Miller says dirt tracks will also give viewers something brand new, especially since the races are in primetime. All six Camping World SRX Series races will be broadcast live on CBS, with broadcast coverage streaming live on Paramount+ Premium.
There is a different feeling at a race on a dirt track, says Miller, and I don't recall every having seen a dirt track in primetime on a network. That is going to be unique for people. The way these guys race on dirt is fascinating because it's different. They have to go into the corners different, they have to have a cushion as they get closer to the wall, and they have to find grip and the places they can find an advantage.
Each race will begin with two 15-minute heats that set up the main event, which will be 100 laps (Slinger Speedway in Wisconsin, because it is so short, will have 150 laps).
You can't breathe on a lap at Slinger as it's a 10- to 12-second lap, notes Miller. Stafford is just really cool and feels like you're at the old Fenway Park as you walk to the track through a neighborhood. There's a great mix of heritage, and all the asphalt tracks even have different corners, different banking, and different challenges that I think will be just as exciting as the dirt tracks.
CBS Sports Chairman Sean McManus is already looking forward to the SRX finale at th
North America Stories
22/11/2025
The deadline for entries for the 2025 Best in Market Awards has been extended to 23:59 PST on November 28, 2025....
22/11/2025
Clear-Com announced the upcoming launch of its 4-Channel HelixNet beltpack, a next-generation advancement of its widely used 2-channel model. The new beltpack...
22/11/2025
Marshall Electronics is showcasing the latest additions to its CV600 Series of PTZ cameras, the CV625 and CV612, which both feature AI track and follow capabili...
22/11/2025
At this year's European Respiratory Society (ERS) Congress, held at the RAI Amsterdam, LiveConnect delivered an ambitious and technically complex live produ...
22/11/2025
Professional Wireless Systems (PWS), a leader in wireless frequency coordination and RF system design, provided a comprehensive wireless gear package and onsite...
22/11/2025
Telestream, a global leader in media workflow technologies, today announced the release of ARGUS v2.3, which introduces Live Look, a powerful new feature that e...
22/11/2025
Peer Software today announced significant advancements across its enterprise data orchestration and analytics platform with new releases of Peer Global File Ser...
22/11/2025
At InterBEE 2025, Atomos announces a major firmware update that brings integrated camera control to the Ninja TX GO and Ninja TX its new CFexpress-based monit...
22/11/2025
Today, AWS announces the general availability of AWS Elemental MediaConnect Router, a new capability that enables broadcasters and content providers to dynamica...
22/11/2025
Rise, the award-winning advocacy group for gender diversity in the broadcast media technology sector, is delighted to announce the winners for this year's R...
22/11/2025
Lightware, industry leader in signal management, is strengthening its Taurus UCX product family with the introduction of the new HC60 lineup. The new product li...
22/11/2025
CARSON, Calif. IDX has introduced the IDX CUE-J Series battery/charger kits, including the CUE-J98, CUE-J150 and CUE-J198....
22/11/2025
The NBA has released encouraging viewing and social media data that the beginnings of its $76 billion deal with NBC/Peacock, Prime Video and ESPN are paying off...
22/11/2025
WASHINGTON The Federal Communications Commission has set deadlines for comments on its newest proposals for NextGen TV, aka ATSC 3.0, with comments due on Jan. ...
22/11/2025
Seeking Advice for a New Opera, Laura Kaminsky Consulted the Experts: Her Studen...
21/11/2025
Platinum White Paper: Appear Shares Why Media Exchange Is the Missing Link in So...
21/11/2025
NWSL Championship 2025: CBS Sports To Deploy Two-Point FlyCam for Match Coverage...
21/11/2025
NWSL Caps 2025 Season With Awards Show, Skills Challenge ProductionsA team of 70 is on the ground in California to produce both eventsBy Mark J Burns, SVG Contr...
21/11/2025
USL and NEP Ready for Largest USL Championship Final Production EverThe broadcast from Tulsa, OK, will air CBS and TUDN on Saturday at 12 p.m. ETBy Jason Dachma...
21/11/2025
With Two New Teams, PWHL Boosts Production Workforce and Central Review for Seas...
21/11/2025
Jared Lank and his mother in the '90s...
21/11/2025
MELBOURNE, Fla., Nov. 21, 2025 - L3Harris Technologies (NYSE: LHX) has announced this year's LHX Excellence Awards, the company's most prestigious recog...
21/11/2025
WASHINGTON The Federal Communications Commission by a 3-0 vote opened a notice of proposed rulemaking (NPRM) to advance Congress's mandate to clear a minimu...
21/11/2025
WASHINGTON The Federal Communications Commission by a 3-0 vote adopted a Notice of Proposed Rulemaking (NPRM) to advance Congress's mandate to clear a minim...
21/11/2025
STAMFORD, Conn. Charter's Spectrum has expanded the devices that can offer 4K content on the Spectrum TV app to compatible Apple TV 4K and Roku devices....
21/11/2025
NAPERVILLE, Ill. Media industry employers are continuing their multiyear trend of increasing salaries for all worker segments but lag general industry raises, s...
21/11/2025
WASHINGTON The National Association of Broadcasters said it is accepting nominations for the 2026 NAB Technology Awards, honors that recognize excellence in bro...
21/11/2025
American Amplifier Technologies has released a vector network analysis module....
21/11/2025
The Best Movie Musicals on Every Streaming Platform From Wicked to The Sound of Music, heres where to stream all the classic movie musicals and recent hits on...
20/11/2025
MLB Media-Rights Shakeup: NBC's New Three-Year Deal Covers Sunday Night Bas...
20/11/2025
MLB Media-Rights Shakeup: New Deal Will Bring 30 National Games to ESPN's Li...
20/11/2025
MLB Media-Rights Shakeup: Netflix Lands Opening Night, Home Run Derby, Field of ...
20/11/2025
MLB Media-Rights Shakeup Overview: ESPN, NBCU, Netflix Ink Three-Year DealsESPN gets new 30-game package, MLB.TV; NBC extends Sunday nights; Netflix adds tentpo...
20/11/2025
SVG Students To Watch: Henry Thuss, Indiana UniversityThe Southern California product has his goals set on the front benchBy Brandon Costa, Director of Digital ...
20/11/2025
Done+Dusted's Guy Carrington on Creating the Spectacular League of Legends W...
20/11/2025
FIA Extreme H World Cup Host Broadcaster Aurora Goes Inside the Production of th...
20/11/2025
Platinum White Paper: Amagi Utilizes Cloud Production for Sports Events - Multi-...
20/11/2025
2025 Sports Broadcasting Hall of Fame: Marc Herklotz, Steady Hand Behind the Sce...
20/11/2025
NFL Deep Dive: How 32 Cameras at Each Stadium Drive Virtual Measurement, Boundar...
20/11/2025
Charlie Shackleton attends the 2025 Sundance Film Festival premiere of Zodiac K...
20/11/2025
L3Harris has achieved NSA Cybersecurity Directorate certification for its KSV-650 space hub end cryptographic unit, ensuring secure, adaptable communications fo...
20/11/2025
Left to Right: David Taubman, Regional Managing Director, Central and Eastern Europe; Arek Szalpuk, Poland Sr. Account Manager; Mr. Marcin Wi niewski, President...
20/11/2025
CINCINNATI Oklahoma Community Television (OCT) has selected GatesAir and Triveni Digital as key technology partners in an ATSC 3.0 deployment that establishes a...
20/11/2025
WASHINGTON The Federal Communications Commission has opened a wide-ranging inquiry into the relations between broadcast networks and their affiliates that could...
20/11/2025
NEW YORK Ad spend in the creator economy has more than doubled since 2021 from $13.9B to $29.5B in 2024 and that amount is projected to reach $37 billion in 202...
20/11/2025
Graduate Spotlight: Krysta Mirsik DePuy The educator from Hackettstown, New Jersey, shares how it took her 11 years to find the right graduate program for her...
20/11/2025
LONDON The winners of the Rise Awards 2025, which recognize women and companies whose achievements have stood out in the media technology industry, have been an...
20/11/2025
SANTA MONICA & NEW YORK Lionsgate's Worldwide Television Distribution Group and Debmar-Mercury have launched MovieSphere Gold in more than 30 million homes....
20/11/2025
ALAMEDA, Calif. Clear-Com has introduced its four-channel HelixNet beltpack, a next-generation advancement of its widely used two-channel model, and anticipates...
20/11/2025
NEW PROVIDENCE, N.J. Streaming technology and services provider Kiswe has launched Kiswe Core, a next-generation cloud-based platform designed to simplify the s...