
CBS Sports Hits the Road With F&F for Superstar Racing Experience Production Short tracks are the focus of attention in the six-week series By Ken Kerschbaumer, Editorial Director
Friday, June 11, 2021 - 11:32 am
Print This Story | Subscribe
Story Highlights
The roots of auto racing invariably filter down from massive multimillion-dollar speedways to asphalt and dirt short tracks across America. For the next six weeks, some of those tracks will be front and center as the Camping World Superstar Racing Experience (SRX) brings 12 racing legends to small-town USA, bringing world-class drivers to world-class short tracks.
CBS coverage of SRX races will bring dirt tracks to primetime network TV this summer.
Grassroots tracks on a Saturday night is something I think people will enjoy seeing because that is a really fun time, with tailgating and an electricity at the night races, says Pam Miller, SRX producer, CBS Sports. And each track has its little traditions. So having all of these guys who are icons and legends on the track with the families is pretty cool and a really great thing.
An interesting aspect of the production is that the entire production team (about 70) will be onsite because many of the tracks simply don't have the fiber and other connectivity required to transport signals to remote production teams, according to Jim Cornell, SRX director, CBS Sports. F&F Productions will provide production facilities, with GTX 20 A and B and GTX 12A onsite to provide ample space for the team. BSI will also be on hand with its truck for in-car-camera support.
For the two hours we're on the air, says Cornell, everything will be onsite. When people complain about not having internet service in certain places, it's a reality that needs to be addressed and something we've experienced first-hand.
SRX drivers include legends Tony Stewart, Bill Elliott, Tony Kanaan, Paul Tracy, Bobby Labonte, and 2021 Indy 500 champion Helio Castroneves. Seeing well-established superstars with well-established rivalries racing in identical cars is something both Miller and Cornell are looking forward to. Local stars on each track will also be in the race, giving it a dimension unique to the event.
The 12 guys are true characters, says Miller, and they will get into equal cars to try to see who's the better driver and who has the most courage on that night. They may come across as friends, but, once they put that helmet on, they want to beat each other.
F&F's FTX20 will be on site for all six SRX races.
Cornell is looking forward to the level of access to the drivers the production team will have. Not only are there only 12 of them, but they are not part of larger racing teams or league.
We're used having to deal with organizations that like to say no, he says, but everything so far has been yes, yes, yes. I think the guys at SRX realized that there's also an entertainment part. Access, he notes, ranges from being able to listen in to in-car communications live during the race to the different camera angles of the in-car cameras and the use of drones.
We're going to have access with the drones that is going to open up some eyes as to what other sports can do with them, he says. There's a heavy drone and a lighter, high-speed drone, which I believe can go 50-70 mph. We're not going to be able to keep up with the cars, but I don't think we're going to be blimp-distance away.
Beverly Hills Aerials will provide the drone coverage, and Cornell hopes to get some unique angles on the action given how small the tracks are. The drivers won't be afraid to bump each other well, and I'll be able to get a drone over the top and close enough to see the cars bumping each other, which will be interesting.
Along with the personalities of the drivers are the features and differences of the tracks, beginning with that some are dirt tracks. The opening race will be held at Stafford Motor Speedway in Stafford Springs, CT, and SRX co-founder Ray Evernham says the open-wheel-modified division there has been a breeding ground for racing families.
What we wanted to do was find historic tracks that have not just a difficulty factor but a great following, a great DNA in motorsports, he explains. [Stafford Motor Speedway] has sent many people up the ladder to stock-car racing, like the Bodines, the Bouchards, Richie Evans, and people like the Andrettis and Gordon Johncock, who have gone off to Indy.
Miller says dirt tracks will also give viewers something brand new, especially since the races are in primetime. All six Camping World SRX Series races will be broadcast live on CBS, with broadcast coverage streaming live on Paramount+ Premium.
There is a different feeling at a race on a dirt track, says Miller, and I don't recall every having seen a dirt track in primetime on a network. That is going to be unique for people. The way these guys race on dirt is fascinating because it's different. They have to go into the corners different, they have to have a cushion as they get closer to the wall, and they have to find grip and the places they can find an advantage.
Each race will begin with two 15-minute heats that set up the main event, which will be 100 laps (Slinger Speedway in Wisconsin, because it is so short, will have 150 laps).
You can't breathe on a lap at Slinger as it's a 10- to 12-second lap, notes Miller. Stafford is just really cool and feels like you're at the old Fenway Park as you walk to the track through a neighborhood. There's a great mix of heritage, and all the asphalt tracks even have different corners, different banking, and different challenges that I think will be just as exciting as the dirt tracks.
CBS Sports Chairman Sean McManus is already looking forward to the SRX finale at th
North America Stories
06/07/2026
Long-developed relationships and informal access, three production models, and c...
06/07/2026
The deal follows Lumine's recent acquisition of Synamedia's video-networ...
06/07/2026
This former SportsCenter producer is shaping local-team studio coverage to surro...
06/07/2026
IMS Productions and FOX Sports deployed more than 100 cameras, 32 onboard feeds,...
06/07/2026
Lumine Group Inc. has announced the completion of its acquisition of the Video Network Business from Synamedia. The business will operate as a standalone compan...
06/07/2026
NASCAR has announced a content and commercial partnership with Motorsport Network, a motorsports and automotive media platform, to distribute NASCAR original co...
06/07/2026
Versant Media Group has announced a definitive agreement to acquire Full Swing, a sports technology company, from Bruin Capital and a group of minority investor...
06/07/2026
DAZN has announced global broadcast rights to 3ICE, a professional hockey format featuring three skaters and a goalkeeper per side, with no power plays or offsi...
06/07/2026
Digital Domain Appoints Industry Veteran Patrick Davenport as Executive Vice Pre...
06/07/2026
Gravity Media USA appoints Brittney Boston as Head of Business Development
Brie Clayton July 6, 2026
0 Comments
The strategic new appointment supports...
06/07/2026
Remote Editing Without Cloud Storage in Resolve
Michael Cioni July 6, 2026
0 Comments
This is a step-by-step guide that demonstrates how to setup your...
06/07/2026
Automatic Caption Translation in Adobe Premiere Pro
Colin Smith July 6, 2026
0 Comments
Here I showcase the innovative automatic caption translation f...
06/07/2026
Flavor's First Ever Managing Director Neal Cohen Retires; Longstanding Execu...
06/07/2026
How Adam Rosenwach Pivoted from Music to Medtech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might think...
06/07/2026
Zhongyi Optics unveils the Dreamy Zone T1 FF Cine Lens Series on Indiegogo with ...
06/07/2026
Nations have long invested in domestic infrastructure to advance their economies, protect and use their data, and take advantage of technology opportunities in ...
06/07/2026
Every year, the International Conference on Machine Learning (ICML) reveals where thousands of AI researchers have decided to put their work.
This year's ...
05/07/2026
We've gone to another level of integrating the graphics into the set architecture' - Zac Fields, SVP, Graphic Technology and Integration, FOX Sports...
04/07/2026
When Canada qualified for the FIFA World Cup 2026, OneSoccer knew this wasn'...
04/07/2026
Blackmagic Design Cameras Empower Youth Broadcasting Program
Brie Clayton July 3, 2026
0 Comments
Blackmagic Pocket Cinema Camera 6K Pro and Blackmagi...
04/07/2026
iZotope Joins Boris FX
Boris Yamnitsky July 3, 2026
0 Comments
iZotope, the team behind RX and Ozone, is joining Boris FX. A letter from founder Boris...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/07/2026
Death Star
Andy Marken July 2, 2026
0 Comments
Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...
03/07/2026
Berklee's New Visual Identity: Honoring Our History, Building for What's...
03/07/2026
Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...
03/07/2026
Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...
02/07/2026
Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD
In the live-sports...
02/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/07/2026
BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...
02/07/2026
Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...
02/07/2026
The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...
02/07/2026
Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...
02/07/2026
TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...
02/07/2026
The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...
02/07/2026
LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...
02/07/2026
Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...
02/07/2026
Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...
02/07/2026
The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...
02/07/2026
Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...
02/07/2026
An effort uniting News, Sports, Local, and Telemundo, the 50+-camera live produc...
02/07/2026
Zoey Deutch, John Slattery, Ken Marino, Miles Gutierrez-Riley, and Ben Wang appe...
02/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/07/2026
Following the successful launch of its inaugural APAC Mentoring Programme last month, the Rise AV APAC Regional Council will bring the conversation around mento...
02/07/2026
Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out
Brie Clayton July 2, 2026
0 Comments
Highly mobile camera supports tense and de...
02/07/2026
Broadcast Solutions acquires BFE, expanding its lead in European broadcast, medi...
02/07/2026
Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversar...
02/07/2026
Broadcast Solutions GmbH, a leading systems integrator and provider of innovative solutions for the broadcast media industry, is acquiring BFE Studio und Medien...
02/07/2026
Cinegy GmbH, the premier provider of software-defined television technology, has extended the ingest facility at leading Brazilian sports company LiveMode, work...