0 NATEXPO Show Softron Media Services Boo A6 - ProVideo Systems

Softron products will be showed at NATEXPO 2009 in Moscow from 17th until 20th of November at the All-Russian Exhibition Center. Our master reseller SVGA (System Video Graphics Alliance) will be showing our solutions.

At NATEXPO 2013, we are releasing our playout solutions OnTheAir Video and OnTheAir Node with the totally new Smart Playout Engine - seen for the first time in this region. We are also announcing the next big evolution of MovieRecorder with the Smart Record Engine. All the Softron products are phasing out of the QuickTime era and are ready for the future using new technologies to bring even more codecs, efficiency and flexibility. - Daniel Tapie, CEO

Products on Show at NATEXPO 2013:

NEW** - Smart Playout Engine with OnTheAir Video and OnTheAir Node

Softron's completely new Smart Playout Engine provides greater power and flexibility at the core of Softron's applications. Outputting all major codecs including i-Frame, long-GOP, H.264, MPEG2, XDCAM HD in both QuickTime and MXF containers (without requiring any additional software), the engine dynamically overlays graphics and CG over the video output. Intelligent resizing allows formats to be mixed and matched, and playout can be directed to a video card (in RGB or YUV) or streamed directly to the internet for WebTV - or both simultaneously. By providing major increases in versatility and functionality, the new Smart Playout Engine allows Softron users to streamline infrastructure configurations, optimise workflow, and develop innovative ways to reach new audiences.

NEW** MovieRecorder 3 - For NATEXPO 2013, Softron will feature a technology demonstration of the upcoming MovieRecorder 3 incorporating a new Smart Record Engine, featuring a new interface design, support for all major codecs, and other innovative features. MovieRecorder offers a cost-effective way to capture video for collaborative editing without requiring media transcoding, re-linking or re-rendering. MovieRecorder makes post sessions more efficient with pre-editing starting at ingest, powerful online content search, and editing in Final Cut Pro and most other editing solution seconds after the ingest has started.

Also on show at NATEXPO 2013:

OnTheAir Manager - OnTheAir Manager offers single or multichannel playout reliability unparalleled on the MacOS platform. Taking broadcast scheduling to a new level by offering a calendar-like interface coupled with an advanced playlist editor, OnTheAir Manager features media validation, clip and event attributes, hierarchical playlists (playlists within playlists,) built-in switcher support, EAS, EPG, and CG. Based on a client-server architecture, OnTheAir Manager can control external applications via AppleScripts associated with clips, events or playlists, and full XML schedule import makes it easy to integrate with third-party scheduling and traffic systems.

Multicam Logger - Multicam Logger streamlines logging of all of the different angles (or inputs) used in a live multi-camera production, recording which input the producer has selected on his vision mixer and when. Multicam Logger creates a multicam clip for Final Cut Pro X, Final Cut Pro 7 or Adobe Premiere Pro using the logs and the files recorded by any type of video recorder, ready for editing a final version of the production. Seamless integration with any production switcher using GPI, and convenient features like drag-and-drop linking of clips to camera angles makes Multicam Logger a powerful media workflow tool.

About Softron Media Services

Softron has been providing Macintosh-based video and audio solutions for 30 years. Softron applications are in use at small, midsize and large broadcasters around the world and have been used to broadcast everything from the soccer World Cup and Beijing Olympics to regular television programming from single channel public service stations. Softron applications offer intelligent and easy to use interfaces and the company is dedicated to providing the highest professional quality video support for Apple's Macintosh platform. Softron Media Services is headquartered in Brussels, Belgium, with a US affiliate, Intelligent Broadcasting Solutions, based in Las Vegas. Softron applications are available online and by Apple ProVideo specialists throughout the world. Further information is available at http://www.softron.tv

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