Well-executed productions come off seamlessly to audiences, regardless of the delivery format, but their underpinning is complex. Today, crews often work with a host of high dynamic range (HDR) and standard dynamic range (SDR) cameras and equipment, each with its own color science. Achieving a consistent look often requires crews to be able to color match production cameras and easily convert between SDR and HDR standards. However, broadcasters can still encounter quality control (QC) issues, where the feed they output looks off and adjustments must be made. European HDR and color management consultancy firm and software developer Cromorama is streamlining this process with its ORION-CONVERT color pipeline, which is built into AJA's ColorBox and OG-ColorBox color management and conversion solutions. Cromorama's aim is to make color management more accessible for clients like the Union of European Football Associations (UEFA) while also supporting QC demands.
ORION-CONVERT's backstory
Cromorama CEO and CTO Pablo Garcia developed ORION-CONVERT with a vision to give professionals more creative and technical control over color management capabilities. He didn't want them to worry as much about the math, especially as lighting conditions change. To this end, his team designs all Cromorama software with the philosophy that clients should be able to easily adapt.
We're a company that's all about improving color iteration, and the ORION-CONVERT algorithm originated out of a need we saw amongst clients, Garcia explained. Before Cromorama, there wasn't an easy way to execute high quality conversions between HDR and SDR with the level of control we wanted. This gap in the toolset was especially noticeable when we were preparing for a major 2020 international sporting event on behalf of a client, so we envisioned a piece of code and started fine tuning it.
That effort, said Garcia, led to the development of ORION-CONVERT , an intuitive engine with a unique two-stage compression process for full color management from display to display, SDR to/from HLG and PQ. The Cromorama team regularly deploys the software to serve clients globally, as it provides film production, broadcast, and research and development (R&D) services; it's also a core technology behind NBCU LUTs. They see ORION-CONVERT , AJA ColorBox, and AJA OG-ColorBox breaking down color management barriers.
The color management learning curve used to be steep, especially in broadcast, but we've reached an inflection point. ORION-CONVERT in AJA ColorBox and OG-ColorBox, a platform that's well targeted to live production demands, provides more control over SDR and HDR transforms, so it's easier to adapt to various scenarios in the field, Garcia noted. Both hardware solutions are also so valuable for QC purposes because I know I can trust them. If a broadcaster encounters an issue with their feed, I can run it through a ColorBox or OG-ColorBox and quickly uncover the issue with the original signal so they can fix it.
A closer look at the technology behind a major live sports championship production
Since its founding over four years ago, Cromorama has worked closely with sports organizations, providing HDR and color management consultancy services. When its team began preparations in 2022 to support the UEFA EURO 2024 championship production, they benchmark tested a wide range of HDR production gear to achieve the desired visual outcome. Tests included solutions like AJA ColorBox and FS-HDR, as well as camera and graphics kit from other manufacturers. By the end of the process, UEFA had certified ColorBox as an approved production device.
Cromorama extensively leveraged the solution throughout the tournament venues for color conversion, QC, and testing needs. As QC Supervisor, Garcia oversaw two QC operators and the whole tournament production. He was quickly notified if any broadcasters encountered signal issues, such as picture quality or artifacts, and troubleshooted to identify the issue. This entailed passing their signal through a ColorBox on his desk, identifying the approved conversion path, analyzing whether there were artifacts, and finding the source of the problem in the chain.
I know that with ColorBox, the LUT is technically correct, so if there's an issue, it's often with the signal itself or a problem the broadcaster's in-house gear has created, and ColorBox helps me figure that out. Coupled with ORION-CONVERT, it's THE standard for color conversion, Garcia explained.
He added, ColorBox was a natural fit for a project like this because it's such an intuitive device that makes color management and QC simpler and more accessible. With ColorBox, you can easily complete SDR and HDR transforms and make adjustments. When we're working with clients, ColorBox also has such a fast protocol, especially when combined with tools like our Ennio Desktop application, which is great. I can see it processing video in near-real time, and the dynamic LUT mode in ColorBox is bonkers fast! I'm also excited to test out the latest ColorBox ACES implementation.
Charting the journey ahead
Since ORION-CONVERT's rollout, Cromorama has continued to advance its technology with ease-of-use top of mind so that users don't have to be color scientists or specialists to figure out how to use it. Some of its latest innovations include an ORION-CONVERT plugin for a popular creative application that's used for nonlinear editing in television production, as well as Ennio, a color management orchestration desktop application.
Looking ahead, the company plans to continue this tradition of innovation, especially as demand for HDR production continues to grow. Producing in HDR will always ensure the best quality output, and as far as the audience imp
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Liberty University on why broadcast technology isn't just a technical invest...
08/05/2026
COW Jobs: UGC, On-Camera Video Content
Brie Clayton May 7, 2026
0 Comments
UGC, On-Camera Video Content
April 17, 2026Documentary Editor - US,......
07/05/2026
Journalists reporting on Sudan are working in one of the most complex and fast-m...
07/05/2026
Multi-year partnership positions Victory+ as a free home for Dallas Cowboys orig...
07/05/2026
From sideline reporting to directing and producing, the talented sophomore is building a well-rounded foundation for a career in live sports production
In the ...
07/05/2026
Cobalt Digital has received two Future Best of Show awards at NAB Show 2026. The COBALT blueCORE platform was recognized by TV Tech, and the COBALT PACIFIC ULL-...
07/05/2026
ESPN analyst Mina Kimes will host the televised semifinals and finals of the 202...
07/05/2026
Bitmovin has announced that MUBI, the global film streaming platform, has selected Bitmovin as its cloud VOD encoding partner. Bitmovin's encoding infrastru...
07/05/2026
NBCUniversal Telemundo Enterprises and the U.S. Soccer Federation have announced...
07/05/2026
Angel City Football Club (ACFC) and Victory have announced a regional broadcast partnership bringing live match coverage to fans across the greater Los Angeles...
07/05/2026
Spiideo has announced the launch of AI Highlights inside Spiideo Play, its automated sports production platform. AI Highlights combines video, event data, audio...
07/05/2026
Leostream Corporation has announced a unified remote access ecosystem for high-p...
07/05/2026
The Atlanta Dream has partnered with Victory to stream all locally broadcast Dream games for free, expanding the team's digital distribution strategy and g...
07/05/2026
Riedel Communications has announced the appointment of Marc Engroff as Chief Fin...
07/05/2026
SES and ARD, Germany's largest public broadcasting network, have announced a long-term extension of their satellite distribution partnership through 2039. U...
07/05/2026
UpLight Technologies delivers a flexible video and lighting system for a new televised sportLaunching the Pro Cheer League required more than creating a compell...
07/05/2026
Full Day Productions and GSE Worldwide have announced Spikes Under the Lights, a...
07/05/2026
Seit dem Start im Jahr 2023 hat DJ (Beta) das personalisierte H rerlebnis von 94...
07/05/2026
Da quando stata presentata nel 2023, DJ (beta) ha aiutato a definire un'esperienza d'ascolto pi personalizzata per 94 milioni di utenti Spotify Premi...
07/05/2026
Since launching in 2023, DJ (beta) has helped shape a more personalized listenin...
07/05/2026
Desde o lan amento em 2023, o DJ (beta) j ajudou a deixar a experi ncia de ouvi...
07/05/2026
From our earliest days, Spotify has been built on a simple principle: Great audio should be easy to reach. It's what's driven us to expand from music to...
07/05/2026
Asian and Pacific Islander artists continue to shape the global soundscape, pushing creative boundaries and connecting with fans worldwide. This Asian & Pacific...
07/05/2026
Company announce long-requested choir instrument
In the latest expansion of their Symphonic Elements series, UJAM have introduced an all-new vocal instrumen...
07/05/2026
Modular-inspired sound generation with digital control
Buchla have introduced Ziggy, a new compact synthesizer built around the company's complex oscill...
07/05/2026
Combines analogue voices with digital synthesis and sequencing
Polyend have announced Drums, a new hybrid analogue and digital drum machine that combines sy...
07/05/2026
Control surface now officially supports four DAWs
When Nektar launched the Panorama CS12 control surface, it worked exclusively with Apple's Logic Pro, ...
07/05/2026
In the first quarter 2026, SGL Carbon generated consolidated sales of 184.5 million, which was 49.8 million, or 21.3%, lower than in the prior year (Q1 2025: ...
07/05/2026
Rohde & Schwarz and Greenerwave achieve precise and fast ESA antenna characteriz...
07/05/2026
Two multi-role L3Harris products - the Red Wolf launched effects vehicle and SK...
07/05/2026
L3Harris will be developing key features of a secure and resilient digital infra...
07/05/2026
Alysa Liu and Shohei Ohtani Help Drive Viewership as 91 of the Top 100 Broadcast...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
Cobalt Digital Wins Two Future Best of Show Awards at 2026 NAB Show
Manufacturer Recognized by TV Tech and TVBEurope for Innovation in signal processing
Cobal...
07/05/2026
Software and hardware platforms, AI power and user-friendliness on show...
07/05/2026
Intinor will demonstrate its latest technical enhancements for the Direkt series at BroadcastAsia 2026. With a continued focus on reliable contribution and remo...
07/05/2026
Bitmovin has announced that MUBI has chosen Bitmovin as its cloud VOD encoding partner, replacing MUBI's legacy on premises encoding setup to improve scalab...
07/05/2026
Meet Graduates from Berklees Class of 2026 Members of this years graduating class reflect on their proudest moments at Berklee and look ahead to whats next.
...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
At BroadcastAsia 2026, Interra Systems will demonstrate its latest innovations in automated quality control (QC), real-time monitoring, and captioning. The comp...
07/05/2026
At this year's Broadcast Asia, PlayBox Neo is set to unveil recent innovations across its PlayBox Neo Suite and integrated range of broadcast media solution...
Well-executed productions come off seamlessly to audiences, regardless of the delivery format, but their underpinning is complex. Today, crews often work with a host of high dynamic range (HDR) and standard dynamic range (SDR) cameras and equipment, each with its own color science. Achieving a consistent look often requires crews to be able to color match production cameras and easily convert between SDR and HDR standards. However, broadcasters can still encounter quality control (QC) issues, where the feed they output looks off and adjustments must be made. European HDR and color management consultancy firm and software developer Cromorama is streamlining this process with its ORION-CONVERT color pipeline, which is built into AJA's ColorBox and OG-ColorBox color management and conversion solutions. Cromorama's aim is to make color management more accessible for clients like the Union of European Football Associations (UEFA) while also supporting QC demands. 
