
Well-executed productions come off seamlessly to audiences, regardless of the delivery format, but their underpinning is complex. Today, crews often work with a host of high dynamic range (HDR) and standard dynamic range (SDR) cameras and equipment, each with its own color science. Achieving a consistent look often requires crews to be able to color match production cameras and easily convert between SDR and HDR standards. However, broadcasters can still encounter quality control (QC) issues, where the feed they output looks off and adjustments must be made. European HDR and color management consultancy firm and software developer Cromorama is streamlining this process with its ORION-CONVERT color pipeline, which is built into AJA's ColorBox and OG-ColorBox color management and conversion solutions. Cromorama's aim is to make color management more accessible for clients like the Union of European Football Associations (UEFA) while also supporting QC demands.
ORION-CONVERT's backstory
Cromorama CEO and CTO Pablo Garcia developed ORION-CONVERT with a vision to give professionals more creative and technical control over color management capabilities. He didn't want them to worry as much about the math, especially as lighting conditions change. To this end, his team designs all Cromorama software with the philosophy that clients should be able to easily adapt.
We're a company that's all about improving color iteration, and the ORION-CONVERT algorithm originated out of a need we saw amongst clients, Garcia explained. Before Cromorama, there wasn't an easy way to execute high quality conversions between HDR and SDR with the level of control we wanted. This gap in the toolset was especially noticeable when we were preparing for a major 2020 international sporting event on behalf of a client, so we envisioned a piece of code and started fine tuning it.
That effort, said Garcia, led to the development of ORION-CONVERT , an intuitive engine with a unique two-stage compression process for full color management from display to display, SDR to/from HLG and PQ. The Cromorama team regularly deploys the software to serve clients globally, as it provides film production, broadcast, and research and development (R&D) services; it's also a core technology behind NBCU LUTs. They see ORION-CONVERT , AJA ColorBox, and AJA OG-ColorBox breaking down color management barriers.
The color management learning curve used to be steep, especially in broadcast, but we've reached an inflection point. ORION-CONVERT in AJA ColorBox and OG-ColorBox, a platform that's well targeted to live production demands, provides more control over SDR and HDR transforms, so it's easier to adapt to various scenarios in the field, Garcia noted. Both hardware solutions are also so valuable for QC purposes because I know I can trust them. If a broadcaster encounters an issue with their feed, I can run it through a ColorBox or OG-ColorBox and quickly uncover the issue with the original signal so they can fix it.
A closer look at the technology behind a major live sports championship production
Since its founding over four years ago, Cromorama has worked closely with sports organizations, providing HDR and color management consultancy services. When its team began preparations in 2022 to support the UEFA EURO 2024 championship production, they benchmark tested a wide range of HDR production gear to achieve the desired visual outcome. Tests included solutions like AJA ColorBox and FS-HDR, as well as camera and graphics kit from other manufacturers. By the end of the process, UEFA had certified ColorBox as an approved production device.
Cromorama extensively leveraged the solution throughout the tournament venues for color conversion, QC, and testing needs. As QC Supervisor, Garcia oversaw two QC operators and the whole tournament production. He was quickly notified if any broadcasters encountered signal issues, such as picture quality or artifacts, and troubleshooted to identify the issue. This entailed passing their signal through a ColorBox on his desk, identifying the approved conversion path, analyzing whether there were artifacts, and finding the source of the problem in the chain.
I know that with ColorBox, the LUT is technically correct, so if there's an issue, it's often with the signal itself or a problem the broadcaster's in-house gear has created, and ColorBox helps me figure that out. Coupled with ORION-CONVERT, it's THE standard for color conversion, Garcia explained.
He added, ColorBox was a natural fit for a project like this because it's such an intuitive device that makes color management and QC simpler and more accessible. With ColorBox, you can easily complete SDR and HDR transforms and make adjustments. When we're working with clients, ColorBox also has such a fast protocol, especially when combined with tools like our Ennio Desktop application, which is great. I can see it processing video in near-real time, and the dynamic LUT mode in ColorBox is bonkers fast! I'm also excited to test out the latest ColorBox ACES implementation.
Charting the journey ahead
Since ORION-CONVERT's rollout, Cromorama has continued to advance its technology with ease-of-use top of mind so that users don't have to be color scientists or specialists to figure out how to use it. Some of its latest innovations include an ORION-CONVERT plugin for a popular creative application that's used for nonlinear editing in television production, as well as Ennio, a color management orchestration desktop application.
Looking ahead, the company plans to continue this tradition of innovation, especially as demand for HDR production continues to grow. Producing in HDR will always ensure the best quality output, and as far as the audience imp
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
20/05/2026
True to the Music City theme, the Tennessee Titans plan to make live music a prominent fixture on game days at the new venue
Reflecting the continuing converge...
20/05/2026
The long-term goal is innovation for the next generation of hockey rinks at both the professional and the community level
The National Hockey League (NHL) toda...
20/05/2026
End-users and vendors alike work toward cost-effective yet high-quality solution...
20/05/2026
The National Football League has announced that Nashville will host Super Bowl LXIV in 2030 at the new Nissan Stadium. The announcement was made at the NFL Spri...
20/05/2026
The NFL has announced that the 2028 NFL Draft presented by Bud Light will take place in Minnesota, uniting fans from around the world to celebrate one of the mo...
20/05/2026
As professional AV workflows continue to evolve, expectations around audio, video, networking, and control are rising rapidly. At InfoComm 2026 in Las Vegas, La...
20/05/2026
Haivision will showcase its latest innovations at InfoComm 2026, taking place fr...
20/05/2026
For the seventh year, Spotify is returning to CMA Fest with Spotify House, the festival's premiere destination for fans. We're taking over downtown Nash...
20/05/2026
Amp-simulation software expanded
Acustica Audio's latest release greatly expands on their amp-simulation platform, turning it into a complete amplifica...
20/05/2026
MainStage integration, Analog Lab improvements & more
Arturia have just announced the release of an update that brings an assortment of new features to thei...
20/05/2026
At the Annual General Meeting held on May 20, 2026, the shareholders of SGL Carb...
20/05/2026
From Gulkula to the nation: Yothu Yindi Foundation and NITV deepen national acce...
20/05/2026
SBS appoints David Fernandez as National Manager, Digital & TV Sales
20 May, 2026
Media releases
SBS has appointed David Fernandez as National Manager, Dig...
20/05/2026
Rohde & Schwarz and INFOZAHYST: A strategic alliance set to redefine modern defe...
20/05/2026
A Rotating Detonation Engine being hot fire tested at Purdue University's Zu...
20/05/2026
A U.S. Army VAMPIRE system, assigned to Bravo Battery, 1st Battalion, 51st Air Defense Artillery Regiment, 7th Infantry Division/Multi-Domain Command - Pacific ...
20/05/2026
Cable Captures Only Monthly Increase Among Viewing Categories in March, Earns it...
20/05/2026
April brought a symbolic decrease in the overall time spent in front of television screens. On average, Poles watched video content for 3 hours and 51 minutes a...
20/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/05/2026
The Royal Television Society Technology Centre today announces the launch of the RTS Technology Awards 2026, celebrating excellence, innovation and achievement ...
20/05/2026
In the heart of London's financial district, the new purpose-built Troubadour Canary Wharf Theatre invites audiences to experience Suzanne Collins' inte...
20/05/2026
LiveU, the leader in live IP-video solutions, today announced that production powerhouse BCC Live successfully deployed the new LU900Q intelligent production un...
20/05/2026
Nella Mente di Narciso Docuseries Uses Blackmagic Design Workflow
Brie Clayton May 19, 2026
0 Comments
PYXIS 6K full frame camera and DaVinci Resolve ...
20/05/2026
Beeble launches Canvas, a node-based AI compositor for VFX and Virtual Productio...
20/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/05/2026
First Nations Factual Co-production Development Fund launched to elevate Indigen...
20/05/2026
TLC Announces All-Star Comedy Line-Up for Mock the Week: Summer Specials' o...
20/05/2026
Back to All News
One Hundred Years of Solitude Concludes This August, With Part...
20/05/2026
Back to All News
Beloved NHK Dramas to Stream on Netflix Worldwide Starting June 22
Entertainment
20 May 2026
GlobalJapan
Link copied to clipboard
Netflix...
20/05/2026
May 20 2026, 06:00 (PDT) Dolby Recognized as 2025 Supplier of the Year and Over...
20/05/2026
Mayo's Dee Freney and Margaret Leahy from Galway have reached the final of RT Today's TV Home Cook competition.
Both contestants will cook again live...
20/05/2026
RT IN FULL BLOOM AT BORD BIA BLOOM 2026 WITH LIVE BROADCASTS, MUSIC, CHAT AND M...
19/05/2026
The winner of Thomson Foundation's Young Journalist of the Year 2025, Tracy Bonareri Onchoke, and runner up Wangu Kanuri enjoyed a three-day trip to London ...
19/05/2026
Cisco and the USGA have announced a multiyear extension of their partnership, which began in 2018. Cisco serves as the Official Technology Partner of the USGA, ...
19/05/2026
Urban Edge Network (UEN), a streaming platform for NAIA sports, has announced a partnership with Spiideo to provide streaming and production tools to UEN's ...
19/05/2026
Warner Bros. Discovery (WBD) will provide live coverage of all 900 Roland-Garros matches across its platforms beginning with qualifiers on May 18. In Europe, 21...
19/05/2026
Tubi, Fox Corporation's free streaming service, has announced the launch of the FIFA World Cup 2026 FOX Hub, a dedicated destination for World Cup programmi...
19/05/2026
Telef nica, in collaboration with Sony, has conducted a 5G connectivity trial at the Movistar Arena in Spain using the 26 GHz millimetre wave (mmWave) band. The...
19/05/2026
Ross Production Services (RPS) has installed a Calrec Argo M console into its new Hypermax-1 remote production truck, replacing one of three Argo S consoles pre...
19/05/2026
Panasonic Projector and Display Corporation has announced the acquisition of 100% of the shares of UK-based media technology company Hive Media Control Ltd. (HI...
19/05/2026
Globecast has announced the completion of a nine-month renovation of its Singapore facility, converting it from a traditional linear broadcast operation into a ...
19/05/2026
Grass Valley has announced a three-year enterprise agreement with Phoenix Broadc...
19/05/2026
Bitmovin has announced that Watch Brasil, a streaming platform operating across Brazil and Europe since 2018, has replaced its legacy systems with Bitmovin'...
19/05/2026
Ateme has announced the migration of Dish Home Nepal's Nepal Premier League (NPL) streaming infrastructure to Ateme's TITAN Live solution deployed on Ak...