
A new study underscores the potential of AI and accelerated computing to deliver energy efficiency and combat climate change, efforts in which NVIDIA has long been deeply engaged.
The study, called Rethinking Concerns About AI's Energy Use, provides a well-researched examination into how AI can - and in many cases already does - play a large role in addressing these critical needs.
Citing dozens of sources, the study from the Information Technology and Innovation Foundation (ITIF), a Washington-based think tank focused on science and technology policy, calls for governments to accelerate adoption of AI as a significant new tool to drive energy efficiency across many industries.
AI can help reduce carbon emissions, support clean energy technologies, and address climate change, it said.
How AI Drives Energy Efficiency The report documents ways machine learning is already helping many sectors reduce their impact on the environment.
For example, it noted:
Farmers are using AI to lessen their use of fertilizer and water.
Utilities are adopting it to make the electric grid more efficient.
Logistics operations use it to optimize delivery routes, reducing the fuel consumption of their fleets.
Factories are deploying it to reduce waste and increase energy efficiency.
In these and many other ways, the study argues that AI advances energy efficiency. So, it calls on policymakers to ensure AI is part of the solution, not part of the problem, when it comes to the environment.
It also recommends adopting AI broadly across government agencies to help the public sector reduce carbon emissions through more efficient digital services, smart cities and buildings, intelligent transportation systems, and other AI-enabled efficiencies.
Reviewing the Data on AI The study's author, Daniel Castro, saw in current predictions about AI a repeat of exaggerated forecasts that emerged during the rise of the internet more than two decades ago.
Daniel Castro People extrapolate from early studies, but don't consider all the important variables including improvements you see over time in digitalization like energy efficiency, said Castro, who leads ITIF's Center for Data Innovation.
The danger is policymakers could miss the big picture and hold back beneficial uses of AI that are having positive impacts, especially in regulated areas like healthcare, he said.
For example, we've had electronic health records since the 1980s, but it took focused government investments to get them deployed, he added. Now AI brings big opportunities for decarbonization across the government and the economy.
Optimizing Efficiency Across Data Centers Data centers of every size have a part to play in maximizing their energy efficiency with AI and accelerated computing.
For instance, NVIDIA's AI-based weather-prediction model, FourCastNet, is about 45,000x faster and consumes 12,000x less energy to produce a forecast than current techniques. That promises efficiency boosts for supercomputers around the world that run continuously to provide regional forecasts, Bjorn Stevens, director of the Max Planck Institute for Meteorology, said in a blog.
Overall, data centers could save a whopping 19 terawatt-hours of electricity a year if all AI, high performance computing and networking offloads were run on GPU and DPU accelerators instead of CPUs, according to NVIDIA's calculations. That's the equivalent of the energy consumption of 2.9 million passenger cars driven for a year.
Last year, the U.S. Department of Energy's lead facility for open science documented its advances with accelerated computing.
Using NVIDIA A100 Tensor Core GPUs, energy efficiency improved 5x on average across four key scientific applications in tests at the National Energy Research Scientific Computing Center. An application for weather forecasting logged gains of nearly 10x.
The energy efficiency of GPUs has increased dramatically over time. AI, Accelerated Computing Advance Climate Science The combination of accelerated computing and AI is creating new scientific instruments to help understand and combat climate change.
In 2021, NVIDIA announced Earth-2, an initiative to build a digital twin of Earth on a supercomputer capable of simulating climate on a global scale. It's among a handful of similarly ambitious efforts around the world.
An example is Destination Earth, a pan-European project to create digital twins of the planet, that's using accelerated computing, AI and collaboration on an unprecedented scale, said the project's leader, Peter Bauer, a veteran with more than 20 years at Europe's top weather-forecasting center.
Experts in the utility sector agree AI is key to advancing sustainability.
AI will play a crucial role maintaining stability for an electric grid that's becoming exponentially more complex with large numbers of low-capacity, variable generation sources like wind and solar coming online, and two-way power flowing into and out of houses, said Jeremy Renshaw, a senior program manager at the Electric Power Research Institute, an independent nonprofit that collaborates with more than 450 companies in 45 countries, in a blog.
Learn more about sustainable computing as well as NVIDIA's commitment to use 100% renewable energy starting in fiscal year 2025. And watch the video below for more on how AI is accelerating efforts to combat climate change.
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
08/11/2025
While most station groups reported major declines in ad revenue in the third quarter, thanks to a steep decline in political advertising compared to a year ago,...
08/11/2025
NEW YORK Nielsen has announced that it has started releasing rankings of the most watched college football teams. In its first ranking, through the first 10 wee...
08/11/2025
LOS ANGELES OpenDrives recently hosted an event at its headquarters here marking the soft launch of Astraeus, its new data services platform....
08/11/2025
Capitol Broadcasting Company Director of Technology Peter Sockett was honored on October 29, 2025, with the Wade H. Hargrove Community Leadership Award from the...
08/11/2025
Berklee Artists Return to Perform at Boston Snowport Holiday Market The performances, a weekly highlight of the holiday market, are the result of a partnershi...
08/11/2025
Berklees 2026 Alumni Grammy Nominees: See the Full List From R&B and Americana to gospel, jazz, and game scoring, Berklee talent was recognized across a range...
07/11/2025
SVG Sit-Down: Athlos NYC CMO Kayla Green on Building the Brand of the Young Trac...
07/11/2025
SVG Sit-Down: Inside Wasabi's Egress-Fee-Free Cloud Offering with Mike Welts...
07/11/2025
PGA TOUR On the Road: How NEP Supports the TOUR's Spectacular Centralized Fa...
07/11/2025
Analysis: No matter the sport, women need a fair share of the biggest stages By Callum McCarthy, Editor-at-Large
Tuesday, November 4, 2025 - 10:19
Print Th...
07/11/2025
DAZN to stream first live football match on TikTok By George Bevir
Friday, November 7, 2025 - 09:55
Print This Story
DAZN has partnered with TikTok to str...
07/11/2025
SVG Sit Down: E1 Founder/CEO Rodi Basso on the Future of E1 Series and Bringing ...
07/11/2025
TNT Sports Puts Multi-Feed Production Model Front and Center for Largest College...
07/11/2025
Kahlil Joseph attends the 2025 Sundance Film Festival BLKNWS: Terms & Condition...
07/11/2025
By Alexis Neophytides
For Jay and me, filmmaking wasn't just a response to crisis, it was a way through it.
I first met Jay in the summer of 2019. He was ...
07/11/2025
Word of mouth has always been at the heart of the Spotify experience, with people sharing music, podcasts, and audiobooks with friends and family millions of ti...
07/11/2025
A Statement from L3Harris Chair and CEO Chris Kubasik on the Secretary of War...
07/11/2025
Fincons Group, a leading international business consulting and system integrator firm, releases its free white paper, Unlocking GenAI's Potential for Appli...
07/11/2025
The European Broadcasting Union (EBU), the world's leading alliance of public service media, has awarded LiveU a five-year contract to deliver 24/7 live new...
07/11/2025
Atomos introduced Ninja TX GO, a new HDMI monitor-recorder that brings the performance of the acclaimed Ninja TX to an even wider community of filmmakers and cr...
07/11/2025
Visual Data Media Services, a global leader in content localisation and media supply chain services, today announced the completion of its acquisition of Sound ...
07/11/2025
When NBC Sports' Director of Remote Technical Operations for Motorsports Matt Hogencamp walks onto a NASCAR track, he's not thinking about lap times or ...
07/11/2025
When it comes to outfitting complex, multi-venue reality shows with flawless audio capture, few do it better than Headroom Productions. Based in Canada and led ...
07/11/2025
The European Handball Federation (EHF) will introduce Riedel's RefCam and Easy5G systems at the final weekend of the Men's EHF EURO 2026. The RefCam, a ...
07/11/2025
Leading systems integrator Broadcast Solutions is taking a forward-looking approach and expanding its management team. Effective from 1 November 2025, Stefan Br...
07/11/2025
Calrec is set to make a major impact at Tonmeistertagung 2025, featuring its cutting-edge broadcast audio solutions including the German debut of its brand new ...
07/11/2025
Grass Valley will showcase its latest advancements in live production, networking, playout, and media management at Inter BEE 2025, taking place November 19 21 ...
07/11/2025
IABM continues to strengthen its presence in the Asia-Pacific region at Inter BEE 2025 with a dedicated IABM Hub including member pavilion, the IABM Industry Im...
07/11/2025
Following a successful IBC Amsterdam in September and NAB New York in October, Ikegami will demonstrate examples from its wide range of broadcast television pro...
07/11/2025
Pixellot, the largest streamer of global youth and amateur sports, today announced a five-year extension of its partnership with PlayOn Sports, the premier fan ...
07/11/2025
ES Media Group, which specialises in providing professional services to the broadcast industry, has announced the hire of industry heavyweight Brian Clark as Gl...
07/11/2025
Boston Conservatory at Berklee Presents Opera Adaptation of Little Women Marc Adamo's acclaimed opera brings Louisa May Alcott's beloved story to life...
07/11/2025
Amplify Berklee Gala Raises $1.4 Million for Berklee City Music Students This year's event featured performances from student K-pop group B-Girls, the Ove...
07/11/2025
NEW YORK DoubleVerify has launched a streaming TV offering designed to give advertisers greater transparency, control and efficiency across their streaming TV i...
07/11/2025
PARIS Ateme said it has been working with Spain-based multinational telco Telef nica to deploy a cloud-native media processing platform for next-generation vide...
07/11/2025
The Society of Motion Picture and Television Engineers has announced it will hold its annual meeting on Wednesday, Dec. 10, via a Zoom webinar at 11 a.m. ET....
07/11/2025
NEW YORK The Coalition for Innovative Media Measurement (CIMM) and TVB have released a study examining how local viewing is measured across television, mobile d...
07/11/2025
LONG ISLAND CITY, N.Y. Altice USA announced it will change its corporate name to Optimum Communications Inc., effective Nov. 7. The company will cease trading u...
07/11/2025
07 11 2025 - Media release Screen Australia announces Gillian Moody-Ardler as Head of First Nations Content
Gillian Moody-Ardler. Photo credit: Sally Flegg. ...
07/11/2025
SLEIGH BELLS RING ARE YOU WINNING?
THE LATE LATE TOY SHOW BIG BIG TICKET GIVEAWAY EXCLUSIVE ACROSS RT CHANNELS
On Friday 21 November, listeners across all R...
07/11/2025
X-Rite to Acquire Select Assets of Rutherford Graphic Products (RGP), LLC (USA) ...
07/11/2025
As audiences consume media across more platforms than ever, advertisers are demanding outcome-driven, cross-platform campaign strategies. But fragmented and out...
07/11/2025
November 7th, 2025 Tribeca Festival Returns to Art Basel Miami Beach for Fourth Annual Edition
Two Nights of Live Performances at the Miami Beach Bandshell ...
07/11/2025
Friday 7 November 2025
Lioness and Arsenal forward Alessia Russo launched the f...
07/11/2025
Back to All News
The Night My Dad Saved Christmas 2, Starring Santiago Segura, ...
07/11/2025
-- Building on last year's success at COP29, the three initiator organizati...
06/11/2025
Media organisations from across the globe are uniting to promote media and information literacy (MIL) to help ensure their future survival and win back the trus...
06/11/2025
SVG Sit-Down: Athlos NYC CEO Kayla Green on Building the Brand of the Young Trac...
06/11/2025
ESPN Exits ESPN BET Deal With PENN, Goes Into Business With DraftKingsDraftKings will integrate innovative fan experiences' across ESPN platforms and DTC s...