Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced the release of its 12th Amagi Global FAST Report, which found that FAST delivers a significant impact to the business for TV networks and D2C streamers. With the increasing expansion of broadcaster-owned channels in FAST, Amagi insights found that TV networks account for 30% of the top 100 FAST channels, driving a 40% share in total Hours of Viewing (HOV) across these channels. Additionally, among Amagi-delivered FAST channels, Global HOV (31%) and ad impressions (26%) continued to show double-digit growth during the comparison period (Q2 2024 versus Q2 2023). These findings underscore the significant role that FAST channels play in the rapidly evolving streaming landscape, demonstrating FAST's ability to adapt and thrive in the face of new technologies and viewing habits.
"The latest edition of our report highlights the substantial role FAST plays in the streaming ecosystem," said Srinivasan KA, Co-founder and Chief Revenue Officer of Amagi. "With TV networks accounting for a substantial portion of the top channels and viewing hours, it s clear that FAST provides a great avenue for traditional media companies to draw additional revenues in the digital age. This report also underscores the ongoing double-digit growth in global HOV and ad impressions, demonstrating the robust health of the FAST market."
"While regional differences remain in the types of content found on FASTs, the concept of free linear channels as a popular delivery mechanism is a universal phenomenon, said Alan Wolk, Co-Founder/Lead Analyst at TVREV. Wolk authored the introductory note in this edition of the Amagi FAST report.
The newly released Amagi Global FAST Report offers critical data and insights derived from over 50 FAST services and 5,000-plus channels using Amagi THUNDERSTORM, the company s cutting-edge Server-Side Ad Insertion (SSAI) platform. Additionally, the report incorporates findings from the 2024 Amagi Consumer Survey (April-June), which reflects the preferences and viewing habits of nearly 500 U.S. households across various income brackets.
Key takeaways from the 12th Amagi Global FAST Report (data based on Amagi ANALYTICS and FAST channels that run on Amagi's platform) include:
Consumers Increasingly Comfortable With Exploring FAST Offerings: 75% of Amagi s Consumer Survey respondents indicated they would create a free profile on a streaming service to sample FAST channels, and more than half would enter their credit card information.
FAST Sees Continued Growth Among Key Metrics Worldwide: Global HOV (31%) and ad impressions (26%) continue to show double-digit growth.
Growth of Broadcaster-Owned Channels: The total number of broadcaster-owned channels within FAST increased by approximately 2.5 times.
Increase of FAST Channels Within O&O Apps: The total number of FAST channels within O&O apps increased by almost 50%.
Significance of Single IP Channels in FAST: More than 25% of entertainment channels are Single IP channels, driving more than 33% of HOV within the genre.
Amagi will host the webinar How FAST enhances streaming's many business models on July 31 at 1 p.m. Eastern Time to discuss opportunities associated with the new report.
Amagi provides a complete suite of channel creation, distribution and monetization solutions. The company's clients include ABS-CBN, AccuWeather, A+E Networks UK, beIN Sports, Cox Media Group, Fremantle, Gannett, Gusto TV, NBCUniversal, Tastemade, The Roku Channel, Lionsgate, VIZIO, MAVTV, DAZN and Astro, among others.
More information about Amagi and its streaming TV solutions is available at www.amagi.com.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
19/11/2025
Sphere Sound Kicks Up Its Heels at Radio City Music HallUltra-immersive system from the singular Las Vegas venue is also ready for sportsBy Dan Daley, Audio Edi...
19/11/2025
The Future of Stadium and Arena Video Control Rooms: Tech Leaders Talk 4K, IP, a...
19/11/2025
One Year at Intuit Dome: Walking Through the Stunning Arena's Advanced Video...
19/11/2025
SVG Sit-Down: IMG's Francois Westcombe Goes Inside IMG's Annual Digital ...
19/11/2025
Inside Brighton & Hove Albion's fan-first media machine By George Bevir
Tuesday, November 18, 2025 - 10:10
Print This Story
Brighton & Hove Albion'...
19/11/2025
Rock Chalk Rebuild, Part 1: Kansas Athletics Brings New Production Power to Rebu...
19/11/2025
Rock Chalk Rebuild, Part 2: A Pro's Guide to Kansas Athletics' New Video...
19/11/2025
MLB Media Rights Shakeup: NBC Inks Three-Year Deal for Sunday Night Baseball, Pe...
19/11/2025
Rohan Parashuram Kanawade attends the premiere of Sabar Bonda (Cactus Pears) at the 2025 Sundance Film Festival at Egyptian Theatre on January 26, 2025, in Pa...
19/11/2025
Awards season is heating up, and the International Documentary Association just ...
19/11/2025
Aerojet Rocketdyne President Ken Bedingfield and Arkansas Gov. Sarah Huckabee Sanders were joined by state and local officials to celebrate the groundbreaking o...
19/11/2025
L3Harris and PentenAmio formalise their teaming agreement at MilCIS 2025, streng...
19/11/2025
Calrec gives Phoenix Broadcast Solutions its full support in strategic multi-year enterprise partnership New Singapore OB company invests in Calrec technology f...
19/11/2025
October brings a larger audience in front of TV screens. The cooler autumn weather and the continuation of new programming schedules brought increases in both t...
19/11/2025
IRVING, Texas Nexstar Media Group and Tegna filed applications on Nov. 18 with the Federal Communications Commission (FCC) seeking its consent to transfer broad...
19/11/2025
Vitec has acquired Datapath, a developer of real-time video processing for large-scale video walls, AVoIP content distribution and KVM control in mission-critic...
19/11/2025
NEVADA CITY, Calif. Telestream has introduced ARGUS Version 2.3, which introduces Live Look, a feature that lets operators inspect live and on-demand streams vi...
19/11/2025
STAMFORD, Conn. and NEW YORK Charter Communications, Inc. has announced a major deal with Amazon Web Services (AWS) that establishes AWS as one of Charters stra...
19/11/2025
TOKYO Atomos has announced a major firmware update that brings integrated camera control to the Ninja TX GO and Ninja TX its new CFexpress-based monitor-recor...
19/11/2025
Berklee's Signature Series Reimagines the Musical and Visual Artistry of Col...
19/11/2025
PlayBox Neo departed the NAB Show New York 2025 on a high note. The company's all-new PlayBox Neo Suite made a splash on the show floor, drawing strong inte...
19/11/2025
AAVBR (American Audio Visual Baton Rouge), a leading full-service event production company serving Louisiana and the Gulf Coast region, has enhanced its product...
19/11/2025
In its mission to deliver live event services combining advanced engineering with a creative approach to captivating live sports and entertainment experiences, ...
19/11/2025
NEW YORK Short-form vertical video has exploded across platforms like TikTok, Instagram and YouTube, but a new survey commissioned by Media.net, a provider of c...
19/11/2025
NEW YORK YES Network, the regional sports network home of the New York Yankees and Brooklyn Nets, and CAMB.AI have struck a partnership they said will leverage ...
19/11/2025
WASHINGTON The Federal Communications Commission has issued detailed guidance on filings that were disrupted by the government shutdown. While many of those fil...
19/11/2025
NEW YORK The popularity of NFL games is largely responsible for continued seasonal momentum in TV viewership into October (measured Sept. 29-Oct. 26), according...
19/11/2025
DirecTV has announced that its MyFree DirecTV streaming service has added seven new channels. Those include four sports services, NBA FAST, Red Bull TV, DAZN Ri...
19/11/2025
SURREY, U.K. Mark Roberts Motion Control (MRMC) has launched Flair Bridge, a compact device that transforms how operators control the company's motion-contr...
19/11/2025
WASHINGTON The Federal Communications Commission, which is continuing to rapidly ramp up its operations after the end of the federal government shutdown, has se...
19/11/2025
IRVING, Texas Nexstar Media Group and Tegna filed applications on Nov. 18 with the Federal Communications Commission (FCC) seeking its consent to transfer broad...
19/11/2025
Martin Freeman, Jessie Buckley, Wu-Tang Clan's Raekwon, Eddie the Eagle and ...
19/11/2025
Rohde & Schwarz collaborates with Broadcom to enable testing and validation of n...
19/11/2025
Back to All News
Innato, starring Imanol Arias and Elena Anaya, arrives on Netf...
19/11/2025
Back to All News
Guillermo del Toro Sits Down With Troll 2 Director Roar Uthaug...
19/11/2025
Some projects feel monumental from the moment the first phone call comes in. When BCE, the host broadcaster appointed to coordinate the national coverage, asked...
19/11/2025
November 19 2025, 08:00 (PST) BAY AREA HOST COMMITTEE AND DOLBY PARTNER TO DELIVER IMMERSIVE FAN EXPERIENCES
During the Week of Football's Biggest Game...
19/11/2025
Michael D. Higgins: Ireland's Ninth President features RT Archives footage and interviews across seven decades
Watch Wednesday 19 November at 9:35pm on RT...
19/11/2025
Scripps Research scientists receive $1.1 million to advance AI modeling for HIV vaccine development New AI system helps scientists rapidly pinpoint the most pro...
18/11/2025
Independent media across Central America are operating under intensifying financial pressure, yet there is a clear appetite for models that can sustain both ind...
18/11/2025
NBA Debuts New Comms Infrastructure and Systems for RefereesTwo-phase rollout is intended to improve game flow, enhance officiating accuracyBy Dan Daley, Audio ...
18/11/2025
Platinum White Paper: How Aggreko Delivers Certainty For Broadcasters On The Wor...
18/11/2025
Kiswe Extends DTC Products With Kiswe Core Cloud-Based Tool for Distributing Con...
18/11/2025
Spanish Basketball Federation partners with ScorePlay to power digital transform...
18/11/2025
HBS selects BBright encoders and decoders to connect ST 2110 live production wor...
18/11/2025
Ashes to Ashes: Inside TNT Sports' hybrid and maverick' production plan...
18/11/2025
SVG All-Stars: Mimi Fotopoulos, Director, Talent and Production Operations, Tenn...
18/11/2025
SVG LIVE! Conference Explores the Tech Side of Sports and Entertainment ConvergenceLive sports and music productions increasingly share gear and infrastructureB...
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), today announced the release of its 12th Amagi Global FAST Report, which found that FAST delivers a significant impact to the business for TV networks and D2C streamers. With the increasing expansion of broadcaster-owned channels in FAST, Amagi insights found that TV networks account for 30% of the top 100 FAST channels, driving a 40% share in total Hours of Viewing (HOV) across these channels. Additionally, among Amagi-delivered FAST channels, Global HOV (31%) and ad impressions (26%) continued to show double-digit growth during the comparison period (Q2 2024 versus Q2 2023). These findings underscore the significant role that FAST channels play in the rapidly evolving streaming landscape, demonstrating FAST's ability to adapt and thrive in the face of new technologies and viewing habits.
