TNT to Premiere Neighborhood Sessions with Jennifer Lopez, First in a New Series of Music Specials with Partner State Farm January 28, 2015
Lopezs First-Ever Performance in the Bronx to Premiere on TNT Feb. 14
Actor, recording artist and international superstar Jennifer Lopez is coming to TNT to kick off a brand new series of music specials with partner State Farm that gives the biggest names in music a chance to thank the neighbors who inspired them and continue to inspire greatness in their communities every day. Taped at Orchard Beach in the Bronx, Neighborhood Sessions with Jennifer Lopez is the first performance ever given by Lopez in her hometown borough. The special is slated to premiere Saturday, Feb. 14 during TNT's exclusive coverage of NBA All-Star Weekend, directly following the networks coverage of State Farm NBA All-Star Saturday, and will be available to subscribers via TNTs VOD, digital and mobile platforms on Feb. 15.
TNTs presentation of Neighborhood Sessions with Jennifer Lopez will be interlaced with footage of the multi-talented star returning to the streets of her old neighborhood to revisit some of the places and people who had a significant impact on her life and career. The special comes to TNT from State Farm and Translation, and is produced by RadicalMedia. Benny Medina, Jennifer Lopez and Elaine Goldsmith-Thomas serve as executive producers on the concert special, along with Translations Steve Stoute and RadicalMedias Jon Kamen, Justin Wilkes, Joe Killian and Jon Doran.
This concert was about coming back to the neighborhood and giving back to the community, said Lopez, to the people who inspired me and continue to inspire others.
The people in our neighborhoods and hometowns have a profound impact on who we become and often make a fundamental difference in our lives, said State Farm Chief Marketing Officer Rand Harbert. Our goal is to tell their stories, through the lens of amazing musical artists, in a way that inspires all of us like a good neighbor should. We're thrilled to be launching the series in partnership with Turner, giving national exposure to these neighborhoods and the people who make them great.
Our conversations with marketers have expanded dramatically, with creative teams spanning branded content and production working together to develop landmark partnerships of this kind, said Dan Riess, executive vice president of integrated marketing and branded content, Turner Broadcasting Ad Sales. Together with State Farm, we look forward to making Neighborhood Sessions available to all fans of live music, as we extend these incredible, local performances to a national audience, and set the bar with Jennifer Lopez this February.
Launched by State Farm with the assistance of Translation, Neighborhood Sessions is a series of events that give artists the opportunity to express their gratitude and give back to the communities that inspired them as they were growing up. Each Neighborhood Session will be as distinctive as the community it represents as it provides support for vital local causes. The Jennifer Lopez event benefitted the Lopez Family Foundation, the Kips Bay Boys and Girls Club, Teach for America, LISC and other Bronx-based community organizations. TNT will announce additional Neighborhood Sessions specials in the coming months.
About State Farm
State Farm and its affiliates are the largest provider of car insurance in the U.S. In addition to providing auto insurance quotes, their 18,000 agents and more than 65,000 employees serve over 82 million policies and accounts - nearly 80 million auto, home, life, health and commercial policies, and nearly 2 million bank accounts. Commercial auto insurance, along with coverage for renters, business owners, boats and motorcycles, is available. State Farm Mutual Automobile Insurance Company is the parent of the State Farm family of companies. State Farm is ranked No. 41 on the 2014 Fortune 500 list of largest companies. For more information, please visit http://www.statefarm.com.
TNT is televisions destination for drama. Seen in 101 million households and ranking among cables top networks, TNT is home to such original drama series as Rizzoli & Isles, Major Crimes, Falling Skies, The Last Ship, The Librarians, Murder in the First, Legends and Transporter The Series. TNTs upcoming slate of original scripted dramas includes Public Morals, Proof and Agent X. TNT also features such dramatic unscripted series as Cold Justice, On the Menu and Wake Up Call. In addition, TNT is the cable home to popular dramas like Castle, Bones, Supernatural and Grimm; primetime specials, such as the Screen Actors Guild Awards ; blockbuster movies; and championship sports coverage, including the NBA and the NCAA Division I Mens Basketball Championship.
TNT is part of Turner Broadcasting System, Inc., a Time Warner company. Turner Broadcasting creates and programs branded news; entertainment; kids and young adult; and sports media environments on television and other platforms for consumers around the world.
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TNT to Premiere Neighborhood Sessions with Jennifer Lopez, First in a New Series of Music Specials with Partner State Farm January 28, 2015
