PLAYBOX TECHNOLOGY DEMONSTRATES LATEST BROADCAST CHANNEL BRANDING AND PLAYOUT INNOVATIONS AT NATEXPO, MOSCOW

PLAYBOX TECHNOLOGY DEMONSTRATES LATEST BROADCAST CHANNEL BRANDING AND PLAYOUT INNOVATIONS AT NATEXPO, MOSCOW 02 December 2014

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PlayBox Technology demonstrated its latest advances in broadcast channel branding and playout at the NATExpo 2014 exhibition in Moscow, November 19-21. Held at the Crocus Expo venue, the show and its parallel conference attracted delegates from all parts of the Russian Commonwealth.

"Broadcasters in the CIS are very astute in their choice of media infrastructure," comments Detelin Georgiev, Area Sales Manager. "They look for operational efficiency, technical reliability, scalability and affordability. PlayBox Technology products are in successful operation by national, regional and cable television channels from east to west. We demonstrated a complete system including the recently introduced ProductionAirBox which visitors to our stand really liked. Also exhibited were our new CaptureBox PRO, TimeShiftBox DUO, the latest versions of our established AirBox and ScheduleBox and the recently introduced SocialMediaBox."

ProductionAirBox provides content playout for news, live broadcasts, virtual-studio screens, and video walls. Four independent players are accommodated in a single server with built in aspect ratio and resolution conversion as well as integral support of a wide variety of compression standards. Content can thus be played without transcoding. A dedicated multiviewer is also incorporated.

A successor to the existing CaptureBox ingest server, CaptureBox PRO allows multiple channels of high-definition or standard-definition content to be captured from SDI digital feeds, analogue sources and MPEG transport streams. Four video sources can be monitored on a single screen and controlled via a new streamlined user interface. Audio levels can be monitored as loudness/true-peak displays and adjusted when required. Content ingested to CaptureBox PRO is available for playback within a few seconds of capture commencing.

TimeShiftBox Duo allows broadcasters to re-transmit television channels across multiple time zones. It provides all the resources needed to perform accurate time offsets for practically any duration ranging from 10 seconds to more than one month. Logo overlay and optional interactive character generation are also available. TimeShiftBox DUO is fully transparent to ancillary data, including audio streams.

The core element of the PlayBox Technology system is AirBox which allows automated content playout to be performed from a compact core server. It can be programmed locally or remotely to operate unattended 24/7. The enhanced AirBox incorporates a GPU-enhanced graphics mixer which allows video rotation effects and depth-order laying effects to be performed in real time. Logo animation facilities are also added with a multiplicity of applications in titling, captioning or channel branding. The audio capabilities of AirBox have also expanded.

The latest version of ScheduleBox allows template-based management of single, or multiple television channels. It is easy to deploy via its web-based user interface. Operators can select daily, weekly or monthly views and perform programme block management per television channel.

SocialMediaBox allows programme production and presentation creators to incorporate comments from multiple social networking feeds quickly and efficiently into a single ready-for-broadcast stream. This is extremely useful for live television shows which produce auxiliary-screen pages for viewer feedback. The custom feed can be sent to TitleBox for on-air presentation.

About PlayBox Technology

PlayBox Technology (www.playbox.tv) is an international communications and information-technology company serving the broadcast, corporate and digital signage markets in more than 100 countries. It is dedicated to the research, design, development and provision of the best products, systems, solutions and services. With over 15,000 TV and branding channels powered by PlayBox Technology, the chances are you will have experienced our broadcast solutions for yourself. Users cover a wide range of today's broadcast activities and include start-up TV channels, webcasters, DVB (IP/ASI) TV channels, interactive TV and music channels, film channels, remote TV channels and disaster recovery channels as well as satellite, local, regional, national and international broadcasters.

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