Zixi, the industry leader for enabling dependable, live broadcast-quality video over any IP network, and provider of the award-winning Software-Defined Video Platform (SDVP ) today announced that the company is building on its existing alliance with Google Cloud. Through this expanded alliance, companies in the media, telecommunications and entertainment verticals can deliver end-to-end broadcast quality live video solutions over IP using Google Cloud through Google Cloud Marketplace. The Zixi Broadcaster and Zixi ZEN Master control plane are now available for procurement through private offers, with the incremental benefit of purchasing Zixi services through Google Cloud Marketplace counting against Google Cloud Enterprise Agreement contracts supporting cost efficiencies, streamlining budgets and simplifying purchasing when provisioning Zixi's market-leading live video solutions with Google Cloud.
Google Cloud Marketplace lets users quickly deploy functional software packages that run on Google Cloud and allows customers to easily start up a familiar software package with Google Cloud services like Compute Engine or Cloud Storage, with no manual configuration required. The Zixi SDVP and Zixi Broadcaster have been integrated with Google Cloud leveraging the unique Google Cloud infrastructure and platform capabilities and extensive Zixi APIs. Users can now deploy Zixi Broadcasters using Zixi ZEN Master and have access to comprehensive telemetry data on the network, transport, intra-cloud delivery and associated edge devices in the end-to-end workflow. The powerful ZEN Master control plane enables users to manage large-scale configurations to orchestrate, analyze, monitor, alert and report on live video streams and devices across the Zixi Enabled Network of customers, integrated devices and platforms and service providers standardized on Zixi.
Zixi has been natively integrated with Cloud Storage to cost effectively facilitate contribution and distribution to content and broadcast partners. Google Cloud's enterprise-grade cloud solutions leverage cutting-edge technology to help companies operate more efficiently and adapt to changing needs, giving customers a foundation for the future. Zixi is a sustainable and cost-effective solution, requiring 95% less compute and on average 50% less bandwidth while being 10x more port efficient saving 50% on egress costs that with the lowest total cost of ownership in the industry allows broadcasters to repurpose investment into new content acquisition, new business models and opportunities to generate revenue.
Mutual Google Cloud and Zixi broadcasters, as well as providers of premium online video offerings for live video ingest, transcode and publishing for OTT customers, are now leveraging ZEN Master to deploy and configure Zixi Broadcasters on Google Cloud to support both live linear and occasional use cases. With multiple clusters running on Google Cloud, these media organizations can accept Zixi streams, a flexibility that allows them to use almost any encoding device that generates a digital stream.
We are proud to welcome Zixi to our growing partner ecosystem," said Dai Vu, Managing Director, Cloud Marketplace & ISV GTM Initiatives at Google Cloud. With its solution now available on Google Cloud Marketplace, Zixi can securely scale and support our joint customers.
"Deploying on Google Marketplace provides our mutual customers with very flexible pricing and everything on a single bill, said Eunice Park, CRO, Zixi. "With private offers that shorten procurement cycles, Google Cloud Marketplace provides us with a fantastic opportunity to support more customers all around the world, giving them greater control over costs and quicker deployments.
Zixi will next be at SVG Transport on Tuesday, October 24th where SVP of Customer Success Emeka Okoli will lead a panel on transport protocols SVG Transport Panel, and NAB New York where CEO Gordon Brooks will present The Most Cost Effective and Lowest Total Cost of Ownership in the Industry Unleashing the Power of Zixi.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Zero in on one that says yes (and no)
Andy Marken May 29, 2026
0 Comments
Hero image courtesy of Deposit Photos
For content creators the most difficu...
29/05/2026
With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...
29/05/2026
Reaffirming a partnership that has defined Canadian sports broadcasting since 19...
29/05/2026
Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format
Ring Digital's Sprin...
29/05/2026
Berliner Ensemble, one of Berlin's five major theater companies, has expande...
29/05/2026
Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...
29/05/2026
Paramount+ will be the English-language U.S. home for Barclays Women's Super...
29/05/2026
Further strengthening its virtualisation strategy to fully support broadcasters ...
29/05/2026
Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...
29/05/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
29/05/2026
Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...
29/05/2026
Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...
29/05/2026
Comcast Business has detailed the advanced network infrastructure it has deploye...
29/05/2026
In two-day event, leaders from academia and industry explored solutions to chall...
29/05/2026
The Basketball Tournament (TBT), now entering their 13th year of competition, ha...
29/05/2026
Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...
29/05/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
29/05/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
29/05/2026
The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...
29/05/2026
New retro-inspired MPC announced
There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...
29/05/2026
Save up to 30 on acclaimed titles
Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...
29/05/2026
Binaural monitoring application improved
Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...
29/05/2026
6 June 2026 at SAE Institute, London, UK
IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Comparing 5 AI Video Enhancers for Restoring Old Video Quality
Kate Luvis May 29, 2026
0 Comments
Digitizing VHS, MiniDV, and other legacy formats doe...
29/05/2026
Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio
Brie Clayton May 29, 2026
0 Comments
Workflow replaces a patchwork of legacy tools...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...
29/05/2026
Back to All News
Latino Film Institute Fellows Screen Their Short Films at the Egyptian Theatre
The Inclusion Fellowship and Spark Animation Grant uplifts 15 ...
29/05/2026
GLOOKAST LAUNCHES CINNAFILM TACHYON PLUGIN FOR MEDIA PRODUCER AND MEDIA SERVICES
This release first appeared here.
Visit our Tachyon product page or contact...
29/05/2026
May 29 2026, 09:00 (PDT) Dolby and rednote Bring More Immersive Storytelling to...
29/05/2026
Something fundamental has shifted in how people consume media. Audiences aren't abandoning television or radio content; they're just expanding how, wher...
29/05/2026
Youtube exclusive special drops today
Watch now
UKTV today announces another e...
29/05/2026
Back to All News
The Official Trailer of Physical 100 Italy, on Netflix From Se...
Zixi, the industry leader for enabling dependable, live broadcast-quality video over any IP network, and provider of the award-winning Software-Defined Video Platform (SDVP ) today announced that the company is building on its existing alliance with Google Cloud. Through this expanded alliance, companies in the media, telecommunications and entertainment verticals can deliver end-to-end broadcast quality live video solutions over IP using Google Cloud through Google Cloud Marketplace. The Zixi Broadcaster and Zixi ZEN Master control plane are now available for procurement through private offers, with the incremental benefit of purchasing Zixi services through Google Cloud Marketplace counting against Google Cloud Enterprise Agreement contracts supporting cost efficiencies, streamlining budgets and simplifying purchasing when provisioning Zixi's market-leading live video solutions with Google Cloud. 
