NINE INTERNATIONAL TV EXECUTIVES HEAD UP MIP MARKETS KIDS BUYERS ADVISORY BOARD

Cannes, 4 April 2016 - Reed MIDEM's Television Division today announces that it has brought together nine top international TV executives to form the Kids Buyers Advisory Board.

The board's primary role is to offer guidance on strategy and content development for future kids' programming projects related to Reed MIDEM's portfolio of television events, including MIPTV and MIPCOM. The new board will meet several times a year, including a meeting at the forthcoming MIPJunior kids' TV market to be held in Cannes, France on 15-16 October 2016.

We are delighted to bring together this international group of highly influential and talented executives to help us continue to anticipate new industry needs in the rapidly evolving kids market place. Together, and with their expertise to guide us, we are looking forward to developing new concepts and projects across all our MIP Markets, says Reed MIDEM Television Division Director Laurine Garaude.

The Kids Buyers Advisory Board comprises:

Jules Borkent, SVP, Global Acquisitions and International Programming, Nickelodeon, Viacom International Media Networks (USA); Deirdre Brennan, VP Content, Corus Kids (Canada); Jackie Edwards, Head of BBC Children's Acquisitions and Independent Animation (UK); Hitoshi Furukawa, Senior Producer, Global Content Development Division, Programming Department NHK (Japan); Luca Milano, Deputy Director Marketing, Planning, Animation, RAI (Italy); Karen Miller, VP, Worldwide Programming Strategy, Acquisitions and Co-Productions, Disney Channels Worldwide (USA); Adina Pitt, VP Content Acquisitions & Co-Productions, Cartoon Network (USA); Tiphaine de Raguenel, Executive Director of France 4, Director of Children and Youth Activities (France); Janine Weigold, Head of Children's Content, SuperRTL (Germany).

I'm thrilled to have the opportunity to work with good friends and international colleagues to help kids acquisitions executives and commissioners produce and curate the very best quality content across all regions and platforms, said Adina Pitt.

Demand for high quality programmes for kids from all over the world is exploding. Buyers, acquisitions executives, and commissioners have a more challenging task than ever in delivering what audiences want, now and in the future, said Tiphaine de Raguenel.

About MIPTV MIPTV is the world's biggest TV and digital content market powering the unlimited potential of extraordinary stories. In April, professionals from across the TV and digital entertainment ecosystem gather in Cannes, France, to forge partnerships, seal distribution deals, network with their international executive peers, and attend high-level conferences and keynotes. MIPTV is also a key venue for early-stage development and financing deals, content acquisitions and programme sales. And with the MIPDigital Fronts the premier global digital content market empowering the new digital content era and bringing together the new online video ecosystem with the TV industry, MIPTV anticipates and shapes the future of entertainment. http://www.miptv.com

LINK:	http://pressroom.miptv.com/press-release-en-2016/nine-international-tv...
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