Robin Shenfield Of The Mill To Chair The 2018 AICP Show NEW YORK, January 4, 2018 Matt Miller, President and CEO of AICP announced today that Robin Shenfield, Co-Founder and CEO of The Mill, will serve as Chairperson of the 2018 AICP Show: The Art & Technique of the American Commercial. The AICP Show is one of the tent-pole events of AICP Week, which also includes the debut of the AICP Next Awards, as well as various creative and educational sessions at the AICP Week Base Camp. AICP Week will take place in New York this June. Entries are now being accepted at: http://www.awardcore.com/aicp/login.php.
Having participated in the AICP Show Curatorial Committee several times, I can attest to the AICP Show being the industry standard for honoring the craft as well as the creativity of marketing communications, noted Shenfield. The rigorous process to become a Show honoree reflects its high standards. Each year's AICP Show is made a part of the permanent archive of the Department of Film at The Museum of Modern Art (MoMA) in New York.
Robin personifies the evolution of production, said Miller. Having built one of the great global digital production companies over the past three decades he has a unique position and perspective in the industry. The Mill has been at the forefront of nearly every creative milestone, and partnered with myriad creative entities to achieve consistent ground-breaking work. His vision has garnered nearly 40 winning pieces in AICP Shows, and earned him unsurpassed respect from his peers.
Shenfield started The Mill in the U.K. in 1990 with 30 employees; today it has over 1,000 in offices in London, New York, Chicago and Los Angeles. The company has created award-winning work for the likes of Audi, Verizon, adidas, Volkswagen, John Lewis, BMW, Nike and numerous others. The Mill is also a technological innovator, having developed Blackbird, a toolkit for automotive ad production, as well as Cyclops, a proprietary AR tool. The company won an Academy Awards for the visual effects on Gladiator.
Call for Entries & 2018 AICP Show Committee
The Call for Entries to the AICP Show is now open at http://www.awardcore.com/aicp/login.php. The deadline to enter work is March 9, 2018; eligibility dates are: February 27, 2017 March 4, 2018. This year, there is a new pricing structure for entries: while a single submission will be $295; a single piece entered in three categories will be $750 ($250 per category); a single spot submitted in five categories will be $1,175 ($235 per category); and a campaign submission is $550. We have noticed that many entrants submit work for consideration in multiple categories, explained Miller, so the option to pay a flat fee for multiple categories for the same piece of work streamlines the uploading process for entrants, and will allow them to realize cost savings. Work for the AICP Show may appear on any screen, and there is no limit to running time.
To reflect the evolving nature of advertising and marketing communications particularly with regards to the importance of digital production and effects updates were made to the definitions for the Visual Effects, Design and Animation categories. These definitions will better assist entrants in clarifying the language used to describe the type of work that should be entered in each category. To view the updated definitions, go to: http://www.awardcore.com/aicp/categories.php.
As Show Chair, Shenfield oversees the AICP Show Committee, which is responsible for promoting and marketing the AICP Show, as well as facilitating the judging process and selection of judges. He will also spearhead the selection of companies providing editorial, graphics and music to the AICP Show reel. Shenfield additionally serves on the AICP Show's Board of Governors, which is the final arbiter of the AICP Show, charged with ensuring the quality of the Show and adherence to its rules. The AICP Next Awards Judging Chair, Jury Presidents, and Judges will be announced shortly.
The Show Committee serving with Shenfield includes: Zu Al-Kadiri, The Mill; Marlene Bartos, Yessian; Roe Bressan, Navigating; Craig Duncan, Cutters Studios; Ray Foote, Big Foote; Shane Harris, Content Chemics; Carolyn Hill, Carolyn Reps; Barrie Isaacson, Barrie Isaacson Mgmt; Adam Isidore, Taylor James; Becky Jungmann, Mischief; Chris Karabas, Rock House Entertainment; Julian Katz, Mother; Enca Kaul, The Mill; Trevor King, RSA Films; Charlie McBrearty, Shortlist; Jessica Millington, Bandit|Butter|Mr. Bronx|Scout|Honor Society; Anthony Nelson, JWT; Dante Piacenza, Mcgarrybowen; Sarah Roebuck, Final Cut; Denise Blate Roederer; RHODA; Adina Sales, Blacklist; Jennifer Siegel, Framestore Pictures; Doug Stephen, Doug Stephen & Partners; Stephanie Stephens, Stephanie Stephens Reps; and Cara Wenig, Barrie Isaacson Mgmt.
AICP Week
AICP Week, which launched in 2013, is anchored by the premieres of the AICP Show and the AICP Next Awards, as well as educational seminars and events highlighting creativity and marketing.
The AICP Show, established in 1992, is the most important advertising showcase in the U.S. Each year, the best advertising appearing in the moving image is honored and made part of the archive of the Department of Film at MoMA. The AICP Show premieres during a screening and gala at The Museum of Modern Art in New York in June.
# # #
ABOUT AICP WEEK
AICP Week is a celebration of creativity and thought leadership. The Week is anchored by the Premieres of The AICP Next Awards and the AICP Show: The Art and Technique of the American Commercial, the latter culminating with the most anticipated celebration in the industry: The gala at the Museum of Modern Art. Additionally, in each year, various educational seminars and events highlighting the state of marketing in the motion image are staged.
ABOUT AICP
AICP represen
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
16/10/2025
SVG Sit-Down: FUJIFILM Execs on GFX ETERNA 55 Camera, Importance of Shallow-Dept...
16/10/2025
Squash's Most Ambitious Broadcast Production To Be Deployed at Comcast Busin...
16/10/2025
Main Street Sports Group Inks Deal With Omaha Productions, Launches Original-Con...
16/10/2025
A Historic Precursor? FIFA, HBS, DAZN Offer an Inside Look at Production of FIFA...
16/10/2025
Prime Video Offers Sneak Peak at New NBA on Prime StudioThe massive 13,000-sq-ft, two-story studio features a LED regulation half court and hoopBy Jason Dachman...
16/10/2025
SVG Remote Production Forum Draws Record Crowd for Visit to PGA TOUR Studios, De...
16/10/2025
BitFire's Ben Grafchik on How Growing Cloud Workflows Are Impacting the Live...
16/10/2025
AI technology is advancing quickly, bringing both new creative possibilities and...
16/10/2025
In 2017, Imani Ellis launched CultureCon, a conference that's become a must-attend event for more than 10,000 diverse creatives and Black professionals to c...
16/10/2025
It might still be a little early to break out the tinsel and mistletoe, but Spotify's already queuing up some holiday magic. This year's Spotify Singles...
16/10/2025
Earlier this year, our in-house publishing imprint, Spotify Audiobooks, put out ...
16/10/2025
VAMPIRE has been integrated onto GM Defenses Infantry Squad Vehicle (ISV), providing a mobile solution to effectively and affordably counter small drone threat...
16/10/2025
The AgilePod mounted on the host aircraft....
16/10/2025
60% say infotainment systems are a critical purchasing or leasing consideration,...
16/10/2025
NEW YORK The Broadcasters Foundation of America has launched its 2025 Year-End Giving Campaign, which seeks to raise donations from tax-deductible personal and ...
16/10/2025
Roku has added several new features to its user interface and operating system meant to make it easier to discover and personalize content, the company said....
16/10/2025
NEW YORK CNN has announced that its All Access subscription tier will launch in the U.S. on Oct. 28, providing audiences with a centralized destination for CNN&...
16/10/2025
Student Spotlight: Alan Villanueva The graduate student and saxophonist, who performed on Natalia Lafourcades Latin Grammy-nominated Live at Carnegie Hall alb...
16/10/2025
The XR Sports Alliance (XRSA) has announced the third cohort of members. The new members include Maple Leafs Sports & Entertainment (MLSE), the Vegas Golden Kni...
16/10/2025
NEW YORK The Broadcasters Foundation of America has launched its 2025 Year-End Giving Campaign which seeks to raise donations from tax-deductible personal and c...
16/10/2025
NEW YORK Australia's Nine Network and the NHL today announced a media partnership that will bring the world's premier professional ice hockey league to ...
16/10/2025
Parks Associates has released new data showing that nearly half (45%) of U.S. internet homes watch free ad-supported streaming TV (FAST) services and 89% of U.S...
16/10/2025
TROY, Mich. -New data from J.D. Power's 2025 U.S. Residential Internet Service Provider Study shows that residential wireless internet providers are growing...
16/10/2025
TV's most charming detective drama * Shakespeare & Hathaway: Private Investi...
16/10/2025
Back to All News
Thailand's Legendary Outlaw Returns: Tee Yai: Born to be ...
16/10/2025
Back to All News
Christmas Is Just Around The Corner: Home For Christmas Season...
16/10/2025
Back to All News
Trist n Ulloa Stars in El crimen de Pazos, the New Netflix Ser...
16/10/2025
ABS Completes Redomiciliation to Dubai Development Authority as Part of Strategi...
16/10/2025
This Saturday October 18 Katja Mia will burst onto the radio airwaves for the first time as she joins 2FM. Katja will be standing in for Bl thnaid Treacy on Sat...
16/10/2025
This October, RT is delighted to support Wexford Festival Opera, Babor International Arts Festival for Children, Open House Dublin and 36 other arts and cultu...
16/10/2025
GeForce NOW is more than just a platform to stream fresh games every week - it offers celebrations for the gamers who make it epic, with member rewards to sweet...
15/10/2025
Across the world, early-career reporters are interrogating systems that shape daily life, from mortuaries and classrooms to the corridors of legal education and...
15/10/2025
St. Louis Blues Pay Tribute to Ozzy Osbourne in New Pregame Open VideoThe NHL franchise worked with production firms 2WEI and 4th Floor CreativeBy Mark J Burns,...
15/10/2025
Cobalt Digital, G3DVu, Proxima Vision, and Telos Alliance Renew Premier Sponsors...
15/10/2025
By Paige Bethmann
Before my grandmother passed away in 2019, I went to visit her in the hospital where she'd been for a few weeks. When I arrived, the nurs...
15/10/2025
Two years ago, Spotify set out to grow the entire publishing industry by making ...
15/10/2025
People turn to DJ for a listening experience that feels personal, dynamic, and j...
15/10/2025
Las personas recurren a DJ para vivir una experiencia de escucha personal, din m...
15/10/2025
Rock legend Bruce Springsteen and luminary actor Jeremy Allen White came togethe...
15/10/2025
At Spotify, we're all about supporting rising talent and helping them connec...
15/10/2025
New SBS Documentary Series THE CANCER KILLERS Premieres 4 November on SBS & SBS ...
15/10/2025
SBS celebrates the Festivals of Lights with bold, illuminating stories across th...
15/10/2025
One of humanity's most profound questions continues: Is there any place in our galaxy suitable for life beyond Earth? NASA intends to find out, with the hel...
15/10/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
15/10/2025
Scality, a global leader in cyber-resilient storage software for the AI era, today announced the advancement of its comprehensive AI ecosystem certification pro...
15/10/2025
The Hollywood Professional Association (HPA) today unveiled key highlights of the 2026 HPA Tech Retreat, scheduled for Feb. 15 19 at the Westin Rancho Mirage Go...
15/10/2025
At NAB Show New York 2025 (Stand 244), Interra Systems will showcase the future of media QC, monitoring, and captioning, highlighting its award-winning, AI- and...
15/10/2025
Grass Valley today announced that RMC BFM, part of the CMA-CGM Group and France's third-largest private media group, has chosen Grass Valley's productio...
Robin Shenfield Of The Mill To Chair The 2018 AICP Show NEW YORK, January 4, 2018 Matt Miller, President and CEO of AICP announced today that Robin Shenfield, Co-Founder and CEO of The Mill, will serve as Chairperson of the 2018 AICP Show: The Art & Technique of the American Commercial. The AICP Show is one of the tent-pole events of AICP Week, which also includes the debut of the AICP Next Awards, as well as various creative and educational sessions at the AICP Week Base Camp. AICP Week will take place in New York this June. Entries are now being accepted at: http://www.awardcore.com/aicp/login.php.
