
Media Industry Full of Credential Stuffing Attacks: Akamai Twenty percent of credential stuffing attacks directed toward media companies according to "Akamai 2020 State of the Internet / Credential Stuffing in the Media Industry" Report
Cambridge, MA | July 15, 2020
The media industry suffered 17 billion credential stuffing attacks between January 2018 and December 2019 according to a new report from Akamai (NASDAQ: AKAM), the intelligent edge platform for securing and delivering digital experiences. Released today, the Akamai 2020 State of the Internet / Credential Stuffing in the Media Industry report found that 20% of the 88 billion total credential stuffing attacks observed during the reporting period targeted media companies.
Media companies present an attractive target for criminals according to the report, which reveals a 63% year-over-year increase in attacks against the video media sector. The report also shows 630% and 208% year-over-year increases in attacks against broadcast TV and video sites, respectively. At the same time, attacks targeting video services are up 98%, while those against video platforms dropped by 5%.
The marked uptick in attacks aimed at broadcast TV and video sites appear to coincide with an explosion of on-demand media content in 2019. In addition, two major video services launched last year with heavy support from consumer promotions. These types of sites and services are well aligned to the observed goals of the criminals who target them.
Much of the value in media industry accounts lies in the potential access to both compromised assets, like premium content, along with personal data according to Steve Ragan, Akamai security researcher and author of the State of the Internet / Security report. Weve observed a trend in which criminals are combining credentials from a media account with access to stolen rewards points from local restaurants and marketing the nefarious offering as date night packages, Ragan explained in the report. Once the criminals get a hold of the geographic location information in the compromised accounts, they can match them up to be sold as dinner and a movie.
Video sites are not the sole focus of credential stuffing attacks within the media industry, however. The report notes a staggering 7,000% increase in attacks targeting published content. Newspapers, books and magazines sit squarely within the sights of cybercriminals, indicating that media of all types appear to be fair game when it comes to these types of attacks.
The United States was by far the top source of credential stuffing attacks against media companies with 1.1 billion in 2019, an increase of 162% over 2018. France and Russia were a distant second and third with 393 million and 243 million attacks, respectively.
India was the most targeted country in 2019, enduring with 2.4 billion credential stuffing attacks. It was followed by the United States at 1.4 billion and the United Kingdom at 124 million.
As long as we have usernames and passwords, were going to have criminals trying to compromise them and exploit valuable information, Ragan explained. Password sharing and recycling are easily the two largest contributing factors in credential stuffing attacks. While educating consumers on good credential hygiene is critical to combating these attacks, it's up to businesses to deploy stronger authentication methods and identify the right mix of technology, policies and expertise that can help protect customers without adversely impacting the user experience.
Q1 2020 Update Publication of the Akamai 2020 State of the Internet / Credential Stuffing in the Media Industry report was delayed from April to July due to the COVID-19 pandemic. The extra time allowed Q1 2020 data to be added to the original report.
Most notably, there was a large spike in malicious login attempts against European video service providers and broadcasters during the first quarter of 2020. One attack in late March, after many isolation protocols had been instituted, directed nearly 350,000,000 attempts against a single service provider over a 24-hour period. Separately, one broadcaster well known across the region, was hit with a barrage of attacks over the course of the quarter with peaks that ranged in the billions.
Another noteworthy trend during the first quarter was the number of criminals sharing free access to newspaper accounts. Often offered as self-promotional vehicles, credential stuffing campaigns must still be initiated in order to steal the working username and password combinations that are given away.
Akamai researchers also observed a decline in the cost of stolen account credentials over the course of the quarter, which traded for approximately $1 to $5 at the start and $10 to $45 for package offers of multiple services. Those prices fell as new accounts and lists of recycled credentials populated the market.
The Akamai 2020 State of the Internet / Security Report is available here. For additional information, the security community can access, engage with, and learn from Akamais threat researchers and the insight that the Akamai Intelligent Edge Platform affords into the evolving threat landscape, visit Akamais Threat Research Hub.
About Akamai Akamai secures and delivers digital experiences for the world's largest companies. Akamai's intelligent edge platform surrounds everything, from the enterprise to the cloud, so customers and their businesses can be fast, smart, and secure. Top brands globally rely on Akamai to help them realize competitive advantage through agile solutions that extend the power of their multi-cloud architectures. Akamai keeps decisions, apps and experiences closer to users than anyone - and attacks and threats far away. Akamai's portfolio of edge security, web and mobile performance, enterprise access and v
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
20/07/2026
The former Northwestern broadcast-operations leader is helping train the next generation of live-sports-production talent across the Big Ten
The sports-product...
20/07/2026
By Lucy Spicer
One of the most exciting things about the Sundance Film Festival is having a front-row seat for the bright future of independent filmmaking. Whi...
20/07/2026
Product range now readily available in the UK
Graph Tech Guitar Labs have just announced the launch of a new UK Online Store that makes it quicker and easie...
20/07/2026
Popular headset gains active noise cancellation
The Maxwell headet was Audeze's first foray into the gaming world, and thanks to its Dolby Atmos compati...
20/07/2026
The NFVF, an agency of the Department of Sport, Arts and Culture, has released t...
20/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/07/2026
Starfish Technologies will use IBC2026 to showcase the flexibility of its transport stream processing software, including the latest versions of TS Splicer (Win...
20/07/2026
Bitfocus, the specialist in media control and monitoring, will show at IBC2026 (Elgato stand 8.D31, Amsterdam RAI, 11 14 September) how its Buttons control la...
20/07/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced new AI capabilities that e...
20/07/2026
Big Blue Marble's Cloud DRM has been nominated in the DRM/Content Protection category of the 2026 Streaming Media Readers' Choice Awards.
Only four pro...
20/07/2026
Monday 20 July 2026
Sky brings free global roaming to millions of loyal custome...
20/07/2026
Red Seat Ventures Announces Introduction of Premium Creator and Podcast Communit...
20/07/2026
FIFA World Cup Final sets new RT Player record as the most-streamed single event in the platform's history
Over 1 million viewers watched live on RT 2 as ...
20/07/2026
At this year's SIGGRAPH conference, running through Thursday, July 23, in Lo...
20/07/2026
Erin Davis calls it the SuperDuperPOD. That's two things in one name: phar...
19/07/2026
Justin Bieber, Madonna, Shakira, BTS make for a diverse lineup, and the venue ad...
19/07/2026
The stage is set: three-time champion Argentina will defend its World Cup title ...
19/07/2026
Channel strip plug-in gets upgraded
Acustica Audio's vintage-inspired channel strip plug-in has just been treated to an update that expands its tonal ra...
18/07/2026
Topics include pre-match ceremonies, live performances, the tournament's fir...
18/07/2026
When FIFA and HBS set out to produce the 2026 FIFA World Cup, the numbers alone ...
18/07/2026
Captures nine sought-after Fender amps
IK Multimedia's latest TONEX expansion captures a selection of nine rare Brown Panel' Fender amps that were ...
18/07/2026
Latest batch ships alongside firmware update
Since being unveiled at Superbooth 2025, Frap Tools' debut polysynth has been met with widespread praise, a...
18/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
17/07/2026
Production workers at Brooklyn Bowl's Williamsburg location voted 15-1 to join IATSE Local 4. The bargaining unit covers 24 production workers at the venue,...
17/07/2026
DAZN and ADI Predictstreet have announced an exclusive global strategic partners...
17/07/2026
Zixi and Comcast Technology Solutions (CTS) have announced a strategic integrati...
17/07/2026
Professional Fighters League (PFL) has announced a multi-year partnership with E...
17/07/2026
Spectrum Business has announced Spectrum TV Control Pro, a centralized app-based...
17/07/2026
Clark Wire and Cable has announced that Rick Fernandez, Managing Director of Axxion Consulting, will serve as Independent Manufacturers Representative for Centr...
17/07/2026
TikTok, the NBA, and the WNBA have announced a multi-year global content partnership covering highlights distribution, creator access to marquee events, live-ga...
17/07/2026
Company alleges article contained false and misleading claims regarding customer data...
17/07/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
17/07/2026
(L-R) Edward James Olmos, Luis Valdez, Lou Diamond Phillips and Lupe Valdez attend American Pachuco: The Legend Of Luis Valdez Premiere during the 2026 Sundan...
17/07/2026
Full engine access with reduced soundset
Sonuscore have steadily been introducing a selection of reduced-cost and free versions of their flagship products r...
17/07/2026
Two new special-edition models revealed
Over the past week, Arturia have launched special-edition versions of both their premium MIDI controller and stage p...
17/07/2026
Original founder now back at the helm
In a message posted on his personal social media accounts, Dirk Ulrich has announced that both Plugin Alliance and Bra...
17/07/2026
Legendary presenter Anton Enus to sign off from SBS World News after 27 years wi...
17/07/2026
Millions rise before dawn to watch FIFA World Cup 2026 semi-finals on SBS
17 July, 2026
Media releases
England v Argentina attracted a Total TV reach of a...
17/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/07/2026
Foundry Releases SmartRoto for Nuke
Brie Clayton July 17, 2026
0 Comments
Spline-based AI powered plugin accelerates time-consuming rotoscoping, helping...
17/07/2026
A Short Documentary About a Giant Pencil Edited with DaVinci Resolve Studio
Brie Clayton July 17, 2026
0 Comments
SBIFF jury award winner finished fro...
17/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...