
Media Industry Full of Credential Stuffing Attacks: Akamai Twenty percent of credential stuffing attacks directed toward media companies according to "Akamai 2020 State of the Internet / Credential Stuffing in the Media Industry" Report
Cambridge, MA | July 15, 2020
The media industry suffered 17 billion credential stuffing attacks between January 2018 and December 2019 according to a new report from Akamai (NASDAQ: AKAM), the intelligent edge platform for securing and delivering digital experiences. Released today, the Akamai 2020 State of the Internet / Credential Stuffing in the Media Industry report found that 20% of the 88 billion total credential stuffing attacks observed during the reporting period targeted media companies.
Media companies present an attractive target for criminals according to the report, which reveals a 63% year-over-year increase in attacks against the video media sector. The report also shows 630% and 208% year-over-year increases in attacks against broadcast TV and video sites, respectively. At the same time, attacks targeting video services are up 98%, while those against video platforms dropped by 5%.
The marked uptick in attacks aimed at broadcast TV and video sites appear to coincide with an explosion of on-demand media content in 2019. In addition, two major video services launched last year with heavy support from consumer promotions. These types of sites and services are well aligned to the observed goals of the criminals who target them.
Much of the value in media industry accounts lies in the potential access to both compromised assets, like premium content, along with personal data according to Steve Ragan, Akamai security researcher and author of the State of the Internet / Security report. Weve observed a trend in which criminals are combining credentials from a media account with access to stolen rewards points from local restaurants and marketing the nefarious offering as date night packages, Ragan explained in the report. Once the criminals get a hold of the geographic location information in the compromised accounts, they can match them up to be sold as dinner and a movie.
Video sites are not the sole focus of credential stuffing attacks within the media industry, however. The report notes a staggering 7,000% increase in attacks targeting published content. Newspapers, books and magazines sit squarely within the sights of cybercriminals, indicating that media of all types appear to be fair game when it comes to these types of attacks.
The United States was by far the top source of credential stuffing attacks against media companies with 1.1 billion in 2019, an increase of 162% over 2018. France and Russia were a distant second and third with 393 million and 243 million attacks, respectively.
India was the most targeted country in 2019, enduring with 2.4 billion credential stuffing attacks. It was followed by the United States at 1.4 billion and the United Kingdom at 124 million.
As long as we have usernames and passwords, were going to have criminals trying to compromise them and exploit valuable information, Ragan explained. Password sharing and recycling are easily the two largest contributing factors in credential stuffing attacks. While educating consumers on good credential hygiene is critical to combating these attacks, it's up to businesses to deploy stronger authentication methods and identify the right mix of technology, policies and expertise that can help protect customers without adversely impacting the user experience.
Q1 2020 Update Publication of the Akamai 2020 State of the Internet / Credential Stuffing in the Media Industry report was delayed from April to July due to the COVID-19 pandemic. The extra time allowed Q1 2020 data to be added to the original report.
Most notably, there was a large spike in malicious login attempts against European video service providers and broadcasters during the first quarter of 2020. One attack in late March, after many isolation protocols had been instituted, directed nearly 350,000,000 attempts against a single service provider over a 24-hour period. Separately, one broadcaster well known across the region, was hit with a barrage of attacks over the course of the quarter with peaks that ranged in the billions.
Another noteworthy trend during the first quarter was the number of criminals sharing free access to newspaper accounts. Often offered as self-promotional vehicles, credential stuffing campaigns must still be initiated in order to steal the working username and password combinations that are given away.
Akamai researchers also observed a decline in the cost of stolen account credentials over the course of the quarter, which traded for approximately $1 to $5 at the start and $10 to $45 for package offers of multiple services. Those prices fell as new accounts and lists of recycled credentials populated the market.
The Akamai 2020 State of the Internet / Security Report is available here. For additional information, the security community can access, engage with, and learn from Akamais threat researchers and the insight that the Akamai Intelligent Edge Platform affords into the evolving threat landscape, visit Akamais Threat Research Hub.
About Akamai Akamai secures and delivers digital experiences for the world's largest companies. Akamai's intelligent edge platform surrounds everything, from the enterprise to the cloud, so customers and their businesses can be fast, smart, and secure. Top brands globally rely on Akamai to help them realize competitive advantage through agile solutions that extend the power of their multi-cloud architectures. Akamai keeps decisions, apps and experiences closer to users than anyone - and attacks and threats far away. Akamai's portfolio of edge security, web and mobile performance, enterprise access and v
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
16/07/2026
Media organisations with tested plans for new products, services or revenue models can now apply for grants of up to 30,000 through the Business Innovation Syn...
16/07/2026
This recent graduate and Georgia native has turned an early fascination with live production into a growing passion for camera work
In the live-sports-video in...
16/07/2026
TNDV is marking the first anniversary of Aspiration 35, a mobile production truck built around ARRI Alexa 35 Live camera systems. Over its first year, the truck...
16/07/2026
ATSC has completed a major revision to its A/85 Recommended Practice: Techniques...
16/07/2026
FloSports has announced an exclusive global media partnership with CrossFit for the 2026 CrossFit Games, presented by Air National Guard, beginning July 21 in S...
16/07/2026
Sennheiser has released firmware version 1.4 for its Spectera wireless system and announced the Spectera Command Button (Cat. No. 701014). The update adds comma...
16/07/2026
ESPN and the Southwestern Athletic Conference (SWAC) have announced a multi-year...
16/07/2026
Audio-Technica has announced the 20 Series Control Application, a Stream Deck plug-in for compatible Audio-Technica USB microphones. The application is compatib...
16/07/2026
The fifteenth season of The Voice - La plus belle voix on TF1 used four Solid St...
16/07/2026
Gray Media and the Atlanta Hawks have announced a broadcast partnership that wil...
16/07/2026
Season 3 of Netflix's docuseries, which dropped this week, follows Jayden Da...
16/07/2026
The Texas Rangers and Rangers Sports Network presented by Progressive (RSN) have announced BZZR as the new direct-to-consumer distributor for Rangers game broad...
16/07/2026
With England's FIFA World Cup 2026 team getting ready to fly home after losi...
16/07/2026
In a return to Royal Birkdale, the team enjoys partnering with ETP and Gravity M...
16/07/2026
Along with a new studio at Ball Arena, the Colorado-based RSN is working with XR...
16/07/2026
Austria was back at the World Cup for the first time in 28 years, and the team d...
16/07/2026
With 42 RF cameras and high-power radio mics deployed, the spectrum environment ...
16/07/2026
A new benchmark in bass enhancement
Described as a new benchmark in bass enhancement , Baby Audio's latest release has been designed to augment the lo...
16/07/2026
Popular library rebuilt in new Orbita Engine
Other Worlds Evolved is the latest of Zero G's sample libraries to be treated to a ground-up rebuild using ...
16/07/2026
Created in collaboration with A. G. Cook
The newest addition to Native Instruments' software collection introduces a new synth created by A. G. Cook, a ...
16/07/2026
NITV and SBS bring Australians to the heart of Garma
16 July, 2026
Media releases
The Garma Festival returns from 31 July-3 August, with NITV and SBS deliv...
16/07/2026
Rohde & Schwarz supplies conformance test systems to Marquistech for India's...
16/07/2026
June brought stabilization to the television market. Poles spent an average of 3 hours and 36 minutes a day in front of their TV screens exactly the same as i...
16/07/2026
Glensound returns to IBC with a major new addition to its intelligent loudspeaker range, the Greater Divine Supernal studio monitor, alongside recent developmen...
16/07/2026
33 leading exhibitors are taking part in the GREAT Britain and Northern Ireland Pavilions and linked locations across IBC2026 (Amsterdam RAI, 11 14 September)...
16/07/2026
Hitomi Broadcast will introduce Spectra, a new HDR colour verification solution measured in picture, not using VPID, at IBC2026 (Hall 10, Stand A40). Expanding ...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/07/2026
Zixi, a leader in live video delivery and workflow orchestration, and Comcast Technology Solutions (CTS) today announced a strategic new integration to deliver ...
16/07/2026
Blackmagic Design Cameras Capture Immersive Flight for New Cirrus App
Brie Clayton July 15, 2026
0 Comments
Leader in Personal Aviation taps URSA Cin...
16/07/2026
XenData Announces LTO Archive Appliances with both File and S3 Object Storage In...
16/07/2026
Modern broadcast facilities are no longer confined to a single control room. Production teams are spread across multiple workstations, machine rooms, studios, c...
16/07/2026
Fox Corporation Executives to Discuss Fourth Quarter and Full Fiscal Year 2026 F...
16/07/2026
More interfaces now compatible with Focusrite Control 2 Your Focusrite interface might now be compatible with a public beta support of Focusrite Control 2. If...
16/07/2026
Onimusha: Way of the Sword is coming to GeForce NOW at launch, with the playable...
16/07/2026
Together the semi-finals had a combined reach of 1.98 million unique individuals...
15/07/2026
The 2026 FIFA World Cup is a big deal for DAZN, which has distribution rights in three markets: Italy, Spain, and Japan. Each requires a different editorial app...
15/07/2026
As sports-media organizations manage rapidly growing content libraries and incre...
15/07/2026
HBS director of digital Johannes Franken talks SVG Europe through the operation built to serve FIFA World Cup 2026 rights holders remotely from Stratford, east ...
15/07/2026
IBC has unveiled the conference program for IBC2026, with this year's event ...
15/07/2026
Software-defined wideband RF platform supports 96-kHz monitoring, streamlined fr...
15/07/2026
New AI-powered module enables broadcasters and content owners to extract dialogu...
15/07/2026
Weeklong gathering at EBU headquarters will test new IPMX capabilities and expand certified product ecosystem...