Sony Pixel Power calrec Sony

GoPro for a Cause Spotlight: Pedaling with Purpose for World Bicycle Relief

27/01/2023

At the end of 2022, cyclists Ryan Torres and Leo Tenenblat embarked on an expedition to bike over 500 miles across the Atacama desert, into the Andes mountains, and up the 22,615-foot Ojos del Salado volcano. Dubbed Project OdS, their goal was twofold: set a new world record for the highest altitude reached on a bicycle; and raise awareness for World Bicycle Relief - a nonprofit organization that empowers people and communities through life-changing bicycles.

Ryan, an adventurer and student at the University of Pennsylvania, and Leo, an avid cyclist, and Silicon Valley executive, took GoPro cameras along for the ride to help capture and share their journey and demonstrate the true power of bicycles.

Pedal Power

Were partnering with Project OdS as both organizations want to push further the definition of what a person on a bike is capable of, explains Alex Gee, Community Marketing Associate at World Bicycle Relief. In addition to biking across deserts and up the worlds highest volcano, a bike can allow a girl born in a rural town in Zambia to reach her closest school and receive an education, or a local farmer to pedal the distance to bring his produce to the town market.

World Bicycle Relief is committed to helping people conquer the challenge of distance, achieve independence, and thrive. According to World Bicycle Relief:

Nearly one billion people in rural regions of the world live in communities far from the nearest paved road, walking for miles each day just to survive. On foot, individuals race against the sun to complete everyday tasks.

Distance is a barrier to attending school, receiving healthcare, delivering goods to market, and other critical services needed to thrive.

To address this issue, World Bicycle Relief partners with communities to deliver specially designed, locally assembled, rugged bicycles for people in need. And theyve provided more than 700k bikes to people in Sub-Saharan Africa, Southeast Asia, and South America. Since 2005, World Bicycle Relief has collaborated with thousands of communities to connect hard-working rural women, men, girls, and boys with the services and opportunities they need to thrive.

Women, in particular, face significant cultural barriers to accessing education, healthcare, and employment. Thats why World Bicycle Reliefs approach prioritizes bicycle donations to women and girls, explains Gee.

The Expedition

Ryan and Leo started biking in Copiap , Chile, on December 14. The expedition was a mostly self-supported combination of desert crossing and high-altitude mountaineering - pushing further the definition of whats possible on a bike.

With so many factors like altitude, terrain, and self-support combined, we knew this would be hard, but the physical and logistical challenges were part of what made this expedition exciting, says Leo Tenenblat. More importantly, though, was being able to share this experience, especially the perspectives of the amazing Chilean people and the incredible scenery of the Atacama. It was a dream come true to partner with World Bicycle Relief, which aims to help people in remote areas like this.

Biking up the mountain alone, with the challenging terrain, high altitude, and freezing winds that threw me off my bike and into volcanic ash, was the most physically and mentally demanding experience of my life. During the toughest moments, my thoughts turned to World Bicycle Relief and the incredible vision they are fulfilling, notes Ryan Torres. The idea that a child might be able to receive an education thanks to this feat gave me the determination to get back on the bike and keep going until reaching a height of 20,623 feet.

On December 21, Ryan and Leo set off toward the summit of the Ojos del Salado volcano, with Ryan ultimately reaching the 20,623-foot elevation mark - approximately 164 feet higher than the previous world record. They hope their mission inspires others to support World Bicycle Reliefs goal to deliver one million bikes and empower five million people by 2025.

Get Involved

You can join the movement to change the world through the power of bicycles and donate to World Bicycle Relief. A donation of:

$165 provides a new bicycle

$50 provides tools + training for a bicycle mechanic

$25 provides a new wheelset

You can also follow World Bicycle Reliefs social media channels: Instagram, YouTube, Facebook, or Twitter.

You can learn more about getting involved with GoPro for a Cause here.
LINK: https://gopro.com/en/gb/news/world-bicycle-relief...
See more stories from gopro

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

17/04/2026

World Fencing League Announces DAZN as Global Streaming Partner Ahead of April 25 Debut

The World Fencing League (WFL) has announced DAZN as its primary global streamin...

17/04/2026

NAB 2026: ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates

ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates ARRI has announced software updates for its ALEXA 35 Live camera and Live Production System L...

17/04/2026

NAB 2026: Sennheiser Announces Spectera Studio System Planner for Spectera Wireless Ecosystem

Sennheiser has announced Spectera Studio, an offline system planner for its Spec...

17/04/2026

Deltatre and DFB Announce DFB.TV+ Streaming Service, Launching May 22

Deltatre and the German Football Association (DFB) have announced DFB.TV+, a DFB-owned direct-to-consumer streaming service developed and operated by Deltatre. ...

17/04/2026

IMG announces senior leadership roles for next phase of growth

Global sports marketing agency IMG has announced new senior leadership roles, designed to strengthen how it supports rightsholders and partners in the midst of ...

17/04/2026

NAB 2026: NAGRAVISION and Harmonic Launch Watermarking-as-a-Service for Live Event Streaming

NAGRAVISION and Harmonic have announced a watermarking-as-a-service solution for...

17/04/2026

NAB 2026: NETGEAR and EVS Announce Technology Partnership for AV-over-IP Live Production

NETGEAR and EVS Broadcast Equipment have announced a global technology partnersh...

17/04/2026

NAB 2026: Americas Broadcasters Launch NEXTGEN TV Converter Box Program

America's broadcasters are launching the NEXTGEN TV Converter Box Program, a new initiative designed to provide millions of American viewers with a low-cost...

17/04/2026

NAB 2026: Quantum to Showcase Tape-Anchored Storage Workflows, Responds to Industry Supply Chain and Power Disruption

Quantum Corp. will exhibit at NAB Show 2026 (Booth N1726), presenting what it ca...

17/04/2026

SVG Marks 20th Anniversary with Plan to Set Course for the Future

Leadership and Staff Announce '20/20 Vision' Playbook...

17/04/2026

TNT Sports Acquires U.S. Broadcast Rights to FIA World Endurance Championship

TNT Sports has announced a multi-year agreement for U.S. media rights to the FIA World Endurance Championship (WEC). Three events will air on truTV - the 24 Hou...

17/04/2026

Scripps Sports and PBR Announce Multi-Year Broadcast Partnership for Premier Womens Rodeo

Scripps Sports has announced a multi-year broadcast partnership with PBR (Profes...

17/04/2026

NAB 2026: Adder Technology Releases AIM 6 IP KVM Matrix Management Software

Adder Technology, a specialist in connectivity solutions and high performance IP KVM, today announced the latest release of AIM, its IP KVM matrix management so...

17/04/2026

Victory+ and Dallas Cowboys Announce Multi-Year Content Streaming Partnership

Victory , a free sports streaming platform from A Parent Media Co. Inc. (APMC), has announced a multi-year content distribution partnership with the Dallas Cowb...

17/04/2026

SVG GameDay, Ep. 11: Philadelphia Phillies Arianna Krizek - Baseball at the Bank

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...

17/04/2026

Quickplay Deploys Gray Medias New Streaming Platform - Powered by Google Cloud AI - Across 113 Markets

Quickplay has announced the full-scale deployment of Gray Media's streaming ...

17/04/2026

NAB 2026: Clear-Com's New FreeSpeak Cell Addresses Spectrum Congestion

Clear-Com has introduced the FreeSpeak Cell cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production commun...

17/04/2026

2026 NAB Show Opens Tomorrow, Bringing Industry Together in Vegas

The 2026 NAB Show kicks off Saturday, April 18, with the show floor and exhibits opening April 19-22 at the Las Vegas Convention Center. The show features more ...

17/04/2026

Ratings Roundup: CBS Tees Up Best Masters Since 2015; NBA Sees Big Regular Season Increases

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

17/04/2026

Nuvo Flight mic kit from AEA

Versatile ribbon mic kit revealed The latest arrival to the AEA line-up brings together three contrasting models from their Nuvo range, delivering a versati...

17/04/2026

MPG Awards 2026: Winners announced

Revealed following sold-out MPG Awards ceremony Following another sold-out MPG Awards ceremony at The Troxy in London, the MPG have released a full list of ...

17/04/2026

Maintaining America's Undersea Edge: L3Harris Secures Towed Array Production Through 2029

L3Harris towed array systems provide U.S. Navy submarines with extended acoustic...

17/04/2026

Microsoft Previews 2026 NAB Show Trends, Plans

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

2026 NAB Show Exhibitor Insight: LTN

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Vizrt To Feature Newly Introduced AI Keyer At 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Cobalt Digital and SineSix Media Partner to Transform Acc...

Cobalt Digital and SineSix Media Partner to Transform Accessibility Compliance into a More Engaging Viewer Experience at NAB Show 2026 Collaboration integrates...

17/04/2026

Appear appoints Mike Burk as Vice President of Business D...

Strengthening Appear's North America team with a new Vice President of Business Development Appear ASA (Appear, OSE: APR), a global leader in live producti...

17/04/2026

Wowza Launches Video Intelligence Framework to Turn Live...

New framework helps broadcasters, streaming platforms, and sports organizations apply AI to live video for monetization, metadata, highlights, and downstream wo...

17/04/2026

VisualOn and Cires21 Release Joint Research at NAB 2026 S...

New whitepaper gives broadcasters and OTT operators independent, codec-by-codec evidence that the VisualOn Optimizer transforms viewer quality of experience. V...

17/04/2026

Blackmagic Design Announces New Blackmagic URSA Cine Immersive 100G

Blackmagic Design Announces New Blackmagic URSA Cine Immersive 100G Brie Clayton April 17, 2026 0 Comments World's first immersive cinema camera f...

17/04/2026

NAB 2026: Vubiquity and Eluvio Showcase Streaming Solution that Significantly Reduces Distribution Costs and Time to Market

NAB 2026: Vubiquity and Eluvio Showcase Streaming Solution that Significantly Re...

17/04/2026

What Makes a Good Marathon Running Playlist?

What Makes a Good Marathon Running Playlist? We asked Xander Dawson, an eighth-semester saxophone major at Boston Conservatory running the Boston Marathon thi...

17/04/2026

Wowza Launches Video Intelligence Framework

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

PTZOptics and Moondream to Demo Visual Reasoning for Live...

At NAB Show 2026, PTZOptics (Booth N1902) will showcase a live sports streaming demo created in collaboration with Moondream, offering a new look at how Visual ...

17/04/2026

Eindhoven University of Technology relies on Lightware T...

The Eindhoven University of Technology is a research university in the Netherlands spanning 25 buildings, specialising in engineering, science and technology. D...

17/04/2026

Documentary Editor - US, Remote

Documentary Editor - US, Remote Brie Clayton April 17, 2026 0 Comments Documentary Editor April 13, 2026Freelance Video Cameraman - Los......

17/04/2026

Blackmagic Design Announces New Blackmagic URSA Cine 12K LF 100G

Blackmagic Design Announces New Blackmagic URSA Cine 12K LF 100G Brie Clayton April 17, 2026 0 Comments Revolutionary digital film camera brings cinem...

17/04/2026

IAB: Digital Ad Revenue Hit Nearly $300 Billion in 2025

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

PSSI Global Acquires Beagle Networks

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

FCC Commissioner Gomez to Speak at LPTV Day at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

swXtch.io Introduces the swXtch AI Router for Live Media Workflows

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Bittree Returns to NAB Show with Diverse Patching Solutions

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Weigel Broadcasting Taps OpenAP for Advanced Advertising Tools

Share Copy link Facebook X Linkedin Bluesky Email...

17/04/2026

Dubformer and Adapt Power Goalcast Expansion into Global...

Dubformer, the AI-powered dubbing platform, and Adapt, a global leader in AI-driven localization and dubbing solutions, have enabled Goalcast, the inspirational...