Sony Pixel Power calrec Sony

GoPro for a Cause Spotlight: Pedaling with Purpose for World Bicycle Relief

27/01/2023

At the end of 2022, cyclists Ryan Torres and Leo Tenenblat embarked on an expedition to bike over 500 miles across the Atacama desert, into the Andes mountains, and up the 22,615-foot Ojos del Salado volcano. Dubbed Project OdS, their goal was twofold: set a new world record for the highest altitude reached on a bicycle; and raise awareness for World Bicycle Relief - a nonprofit organization that empowers people and communities through life-changing bicycles.

Ryan, an adventurer and student at the University of Pennsylvania, and Leo, an avid cyclist, and Silicon Valley executive, took GoPro cameras along for the ride to help capture and share their journey and demonstrate the true power of bicycles.

Pedal Power

Were partnering with Project OdS as both organizations want to push further the definition of what a person on a bike is capable of, explains Alex Gee, Community Marketing Associate at World Bicycle Relief. In addition to biking across deserts and up the worlds highest volcano, a bike can allow a girl born in a rural town in Zambia to reach her closest school and receive an education, or a local farmer to pedal the distance to bring his produce to the town market.

World Bicycle Relief is committed to helping people conquer the challenge of distance, achieve independence, and thrive. According to World Bicycle Relief:

Nearly one billion people in rural regions of the world live in communities far from the nearest paved road, walking for miles each day just to survive. On foot, individuals race against the sun to complete everyday tasks.

Distance is a barrier to attending school, receiving healthcare, delivering goods to market, and other critical services needed to thrive.

To address this issue, World Bicycle Relief partners with communities to deliver specially designed, locally assembled, rugged bicycles for people in need. And theyve provided more than 700k bikes to people in Sub-Saharan Africa, Southeast Asia, and South America. Since 2005, World Bicycle Relief has collaborated with thousands of communities to connect hard-working rural women, men, girls, and boys with the services and opportunities they need to thrive.

Women, in particular, face significant cultural barriers to accessing education, healthcare, and employment. Thats why World Bicycle Reliefs approach prioritizes bicycle donations to women and girls, explains Gee.

The Expedition

Ryan and Leo started biking in Copiap , Chile, on December 14. The expedition was a mostly self-supported combination of desert crossing and high-altitude mountaineering - pushing further the definition of whats possible on a bike.

With so many factors like altitude, terrain, and self-support combined, we knew this would be hard, but the physical and logistical challenges were part of what made this expedition exciting, says Leo Tenenblat. More importantly, though, was being able to share this experience, especially the perspectives of the amazing Chilean people and the incredible scenery of the Atacama. It was a dream come true to partner with World Bicycle Relief, which aims to help people in remote areas like this.

Biking up the mountain alone, with the challenging terrain, high altitude, and freezing winds that threw me off my bike and into volcanic ash, was the most physically and mentally demanding experience of my life. During the toughest moments, my thoughts turned to World Bicycle Relief and the incredible vision they are fulfilling, notes Ryan Torres. The idea that a child might be able to receive an education thanks to this feat gave me the determination to get back on the bike and keep going until reaching a height of 20,623 feet.

On December 21, Ryan and Leo set off toward the summit of the Ojos del Salado volcano, with Ryan ultimately reaching the 20,623-foot elevation mark - approximately 164 feet higher than the previous world record. They hope their mission inspires others to support World Bicycle Reliefs goal to deliver one million bikes and empower five million people by 2025.

Get Involved

You can join the movement to change the world through the power of bicycles and donate to World Bicycle Relief. A donation of:

$165 provides a new bicycle

$50 provides tools + training for a bicycle mechanic

$25 provides a new wheelset

You can also follow World Bicycle Reliefs social media channels: Instagram, YouTube, Facebook, or Twitter.

You can learn more about getting involved with GoPro for a Cause here.
LINK: https://gopro.com/en/gb/news/world-bicycle-relief...
See more stories from gopro

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

10/06/2026

SVG Sit-Down: Team Whistle's Joe Caporoso on Building World Cup Content Around Fans, Culture, IRL Experiences

DAZN-owned digital-media company launches three fan-first series leaning into cr...

10/06/2026

Clear-Com Appoints Jason Dino as Southwest Regional Sales Manager

Clear-Com has announced the appointment of Jason Dino as Southwest Regional Sales Manager USA, covering Southern California and the Southwest region. Dino joins...

10/06/2026

Caretta Research: 2026 World Cup Revenue Growth Due to More Matches; Rights Revenue Up 32%

An 11% decrease in number of global broadcast deals reflects the organization...

10/06/2026

Women Without Boundaries Awards Are Back!

The Women Without Boundaries Awards recognize women whose work is advancing the future of media, broadcast, AV, workplace technology, digital experience, and re...

10/06/2026

On Eve of World Cup Kickoff, FIFA and HBS Offer Deep Dive into IBC Operations, Commentary, and Ref Cam

Today is match day minus two for FIFA and HBS. On Thursday, there will be two ma...

10/06/2026

SES Supporting World's Biggest Soccer Tournament Broadcast Distribution Worldwide

SES is supporting broadcast distribution of the world's biggest football tou...

10/06/2026

BirdDog Achieves Full NDI 6.3 Compatibility Across Entire Product Line

NDI has announced that BirdDog has become the first hardware manufacturer to achieve full NDI 6.3 compatibility across its complete lineup of cameras, encoders,...

10/06/2026

Emmy Award-Winning Audio Team To Present at SVG Audio Symposium

Vince Caputo and Scott Carter, winners of the 2026 Sports Emmy for Outstanding Post Produced Audio have been announced as presenters for the 2026 SVG Advanced A...

10/06/2026

FOX One Set to Deliver World Cup in 4K; Personalization via AI Drives Experience

FOX One today unveiled a slate of new product features and enhancements designed to elevate the viewing experience for fans on the official streaming platform o...

10/06/2026

PWHL Scales Broadcast Operation in Season 3, Relying on World-Feed Model and Key Vendors

Primary production partners Dome Productions and Raycom Sports once again played...

10/06/2026

NFL Films Application Deadline for Women in Sports Filmmaking Experienceship, Augusts 26-29 in Mount Laurel, Closes June 18

The Women in Sports Filmmaking Experienceship is an immersive professional devel...

10/06/2026

NBAs In-House Broadcast Ops & Engineering Teams Power Global Finals Coverage From NYC, San Antonio

The league has expanded its HSAN architecture for the NBA Finals to manage more ...

10/06/2026

MoonPay X Games League Winter Draft Set for September 16 at Cosm Los Angeles

The inaugural MoonPay X Games League (XGL) Winter Draft will take place Wednesday, September 16, 2026 at Cosm Los Angeles from 7-9 p.m. PT. The event will strea...

10/06/2026

University of Oklahoma and Learfield Extend 30-Year Partnership, Announce Sooner Evolution Center

The University of Oklahoma (OU) Athletics Department and Learfield have announce...

10/06/2026

VSF Releases RIST Satellite-Hybrid Out-of-Band Specification

The Video Services Forum (VSF) has released TR-06-4 Part 8, a new specification for RIST Satellite-Hybrid: Out-of-Band Method. The specification creates a mecha...

10/06/2026

Riedel Artist Intercom Powers Live Neurovascular Conference in Lisbon

Riedel Communications provided the communications infrastructure for the 14th World Live Neurovascular Conference (WLNC) in Lisbon, supporting live medical proc...

10/06/2026

Sundance Film Festival 101: Films by LGBTQ+ Directors

A still from The Doom Generation by Gregg Araki (Courtesy of Sundance Institute) By Lucy Spicer Have you checked out our Sundance Film Festival 101 list yet...

10/06/2026

GearExpo UK: Interfaces & Mic Preamp Update

Get Hands-On with Interfaces & Mic Preamp Brands If youre after a new interface or preamp, then GearExpo UK is the place to be! Well have a whole host of au...

10/06/2026

MONO Music Conference 2026

November 13-14 2026, The Midway, San Francisco Following their recent rebranding, MONO Music Conference (formerly Music Expo) have officially announced thei...

10/06/2026

ebbandflow launch with deFORM

Debut instrument free for limited time deFORM is the debut release from newly founded developer ebbandflow, and it's being offered as a free download fo...

10/06/2026

Alone Australia Season 4: Meet the Cast

Alone Australia Season 4: Meet the Cast 10 June, 2026 Media releases WATCH THE TRAILER Smash-hit survival series Alone Australia drops its highly anticipa...

10/06/2026

DEADLY THEN, DEADLY NOW, DEADLY ALWAYS: SBS & NITV IGNITE NAIDOC WEEK 2026 WITH 50 YEARS OF DEADLY

DEADLY THEN, DEADLY NOW, DEADLY ALWAYS: SBS & NITV IGNITE NAIDOC WEEK 2026 WITH ...

10/06/2026

Rohde & Schwarz and TRUMPF advance laser-based drone defense with THORIS LCS

Rohde & Schwarz and TRUMPF advance laser-based drone defense with THORIS LCS Rohde & Schwarz is showcasing THORIS at ILA 2026: A sovereign, end to end counter...

10/06/2026

MAHLE and Rohde & Schwarz develop application for sensor testing of modern driver assistance systems

MAHLE and Rohde & Schwarz develop application for sensor testing of modern drive...

10/06/2026

NFVF CALL FOR FUNDING APPLICATIONS: PRODUCTION & DEVELOPMENT 2026/27

Production and Development Funding supports the creation of compelling, commercially viable, artistic and culturally relevant South African screen content. Deve...

10/06/2026

Nielsen launches Four-Screen Ad Deduplication measurement on YouTube campaigns in Japan

Media buyers and sellers can now compare YouTube reach from computer, mobile, an...

10/06/2026

Ecoflow X Launches as Experimentation Arm for Sustainabil...

Accedo, Humans not Robots, and the Institution of Engineering and Technology (IET) have announced the launch of Ecoflow X. Formerly an IBC Accelerator project, ...

10/06/2026

Frequency Appoints James Smith as General Manager - Monet...

Frequency, the engine powering the world's leading streaming television channels, today announced that James Smith has joined the company as General Manager...

10/06/2026

Riedel Artist at the Heart of the 14th World Live Neurova...

At the 14th World Live Neurovascular Conference (WLNC) in Lisbon, Riedel Communications provided the communications infrastructure for live medical procedures s...

10/06/2026

Globecast Unveils Content Exchange Platform Powered by Or...

Globecast, a leading provider of broadcast, media, and entertainment managed services, today announced the launch of its Content Exchange platform powered by Or...

10/06/2026

Venues and integrators shift toward professional recharge...

Klvr will showcase how venues, integrators and production teams are rethinking disposable battery usage at InfoComm 2026 (Las Vegas, June 17-19, booth #N6311). ...

10/06/2026

VSF Releases Specification for RIST Satellite Hybrid Out-...

The Video Services Forum (VSF) has further enhanced the Reliable Internet Streaming Transport (RIST) protocol by incorporating a new feature, RIST Satellite-Hyb...

10/06/2026

Microphone Maker Audix Adds Eric Reese as VP

Share Copy link Facebook X Linkedin Bluesky Email...

10/06/2026

VEON's Banglalink Brings Every World Cup 2026 Match to Football Fans in Bangladesh on Toffee

10 Jun 2026 VEON's Banglalink Brings Every World Cup 2026 Match to Football...

10/06/2026

How to watch every ICC Womens T20 World Cup 2026 match live on Sky Sports

Wednesday 10 June 2026 How to watch every ICC Women's T20 World Cup 2026 match live on Sky Sports Where is the ICC Women's T20 World Cup 2026 availabl...

10/06/2026

PRLA brings first-ever Beautifully Clean Oral Care TV campaign to screens nationwide with Sky

Wednesday 10 June 2026 P RLA brings first-ever Beautifully Clean Oral Care'...

10/06/2026

Sky reveals pulse-pounding first teaser trailer for upcoming crime drama Fightland

Wednesday 10 June 2026 Sky reveals pulse-pounding first teaser trailer for upco...

10/06/2026

Riedel Artist at the Heart of the 14th World Live Neurovascular Conference

Wuppertal June 10, 2026 Riedel Artist at the Heart of the 14th World Live Neurovascular ConferenceAt the 14th World Live Neurovascular Conference (WLNC) in Li...

10/06/2026

Netflix Showcases New Mobile Experience, Collections and Games Vision in APAC

Back to All News Netflix Showcases New Mobile Experience, Collections and Games Vision in APAC Product 10 June 2026 GlobalSouth KoreaJapan Link copied to c...

10/06/2026

Ready to Join? The Netflix Fan Club Arrives at Cannes Lions

Back to All News Ready to Join? The Netflix Fan Club Arrives at Cannes Lions Business 10 June 2026 Global Link copied to clipboard Download all assets N...

10/06/2026

June 10, 2026

Chemists snap together complex 3D molecules from highly reactive radicals-without losing their shape Scripps Research team develops stereoretentive radical-radi...

09/06/2026

Kiswe Expands Partnership With ONE Championship To LaunchGlobal Subscription Platform

Kiswe announces an expanded long-term partnership with ONE Championship (ONE), t...

09/06/2026

SiriusXM to Carry All 104 FIFA World Cup 2026 Matches via FOX Sports Commentary

SiriusXM will broadcast FOX Sports' English-language commentary for all 104 FIFA World Cup 2026 matches from June 11 through July 19, available to subscribe...

09/06/2026

EVS Broadcast Equipment Rebrands as EVS

EVS has announced it is changing its corporate name from EVS Broadcast Equipment to EVS, reflecting the company's expanded portfolio beyond broadcast equipm...

09/06/2026

FOX and NFL Announce Multi-Year Agreement for NFL Coverage in Mexico Starting in 2026

Fox Corporation and the NFL have announced a multi-year agreement to bring NFL c...