
ISE Barcelona 2021 will host the AV Experience Zone event Con una duraci n de dos d as, Ise and Avixa organizan AV Experience Zone, un encuentro que ofrecer contenido en espa ol para acercar a los clientes finales a la industria audiovisual. Integrated Systems Europe (ISE) y Avixa han anunciado AV Experience Zone, un evento de dos d as de duraci n que tendr lugar en el marco de ISE Barcelona, que se celebrara el 1 y 2 de junio en Fira de Barcelona Gran V a. Su objetivo es acercar a los clientes finales de Espa a con la industria audiovisual (AV) y las empresas de integraci n.
A trav s de este evento, los profesionales que trabajan en sectores como retail, corporate, educaci n y hospitality podr n conocer la industria AV y ver las posibilidades que la tecnolog a audiovisual ofrece a sus negocios, pudiendo interactuar adem s con las soluciones m s punteras del mercado , se ala Mike Blackman, director ejecutivo de Integrated Systems Events.
AV Experience Zone se divide en dos jornadas en las que usuarios finales espa oles asistir n a presentaciones de casos reales, paneles, eventos de networking, testimonios de clientes y charlas sobre nuevas tendencias, todo ello en espa ol.
Las aplicaciones audiovisuales rodean nuestra vida cotidiana e influyen en nuestro trabajo y nuestro d a a d a , comenta Yoav Slimobich, project manager en Avixa. De ah la importancia de este evento para los clientes finales, que deben tener claro c mo dotar a sus negocios de ventajas competitivas .
Los asistentes disfrutar n de un programa lleno de contenidos de m xima actualidad, impartidos por profesionales de algunas de las mayores empresas espa olas del AV, incluyendo integradores y empresas de ingenier a, desarrollo de software y eventos.
Entre los temas a tratar se destacan la se alizaci n digital, las comunicaciones unificadas, la virtualizaci n de los eventos, las nuevas tecnolog as para la educaci n y formaci n remota, la transformaci n digital o las innovaciones tecnol gicas para diferentes sectores, entre otros.
programming
En los paneles dirigidos a los clientes finales del sector corporate se har especial hincapi en las comunicaciones unificadas y en las nuevas plataformas dirigidas a facilitar el trabajo colaborativo y reforzar la productividad a lo largo de diversas ubicaciones y pa ses.
En las conferencias sobre retail y hospitality se debatir sobre la necesaria transformaci n digital en estos sectores, donde la tecnolog a audiovisual juega un papel fundamental.
El panel dedicado al digital signage se centrar en la amplia oferta de publicitarias y soluciones informativas para sectores como retail, ocio, corporate y la hosteler a. Adem s, se mastrar c mo la se alizaci n digital puede ayudar a las empresas a comunicar de forma m s eficaz y atractiva con sus clientes y empleados.
Las charlas sobre educaci n, dirigidas a instituciones y empresas educativas y expertos en desarrollo profesional, mostrar n la ampl a variedad de herramientas y soluciones tecnol gicas punteras que existen para la formaci n remota.
AV Experience Zone, que tiene plazas limitadas y para el que es necesario registrarse, es un evento id neo para directivos, gerentes, responsables de IT y/o patrimonio y directores de marketing y servicios generales que trabajan en cualquier tipo de empresa, as como para retailers y profesionales de universidades, escuelas formativas y colegios privados, sin olvidar a los profesionales del sector hospitality.
Ser una ocasi n magn fica para que los usuarios finales espa oles se acerquen por fin a la industria audiovisual, se pongan al d a con las ltimas novedades tecnol gicas, encuentren nuevos proveedores, establezcan relaciones y aprovechen las posibilidades de formaci n que ofrece el evento , concluye Yoav Slimobich.
Adem s, AV Experience Zone cuenta con el enorme atractivo de realizarse dentro del marco de ISE, la principal feria mundial dedicada a la integraci n de sistemas audiovisuales, que este a o se realizar del 1 al 2 de junio en la FIRA de Barcelona en un formato reducido debido a la pandemia. El evento anual ofrece un amplio escaparate de tecnolog as y soluciones para aplicaciones comerciales y residenciales y volver a Barcelona en su formato completo en febrero de 2022.
Joan Romero, CEO de Acci (Catalonia Trade & Investment), comenta: Estamos convencidos de que Barcelona y Catalu a son el lugar ideal para ISE y la industria audiovisual: un territorio donde la tecnolog a y el talento se interrelacionan para dise ar un futuro para todos. ISE 2021 ser el principal punto de encuentro de la industria audiovisual donde descubriremos las grandes innovaciones de un sector imprescindible para entender el desarrollo social y econ mico global en los pr ximos a os .
Por su pare, Christoph Tessmar, director del Barcelona Convention Bureau, se ala como se est trabando para garantizar la seguridad. Todos los socios de la ciudad est n trabajando intensamente en la preparaci n de todos los protocolos y medidas de seguridad para garantizar a ISE un entorno seguro y de confianza .
Una oportunidad para estudiantes de la industria AV
Por otro lado, ISE y Avixa invitar n a estudiantes espa oles de telecomunicaciones y Formaci n Profesional en Producci n de Audiovisuales y Espect culos a pasar una ma ana en ISE Barcelona antes que comience el programa oficial del AV Experience Zone para que puedan conocer a la industria audiovisual y entren en contacto con las empresas del sector.
Se trata de una iniciativa dise ada para j venes que est n explorando opciones de carrera y que a n no trabajan en este mercado. Los estudiantes tienen la oportunidad de visitar ISE aprendiendo m s sobre las tecnolog as audiovisuales comerciales y residenciales relacionadas con sus reas de estudio acad mico. Adem s pueden conocer la amplia variedad de carreras profesionales que la industria tie
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