
The Detroit Lions are improving the in-person game-day experience at Ford Field with 21 new LED video displays to be designed, manufactured and installed by Daktronics. The 21-display system will feature more than 26,000 square feet of displays with more than 28.1 million LEDs ready to make fans roar when the 2017 season kicks off.
We're thrilled to continue our partnership with the Detroit Lions by providing new LED technology at Ford Field, says Daktronics CEO Reece Kurtenbach. It's a testament to our products, engineering and services when our current customers stay with Daktronics to complete their vision for venue upgrades. The new displays throughout the stadium are sure to enhance the experience for Lions fans as well as help create an incredible home field advantage for the team.
The Daktronics product line is a staple in the sports and entertainment venue industry featuring the best in technology for large-scale video displays, says Detroit Lions Senior Vice President of Business Development Kelly Kozole. Furthermore, their knowledge and ingenuity were vital in helping us identify how we could maximize the Ford Field visual experience within our stadium structure. Our new video boards will undoubtedly elevate our game day and event presentation to another level.
In each end zone, the main video displays will be more than twice the size of the existing displays and large enough to show a life-sized Spirit of Detroit six times. Each main display will measure 39.5 feet high by 152 feet wide and feature a 13HD pixel layout, the premier technology for professional football applications to show vibrant, crisp imagery at with wide angle visibility for a great view from any seat in the stadium.
Flanking the main displays, four additional displays will measure 13 feet high by 59 feet wide and feature the same 13HD pixel layout. These displays can be used individually or coordinated with the main displays for one continuous 270-foot presentation to show live video, instant replays, statistics, graphics and animations, and sponsorship messages.
Unique to Ford Field, two super column displays will be installed. Measuring 36.5 feet high by 62.5 feet in circumference, these displays will feature 6-millimeter line spacing to provide additional graphics and statistics that fans crave at every event.
Three large ribbon displays will be mounted along the fascia of Gate A to welcome event goers and create an engaging atmosphere for fans while they are away from their seats in the concourse of the stadium.
An additional four ribbon displays will be installed along the seating fascia totaling more than 5,000 feet in length and four displays, two in each end zone, will be mounted to the back of the main displays to further engage fans throughout the stadium and highlight sponsors during any event.
Backlit Ford Field signage will be mounted above the video displays in each end zone to provide prominent branding during all events held at the stadium.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
23/05/2026
In its second year as rightsholder, FOX Sports goes bigger across the board for ...
23/05/2026
Tonight's MLS matchup between the LA Galaxy and the Houston Dynamo FC will m...
23/05/2026
AI-powered vocal tool gains first new language expansion
IK Multimedia's AI-powered voice-creation software has seen a number of updates since it launch...
23/05/2026
Nielsen Global Leadership Network graduates celebrate Earth Day 2026
Nielsen vo...
23/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/05/2026
Germany's Magenta TV, which will have 44 exclusive FIFA World Cup match broa...
22/05/2026
DAZN, the world's leading sports entertainment platform, has acquired global broadcast rights to the International Federation of American Football's ( I...
22/05/2026
ATHLOS, the all-women's professional track and field league, has announced i...
22/05/2026
The National Academy of Television Arts & Sciences (NATAS) today announced that the 47th Annual Sports Emmy Awards and the 47th Annual News & Documentary Emmy A...
22/05/2026
Wooden Camera today announced the release of new accessories for the Blackmagic URSA Cine Immersive. The new lineup includes a redesigned Top Plate and Side Rai...
22/05/2026
YES Network and OTT Advisors have announced a sixth consecutive season of their streaming partnership, continuing their collaboration on the Gotham app. OTT Adv...
22/05/2026
NESN, New England's premier sports network, will again turn its camera to Fe...
22/05/2026
Dale Pro Audio is hosting an RF over Fiber Livestream Webinar on May 28 from 1-2:30 pm EST. With major sporting events and large-scale productions putting incre...
22/05/2026
Audio-Technica has announced key leadership appointments designed to further strengthen its sales organization and drive continued growth across the Americas. M...
22/05/2026
After nearly four decades shaping the global combat sports landscape, Scott Coker has announced a powerful return as he looks to build a new international mixed...
22/05/2026
Skyline Communications, the company behind the globally deployed DataMiner xOps platform, today announced the launch of xOps Vanguard Runway, a strategic accele...
22/05/2026
For the fully onsite production, 30 cameras - including a SkyCam and Megalodon - will capture the action in Texas
One of the world's biggest rodeo producti...
22/05/2026
Leading Argentina-based sports media company Torneos y Competencias S.A. has modernized its playout operations, implementing a fully redundant, multichannel env...
22/05/2026
As the 2026 Major League Pickleball season kicks off this weekend in Dallas, it ...
22/05/2026
Shure has become a minority investor in Edge Sound Research, a start-up company that is developing new experiential audio technologies that redefine how many au...
22/05/2026
In advance of this year's Sports Emmy Awards, SVG is taking a deep dive into...
22/05/2026
The National Hockey League (NHL) and Amazon Music announced that GRAMMY Award-winning superstar Jelly Roll will provide the official theme song of the 2026 Stan...
22/05/2026
David Pogue will keynote SVV Summer Camp and discuss Apple at 50: How the World...
22/05/2026
In its second year as rightsholder, FOX Sports goes bigger across the board for ...
22/05/2026
The broadcaster is drawing on lessons learned in its first year of covering the ...
22/05/2026
At our 2026 Investor Day, we shared an inside look at the rebuild of our advertising business. This pivot to our own purpose-built platform is already driving s...
22/05/2026
Podcasting on Spotify continues to grow, and so do the ways listeners engage with it. At Investor Day 2026, we shared how we're building the next chapter of...
22/05/2026
Limited-time collections now available
Restoration experts CEDAR Audio have recently launched a new line of Icons plug-ins that make their powerful processo...
22/05/2026
Three new classics join Model Pass line-up
Boss' PX-1 Plugout Pedal offers an innovative approach to guitar pedals, providing users with a hardware stom...
22/05/2026
At its Meitingen site, SGL Carbon has implemented two key projects to further de...
22/05/2026
Statement regarding 2026 National NAIDOC Lifetime Achievement Award for the late...
22/05/2026
Latest data reveals steady distributor rankings, a seasonal shift toward digital...
22/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/05/2026
Amagi Media Labs Limited (NSE: AMAGI, BSE: 544679), a cloud-native SaaS platform providing AI-enabled solutions to global media and entertainment companies, tod...
22/05/2026
An nima Post Relies on Cintel to Revive Classic Mexican Films
Brie Clayton May 22, 2026
0 Comments
Film scanner and DaVinci Resolve Studio help manage...
22/05/2026
Boris FX Sapphire Adds Optical Beauty and Hypnotic Textures
Jessie Electa Petrov May 22, 2026
0 Comments
The 2026.5 release introduces advanced defocu...
22/05/2026
Deployment Preserves Trusted Workflows While Enabling a Path to UHD and SMPTE ST 2110
Leading Argentina-based sports media company Torneos y Competencias S.A....
22/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/05/2026
Back to All News
Ex-Husband, Current Husband, One Wild Rescue: Korean Action Co...
22/05/2026
Catch the latest in Irish music live from venues such as Whelan's, R is n Du...
21/05/2026
Game Creek Video Columbia and Celtic, NEP Supershooter 8 will house onsite produ...