Sony Pixel Power calrec Sony

Daktronics Videoboard Tops Renovation at TD Ballpark in Dunedin, FL

24/01/2020

Daktronics Videoboard Tops Renovation at TD Ballpark in Dunedin, FL MLB Blue Jays' spring home is regular-season home of minor-league Dunedin Blue Jays By Kristian Hernandez, Associate Editor

Thursday, January 23, 2020 - 7:00 am

Print This Story

Story Highlights

Next month, half of Major League Baseball's 30 teams will head south to the Sunshine State for a potential first step toward a World Series. The Toronto Blue Jays will be treated to a revamped TD Ballpark in Dunedin, FL, when they reach Spring Training. The $102 million project includes a 23- by 40-ft. Daktronics videoboard and an improved audio surround system. When the MLB club heads back north of the border, the Advanced-A Dunedin Blue Jays will reap the benefit of this multi-year renovation.

The 23- x 40-ft. Daktronics videoboard is the centerpiece of a $102 million renovation project at TD Ballpark in Dunedin, FL.

It's a full Daktronics [renovation], says David Evans, entertainment coordinator, Dunedin Blue Jays, who is in his first year with the organization. They've come into TD Ballpark and installed a whole new videoboard and a state-of-the-art surround-sound system, so this is going to be all-new and fresh for the fans coming this spring. [The board] is a 15HD-pixel layout, so it's specifically set up for outdoor viewing, and it's going to look pretty awesome.

Up to the Wire: Project Continues 'Til Opening Day

Since Pinellas County approved the plan in April 2018, it has been a pretty chaotic time. With the venue hosting both temporary and more-permanent residents - Toronto's Spring Training runs from February to mid March; Dunedin's season is April-September - the agenda needed to be cleared by the necessary individuals from all participating parties.

It takes time to iron out the details between the county, city, state, and the two teams, Evans explains. It has been a joint venture to figure out how everyone gets what they want and know that [each party] is happy with the end result.

When the plan was signed off and received the greenlight, the team began working on upgrading a videoboard that had seen better days.

Our old videoboard was something from the 1980s, he says. It was just a line score with a digital input of the numbers and one small double-layered tech strip where we put the player's name and what he did so far that day.

The project is slated for a completion date of Feb. 19, but, with Toronto's first exhibition game vs. the Atlanta Braves a few days later, on Feb. 24, Evans and his staff are handling a lot of the prep work before the last piece of dirt is put into place.

We'll have a pretty short window, he says. I'm creating all of the content for the [videoboard] now. That's all of our headshots, player graphics, trivia, and other elements.

As for the overall construction, the staff in Dunedin is kicking operations into overdrive to reach the finish line.

The bulk of the work was done this past year, says Evans. A lot of the games and other activities were done in the complex adjacent to the stadium, so the work could be done over here. It hasn't really been done in phases since it has all been done this offseason, but we're working right up to the buzzer.

A Blue Jays Family: Establishing Synergy With the Club

In professional baseball, there is a lot of interaction among the levels of the organization. Just like players receiving instruction from coaches at the highest level, an entertainment coordinator can pick up tidbits of advice from the team.

In regard to Spring Training, I work closely with Mike Christiansen [director, technical production and broadcast services, Toronto Blue Jays], says Evans. [Mike and his staff] will be coming down here a couple of weeks before [the start of Spring Training], and we're going to have our meetings to create an atmosphere that fans are used to having in Toronto.

To establish that synergy, Evans and his four other staffers will use three Daktronics essentials in producing their show. For Spring Training and the entirety of the Dunedin season, DakStats will handle live updates and statistics, the All Sport 500 console will toggle scoring elements, and Show Control will serve as the central hub for the videoboard with graphics integration. For even more precision, the staff will be using DMP-8304 Media Players as the primary graphics engine as well as VIP-5160 display processors to adjust lighting and color.

Despite not having MLB-level equipment, Evans wants a seamless production that parallels the show done in the Rogers Centre. For fans, coming to Dunedin will be like swiping your passport for a trip to Toronto.

It'll feel very familiar and comfortable, he says. I want to hit on all of the traditions that they do in Rogers Centre: [for example], if they have a certain song that they want to be played when the gates open or play OK Blue Jays' after the seventh-inning stretch. I want the synchronicity between both ballparks.

Playing Loose: Minor-League Structure Enhances Fun, Fan Interaction

In the minor leagues, fan entertainment and marketing material are run by a different set of rules. With a 2020 promotional schedule that has nights dedicated to hurricane preparation, fishing, and both beer and bacon, Evans will be able to express a more lenient sense of creative when the major-league team leaves the premises.

After Spring Training, there is a bit more flexibility and freedom for the Single A [schedule], Evans explains. It's a little looser. It's not Major League Baseball, but you still want to make a fun atmosphere for fans.

For the first couple of months of this year's schedule, Evans will have to keep an eye on the normal duties of an MLB in-venue production, which includes sponsorship responsibilities and speci
LINK: https://www.sportsvideo.org/2020/01/23/daktronics-videoboard-tops-reno...
See more stories from svg

North America Stories

13/11/2026

E1 Series Brings Its Remote-First Broadcast Model to Miami for Season Finale

The UIM E1 Series wraps its third season this week with the Bombay Sapphire E1 Miami GP, Nov. 11-14, on Biscayne Bay at the Miami Seaplane Base on Watson Island...

13/11/2026

SVG GameDay, Ep. 39: Carolina Hurricanes Christine Williams & Jason Danby - Celebrating a Stanley Cup in Raleigh

In-venue and creative video staffers at the professional and collegiate level ha...

13/11/2026

Benson Boone to Headline Entertainment at Discover NHL Winter Classic

Singer-songwriter Benson Boone will headline entertainment for the Discover NHL Winter Classic between the Utah Mammoth and Colorado Avalanche at Rice-Eccles St...

13/11/2026

Blackmagic Design Announces Ambisonic Microphone for Immersive Spatial Audio

Blackmagic Design has announced the Blackmagic Ambisonic Microphone, a 7th order ambisonic microphone array that captures spatial audio for immersive video prod...

13/11/2026

The Studio B&H and Riedel to Power SMPTE MTS Solutions Hub

SMPTE has announced that The Studio B&H and Riedel Communications will provide the video infrastructure and communications technology for the Solutions Hub at t...

13/11/2026

HPA Sets 2027 Tech Retreat Theme Around a Changing Industry

The Hollywood Professional Association (HPA) has announced the theme and program focus for the 2027 HPA Tech Retreat, which takes place Feb. 14-18, 2027, in La ...

13/11/2026

Football Manager 27 Touch Joins Apple Arcade, with Plants vs. Zombies, Prince of Persia Added Dec. 3

Football Manager 27 Touch is available on Apple Arcade starting today. The game ...

13/11/2026

MotoGP and ESPN Announce Two-Year Media Rights Agreement for U.S. and Latin America

MotoGP has announced a two-year media rights agreement with ESPN covering the Un...

13/11/2026

Apple Sports Adds UFC Ahead of UFC 334

Apple Sports, the free iPhone app, has added the Ultimate Fighting Championship (UFC) to its lineup of supported sports, in time for Saturday's UFC 334. The...

13/11/2026

NBA Names Fanatics Studios Multiyear Creative and Event Production Partner for NBA All-Star

The NBA and Fanatics Studios, the joint venture between Fanatics and entertainme...

13/11/2026

From ManningCast to McAfee to Star Wars: ESPN, Disney Pull Back the Curtain on Super Bowl LXI Plans

ESPN held its annual EDGE Innovation Conference last night and offered up an ove...

13/11/2026

Battle in the Bronx: YES Network Presents 2026 Cortaca Jug at Yankee Stadium

Regional sports network gives Ithaca College, SUNY Cortland students a platform to thrive One of the biggest games in Division III college football will be pla...

13/11/2026

Cruz Schedules Confirmation Vote for FCC Nominee Thumann-Severs

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

Yamaha Acquires Virtual Production Specialist Disguise

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

MyStation App Emulates TV Network' Marketplace

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

Blue Lucy integrates with Comcast Technology Solutions Vi...

Blue Lucy, the workflow orchestration and integration platform for broadcasters, rights owners and localisation companies, today announced an integration with c...

13/11/2026

Krotos announces Black Friday offers on Studio Pro and Studio Max

Krotos announces Black Friday offers on Studio Pro and Studio Max Brie Clayton November 12, 2026 0 Comments First-year annual plans start at US$195.99...

13/11/2026

Blackmagic Design Announces Blackmagic Ambisonic Microphone

Blackmagic Design Announces Blackmagic Ambisonic Microphone Brie Clayton November 12, 2026 0 Comments New 7th order ambisonic microphone with 108 MEMS...

13/11/2026

Meet the Berklee Student Setting Planetary Motion to Music

Meet the Berklee Student Setting Planetary Motion to Music With his compositional platform SoniKosmos, Javier Roqueni aims to make the universe the ultimate i...

13/11/2026

Hub: Despite AI, More Viewers Still Rely on Word of Mouth and Trailers to Find New TV Shows

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , er...

13/11/2026

Jack Smith Joins Madhive as Chief Product and Technology Officer

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

Operative Names Brian Beirne as Senior VP, Commercial Growth

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

Former FCC Chair Tom Wheeler to Advise AI Startup

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

IEEE Broadcast Technology Society Honors Dr. Yiyan Wu with the 2026 Jules Cohen Award

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , er...

13/11/2026

Vizrt Acquires Chyron

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

Samsung Ads to Offer 3 New Interactive Formats

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

HPA Retreat to Explore Changing Shape of Industry

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

The Studio B&H, Riedel to Equip SMPTE Media Tech Summit

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

Tegna Promotes 3 Sales Executives to President and GM

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

13/11/2026

Amagi and Golden Times Media Technology to Bring Chinese...

Amagi, the media industry cloud company, today announced a partnership with Golden Times Media Technology (stock code 920021.BJ), a Beijing-based media and tech...

13/11/2026

CGI and Cedar Broadcast and Communications deploy advance...

CGI (TSX: GIB.A) (NYSE: GIB), one of the largest independent IT and business consulting services firms in the world, together with its Malaysian partner, Cedar ...

13/11/2026

The Studio BH and Riedel Communications Power the SMPTE...

SMPTE, the home for media professionals, technologists and engineers, today announced that The Studio B&H and Riedel Communications will provide the video infra...

13/11/2026

iWedia Brings Software-First DRAM Optimization to Android...

iWedia, a global leader in connected TV software solutions, will present its software-first approach to DRAM optimization at Android TV APAC Summit 2026 in Bang...

13/11/2026

How AI Is Helping Care Teams Get Patients the Right Care, Sooner

From pediatric research to smart hospitals, AI is helping care teams spend less time on routine tasks and more time with patients. Health systems and startups...

12/11/2026

The Software-Defined Shift: A Discussion on the Technologies Reshaping Live Sports Production

Industry leaders examine how Dynamic Media Facility, Media eXchange Layer, and c...

12/11/2026

SVG Students to Watch: Addison Carnow, University of North Carolina

The junior Tar Heel is embracing the technical and creative challenges of live production while emerging as a leader and mentor in the control room...

12/11/2026

Gracenote Survey: 78% of Viewers 18-24 Want a Single Program Guide Across Streaming Services

Gracenote, Nielsen's content intelligence business, has released its fifth a...

12/11/2026

RTL Deutschland and NHL Expand Partnership, Bringing NHL Monday Night Hockey to Free-to-Air TV in Germany

RTL Deutschland will bring the NHL to free-to-air TV in Germany starting Nov. 30...

12/11/2026

Clear-Com Supports Global Student Broadcast On Air 2026 With Station-IC, Eclipse HX and FreeSpeak Cell

Clear-Com supported On Air 2026, a 24-hour student-led broadcast connecting 45 u...

12/11/2026

uniqFEED Opens Remote Operations Center in Madrid for LaLiga Virtual Advertising

uniqFEED has opened a Remote Operations Center (ROC) in Madrid, Spain. It is already operational, delivering virtual advertising for LaLiga matches. The ROC is ...

12/11/2026

Disney, ESPN and NBA Present Third Dunk the Halls Animated Christmas Day Game

Disney, ESPN and the NBA will present Dunk the Halls, the third real-time animated NBA game using Sony's Beyond Sports data visualization technology, on Chr...

12/11/2026

Van Wagner Launches RELAY Digital Platform for College Athletics Websites and Apps

Van Wagner has launched Van Wagner RELAY, a digital platform for official athlet...

12/11/2026

Vizrt Acquires Chyron in Major Consolidation of Broadcast Graphics Market

Deal brings together two of the industry's most established graphics brands and significantly expands Vizrt's footprint in U.S. sports and regional broa...

12/11/2026

Euro TV Upgrades OB Van with Lawo mc36 MkII and VSM

Euro TV Production GmbH of Austria has upgraded its outside broadcast vehicle with Lawo technology. The mc 36 Classic console in service since 2019 was replaced...

12/11/2026

Tagboard Launches Spark Resize Beta to Convert Graphics to New Aspect Ratios

Tagboard has launched Spark Resize, an AI-assisted tool now in beta that takes an existing graphic and produces a new version for a different aspect ratio or sc...

12/11/2026

At Second-Annual SVG LIVE! Event, Live Production's Biggest Names Go Inside the Tentpole Playbook

Ben Winston, Glenn Weiss, and FIFA's Jenni-Lee Van Gelder headlined a day fo...

12/11/2026

AWS, NFL Launch Next Gen Trends, Opening In-Season Tracking Data to Fans

Free interactive platform visualizes team tendencies, formations, and schemes, updated weekly...

12/11/2026

Sports Broadcasting Hall of Famer Charlie Jablonski: A True Broadcasting Power Broker

Sports Broadcasting Hall of Famer Charlie Jablonski's broadcasting career is...

12/11/2026

78% of young adults want a single program guide across their streaming services, up from 58% last year

Gracenote's 2026 State of Play report signals a rising retention risk: More ...