
Company Leads the Way with New Software-Based Production Platform, 12G Switcher, Software-based Switcher, Enhanced LED Displays, Cloud & AI Technology
FOR-A will unveil a series of innovations during the upcoming NAB Show that emphasize its commitment to the company s theme: "Connecting the present, building the future." From a new software-based live video production platform, a software-based video switcher, Dante support, and a new 12G video switcher, FOR-A s intuitive solutions offer a seamless migration path for all flavors of IP and feature full support for SMPTE ST 2110 standards. FOR-A will exhibit in NAB booth (#N707) in April.
"A software-defined architecture is the perfect solution for a cost-effective migration from SDI to media-over-IP," explained Satoshi Kanemura, President, FOR-A Americas. "Adding new functionality through software means the customer can configure the system to their needs, without additional hardware investment. It also means that hybrid production, using a variety of signal formats, can be accomplished easily."
Leading the company introductions is FOR-A IMPULSE - a new software-based production platform that consolidates functions provided by FOR-A products (and other vendors) into one host machine. FOR-A IMPULSE (Integrated Media Platform with UnLimited StructureE) features signal processing, multi-view, switching, graphics, audio mix, and media player as software function nodes. Operators connect nodes within the platform s graph editor to create production pipelines. Because it s a software-based solution, it s easy to reconfigure the pipelines depending on the specific application and also evolve to cloud base solution for hybrid operation.
FOR-A will showcase its new top-tier HANABI switcher, HVS-Q12. Compact 4RU size with up to 60 inputs and 30 outputs at 3G and also software upgradable to 12G with up to 42 inputs and 21 outputs. Enhanced intuitive web GUI support creative workflow and on top of NDI card, now DANTE I/O module as an available option, which is applied on HANABI series switchers, HVS-190S/190I and HVS-490 as well.
FOR-A Mixboard was first introduced at IBC 2024. This fully software-based switcher combines the power of software-defined architecture with the stability and reliability FOR-A is known for. Designed to meet the evolving needs of modern broadcast and live production environment, it combines advanced features with an intuitive interface. Two versions are available one with 16 inputs, another with 8 inputs.
FOR-A America is the exclusive U.S. partner of the Spanish LED screen manufacturer, Alfalite, whose latest display developments will be on hand at in the FOR-A NAB booth. Alfalite s new MATIX AlfaCOB (Chip-on-Board) and AlfaMIP (MicroLED-in-package) designs are integrated into the new Neopix and UHD Finepix LED panels. Available in five pixel pitches - 1.5 mm, 1.9 mm, 2.6 mm, 2.9HB mm, and 3.9HB mm - this premium panel is ideal for rental and film VP XR applications.
Cost reduction but creativity increase is always the theme at customers. FOR-A will propose AI solution, AiDi+*,to reduce cumbersome workload and add more creativity for production, which are developed by intensive learning and analysis of over a half century s worth of archival data.
"We ve been very busy developing solutions that provide the greatest creative flexibility for our customers," added Kanemura. "In response to extensive customer feedback, FOR-A is focused on creating highly customizable SDI- to IP-based solutions with the power and features to produce dynamic content at a very accessible price point."
*Trademark application in preparation.
North America Stories
24/08/2026
Co-authors Mike Soltys and Garrett Sutton reflect on Rasmussen's vision, intentional optimism,' and fan-first philosophy following his death last week...
24/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/08/2026
As the broadcast industry moves toward more flexible production platforms, Calrec will present its evolving audio ecosystem at IBC 2026, on Stand 8.C47. The dem...
24/08/2026
Stop Using Boring Static Highlights - Pro After Effects Workflow
Graham Quince August 24, 2026
0 Comments
Did you know you can use After Effects expre...
24/08/2026
Paledusk Performance Captured with URSA Cine Immersive
Brie Clayton August 24, 2026
0 Comments
Creative production company THINGS. brings the band'...
24/08/2026
According to OpenRouter data, agentic AI workloads consume 15x more tokens than ...
24/08/2026
The next era of AI inference won't be defined by a single breakthrough chip,...
24/08/2026
To generate intelligence at scale, AI factories run continuously, and their economics are defined by delivered output: tokens per second, tokens per watt, cost ...
22/08/2026
O'Shea Jackson Jr., Dave Franco, and Mason Thames appear in Idiots by Macon Blair, an official selection of the 2026 Sundance Film Festival. (Courtesy of ...
22/08/2026
By the time Hacks reached its fifth and final season, Adam Bricker ASC had spent six years shaping one of television's most distinctive visual identities. T...
22/08/2026
Polsat reclaims second place, ByteDance climbs to eighth, and live football miti...
22/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/08/2026
Avid brings agentic media production to IBC2026
Brie Clayton August 21, 2026
0 Comments
After launching Avid Content Core at NAB 2026, Avid expands it...
22/08/2026
Making of Lord of the Flies Shot with Pocket Cinema Camera 6K Pro
Brie Clayton August 21, 2026
0 Comments
Filmmaker Lisa Marie Russo shoots on the bea...
22/08/2026
Homecoming Artist Spotlight: Dogs in a Pile The rising jam band talks about where it all started on the Berklee campus ahead of their Homecoming performance o...
22/08/2026
Berklee Alumna Lexi Vollero MA '22 Receives Fulbright Award to Brazil Vollero, a Berklee NYC graduate, has been selected for a Fulbright Open Research Awa...
21/08/2026
A massive deployment of specialty cameras, graphics, and AR will showcase the na...
21/08/2026
The West Coast Conference unveiled its new 30-second public service announcement, the latest expression of the Conference's We Rise in the West brand iden...
21/08/2026
New look will serve as the foundation for ESPN's upcoming NFL season and Sup...
21/08/2026
ESPN will air the ninth annual MLB Little League Classic presented by New York Life on Sunday, August 23, at 7 p.m. ET from Historic Bowman Field in Williamspor...
21/08/2026
In an emotional acceptance speech in Canton, Grossman celebrated the pioneering ...
21/08/2026
Our priority was making the best, most powerful, most meaningful story possible,...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Avid will unveil how it is transforming production to help media organizations unite content, agentic workflows, and business insights at IBC2026 (RAI Amsterda...
21/08/2026
New routing, modular processing, orchestration and monitoring capabilities bridge dedicated hardware and software-based processing as part of the Dynamic Media ...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
When hundreds of thousands of people gather to hear a single voice, there is no room for compromise. Every word must be delivered clearly, every wireless transm...
21/08/2026
Telestream, a global leader in media workflow technologies, today announced a strategic partnership with ScorePlay, the AI-powered media infrastructure that spo...
21/08/2026
NUGEN Audio announces the launch of its new Post Plan and Producer Plan, two flexible subscription offerings designed to give audio professionals short term acc...
20/08/2026
From host-broadcaster and rightsholder support in June and July to MLS, NWSL, US...
20/08/2026
In-venue and creative video staffers at the professional and collegiate level ha...
20/08/2026
At IBC this year, Veritone (14.A56) is bringing two connected themes to the booth: architectural independence in enterprise AI, and the automation of the media ...
20/08/2026
Telestream and ScorePlay have announced a partnership combining Telestream's...
20/08/2026
The Grand Slam of Curling and Rock League have announced a three-year agreement with ESPN, bringing more than 300 hours of live curling coverage to U.S. audienc...
20/08/2026
Nielsen has announced a series of enhancements to its Big Data + Panel currency measurement methodology, taking effect August 31. The updates were developed in ...
20/08/2026
Net Insight has been selected by service provider Big Blue Marble (formerly ORS Group) to provide its Nimbra platform as the core media transport solution for a...
20/08/2026
The 2026 US Open will bring a series of free fan activations across New York City ahead of and during the tournament, which runs August 23-September 13.
We...
20/08/2026
Bridge Technologies will announce a transport stream (TS) playout feature for its VB330 and VB220 compressed monitoring probes at IBC2026 (Booth 1.A71).
The fe...
20/08/2026
ENCO will demonstrate solutions across captioning, translation, AI production tools, automation, and virtual production at IBC2026 (Stand 7.A34, Amsterdam RAI, ...
20/08/2026
MultiDyne Video and Fiber Optic Systems will demonstrate camera robotics and mot...