Sky Broadband signs exclusive partnership with Guild Esports -- becoming the official partner of the esports team and organisation, which is co-owned by David Beckham
The first phase of the three-year partnership will see Sky's ultrafast, full fibre broadband powering Guild's London HQ
Guild Esports, a global team organisation, and Sky, one of Europe's leading media, entertainment and connectivity companies, join forces to offer UK gamers a next generation esports experience.
With over 17m passionate gamers playing over seven hours a week across the UK, the gaming revolution is set to continue, which is why Sky, with its fast and reliable full-fibre broadband, and Guild are coming together to help enhance the experience for gamers.
Together, Sky and Guild are committed to supporting and developing the gaming community, with initial focus in three core areas:
Women in gaming - providing greater opportunities for women in the esports industry
Driving esports performance - leading the way in player performance and best practice coaching developments
Engaging audiences - bringing esports to Sky customers with exclusive competitions and experiences across all of Guilds titles
As part of the partnership, Sky will be Guild's official HQ, Wi-Fi and Broadband and Mobile Network partner for the next three years and the Guild Esports performance centre in the heart of London's Shoreditch will be named the Sky Guild Gaming Centre. To transform the gaming experience, Sky Full-Fibre Broadband will power the centre, with its reliable and game-changing speeds, giving Guild's professional players a faster edge as they learn, train, and compete online.
Sky's branding will feature in a striking outdoor mural on the building and be the headline partner on Guild's team jersey for the 22/23 season. The new jersey will be worn for the first time by Guild X, Guild's all female Valorant team, as they play in Riot's Game Changer tournament this week.
And for gamers at home, Sky Broadband offers full fibre to millions of homes across the UK, with gigafast speeds of up to 900 Mb/s, so more people can benefit from an ultra-reliable in-home gaming experience.
Rory Moran, Director of Global Partnerships at Guild Esports, said: We are incredibly proud to welcome Sky to Guild Esports, and be the first major partnership for Sky in esports. Sky is a media, entertainment and connectivity powerhouse that will help drive Guild to the highest levels of performance in competitive esports globally.
This landmark partnership is built on a shared vision for success and a commitment to driving the esports sector forward, through initiatives powering women in gaming. Not only does this partnership represent Guild's successes to date and plans for the future but it's also a testament to the values that sit at our core.
Stephen van Rooyen, EVP & CEO, UK and Europe at Sky, said: Sky transformed the way families watch TV, now we want to transform the gaming experience. In esports every second counts, so Sky's full fibre broadband will be perfect for Guild's gaming HQ. Speed and reliability, hallmarks of Sky's broadband service, will give the Guild team and gamers across the nation the edge over the competition.
David Beckham, Investor in Guild Esports, said: It's great that Guild Esports has a fantastic new partner in Sky and I'm pleased to welcome them to the Guild family.
Women in gaming
Building on the success of Guild's all female Valorant team, Valorant X, signed in September 2021, the partnership will see Guild launch a new all-female Rocket League team. With the ambition to foster greater female participation in gaming, Sky and Guild are committed to creating an inclusive environment through thought leadership, education, promotion and by establishing suitable professional opportunities for women in esports.
Driving esports performance
Establishing the UK as a top-five nation in the global esports landscape, the Sky Guild Gaming Centre will support esports players from grassroots to professionals and act as a hub not only for top tier players, but for the wider gaming community - powered by Sky's ultrafast, full fibre broadband to provide a seamless gaming experience with speed, reliability, and low latency.
Engaging audiences
Bringing Sky customers closer to Guild's teams and players, Sky and Guild will work together to deliver exclusive esports competitions for Sky customers across all of Guild's titles, alongside access to exclusive merchandise and bespoke digital collectables.
Sky Broadband Gigafast is perfect for gamers with full fibre speeds of 900 Mb/s and the ability to connect more than 100 devices at the same time. Offering a high performance, seamless and reliable connection, Gigafast gives you the freedom to simultaneously game, stream and work online, whether it be via live stream on Twitch, Discord or holding a gaming online party, and lets you download games and buffer large game updates all at the same time.
The agreement was identified and brokered by MediaCom PLAY, the Global gaming, metaverse & web3 experts.
ENDS
For more information, please contact Ellen Topley: ellen@guildesports.com.
About Guild Esports:
Guild Esports PLC is a global fan-focused team organisation and lifestyle brand that fields professional players in gaming competitions under the Guild banner. Our in-house training academy aims to attract and nurture the best esports talent, and our goal is to provide the ultimate entertainment experience alongside a distinctive lifestyle brand authentic to the esports community worldwide. Guild is led by an experienced management team of esports veterans and co-owned by David Beckham. The Company is headquartered in the UK and its shares are listed on the main market
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
03/06/2026
Step sequencer-style panning tool revealed
Alongside their flagship self-titled sound-design platform, Sound Particles offer an array of creative effects an...
03/06/2026
Now features full H90 algorithm library
Eventide have announced the upcoming launch of the H9 Harmonizer Gen 2, a new and improved version of their hugely p...
03/06/2026
Significant discount available until 1 October 2026
Aim Audio have just announced a promotion that sees a significant discount applied to their Essence micr...
03/06/2026
Rohde & Schwarz to supply CERTIUM advanced communications system to Memmingen Ai...
03/06/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
03/06/2026
RT has today announced Heineken 0.0 as the broadcast sponsor of their FIFA World Cup 2026 coverage.
The sponsorship, brokered by Dentsu, will see Heineken 0....
02/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
02/06/2026
Powerful new vocal-production tool announced
Described as a vocal performance station , Klevgrand's latest plug-in combines pitch-correction with harmo...
02/06/2026
Launched alongside Go Green sale extension
McDSP have just released the latest addition to their APB line-up, DC-2 Dual Compressor, and have also announced ...
02/06/2026
Create custom tools for Ableton Live 12 Suite
Ableton have just introduced a new open JavaScript toolkit that allows anyone to create their own custom tools...
02/06/2026
Now features full H90 algorithm library
Eventide have announced the upcoming launch of the H9 Harmonizer Gen 2, a new and improved version of their hugely p...
02/06/2026
Plus UAD Half Yearly Sale now live
The latest arrival to the Universal Audio range delivers a new native pitch-correction plug-in that's capable of deli...
02/06/2026
Rohde & Schwarz to present comprehensive performance, conformance and spectrum-m...
02/06/2026
BTL Laboratory becomes Taiwan's first test house with a CTIA Certification c...
02/06/2026
If you've kept up with this article series, you know by now where to start w...
02/06/2026
With new DSP configurations and flexible licensing options, Calrec is removing the barriers to virtualised audio, giving broadcasters the freedom to scale produ...
02/06/2026
02 Jun 2026
VEON Closes USD 1.4 Billion Bond Offering, Refinancing 2027 Notes A...
02/06/2026
Praise for series three:
The Times - sun-dappled pleasure
The Daily Mail - The Homes Counties' Charlie's Angels
The Sun - 4* this [is an] enjoya...
02/06/2026
Wuppertal June 2, 2026
Gudrun Scharler Appointed CEO of Riedel Networks The Riedel Group today announced the appointment of Gudrun Scharler as CEO of Riedel N...
02/06/2026
Trust has become a commercial issue With global advertising spend forecast to exceed US$1 trillion this year*, the commercial consequences of weak governance co...
02/06/2026
June sees Ireland's cultural calendar in full bloom, as RT Supporting the Arts showcases a vibrant and wide-ranging programme spanning music, theatre, visu...
02/06/2026
After The Traitors Ireland launched in 2025, Irish audiences proved to have a taste for the global hit reality show. This Bank Holiday Monday fans can indulge e...
01/06/2026
Category line-up & sponsors announced
Photo: Paul Clarke
The Production Music Awards (PMA) have announced that submissions are now officially open ahead of...
01/06/2026
New hybrid sample/synthesis instrument revealed
Excite Audio have just released the latest instalment in their Evolve series, which has been developed in co...
01/06/2026
Latest TONEX expansion captures three rare vintage amps
The newest addition to IK Multimedia's ever-growing TONEX line-up introduces a set of three incr...
01/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
01/06/2026
Rohde & Schwarz Satellite Industry Days 2026 guided by the motto From Earth to ...
01/06/2026
Luxembourg, June 1, 2026 - SES, a leading space solutions company, and Viva, Mexico's ultra low-cost airline, launched fast and reliable multi-orbit satelli...
01/06/2026
Mardi 2 juin 14h00
FilmLight (ARRI), 10 rue Ren Boulanger, 75010 Paris
Rejoignez-nous pour d couvrir comment FLAPI (l'API FilmLight) peut transformer e...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
29/05/2026
The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...
29/05/2026
New retro-inspired MPC announced
There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...
29/05/2026
Save up to 30 on acclaimed titles
Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...
29/05/2026
Binaural monitoring application improved
Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...
29/05/2026
6 June 2026 at SAE Institute, London, UK
IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...
29/05/2026
cetecom advanced certifies Rohde & Schwarz test solution for hybrid and Next Gen...
29/05/2026
May 29 2026, 09:00 (PDT) Dolby and rednote Bring More Immersive Storytelling to...
29/05/2026
Youtube exclusive special drops today
Watch now
UKTV today announces another e...
29/05/2026
Genelec announces V2.1 for Aural ID binaural headphone monitoring application posted: 29/05/2026
Aural ID 2.1 enhances binaural monitoring for stereo and ...
29/05/2026
At just 20 years old, Sean Melia from Summerhill Co. Meath has been revealed as the winner of Super Garden 2026. Sean is the youngest ever contestant and winner...
28/05/2026
Thomsons Climate Crisis Toolkit is already being put to work, helping journalist...
28/05/2026
A little refresh can go a long way. We've been making behind-the-scenes upda...
28/05/2026
Since early last year, our quarterly Creator Milestone Awards have celebrated podcasts from around the world that hit major streaming milestones on Spotify. Tod...
28/05/2026
New software-based MIDI multi-clock announced
Rapid Flow have just announced the launch of a new MIDI utility plug-in that aims to solve one of the most per...
28/05/2026
Company introduce most affordable interface yet
SSL's range of audio interfaces has just gained its latest, and smallest member, the SSL 1. Designed to ...
28/05/2026
New compact drum machine & sampler announced
The latest instrument from Sonicware sees the company kick off an all-new Deconstruct series with a compact dru...
Sky Broadband signs exclusive partnership with Guild Esports -- becoming the official partner of the esports team and organisation, which is co-owned by David Beckham 
