HP DreamColor Display Developers Receive Scientific and Engineering Academy Award HP DreamColor Display used in production of Oscar -nominated filmsPALO ALTO, Calif., Feb. 9, 2015 The Academy of Motion Picture Arts and Sciences honored the HP DreamColor Display and its developers with the Scientific and Engineering Award (Academy Plaque) for the impact it's made in film, providing affordable, consistent and stable color throughout the film production process.
The award was received at the Academy's annual Scientific and Technical Awards Presentation. John Frederick, Bob Myers, Karl Rasche and Tom Lianza were recognized at the ceremony for the development of the HP DreamColor LP2480zx Professional Display.
Since its introduction in 2008, the HP DreamColor display has become the gold standard for color accuracy in major movie production studios, said Jun Kim, vice president and general manager, PC Displays and Accessories, HP. A disruptive technology designed by HP with collaboration from its major studio customers, the HP DreamColor Displays provide an amazing benefit to the film industry, addressing the critical need for the richest most accurate colors.
The first generation HP DreamColor Displays were a result of an unprecedented technology collaboration with DreamWorks Animation and consultation with several other major studios. The first HP DreamColor display addressed the critical need for a highly accurate LCD display for animators and visual effects artists at a cost that would allow a studio to deploy it to a wide number of artists across the production pipeline.
DreamWorks Animation uses HP DreamColor Displays on each of its feature films to ensure rich and vibrant imagery which enables unbounded visual creativity, said Jeffery Katzenberg, CEO, DreamWorks Animation. Congratulations to HP on their well-deserved Academy Award.
Bringing Oscar-nominated films to life
Since the original product launch in 2008, the HP DreamColor Display has been used in the creation of blockbuster and award-winning films. HP DreamColor Displays helped bring color to life for a magnitude of award nominees and winners, including Life of Pi , Hugo , Gone Girl and all DreamWorks' animated films from Madagascar and the How to Train Your Dragon series.
HP DreamColor Displays were used in a number of the films nominated for the 2015 Best Visual Effects categories and Best Animated Film , including: Weta Digital for visual effects on Dawn of the Planet of the Apes and DreamWorks Animation for Best Animated Feature Film, How to Train Your Dragon 2 .
HP DreamColor Displays were an essential part of our workflow for Dawn of the Planet of the Apes,' said Joe Letteri, senior visual effects supervisor, Weta Digital. We couldn't have matched the contrast and subtle tones of the film without it.
New DreamColor Displays achieve new levels of affordability and accuracy
In 2014, HP announced two new HP DreamColor Displays, once again disrupting the color-critical display market by achieving new levels of affordability and color accuracy. The HP DreamColor Z27x and Z24x displays for PCs and Macs feature HP's second-generation DreamColor Engine with unprecedented calibration control and accuracy so precise that animators and artists can trust that what they see on their desk matches what ends up on the big screen.
More information on HP DreamColor Displays visit: www.hp.com/go/dreamcolor
2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
This press release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of HP and its consolidated subsidiaries could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to statements of the plans, strategies and objectives of HP for future operations, including the separation transaction; the future performance if Hewlett-Packard Enterprise and HP Inc. if the separation is completed; any statements concerning expected development, performance, market share or competitive performance relating to products and services; any statements regarding anticipated operational and financial results; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing. Risks, uncertainties and assumptions include the need to address the many challenges facing HP's businesses; the competitive pressures faced by HP's businesses; risks associated with executing HP's strategy, including the planned separation transaction, and plans for future operations and investments; the impact of macroeconomic and geopolitical trends and events; the need to manage third-party suppliers and the distribution of HP's products and services effectively; the protection of HP's intellectual property assets, including intellectual property licensed from third parties; risks associated with HP's international operations; the development and transition of new products and services and the enhancement of existing products and services to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its suppliers, customers, clients and partners; the hiring and retention
