
DC14-011 January 17, 2014
Top British sports women say body image insecurities rife in sport
BT Sport survey delivers stark confirmation that body image issues are a worrying problem within women's sport, with 80% of the athletes stating that they feel pressure to conform to a certain look and body type
89% say that they empathise with the feelings of insecurity expressed by the former swimmer and Olympic champion Rebecca Adlington.
An overwhelming number feel these issues are not just confined to sport, with 97% claiming the problem stretches to women in wider society.
Victoria Pendleton said I kind of accept it as part of being a female athlete, and it's something that I regard as part of my job. It's a harsh reality that you don't have to be just talented, physically, you have to also be prepared to change the way you appear.
According to striking findings released today by BT Sport, body image issues are a serious problem for female athletes.
Supporting the recent admission by double Olympic Champion Rebecca Adlington that she was insecure about her body, an overwhelming percentage of female athletes confessed they feel similar pressure.
80% of athletes that responded to a survey conducted by the BT Sport website stated that they feel pressure to conform to a certain look and body type. The athletes also expressed almost unanimous support for the former swimmer, with 89% of respondents saying that they empathise with her feelings of insecurity over body image.
The survey also revealed that over two-thirds of the respondents believe the media and public are more concerned with how a sportswoman looks than her achievements.
Over three-quarters confessed this pressure had directly influenced their behaviour, with diet (87%) and exercise and training regimes (71%) affected. One athlete acknowledged it had affected her diet to the point that she developed an eating disorder, while another admitted she had prioritised striving to be thinner above her performance within her sport: Sometimes it has meant my diet no longer is optimum for performance but becomes optimum for looking slimmer/thinner.
A number of athletes feel the added pressure of investing in their appearance as well as their performance. Sophie Christiansen, the Paralympic dressage triple gold medallist said: The most noticeable pressure is my appearance in terms of hair, make-up and contact lenses. I enjoy dressing up but my disability means that this is hard for me and so I actually have to pay a hair and make-up artist when I go to high profile events.
According to a staggeringly high percentage of the athletes this mentality is far from confined to merely sport, with 97% claiming the problem stretches to women in wider society.
One athlete said: This goes completely beyond sport and just body image. This is to do with how women are viewed in society full stop.
Among the principal causes of these issues, the media emerged as one of the biggest culprits, with 66% believing it to be behind the problem. I think the worse thing is the media's disproportionate criticism of body image. A picture of a celeb with a red circle round the tiniest bit of cellulite is just totally stupid, said one respondent.
Another athlete added: My sister had an eating disorder for 12 years. It's tragic and so many young people suffer and I believe this is partly due to what people perceive as beautiful because of what we see in the media.
It also emerged that some of the pressure comes from within sport, with 61% saying fellow athletes contribute. Other internal causes cited were coaches and national governing bodies. One former athlete said: My coach was very critical and bloody minded about us athletes being the right weight but constantly changing the goal posts and judging what we had to eat.
Social media was also blamed, with 42% attributing the problem to having to look good in photos on social networking sites such as Twitter and Facebook.
A further reason for the widespread issues is the pressure put on the athletes by themselves, with 14% saying it came from within. Downhill bike racer Rachel Atherton commented: [It comes from] feeling that I do not deserve to call myself a professional athlete if I am not the owner of a stick thin body with visibly bulging muscles attached, zero body fat or gorgeous skin that isnt weathered from the elements.
Speaking in reaction to the survey results, recently retired three-time Olympic cycling medallist Victoria Pendleton told BT Sport she feels the pressure to look good comes hand in hand with being a sportswoman. I kind of accept it as part of being a female athlete, and it's something that I regard as part of my job, she said. It's a harsh reality that you don't have to be just talented, physically, you have to also be prepared to change the way you appear.
80% of respondents feel under pressure to conform to a certain type of body image.
66% of respondents cited the media as a source of pressure closely followed by 61% citing fellow athletes.
76% said that the pressure to present a certain type of body image had influenced their behaviour with 87% saying that it had influenced their diet and 71% saying it had influenced their exercise regime.
67% of respondents believe that the public and media values their looks over their achievements in sport.
BT Sport's body image survey was sent out to elite female athletes, para-athletes and those just retired from swimming, football, cycling, tennis, golf, athletics, snow sports, cricket, equestrian, triathlon, hockey, rugby, volleyball, badminton, boxing, canoe, basketball, rowing, gymnastics and weightlifting. Results are based on responses from 110 athletes from across those sports. The survey was conducted anonymously, although some a
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
14/10/2026
Staines-upon-Thames, UK, 13, October, 2026 - Yospace, the trusted leader in Dynamic Ad Insertion (DAI), has been selected by Court TV to monetize its ad-suppor...
14/10/2026
The Silicon Valley Video Summit (SVVS), the premier gathering for the region'...
14/10/2026
Hosted at Warner Bros. Discovery's Techwood Studios, the event explored the ...
14/10/2026
Tape simulator plug-in gains native version
Universal Audio's recreation of the Empirical Labs FATSO has just become the latest of the company's plu...
14/10/2026
Bitwig Studio now integrates with Rekordbox
Bitwig have joined forces with AlphaTheta to bring together two different areas of modern music creation: DJing ...
14/10/2026
New granular synthesis plug-in revealed
Delta Sound Labs have just launched a new granular synthesis plug-in that allows composers, producers and sound desi...
14/10/2026
Double the Eurovision!
14 October, 2026
Media releases
SBS turns up the volume as the official Australian broadcaster for Eurovision Asia
Also, the searc...
14/10/2026
Mastering complex signal environments: Rohde & Schwarz launches new R&S ADD607 c...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
SMPTE, the home for media professionals, technologists and engineers, is expanding its presence in Africa through a series of industry events in South Africa th...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
HuskerVision, the video production and multimedia operation for University of Nebraska Athletics, has deployed Grass Valley K-Frame production switchers and LDX...
14/10/2026
Eden Project, the UK-based visitor attraction, social enterprise and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proje...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/10/2026
IPC Announces Plans to Showcase its One Connect Intercom Platform at
NAB New York 2026
Visit IPC as a Featured Vendor in the Dale Pro Audio Booth
IPC, a le...
14/10/2026
Dr Trauma selected for Dynamic Television Scripted Initiative 14 October 2026
L-R: Sarah Bailey, Troy Lum.
Screen Australia and Dynamic Television today annou...
14/10/2026
3D Artists Design Cars for GTA VI in a No-AI Rendering Challenge
Brie Clayton October 13, 2026
0 Comments
3DModels.org has opened its annual Car Rende...
14/10/2026
RE:Vision Effects Announces ARRI Film Lab 1.5 Release
Brie Clayton October 13, 2026
0 Comments
ARRI Film Lab 1.5 adds many user requested features inc...
14/10/2026
MTI FILM DRS Nova V7.0 Major Release Now Available
Brie Clayton October 13, 2026
0 Comments
A step forward in digital film restoration
DRS Nova V7.0 ...
14/10/2026
As our world becomes increasingly digital, demand for electricity is surging while the transition to cleaner energy systems is creating new challenges. Yet desp...
13/10/2026
#GALSNGEAR has released Season 3 of its Tequity Talk podcast, with new episodes dropping every Tuesday through December 15. Hosted and executive produced by #GA...
13/10/2026
Most Valuable Promotions (MVP) has appointed Joe Setley as Senior Vice President...
13/10/2026
Zixi and TAG Video Systems have announced an extended integration enabling the Z...
13/10/2026
LTN has announced an integration between LTN Schedule Playout and Sony's Ci Media Cloud platform, connecting cloud-based media management with linear playou...
13/10/2026
Infront has established a new management structure for Infront Productions. Amikam Kranz, Senior Vice President Media, Betting, Technology and Production, assum...
13/10/2026
Just Women's Sports (JWS) has announced three developments: the acquisition ...
13/10/2026
Cinematographer Philip Lozano AFC used the Sony Rialto Mini (VENICE Extension Sy...
13/10/2026
In a fundamental change, one expensive act of content creation could become many...
13/10/2026
The annual event will explore streaming, personalization, partnering with indepe...
13/10/2026
Freestyle Chess has announced a partnership with Game+, bringing coverage to 3.5 million households across Canada and the United States. The partnership launche...
13/10/2026
The St. Louis Blues and Gray Media have announced a multi-year partnership to si...
13/10/2026
Spalk has announced expanded multilingual commentary partnerships with the NBA and NFL. For the NBA, Spalk will provide remote broadcasts in Greek, Portuguese, ...
13/10/2026
Every NHL team. Five hours of nonstop hockey. ESPN's Frozen Frenzy is back
The busiest night of the NHL season returns tonight with ESPN's NHL Frozen F...
13/10/2026
The longtime production-facilities provider also continues to roll out new mobil...
13/10/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
13/10/2026
StreamU, the college athletics livestreaming network from TheLinkU and Twitch, has opened its first on-campus content studio at UC Berkeley. Cal student-athlete...
13/10/2026
By Ramona Flume
One of the most exciting things about the Sundance Film Festiva...
13/10/2026
Two new MPE-capable libraries announced
Sonora Cinematic's The Founders Locker line-up has just gained two new additions: Penombra Celli and Penombra Vi...
13/10/2026
Debut offering in new oneTHNG plug-in series
Modular synth experts Modbap have just announced the launch of Fidelity Theory, a new creative effect that mark...
13/10/2026
Last week, SGL Carbon celebrated the expansion of its production capacity at its St. Marys site (USA). SGL Carbon has invested around USD 100 million in the exp...
13/10/2026
Rohde & Schwarz presents unique R&S NTS transfer standards for RF power traceabi...
13/10/2026
The Minister of Sport, Arts and Culture, Mr Gayton McKenzie, invites suitably qu...