Sony Pixel Power calrec Sony

The Power of Anchor-Made Podcasts in Indonesia: Spotify Highlights Top Shows, Including Do You See What I See'

27/02/2020

If you think podcasts are all the rage around the world, you're onto something. Thanks to a new partnership with some of Indonesia's biggest podcasters, eight of the top-streamed shows in Indonesia (Podcast Raditya Dika (PORD), Do You See What I See, PODKESMAS, Rapot, Menjadi Manusia, Podcast Bagi Horror, Box2Box Football Podcast, and Podcast Suara Puan) are now available exclusively on Spotify-marking the first round of Spotify Exclusive Podcasts in Southeast Asia.

While all of these shows were made using Anchor-the platform where creators have the ability to record, distribute, and monetize their podcasts from any device (for free)-it turns out that 90% of podcast consumption on Spotify in Indonesia comes from Anchor-made programming. This platform, which was acquired by Spotify in 2019, has given more podcasters an opportunity to produce their own original content.

As the number of podcasts continues to grow in Indonesia, the number of hours spent listening to podcasts has also increased-by tenfold in the past year. We asked Rizky Ardi Neghroho, host of one of the top podcasts in Indonesia, Do You See What I See, what it takes to create one of the most popular shows in the country.

What inspired you to start Do You See What I See (DYSWIS)? Did you have any podcast experience prior to this? It all started with telling my true horror story on Raditya Dika's show. Radit-who is one of Indonesia's most famous content creators (and host of Spotify Exclusive Podcast PORD)-happens to be my high school friend. We made five videos in the Rumah Eyang series, and all five went viral with more than 15 million views. From that experience, I saw that audiences liked horror stories delivered directly by those who experienced it. So, when the opportunity came, I would say, I took the chance-and my channel was trending in one week of airing.

I like to try new things; I learned and I did it on my own. I had no experience in the world of content creators, and I had never worked on audio editing, but I have been a podcast listener for a long time.

Why do you think Indonesians are embracing listening to and creating podcasts? Podcasting is a new media in Indonesia. Oftentimes, something that's new and viral is exciting for them to try. It occurred almost at the same time anchor.fm started to sprout and gain traction in Indonesia. Given the fact that it is easy and trending, [Anchor] is all they need to start making podcasts on their own.

Most of my listeners are commuters, so this podcast is interesting to listen to on the go. Podcasting also has more benefits, such as light bandwidth and being battery friendly. People don't need to watch the screen all the time-not to mention there are various themes and categories being offered.

When sharing stories, you go by the name of Mizter Popo. What's the origin behind the name? Mizter Popo is a nickname my friend gave me in middle school. It's taken from a character in the famous Japanese manga comics at the time, Dragon Ball. It turns out that having a nickname helped me develop my character.

You built two businesses: a rice company and a bakeshop. What did it take for you to start one of the biggest podcasts in Indonesia? Can you describe what your process was like? I don't like it when I am labeled as a follower and likened to other existing content/channels, so when I first wanted to make Do You See What I See, I did a lot of research on horror podcasts and content that already existed. I wanted my creation to be different from all that.

I change the sound design for each storyteller-different back sound, different SFX, and without a bumper-in the hopes that listeners will always have different experiences in each episode.

Are you still actively running the businesses? Yes, as of now, I am still actively doing the organic rice business, O-Rice Brand, and 24-hour cake shop, Honey To The Bee.

What is it about DYSWIS that has people hooked? I think people like DYSWIS because the concept features different experiences in each episode.

For the uninitiated, what do you hope people take away from this podcast? I hope this podcast presents entertainment in the form of storytelling that continues to grow and is different from other channels in Indonesia.

Check out Anchor to find out how you can make a podcast of your own, and listen to Do You See What I See? on Spotify now.
LINK: https://newsroom.spotify.com/2020-02-26/the-power-of-anchor-made-podca...
See more stories from spotify

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

08/01/2026

Richard E. Wiley to Step Down as Media Institute's Chairman

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

08/01/2026

Cineverse Acquires Giant Worldwide

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

08/01/2026

Maxon Introduces Cinebench 2026

Maxon's new release of Cinebench features performance enhancements and adds support for the latest Nvidia and AMD GPUs as well as Apple Silicon. Maxon is t...

08/01/2026

Zixi Accelerates Global Growth with Appointment of Heathe...

Zixi, the industry leader in IP-based video transport and orchestration, today announced the appointment of Heather Mellish as Vice President, Global Sales. In...

08/01/2026

Pebble future-proofs playout at Canal Sur

Pebble, the leading automation, content management and integrated channel specialist, has provided a complete update of its installation at Canal Sur in Spain. ...

08/01/2026

Panasonics success in US market with Flagship Z95B OLED T...

iWedia, a global leader in software solutions for connected TV devices, proudly announces the success of its collaboration with Panasonic on the Z95B OLED TV, o...

08/01/2026

Secuoya Chile Invests in Ikegami UHK-X600 and UHL-X40 Cam...

Secuoya Chile, a leading provider of television content creation and supporting services, has invested in Ikegami UHK-X600 and UHL-X40 broadcast cameras as the ...

08/01/2026

Kiloview Highlights its Integrated AV-over-IP Ecosystem a...

Kiloview, a global leader in AV-over-IP solutions, will showcase its latest innovations at ISE 2026, highlighting the continued evolution of its complete, light...

08/01/2026

iWedia and Realtek Strengthen Collaboration to Shape the...

iWedia, a global leader in software solutions for connected TV devices, and Realtek, a leading global SoC design house, today announced the next phase of their ...

08/01/2026

CJP Broadcast delivers new pitch-side media facility for...

CJP Broadcast has completed a new pitch-side media installation for Cinderford RFC, creating a flexible production setup that supports match coverage, coaching ...

08/01/2026

PlayBox Neo CEO Defines Vision for 2026 after Record Year...

PlayBox Neo further drives momentum in Playout, Streaming, Media Management and Delivery "With a brand new year at PlayBox Neo already off to a flying start, I...

08/01/2026

Boston Conservatory at Berklee Presents Second Annual Commercial Dance BFA Concert

Boston Conservatory at Berklee Presents Second Annual Commercial Dance BFA Conce...

07/01/2026

SVG Summit 2025: All General Sessions Now Available to Watch on SVG PLAY

SVG Summit 2025: All General Sessions Now Available to Watch on SVG PLAYThe SVG Summit celebrated its 20th edition with a loaded agendaBy Brandon Costa, Directo...

07/01/2026

NBCU's Brings Rinkside Live' and Courtside Live' Features to Peacock for Legendary February'

NBCU's Brings Rinkside Live' and Courtside Live' Features to Peaco...

07/01/2026

A Defining Moment for Podcasts: Spotify Kicks Off Week of Festivities After Contributing More Than $10 Billion to the Industry

Spotify is launching a week-long celebration spotlighting creators at the center...

07/01/2026

Introducing Listening Activity and Request to Jam in Messages on Spotify

We know people use Spotify not just to listen, but to share the songs, podcasts, and audiobooks they love with their friends and family. When we launched Messag...

07/01/2026

Go Inside Spotify Sycamore Studios, Our New State-of-the-Art Podcast Studio in Hollywood

This week, all eyes are on the podcast industry as the Golden Globes recognizes ...

07/01/2026

Making It Easier for Video Podcasters to Earn on Spotify

Podcasts are stepping onto a new stage this week as the Golden Globes recognize the medium for the first time. To mark this milestone moment, we're hosting ...

07/01/2026

Invitation to Submit Proposals for Micro-Budget Film Projects 2026

The National Film and Video Foundation (NFVF), in collaboration with a distributor, is commissioning new micro-budget fiction feature films and invites eligible...

07/01/2026

For L3Harris, the Action Starts Six Seconds Before Artemis II Lifts Off

NASA's Space Launch System rocket carrying the Orion spacecraft launches on the Artemis I flight test, Wednesday, Nov. 16, 2022, from Launch Complex 39B at ...

07/01/2026

L3Harris ROVER and TNR Products Receive NSA Approval for International Sales

For the first time ever, new C' variants allow international users to interoperate with U.S. personnel via NSA-certified cryptography....

07/01/2026

ATSC 3.0 Home Gateways To Appear At CES 2026

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

SDVI Names Simon Eldridge Chief Operating Officer

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Globecast Promotes Chris Pulis to Group Chief Technology Officer

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

English Football League Secures Match Streams With Nagravision

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Kristy Santiago Named GM of Gray Stations in Missouri, Kentucky

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Proton to Feature New Zoom Capability for 4K Minicam at Hamburg Open

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Warner Bros. Discovery Rejects Latest Paramount Offer

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

NBCUniversal Sells Out Ad Inventory for Olympic Winter Games

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

New AES Technical Document Focuses on Dialogue Intelligibility

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

CTA: U.S. Consumer Tech Revenue to Hit $565 Billion in 2026

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

NBCUniversal Upgrades AI-Powered Guide for 2026 Winter Olympics

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Parks: Smart TVs Are Primary Streaming Device in U.S. Homes

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Clear-Com to Feature 4-Channel HelixNet Beltpack at ISE 2026

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Cable Center to Sell Its Building to University of Denver

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

CES: Aktas AI-First Video Platform Adds New Capabilities

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

07/01/2026

Space42 and Abu Dhabi Police Sign MoU to Advance Smart Autonomous Mobility and Security Solutions

Abu Dhabi, UAE 7, January 2026 - Abu Dhabi Police and Space42 (ADX: SPACE42), ...

07/01/2026

The Trailer of 'Paparazzi King': The 5-Episode Docuseries Coming Only on Netflix January 9

Back to All News The Trailer of Paparazzi King: The 5-Episode Docuseries Coming...

07/01/2026

Netflix Supports Warner Bros. Discovery Board's Commitment to Merger Agreement

Back to All News Netflix Supports Warner Bros. Discovery Board's Commitment...

07/01/2026

What Next? Netflix Reveals Series, Films and Games Coming in 2026

Back to All News What Next? Netflix Reveals Series, Films and Games Coming in 2026 Entertainment 07 January 2026 Global Link copied to clipboard Download ...

07/01/2026

From Warehouse to Wallet: New State of AI in Retail and CPG Survey Uncovers How AI Is Rewiring Supply Chains and Customer Experiences

AI has transformed retail and consumer packaged goods (CPG) operations, enhancin...

06/01/2026

Peacock Bringing Dolby Vision and Dolby Atmos to Live Sports Content

Peacock Bringing Dolby Vision and Dolby Atmos to Live Sports ContentPeacock is the first streamer to embrace Dolbys full suite of advanced picture/sound innovat...

06/01/2026

Milano Cortina 2026: Listening to the Sounds of Powder and Ice With a Behind the Scenes Tour of OBS and NBC's Audio Set Ups

SVG Europe Audio: Listening to the sounds of powder and ice at Milano Cortina wi...

06/01/2026

Quintar Meta Spatial SDK Integration Promises Next-Level XR Experiences

Quintar Meta Spatial SDK Integration Promises Next-Level XR ExperiencesBy Ken Kerschbaumer, Editorial Director Tuesday, January 6, 2026 - 9:41 am Print This...