Eventide Receives NAMM's Milestone Award for 50 Years of Innovation

Eventide Receives NAMM's Milestone Award for 50 Years of Innovation

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Brie Clayton January 20, 2021

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Eventide Audio is proud to announce that in recognition of its 50th anniversary as a pioneering professional audio manufacturer, the NAMM organization is presenting Eventide with NAMM's prestigious Milestone Award. The annual NAMM Milestone Award honors music businesses that have flourished through an ever-changing business environment to reach a noteworthy anniversary.

NAMM will be highlighting its recognition of Eventide on Thursday, January 21, as part of NAMM's online Believe In Music Week. For a small company like ours, fifty years of continually staying relevant is a significant accomplishment in and of itself, said Eventide's resident fossil/managing director Anthony Agnello. The Eventide family of innovators has also managed to consistently expand the boundaries of applied technology thanks to the feedback and support of our loyal customers. Eventide co-founder Richard Factor adds, We are truly honored to receive this NAMM Milestone Award in recognition of our company's service to our industry.

data-src=https://gcs.creativecow.net/wp-content/uploads/2021/01/20191407/Eventide-50-Logo-Blue1200-1024x879.jpg alt= class=lazyload wp-image-2401530 data-srcset=https://gcs.creativecow.net/wp-content/uploads/2021/01/20191407/Eventide-50-Logo-Blue1200-1024x879.jpg 1024w, https://gcs.creativecow.net/wp-content/uploads/2021/01/20191407/Eventide-50-Logo-Blue1200-300x258.jpg 300w, https://gcs.creativecow.net/wp-content/uploads/2021/01/20191407/Eventide-50-Logo-Blue1200-768x659.jpg 768w, https://gcs.creativecow.net/wp-content/uploads/2021/01/20191407/Eventide-50-Logo-Blue1200-624x536.jpg 624w, https://gcs.creativecow.net/wp-content/uploads/2021/01/20191407/Eventide-50-Logo-Blue1200.jpg 1200w data-sizes=(max-width: 1024px) 100vw, 1024px />The NAMM Resource Center group will be offering registered attendees a week of special events centered around its Oral History collection, with the NAMM Milestone Award presentation (https://app.swapcard.com/event/believe-in-music/planning/UGxhbm5pbmdfMzA5NDA1) available for streaming beginning at 11 AM PST on January 21. Free registration for Believe In Music Week is available for NAMM members at https://www.namm.org/believe-in-music-week/members-only-benefits and for non NAMM members at https://attend.believeinmusic.tv/.

Eventide had its start sharing space with a small New York City studio. Its original product, a tape search unit for the Ampex MM1000 multitrack recorder, was born of necessity as the studio had no room for a tape-op. Following the presentation of product concepts at an AES Convention, the fledgling company received a fortuitous order by Maryland Public Broadcasting that spawned Eventide's initial product line, the Instant Phaser and, for MPB, a digital delay line giving two channels of independent delay from a single input. This DDL became the classic model 1745 Digital Delay Line, which matured in subsequent versions to include Random Access Memory (an audio product first) and an optional pitch change module (the first such product available with a frequency response suitable for music).

In the early 1970s, the first of Eventide's products to achieve almost instant, lucrative, and widespread popularity, the famous H910 Harmonizer effects processor, was introduced. In parallel with a progression of products designed for broadcasters, new versions of the Harmonizer effects processors were continually developed, and Eventide became the acknowledged leader in pitch shift technologies. The legendary Eventide SP2016, with its Stereo Room and other unique programs rendered possible by DSP, was unleashed on the industry in 1981, marking Eventide's leadership in digital reverberation processing as well.

In addition to audio products, Eventide developed ancillary products as diverse as the pioneering Argus line of moving maps for general aviation use, still in production today. As the 80s ended, available technologies made practical the development of digital audio program loggers for broadcasters, which Eventide extended to a swath of public-safety and customer-service applications.

Eventide's prominent position on the leading edge of digital audio processing continues unabated, including the development of software plug-ins that enhance classic Eventide algorithms for DAW users and musicians, alongside the introduction of plug-ins featuring new and innovative algorithms. The latest flagship of the Eventide hardware family, the H9000 networked multi-effects processor, brings unparalleled multi-path, multi-channel processing power to modern production, interfacing seamlessly with DAWs and networked digital audio infrastructures.

Learn more about Eventide's history, including a video retrospective, here: https://www.eventideaudio.com/about/history.

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