Robe for Skoda ENYAQ iV Launch in Prague posted: 21/09/2020
Iconic Czech brand koda world premiered its new ENYAQ iV all-electric SUV in the main hall of the O2 Universum event and conference complex in Prague.
This ground-breaking event generated a huge buzz of excitement, not just because of this landmark vehicle, but also as one of the first properly live' events delivered safely and spectacularly in a post Covid-19 world! Meeting all the Covid compliance rules, this jaw-dropping 35-minute show - which was also streamed - highlighted once again the talent, creativity and solutions based can-do' mentality of the live events and entertainment industry sector presenting action, information and drama with all the emotion and engagement that comes with having a real audience present, plus amassed press and media. Germany-based creative producers Schachzug collaborated with event planners Pure Perfection, technical specialists MacomNIYU and technical supplier Ambion, with the latter delivering the lighting, audio, video, SFX, staging, etc.
The MacomNIYU team had started speaking to lighting designer Chris Moylan from Berlin-based design company Optikalusion about the event back in in January, well before anyone realized how changed the world would be by showtime!
Chris created a stunning and highly flexible lighting scheme for the event, with his choice of beam fixtures being 54 x Robe MegaPointes. He also utilized three Robe BMFL Spots operated via three separate RoboSpot remote BaseStations, which joined around 450 lights on the rig all supplied via Ambion.
As the Covid relevant rules were constantly changing almost daily, the show evolution was also fluid right up to the last moments as recommendations about distancing, mask-wearing and audience numbers shifted. As the show dealt with these demands, Chris ensured that he had enough lights to cover all possibilities.
All the crew were tested prior to starting work on site, then rigorous mask-wearing and social distancing was enforced during the build and rehearsal period, with plexi dividers denoting the different FOH workspaces, etc.
As Chris predicted, the look and style of the show that was presented had developed substantially from what was initially envisioned, and this was further fine-tuned during the 9 days on site leading up to the show.
The show presentation space was dominated by a 23 metre by 5-metre-wide 3.9mm pitch main screen flanked by two 7.5-metre-wide screens at the sides.
The aesthetic was clean, slick, contemporary in keeping with the concept of electric transport. Vehicles were driven in and out of the space throughout and the shiny floor was also used as a giant video projection surface, so lighting had to compliment this with precise gobo patterning and blasts of colour filling the voids with atmosphere, vibrancy and animation.
Lighting was also used to build drama by creating accents and punctuation in line with the music track, as well as being functional as key lighting for presenters and vehicles.
Irish indie rock band Inhaler' popped up into the action on a rolling riser, revealed during a blackout partway through the show as a complete surprise, and all three cars came onstage for a rousing finale, ensuring the visual thrills kept the energy and anticipation pumping throughout
At the end, the audience were invited down to the show floor to inspect the vehicles so the lighting also had to make sure the cars were appropriately lit for this phase of the presentation.
I needed to keep all options on the table, commented Chris.
MegaPointe is a favourite choice for Chris who recently used them for Lux Partum , a streamed interactive light artwork created in Berlin during the lockdown. In Prague, the MegaPointes were rigged on the upstage trusses. They are a great beam light and perfect for everything I needed on this show - the accents, the punctuation, reinforcing the breaks and changes in tempo.
They were also the one fixture on the rig on which he was not prepared to compromise or take a substitution!
Chris Moylan
The BMFL Spots were positioned on the front and side trusses - so they could pick up presenters and cars across the whole floor space, with the three operators stationed backstage in dimmer city - where they could also be on hand to do some other technical tasks if needed.
Chris and his two programmers Matthias Sch ffmann and Andreas Schindler worked closely on their grandMA3 control set up, each enjoying the various challenges of lighting the show and finding creative solutions including highlighting the cars without interfering with the projections and producing a large and diverse amount of lighting choreography' in a very short space of time.
A pre-vis studio set up on site where they worked in Depence2 modelling of the event was extremely helpful in achieving the spectacular looking results.
This was arguably one of the first corporate live events to be staged since everything came to a halt in March. It is being hailed as a massive success and everyone was very proud to be involved in effectively breaking new ground.
Having a live audience - and VIPs like Czech Prime Minister Andrej Babi - together with the press and media present added a heightened resonance to the atmosphere in the room as well as demonstrating that live events CAN be safely and effectively delivered during the pandemic!
Event Safety Consult from Heidelberg coordinated all the health and safety aspects including the Covid related ones.
Chris was very impressed with the smoothness and organisation, right down to practical details like colour coded masks so guests, cast, crew, security, venue staff, etc., could be easily and instantly identified plus a myriad of other common-sense practices.
This really illustrated how well-planned live events can meet all the Covid regu
Most recent headlines
04/08/2024
Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....
03/06/2024
Dalet, a leading technology and service provider for media-rich organizations, a...
28/04/2024
Mediahaus delivers the first SRT live-streaming sports production over 5G with U...
16/04/2024
New generative AI tools will enable users of Adobe Premiere Pro to streamline editing all videos, including adding or removing objects in a scene or extending a...
16/04/2024
Moore has led the development effort for over 20 products in the AV space
By Matthew Corrigan
Published: April 16, 2024
Moore has led the development effo...
16/04/2024
TV 2, a television broadcaster in Norway, has chosen Magnifi, an AI-powered highlight generation platform, to enhance its coverage of football for fans across t...
16/04/2024
FilmLight, best known for its grading system Baselight, has chosen Jigsaw24 Media as the first global and exclusive UK partner for their new product, Nara. The ...
16/04/2024
DPA Microphones introduces its new AIR1 Universal Miniature Fur Windscreen at NAB 2024 (Booth C7307). Intended for quick mounting on round, omnidirectional head...
16/04/2024
If there remains any doubt that the cloud and artificial intelligence are transforming the workflows that drive the Media & Entertainment (M&E) industry, Amazon...
16/04/2024
Evan Jacobs, VP Finishing & Stereo at Marvel Studios, cautioned not to downplay the home entertainment environment too much, noting that it's now hard to bu...
16/04/2024
The age of streaming the opportunity for different viewing habits for many. Entire seasons could be binged whenever you had the time to spare and didn't m...
16/04/2024
LAS VEGAS During a press conference at the NAB Show, ARRI unveiled its ALEXA 35 Live - Multicam System, which is designed to bring the cinematic image quality o...
16/04/2024
ROXi announced that it has partnered with Pearl TV and major U.S. broadcasters to deploy ROXi's FastStream-powered interactive TV channels on the broadcaste...
16/04/2024
U.S. Internet households now consume an average 43.5 hours of video per week across all viewing devices. That's an increase of more than six hours in 2020, ...
16/04/2024
Lawo and Waves Audio have announced that the Waves SuperRack LiveBox hardware server being displayed at the 2024 NAB Show is fully compatible with Lawo's mc...
16/04/2024
At the 2024 NAB Show, Riedel Communications has unveiled its expanded RiCapture ingest solutions line with the addition of RiCapture i8, i44, and i84. Complemen...
16/04/2024
Coles enhanced colour separation, adding shape and depth to the characters through the use of a soft highlight and shadow roll off, and embracing the natural te...
16/04/2024
The Prismatic Company Debuts Strategy for New LightWeave Platform for the Creato...
16/04/2024
Avid to Demonstrate Latest Stream of Innovation at NAB Show 2024 to Drive the Op...
16/04/2024
Paramount Plus has ordered a fourth season of Star Trek: Strange New Worlds, and said the fifth season of Star Trek: Lower Decks will be the final one. Season f...
16/04/2024
Sinclair said that it launched Broadspan, a datacasting platform based on the new ATSC 3.0 broadcast technology....
16/04/2024
LAS VEGAS Byron Allen, founder, chairman and CEO of Allen Media Group, spoke about his bid to acquire Paramount Global at NAB Show April 14. Allen called Para...
16/04/2024
Major station owners are bringing interactivity to broadcast, hoping that will convince consumers particularly younger ones obsessed with TikTok to buy new ...
16/04/2024
Facebook
Twitter
LinkedIn
Automated and malicious traffic rises for a fifth consecutive year
Bad bots account for 32% of all internet traffic
44% of all...
15/04/2024
(Robin Marshall/Shutterstock for Sundance Film Festival)...
15/04/2024
LONDONDERRY, N.H., April 15, 2024 - L3Harris Technologies (NYSE:LHX) received a $256 million order from the U.S. Army for continued production of the Enhanced N...
15/04/2024
Montreal, Canada - April 15, 2024 - Grass Valley, a pioneer in live production s...
15/04/2024
NEW YORK In a major step forward in the broadcast industry's move to ATSC 3.0, NBCUniversal announced that it is launching personalized broadcast experience...
15/04/2024
LAS VEGAS Ross Video has announced an agreement to acquire Bannister Lake Software (BL Soft), a 31-year old Cambridge, Ontario-based provider of data-driven bro...
15/04/2024
Panasonic has revealed some of its technology that will be used for the broadcast of this summer's Olympic Games and Paralympics in Paris....
15/04/2024
Adobe Previews Breakthrough AI Innovations to Advance Professional Video Workflo...
15/04/2024
Zaxcom NAB Preview - Zaxcom's ZaxConvert Software is Now More Versatile & 10...
15/04/2024
Blackmagic Design Announces New Blackmagic PYXIS 6K
Brie Clayton April 15, 2024
0 Comments
Advanced digital film camera in an incredibly versatile des...
15/04/2024
SmallHD's Free PageOS 6 Update Adds Powerful New Capabilities to All Current...
15/04/2024
SiliconCores patented Common Cathode driver chip delivers frame rates of 240 Hz and a refresh rate of 7680Hz, enabling slow motion, multi-camera view and multip...
15/04/2024
The UK-based virtual studio, sports and events graphics company has appointed Naphtali Cave into a newly created role to drive technical innovation and creativi...
15/04/2024
CBS's daytime panel talk show The Talk will end its run with a shortened 15th season, concluding the show in December, CBS confirmed Friday....
15/04/2024
Season four of Cesar Millan: Better Human Better Dog starts on Nat Geo Friday, A...
15/04/2024
In a notable leap forward for broadcasters planning to monetize their NextGen TV broadcasts, Sinclair has announced the launch of its Broadspan datacasting pl...
15/04/2024
Like a science fiction novel where artificial intelligence is involved in everything people do, the 2024 NAB Show is seeing artificial intelligence, and in part...
15/04/2024
Sustainability was one of the big topics at NAB Show last year, and this year the topic has matured within a media environment during technological and regulato...
15/04/2024
The cloud has offered significant on-demand availability for data storage without direct active management by the user. Increasingly, however, it isn't just...
15/04/2024
At first glance, it might seem a bit odd that the 2024 NAB Show is rolling out a new feature dubbed the Creator Lab....
15/04/2024
As the media and entertainment industry meets again in Las Vegas, NAB Show kicks off the beginning of its second century. Organizers describe an agenda suited t...
15/04/2024
Celebrating its 60th Anniversary this year, Ikegami USA will introduce four new additions to its range of broadcast-quality production equipment at the 2024 NAB...
15/04/2024
Digital Anarchy Debuts Major Update to its AI-Driven Digital Makeup and Skin Ret...
15/04/2024
Grass Valley Showcases Industry-Leading Innovations and Continued Growth Milesto...
15/04/2024
Hitachi Kokusai Demonstrates ST 2110 Studio Production Workflow
Brie Clayton April 14, 2024
0 Comments
To be shown at NAB Show 2024, new Interface Kit...
15/04/2024
Pebble Collaborates with NVIDIA to Bring PRIMA - Pebble's State-of-the-Art S...
Robe for Skoda ENYAQ iV Launch in Prague posted: 21/09/2020 
