Gra Valley Appoints Andr Fischer as Regional Director for Central Europe

Grass Valley Appoints Andr Fischer as Regional Director for Central Europe

Responsible for regional revenue and market share growth in DACH, Eastern Europe and the Baltics

Brings 20 years of broadcast sales and management experience in Germany.

Hillsboro, Ore., October 1, 2013 Grass Valley today announced the appointment of Andr Fischer as Regional Director, Central Europe, effective October 1, 2013. Fischer will be based in Munich, Germany and will assume responsibility for regional sales and market share growth in DACH, Eastern Europe and the Baltic regions. Fischer brings a wealth of industry knowledge and leadership skills to Grass Valley, with over 20 years of sales and management experience within the broadcast industry to his credit.

As we continually look for new ways to grow our business throughout Europe, Middle East, & Africa, it is a pleasure to welcome Andr to the Grass Valley team, said Said Bacho, Senior Vice President EMEA, Grass Valley. With such an outstanding level of accomplishments with several leading technology companies, Andr has a valuable skillset in place to not only strengthen our business in Central Europe, particularly in Germany, but also generate growth and new customers across all our product lines.

Fischer joins Grass Valley from Step2e Broadcast, where he served as Director of Sales. In his position there, he was responsible for sales, marketing and pro services. Prior to his post at Step2e he served as Director of Sales for DAVID Systems, where he managed several tier-one accounts. Prior to that, Andr was Director of Channel Sales in EMEA and India at Grab Networks and held senior regional sales positions at Pinnacle Systems and Fast Multimedia for several years.

With the most sophisticated end-to-end solutions on the market today and Grass Valleys vast knowledge of broadcast technologies, this is a great opportunity to head up a regional sales team within a company that is recognized as a market leader, said Fischer. I look forward to helping define our strategy in Central Europe and providing customers with the necessary and forward-thinking toolsets they need to give their viewers the best quality experience possible.

Fischer holds a degree in Computer Science and Economy from Duisburg / Essen University in Germany.

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LINK:	http://www.grassvalley.com/news/press/releases/view/1894-grass-valley-...
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