Wimbledon 2024: Moov Caps a Summer of Tennis With Extensive Role in SW19

13/07/2024

Wimbledon 2024: Moov Caps a Summer of Tennis With Extensive Role in SW19 By Jo Ruddock, SVG Europe

Saturday, July 13, 2024 - 12:13 pm

Print This Story | Subscribe

Story Highlights

The Championships, Wimbledon mark the completion of a busy summer of tennis for Moov, who were previously at Queen's, Eastbourne and the Wimbledon Qualifiers at Roehampton.

Historically, we've covered a lot of tennis for various broadcasters, and our grass season build-up to Wimbledon is Queen's, Eastbourne and the Wimbledon qualifiers, so we have quite a good grass court run in, says Nev Appleton, director and co-founder, Moov.

At these events, it's more presentation and match graphics, which we use our own software (Moov Orion) to score and add match graphics. The highlight of our summer is then Wimbledon, where our operations become more extensive.

The company is approaching its 20th year of involvement at SW19, working with Wimbledon Broadcast Services (WBS) and the BBC.

We design and manage Wimbledon's broadcast branding, which we're really proud of. There are so many delivery points across the event itself and to all their rights holders globally, so being able to look after it and make sure it's consistent across all those different partners is really a big responsibility for us, he adds.

It's also a responsibility that lasts much longer than Wimbledon fortnight.

We regularly review the graphics pack with WBS, and every time there is a new stat idea, insight or even a new technology partner, we are able to support that initiative to ensure that the brand remains consistent.

While Wimbledon is known and loved for its traditions, Appleton is keen to point out that behind the scenes there is frequent adaptation and innovation.

Each year you come to SW19, something is different, Wimbledon does not sit still and really embraces innovation. For us this means we can always look to improve, bring ideas or innovations to the table - they have to be relevant though, he says.

Read more Wimbledon 2024: All-new ESPN broadcast centre adds flexibility and focus to coverage

As this is an ongoing project for Moov it's perhaps no surprise to learn that discussions about 2025 have already begun.

We're having design refresh thoughts about next year. You have to give it that much time and thought, because there's a lot of moving parts and stakeholders to consider, he says.

For its operations at SW19, Moov deploy a team of creatives, graphics ops, software and engineering specialists. The company also utilises its Orion Tennis Software to capture live scoring and statistics and drive graphics at Wimbledon, servicing multiple clients and outputs across the fortnight with fast and accurate results. This includes looking after the BBC's presentation across two channels and their virtual studio, as well as delivering the world feed graphics and data for WBS. The one-on-one virtual studio interview room that Moov created for WBS last year is also being utilised once again and is available for all rights holders during the championships.

LINK:	https://www.sportsvideo.org/2024/07/13/wimbledon-2024-moov-caps-a-summ...
	See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

18/03/2026

SMPTE Unveils 2026 NAB Show Educational Presentations

SMPTE Unveils 2026 NAB Show Educational Presentations Brie Clayton March 18, 2026 0 Comments SMPTE , the home of media professionals, technologists, a...

18/03/2026

Auditel Ad Campaign Shot on Blackmagic PYXIS 12K

Auditel Ad Campaign Shot on Blackmagic PYXIS 12K Brie Clayton March 18, 2026 0 Comments LED wall virtual production blends 12K open gate acquisition w...

18/03/2026