
Avid to Demonstrate Latest Stream of Innovation at NAB Show 2024 to Drive the Open and Collaborative Future of Media Production
Brie Clayton April 15, 2024
0 Comments
New tech previews and demonstrations harness artificial intelligence and third-party integrations to accelerate television, film and news production workflows
At the NAB Show 2024, Avid will debut a broad range of software products and solutions that empower the world's leading video and audio media creators in television, film and news with enhanced collaboration and open, integrated workflows.
Avid CEO Wellford Dillard explains, We're looking forward to sharing with the industry how we're continuing to drive innovation that enables our customers to stay ahead of the ceaseless demand for content, and positively transforms the way they meet the challenge of producing premium content for news, sports, television and films.
Sharing Avid's vision for the future of media creation Visitors to the company's booth #SU2014 will experience Avid's Inspiration Station, offering open sessions that demonstrate the art of the possible while laying out Avid's future vision for media production.
Hosted hourly throughout Sunday, Monday and Tuesday, these sessions will showcase Avid Ada AI-powered tools, accelerating creative workflows across a broad range of media production use cases. The sessions will also demonstrate how Avid's alliance partners are extending the capabilities of Avid's craft editing tool Media Composer with API-powered workflows, including lens to first edit' with Haivision, First Mile and Marquis; dailies with Autodesk Flow Capture; lightweight asset management with ioMoVo; ingest and archive with Spectra Logic; VFX with Doom Solutions; and integration with Storage DNA.
From the idea to the audience collaborative news production from anywhere Avid will present the latest innovations around its comprehensive digital-first, end-to-end news production solution, MediaCentral . New capabilities include enhanced browser-based editing with audio waveforms, more powerful search tools, Blueprint Builder for workflow plannings, enhancements to the Rundown app, plus new AI enhancements powered by Avid Ada. Avid will also demonstrate an end-to-end workflow using MediaCentral's Planning and Collaboration apps, MediaCentral | Newsroom Management - spanning story creation, writing, review and approval, and publishing to digital and social channels.
Avid | Stream IO The latest release of Avid's software-based ingest and playout solution Avid | Stream IO will also be demonstrated. Ideal for production teams transitioning from SDI to IP, and looking to take advantage of cloud and hybrid workflows, Stream IO supports a broad range of formats from low resolution proxy up to UHD, in two-, four- and eight-channel configurations for ingest and playout. Avid | Stream IO now features added support for the creation of playlists within its web-based interface, expanded options for its on-screen display, and greater resilience with the addition of RaidZ1 storage protection.
Boosting creativity through the power of AI with Avid Ada While Avid has been delivering innovative adaptations of AI technologies that accelerate creativity and enhance efficiency for more than a decade, at NAB 2024 the company will show how its technology roadmap is now accelerating new applications of AI that unleash creative intelligence with a human-in-the-loop approach.
Demonstrations will showcase how Avid Ada is harnessing the power of AI technologies to automate speech-to-text transcription, summarization, and language translation. They'll also show the many AI-powered tools already in Avid solutions today - such as PhraseFind AI and ScriptSync AI in Avid Media Composer, facial detection and scene recognition in Avid MediaCentral, plus a preview of transcription services and recommendation engines.
There will also be a demo showing how journalists editing in the web-based MediaCentral | Cloud UX can write a script, record voiceover to the timeline, then ask the AI service to identify relevant footage that matches a selected section of the story.
Create compelling stories faster Avid will be presenting the latest features of Media Composer, highlighting its open, collaborative, efficient workflows. Innovation demos will showcase Avid's upcoming SaaS-based collaboration tool, which enables real-time collaboration with Microsoft Teams, for virtualized edit sessions from anywhere. In addition, new workflow integrations will be featured from third-party solutions such as Autodesk Flow Capture and Doom Solutions, enabled by the latest Media Composer Panel SDK (Software Development Kit).
Innovating sound for picture workflows Visitors to the booth will also see how Avid Pro Tools is continuing to lead the audio postproduction market with expanded features for dialog, re-recording, ADR, and mixing, with previews of several new features, including:
ARA integration of essential audio post plugins like iZotope RX, Synchro Arts VocAlign, and Sound Radix Auto Align
Dropbox Replay integration with Pro Tools to accelerate review and approval workflows
Best-in-class immersive audio workflows, including live re-renders for Dolby Atmos , leveraging Pro Tools' internal renderer
Dialog workflow enhancements like track markers, memory locations, and more
Saving of Pro Tools sessions as Media Composer-compatible files, complete with sample-accurate volume and pan information, markers, and more
Drag and drop of Pro Tools sessions directly into Media Composer bins
Avid NEXIS has deepened its storage support for audio production enabling multi-room facilities to work more seamlessly between rooms. When paired with Avid's latest audio interface MTRX II and Avid control surfaces, Avid solutio
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
03/04/2026
Michigan's Fab Five will reunite for an alternate presentation of the Mich...
03/04/2026
Avid will exhibit at NAB Show 2026 (April 18-22, Booth N2226, Las Vegas Convention Center), demonstrating its Content Core platform and new AI-driven workflow c...
03/04/2026
Mark Roberts Motion Control (MRMC) has announced the appointment of Nick Barthee as Chief Operating Officer.
The announcement follows MRMC's transition fro...
03/04/2026
Interra Systems has announced that Elite Media Technologies has selected its BATON file-based QC solution for media workflows. Elite Media Technologies speciali...
03/04/2026
Ateme has announced that Moldtelecom has deployed Ateme technologies across its streaming workflow, covering encoding, delivery, operations, and analytics.
Mol...
03/04/2026
Grass Valley will demonstrate Framelight X, its content management platform, at NAB Show 2026. The platform connects capture, ingest, editing, and publishing in...
03/04/2026
Encompass Digital Media and Techex have announced a cloud-native Master Control ...
03/04/2026
Live Vertical Video automatically track the action on the court via AI technology and delivers a fully optimized, 9 16 live feed for viewers...
03/04/2026
As the Illini make their first trip to college basketball's biggest stage si...
03/04/2026
After last summer's Softball National Championship victory and last week'...
03/04/2026
The University of Arizona's Men's Basketball team has only loss twice th...
03/04/2026
Eight games across four tournaments will be played in three venues; accommodatio...
03/04/2026
The Ottawa Senators and Bell Media have announced a long-term rights extension for regional Ottawa Senators games on TSN and RDS. TSN Radio 1200 remains the exc...
03/04/2026
Massive production in Phoenix running out of Flagship Mobile unit, Features 50+ ...
03/04/2026
Iconic guitar pedals now available in plug-in form
Guitar effects experts Electro-Harmonix have teamed up with MixWave to turn a collection of their most pr...
03/04/2026
New multi-band AUv3 plug-in announced
Fred Anton Corvest (FAC) offer an extensive range of AUv3 plug-ins and iOS/iPadOS Apps, and their multiband effects pr...
03/04/2026
Just 84 units to be released in the US
Experimental synthesizer and sound-machine extraordinaires SOMA Laboratory have revealed an upcoming special-edition ...
03/04/2026
Emulates the input section of an Ampex 350
One of the latest arrivals to the Iconic Instruments range delivers a new tube preamp plug-in inspired by the cir...
03/04/2026
New York April 2, 2026 TelevisaUnivision, the world's leading Spanish-la...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
CVP, one of Europe's leading suppliers of professional video and broadcast solutions, today announces the launch of its new German operation and the formati...
03/04/2026
Mark Roberts Motion Control (MRMC) today announces the appointment of Nick Barthee as Chief Operating Officer, strengthening its leadership as the company conti...
03/04/2026
Net Insight introduces programmable Trust Boundaries that make live media interconnection predictable as traffic moves between facilities, networks and cloud en...
03/04/2026
Winning in the new media economy: Avid showcases AI-powered, connected intellige...
03/04/2026
NUGEN Audio CEO Dr. Paul Tapper to Lead Presentation About Dialog Intelligibilit...
03/04/2026
NAB Show 2026: PlayBox Neo Highlights Workflow, Security, and IP Advances
Brie Clayton April 2, 2026
0 Comments
PlayBox Neo will showcase the latest i...
03/04/2026
For Taku Hirano, Everything Is Connected From touring and composition to teaching and instrument design, the in-demand percussionist sees it all as one body o...
03/04/2026
Berklee Honors Humberto Ramirez with Master of Latin Music Award The alumnus and acclaimed trumpeter is honored for his influence as a performer, composer, an...
03/04/2026
Back to All News
Competition Heats Up with Intrigue and Spices: Netflix Unveils...
03/04/2026
Back to All News
Radioactive Emergency Ranks #1 On Netflix's Global Top 10 ...
02/04/2026
HBO and NFL Films have announced Hard Knocks: Training Camp with the Seattle Sea...
02/04/2026
Haivision has announced the Makito ONE, a single-blade video encoding and decoding platform, at NAB Show 2026. The platform combines dual-channel video encoding...
02/04/2026
Telestream has introduced UP.Lens, a cloud-based multiviewer and monitoring serv...
02/04/2026
Mark Roberts Motion Control (MRMC) will exhibit at NAB Show 2026 (Booth C5220, April 19-22, Las Vegas Convention Center), marking the company's 60th anniver...
02/04/2026
Net Insight has introduced programmable Trust Boundaries, a feature integrated i...
02/04/2026
Bitmovin has announced support for SGAI (Server-Guided Ad Insertion) in its playback products, using HLS interstitials. SGAI combines elements of client-side an...
02/04/2026
Riedel Communications' SimplyLive RiMotion R12 replay system is supporting B...
02/04/2026
LTN, a managed IP video transport company, and Ateme, a video compression and de...
02/04/2026
Harmonic has announced that TDF, a broadcast infrastructure operator in France, has deployed Harmonic's XOS Advanced Media Processor and ProStream X Video S...
02/04/2026
Eluvio and the United Rugby Championship (URC) have announced first-year results...
02/04/2026
The Kansas City Current and Scripps Sports have announced that ION will broadcas...