
Avid to Demonstrate Latest Stream of Innovation at NAB Show 2024 to Drive the Open and Collaborative Future of Media Production
Brie Clayton April 15, 2024
0 Comments
New tech previews and demonstrations harness artificial intelligence and third-party integrations to accelerate television, film and news production workflows
At the NAB Show 2024, Avid will debut a broad range of software products and solutions that empower the world's leading video and audio media creators in television, film and news with enhanced collaboration and open, integrated workflows.
Avid CEO Wellford Dillard explains, We're looking forward to sharing with the industry how we're continuing to drive innovation that enables our customers to stay ahead of the ceaseless demand for content, and positively transforms the way they meet the challenge of producing premium content for news, sports, television and films.
Sharing Avid's vision for the future of media creation Visitors to the company's booth #SU2014 will experience Avid's Inspiration Station, offering open sessions that demonstrate the art of the possible while laying out Avid's future vision for media production.
Hosted hourly throughout Sunday, Monday and Tuesday, these sessions will showcase Avid Ada AI-powered tools, accelerating creative workflows across a broad range of media production use cases. The sessions will also demonstrate how Avid's alliance partners are extending the capabilities of Avid's craft editing tool Media Composer with API-powered workflows, including lens to first edit' with Haivision, First Mile and Marquis; dailies with Autodesk Flow Capture; lightweight asset management with ioMoVo; ingest and archive with Spectra Logic; VFX with Doom Solutions; and integration with Storage DNA.
From the idea to the audience collaborative news production from anywhere Avid will present the latest innovations around its comprehensive digital-first, end-to-end news production solution, MediaCentral . New capabilities include enhanced browser-based editing with audio waveforms, more powerful search tools, Blueprint Builder for workflow plannings, enhancements to the Rundown app, plus new AI enhancements powered by Avid Ada. Avid will also demonstrate an end-to-end workflow using MediaCentral's Planning and Collaboration apps, MediaCentral | Newsroom Management - spanning story creation, writing, review and approval, and publishing to digital and social channels.
Avid | Stream IO The latest release of Avid's software-based ingest and playout solution Avid | Stream IO will also be demonstrated. Ideal for production teams transitioning from SDI to IP, and looking to take advantage of cloud and hybrid workflows, Stream IO supports a broad range of formats from low resolution proxy up to UHD, in two-, four- and eight-channel configurations for ingest and playout. Avid | Stream IO now features added support for the creation of playlists within its web-based interface, expanded options for its on-screen display, and greater resilience with the addition of RaidZ1 storage protection.
Boosting creativity through the power of AI with Avid Ada While Avid has been delivering innovative adaptations of AI technologies that accelerate creativity and enhance efficiency for more than a decade, at NAB 2024 the company will show how its technology roadmap is now accelerating new applications of AI that unleash creative intelligence with a human-in-the-loop approach.
Demonstrations will showcase how Avid Ada is harnessing the power of AI technologies to automate speech-to-text transcription, summarization, and language translation. They'll also show the many AI-powered tools already in Avid solutions today - such as PhraseFind AI and ScriptSync AI in Avid Media Composer, facial detection and scene recognition in Avid MediaCentral, plus a preview of transcription services and recommendation engines.
There will also be a demo showing how journalists editing in the web-based MediaCentral | Cloud UX can write a script, record voiceover to the timeline, then ask the AI service to identify relevant footage that matches a selected section of the story.
Create compelling stories faster Avid will be presenting the latest features of Media Composer, highlighting its open, collaborative, efficient workflows. Innovation demos will showcase Avid's upcoming SaaS-based collaboration tool, which enables real-time collaboration with Microsoft Teams, for virtualized edit sessions from anywhere. In addition, new workflow integrations will be featured from third-party solutions such as Autodesk Flow Capture and Doom Solutions, enabled by the latest Media Composer Panel SDK (Software Development Kit).
Innovating sound for picture workflows Visitors to the booth will also see how Avid Pro Tools is continuing to lead the audio postproduction market with expanded features for dialog, re-recording, ADR, and mixing, with previews of several new features, including:
ARA integration of essential audio post plugins like iZotope RX, Synchro Arts VocAlign, and Sound Radix Auto Align
Dropbox Replay integration with Pro Tools to accelerate review and approval workflows
Best-in-class immersive audio workflows, including live re-renders for Dolby Atmos , leveraging Pro Tools' internal renderer
Dialog workflow enhancements like track markers, memory locations, and more
Saving of Pro Tools sessions as Media Composer-compatible files, complete with sample-accurate volume and pan information, markers, and more
Drag and drop of Pro Tools sessions directly into Media Composer bins
Avid NEXIS has deepened its storage support for audio production enabling multi-room facilities to work more seamlessly between rooms. When paired with Avid's latest audio interface MTRX II and Avid control surfaces, Avid solutio
North America Stories
09/05/2025
LOS GATOS, Calif. Netflix has announced that starting May 19 it will begin rolling out a major upgrade to its user interface and the TV experience it offers str...
09/05/2025
In the Disney earnings call with analysts, Disney CEO Bob Iger released new details about the upcoming fall launch of the direct-to-consumer ESPN app that is of...
09/05/2025
Berklee Online Signs Transfer Articulation with Conservatorio Nacional de M sica The new agreement allows CNM students in the Dominican Republic to transfer i...
09/05/2025
Wooden Camera, a leading innovator in camera accessories, is proud to announce the launch of a new line of products for the Blackmagic URSA Cine Cameras. These ...
09/05/2025
LYNX Technik, provider of modular signal processing solutions is expanding its popular Series 5000 platform with three new 12G-SDI cards. The new cards provide ...
09/05/2025
Pebble, the leading automation, content management and integrated channel specialist, has completed a project to migrate ON TV, the major independent broadcaste...
09/05/2025
NUGEN Audio launches its new speech intelligibility plug-in, DialogCheck. A mono, stereo and multichannel dialog clarity meter, the software provides an objecti...
09/05/2025
Disguise the technology platform and solutions provider that powered MDL Beast Soundstorm 2024, Dubai Expo's Al Wasl Dome and visual displays at the Burj ...
09/05/2025
CVP has announced it will demonstrate its cutting-edge broadcast, live production and studio solutions at MPTS 2025. Taking place at Olympia London from 14th - ...
09/05/2025
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, and White Peaks Solutions, the prominent e...
09/05/2025
SportsEngine Play, the first-of-its-kind streaming service for youth sports, has agreed to a multi-year extension with AI-automated sports content leader, Pixel...
09/05/2025
Friend MTS, a leading global provider of content protection services, today announced that TOD, the premier sports and entertainment OTT subscription service fo...
09/05/2025
ZEISS announces that it is in development on a new virtual lens technology that will allow visual effects and compositing artists to apply an authentic lens loo...
09/05/2025
At the 2025 Media Production & Technology Show (MPTS), Cerberus Tech will showcase the latest major enhancement to its Livelink IP video delivery platform the...
09/05/2025
Capitol Broadcasting Company welcomed Warren Thomas as the new Vice President an...
09/05/2025
CAMBRIDGE, Mass. Studio Technologies said the Harvard University athletics department has integrated Dante-enabled equipment from the vendor into its broadcast ...
09/05/2025
NEW YORK ITN, a provider of a local linear supply side platform, and Magnite, a independent sell-side advertising company, have announced that they working toge...
09/05/2025
LEEDS, U.K. Nugen Audio has launched a new speech intelligibility plug-in, DialogCheck and offered up quotes from technologists working at places like Netflix p...
09/05/2025
AJA I/O Gear: The Heart of Broadcast Solutions' VEGO Mobile Editing Solution
Brie Clayton May 8, 2025
0 Comments
When working remotely on broadcas...
09/05/2025
What do they teach in an Advanced Adobe After Effects Course?
Roland Kahlenberg May 8, 2025
0 Comments
There aren't many advanced After Effects co...
09/05/2025
Larry Jordan Sits with Trevor Morgan of OpenDrives at NAB 2025
Brie Clayton May 8, 2025
0 Comments
Trevor Morgan, COO of OpenDrives, shares how the co...
09/05/2025
Berklee Popular Music Institute Announces UK Festival Debut and Tour Dates For the first time, BPMI will bring Berklee-affiliated artists and students to the ...
09/05/2025
Back to All News
SO JI-SUB Returns With Cold and Intense Noir Action Series Me...
09/05/2025
Back to All News
Netflix Announces Our First-Ever Nordic Medical Drama Starring...
08/05/2025
A sinister fairy infiltrates a desperate family in Kenneth Dagatan's In My Mother's Skin, which premiered at the 2023 Sundance Film Festival. Photo co...
08/05/2025
For skyward-bound operators, training focuses on the unique aspects of flying ISR missions, including the management of onboard surveillance equipment and the e...
08/05/2025
The cable industry has told the Federal Communications Commission it supports the National Association of Broadcasters' proposal to allow broadcasters to us...
08/05/2025
WASHINGTON The Consumer Technology Association has continued its opposition to mandates requiring that NextGen TV/ATSC 3.0 tuners be included in new TV sets, sa...
08/05/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real time visualization, has named Paul Maroni as Vice Pres...
08/05/2025
This year's UK Pavilion in hall 5, once again managed by Tradefair, will provide visitors with the unique opportunity to discuss and be involved in cutting ...
08/05/2025
Rohde & Schwarz will showcase its latest energy-efficient transmitters and 5G Broadcast technologies, designed to support network operators and content provider...
08/05/2025
IRVING, Texas Nexstar Media Group has tapped Bill Nardi as vice president of station operations, responsible for overseeing the day-to-day broadcast operations ...
08/05/2025
SEATTLE LumaTouch is partnering with CNN Academy to improve mobile storytelling techniques and support training across all of CNN Academy's training simulat...
08/05/2025
WASHINGTON The Society of Broadcast Engineers has filed comments with the Federal Communications Commission that support a proposal by the National Association ...
08/05/2025
Senior adviser to the United States Agency for Global Media Kari Lake has announced that One America News Network (OAN) will provide newsfeed services for fre...
08/05/2025
EdMon Expands as AI-Driven Post Production Workflows Gains Traction in Sweden an...
08/05/2025
Using Luma Mattes in Adobe Premiere Pro
Graham Quince May 7, 2025
0 Comments
This very quick tutorial shows you how to take an RGB clip and apply its ...
08/05/2025
OpenDrives Unveils Free Your Data' Initiative with New Astraeus Cloud-Nativ...
08/05/2025
Student Spotlight: Grigori Balasanyan The Armenian composer, who was named Boston Conservatory at Berklees 2025 student commencement speaker, talks about his ...
08/05/2025
News Corp Reports Third Quarter Results for Fiscal 2025
Fiscal 2025 Third Quarter Key Financial Highlights
Third quarter revenues were $2.01 billion, a 1% in...
08/05/2025
May 8th, 2025 Press Materials Available Here
Tribeca Festival 2025 Unveils New Premieres Spanning Film and Music
Slick Rick's Victory with Idris Elba a...
08/05/2025
May 8th, 2025 Press Materials Available Here
Tribeca Festival 2025 Announces Lineup for Inaugural Storytelling Summit
11-Day Industry Event Launches with Tal...
08/05/2025
SVG Sit-Down: Vizrt's Nicholas Jameson on AI in Workflows, Pushing Boundarie...
08/05/2025
Creating Alternative Brand Experiences: Live Sports in the Age of Fortnite, Meta...
08/05/2025
PGA TOUR's David Piccolo: Advanced Graphics and Virtual Production Tools are...
08/05/2025
Tech Focus: Advancing Immersion in Sports Broadcasting with AR and Virtual Produ...
08/05/2025
Back to All News
Now in Production: Comedy Action Film Husbands in Action'...
08/05/2025
Artificial intelligence is helping identify and treat diseases faster with better results for humankind. Natural disasters like wildfires are next.
Fires in th...
08/05/2025
Calling all wiseguys - 2K's acclaimed Mafia franchise is available to stream...