The Longhorns' Move to the SEC and the Next Generation of Live Video on Campus: A Conversation with University of Texas at Austin's Jeff Hanel

The Longhorns' Move to the SEC and the Next Generation of Live Video on Campus: A Conversation With University of Texas at Austin's Jeff Hanel Whats to come as the Longhorns take on broadcast responsibilities for SEC Network and ESPN+? By Brandon Costa, Director of Digital

Monday, July 22, 2024 - 10:35 am

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Major athletics programs nationwide have settled into new conference homes this summer. One of the biggest is the arrival of the Texas Longhorns to the Southeastern Conference (SEC).

A massive broadcast and video production facility is nearing its completion in Austin, as is a fully in-house athletic department arm prepared to take UT into its next generation. So what's it like behind the scenes right now as the school prepares to meet new broadcast commitments to the SEC Network and ESPN+ while also continuing to grow its elite in-venue video shows and creative content from social, digital, recruiting, NIL, and more?

Learn all about the big changes for one of the biggest athletic departments in the country in this exclusive conversation with Jeff Hanel, Assistant AD, Video Production, University of Texas at Austin.

Hanel shares how he and his team built out their staff and designed their multi-control room live production headquarters. He also offers a peek at some content and offers his perspectives on how university athletic departments are setting themselves up to thrive in a new era of live content demands, a competitive creative and social media space, the volatile world of NIL, and more.

Watch Now on SVG PLAY:

This session was hosted at the 2024 SVG College Summit on May 30 in Atlanta and was moderated by Brandon Costa, SVG, Director of Digital and SVG College Program Director.

SVG PLAY is your home for all Sports Video Group live event and long-form video content. As an SVG member and sponsor, receive simple access to all SVG event panels, case studies, keynotes, and more all in one place. To visit SVG PLAY, CLICK HERE.

LINK:	https://www.sportsvideo.org/2024/07/22/the-longhorns-move-to-the-sec-a...
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