
Leading AI and cloud media company Newsbridge announced today new language enhancements for MXT-1, the company's revolutionary multimodal and generative AI indexing technology. At IBC2023, Newsbridge will showcase innovative multilingual transcription and automatic content description capabilities on its MXT-1 technology to dramatically speed up media and sports workflows.
Newsbridge's core AI indexing tech uses natural language models to generate human-like descriptions of video content, with the power to index more than 500 hours of video per minute.
"While most AI technologies only support English, many of our customers in Europe and the Middle East are operating in their native tongue and need solutions that speak the same language as their business, said Frederic Petitpont, co-founder and CTO at Newsbridge. Newsbridge firmly believes that no language should be left behind when working on generative AI, even if it's technically challenging. We're excited to introduce these latest multi-language capabilities to our media, sports, and broadcast customers at IBC2023, enabling faster and more efficient operations.
MXT-1 is now able to describe what's happening in every shot of a video, as well as summarize the video in its entirety. These scene descriptions and media summaries are available in English, French, Spanish, German, Portuguese, and Arabic, with more languages to come.
This flexibility enables users to choose the language they are most comfortable with, improving their engagement and understanding of the video content. In addition, MXT-1 enables speedy multilingual transcription. Media organizations can automatically detect and transcribe a single media asset when more than one language is spoken.
The new multi-language capabilities complement MXT-1's already powerful transcription and neural translation functionalities, which are available in more than 130 languages. Through MXT-1, media companies can translate video transcriptions into hundreds of languages in near real-time to extend the global reach of their video content.
Newsbridge's MXT-1 generative AI indexing technology is successfully used by leading media organizations, including Le Parisien, an internationally acclaimed French newspaper producing both local and global news.
When we adopted Newsbridge's AI technology to manage our video content, my editorial department shifted overnight from a traditional workflow to one that was markedly more efficient at publishing and monetizing our content, said Guillaume Otzenberger, video technical and creative director at Le Parisien. "MXT-1 s new features, including automatic content descriptions, push the boundaries even further. In a highly competitive environment like news, being first to publish is key, so using an AI technology like MXT-1 that literally speaks our working language of French as it rapidly generates suggested titles, descriptions, chapters, and hashtags for the videos that we publish to social media platforms gives us an important edge.
At IBC203, Guillaume Oztenberger will discuss how Le Parisien is using generative AI in multiplatform video publishing workflows. His presentation, followed by a Q&A and drinks reception, will take place at the Newsbridge stand (7.C30) on Friday, Sept. 15 at 4 p.m. CEST.
More information about Newsbridge solutions can be found at www.newsbridge.io.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
15/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/08/2026
Add rounded corners to mask in After Effects
Graham Quince August 14, 2026
0 Comments
Ever wished you could smoothly round the corners of a Mask Path ...
15/08/2026
Director Go Riju's Rhapsody Rhapsody Shot on Blackmagic PYXIS 6K
Brie Clayton August 14, 2026
0 Comments
Anamorphic cinematography and color gradi...
14/08/2026
AT&T returns as a sponsor of the DirtFish Women in Motorsport (WiM) Summit, which marks its fifth year Aug. 21-22 in Snoqualmie, WA. This year's event will ...
14/08/2026
A six-camera flypack production will anchor Sunday's game while Perfect Game...
14/08/2026
Latest instalment delivers disco-inspired grooves
The latest addition to UJAM's virtual drum line-up has been designed with contemporary pop, disco, dan...
14/08/2026
Elite range gains giant 24-inch powered sub
The latest expansion of Yorkville's Elite range introduces what the company say is the world's first act...
14/08/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Ar...
14/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/08/2026
Leading Brazilian Broadcaster Will Use Triveni Digital's TV 3.0 Broadcast Chain and Service Quality Assurance Solutions to Support Next-Generation Televisio...
14/08/2026
Beam Dynamics will make its IBC debut this September, marking a major step in the company's growth. Beam helps broadcast, live production and professional A...
14/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/08/2026
amaran, pioneer of lighting tools for creators, today announced the amaran Mic, a 99 wireless desktop microphone that brings the brand into audio for creators ...
14/08/2026
Creative COW Roundtable: Introduction to the New After Effects Assistant - AEAI
Brie Clayton August 13, 2026
0 Comments
On August 23, 2026 at 9am PDT/...
14/08/2026
Life on Waves Posted with DaVinci Resolve Studio
Brie Clayton August 13, 2026
0 Comments
Collaborative editing and color grading workflow supported by...
14/08/2026
Why Bulletproof Video Project Archiving Is Non-Negotiable
John Carboni August 13, 2026
0 Comments
In video production, the work is far from over when ...
14/08/2026
Stacked with Boston Conservatory Talent, Shakespeare on the Common Celebrates It...
14/08/2026
Indonesia is taking charge of its AI future.
This week, the Ministry of Communi...
14/08/2026
Friday 14 August 2026
Breaking news! Sky releases trailer for The Paper, return...
14/08/2026
It's been one year since our client, Cotswolds Designer Outlet, opened its doors and we've loved seeing the scheme come to life. Together, we've hel...
13/08/2026
LaLiga has renewed broadcast agreements with ESPN and DSports covering Spanish-l...
13/08/2026
Three days of skateboarding competitions, live music, and other programming will...
13/08/2026
Matrox Video will showcase its portfolio of IP and software-defined technologies at IBC2026 (Booth 7.B15, RAI Amsterdam, September 11-14).
The portfolio includ...
13/08/2026
SMPTE will present expert-led sessions, professional workshops, and networking events at IBC2026. The organization will be located in the IBC2026 Owner Pavilion...
13/08/2026
Clear-Com will exhibit at IBC2026 (Stand 10.D29, September 11-14, Amsterdam), showcasing FreeSpeak Cell, Avalon IP Station, updates to Arcadia Central Station, ...
13/08/2026
Advanced Systems Group (ASG) has appointed Eran Binyamin Zeitoun as Senior Techn...
13/08/2026
Miami HEAT, Florida Panthers, Orlando Magic, University of Miami join leading vendors for a day of gameday-production talk in South Florida
The 2026 SVG Venues...
13/08/2026
NBC Sports is producing the Twins-Phillies game alongside the streamer, which is...
13/08/2026
Oracle Cloud Infrastructure (OCI) will exhibit at IBC2026 (Hall 5, Booth 5.A21, September 11-14, Amsterdam), demonstrating cloud-based workflows across low-late...
13/08/2026
Dalet will participate in the IBC2026 Accelerator Media Innovation Programme, co...
13/08/2026
Cox Media Group (CMG) has announced multi-year local broadcast rights agreements...
13/08/2026
J nger Audio will join Fraunhofer IIS and industry partners to showcase a cloud-based, DTV+-compliant workflow at SET Expo 2026 in S o Paulo, August 17-20. DTV+...
13/08/2026
IBC has announced that Olympic Broadcasting Services (OBS) will receive the Inte...
13/08/2026
NESN has partnered with WSBK-TV38 to broadcast Boston Red Sox games on August 17 and 18 over the air, extending the reach of the 24th annual WEEI/NESN Jimmy Fun...
13/08/2026
LiveU and Panasonic LUMIX have announced the Live Anywhere workflow, demonstrated at NAB 2026 and InfoComm 2026 in collaboration with Social180Group. The work...
13/08/2026
Chyron will demonstrate its sports analysis, graphics, remote production, virtual production, and venue control solutions at IBC2026 (Booth 7.A23). This year...
13/08/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
13/08/2026
Season tips off Oct. 20 and runs through April 11; Christmas Day, NBA Cup, All-S...
13/08/2026
Company preview bio-interactive' synthesizer
VAEMI have announced the upcoming launch of a new standalone bio-interactive' generative synthesizer....
13/08/2026
Plug-in host gains new Slot Scenes feature
Ravine DSP have recently updated their innovative plug-in host, kitting it out with a new feature that brings yet...
13/08/2026
New Agreement Aims to Leverage Gracenote Infrastructure to Create More Relevant ...