Sony Pixel Power calrec Sony

Les auditeurs du monde entier plbiscitent les contenus en franais sur Spotify

30/09/2024

Qu'il s'agisse de musique, de podcasts ou de livres audio, les auditeurs de Spotify se tournent vers les contenus en fran ais. En effet, plus de 100 millions d'utilisateurs dans le monde ont cout au moins un contenu audio en fran ais entre ao t 2023 et juillet 2024. Ce ph nom ne s'explique par la richesse et la diversit de ces contenus, ainsi que par les efforts de Spotify pour favoriser l'exportation de musique et de podcasts francophones gr ce des programmes comme RADAR.

En mati re de musique, la French touch avait d j conquis le monde dans les ann es 90, gr ce au succ s de plusieurs artistes fran ais sur la sc ne internationale. Mais aujourd'hui, outre les chansons francophones interpr t es par des artistes de l'Hexagone, les hitmakers du Qu bec, de Belgique et d'Alg rie font galement danser le monde.

ce jour, 39 millions d'utilisateurs de Spotify ont ajout au moins un titre chant en fran ais une liste de lecture personnelle. Et depuis 2019, les flux de musique francophone ont bondi de 94%, ce qui indique que les sons et les rythmes cr s par les artistes des pays francophones s duisent un public de plus en plus large.

En l'espace de 12 mois, plus de 83 millions d'heures de musique francophone ont r sonn dans plus de 180 pays sur Spotify. Cela repr sente une moyenne de 50 minutes d' coute de musique par mois pour le public non francophone et si l'on ajoute les podcasts et les livres audio en fran ais, cette consommation mensuelle moyenne atteint quatre heures.

Regardons de plus pr s comment la musique francophone transcende les barri res linguistiques sur Spotify.

Titres francophones les plus cout s sur la plateforme travers le mond

Je te laisserai des mots Patrick Watson

Derni re danse Indila

Alors on danse Stromae

Casanova Gazo & Soolking

B cane A COLORS SHOW Yam

Artistes francophones les plus cout s par r gion du monde : Spotify's most-streamed French-speaking artists by region Am rique du Nord

Les Cowboys Fringants

Patrick Watson

Stromae

Souldia

Indila

Afrique du Sud, Moyen-Orient, Maghreb

Tayc

Ninho

Gazo

Dadju

Soolking

Asie Pacifique

Indila

Patrick Watson

Aya Nakamura

GIMS

Stromae

Europe

Jul

Gazo

Werenoi

Ninho

PLK

Am rique du Sud

Stromae

Patrick Watson

Videoclub

Indila

Ad le Castillon

For the record s'est r cemment entretenu avec Jeremy Erlich, Vice-Pr sident Head of Music Content, afin d'en savoir un peu plus sur l'essor des musiques francophones sur Spotify et le r le de nos quipes:

Parlez-nous de la sc ne musicale francophone et de son succ s fulgurant. La musique francophone a toujours fait r ver le monde entier, mais les contraintes physiques n'ont pas toujours permis certains artistes de pouvoir s'exporter facilement et rencontrer leur public aux quatres coins de la plan te. Spotify a jou un r le cl ces derni res ann es dans la mont e en puissance et l'export d'artistes francophones de nombreux pays; nos quipes ditoriales sur les diff rents continents changent r guli rement sur les talents mergents et plus confirm s qui pourraient plaire nos utilisateurs, ce qui permet d'int grer ces artistes dans des playlists locales hors des march s francophones. Cela donne de la visibilit , permet d' tre cout et d couvert par d'autres audiences. C'est d'ailleurs tout l'honneur des artistes francophones et de la puissance de cette musique que de mettre en sc ne leurs pairs du monde entier, comme Dua Lipa et Ang le avec Fever , ou Aya Nakamura et Stormzy avec Plus Jamais , ou plus r cemment Aya Nakamura et Ayra Starr avec Hyp . Et puis parfois, on a une artiste comme Yseult, qui se retrouve en haut de nos classements monde pendant plusieurs semaines avec un titre en collaboration avec d'autres artistes internationales comme ce fut le cas avec Alibi. C'est la premi re artiste fran aise f minine int grer le Billboard 200 depuis plus de 30 ans, la derni re c' tait Jane Birkin! C'est l'un de mes derniers coups de c ur et je vous invite d couvrir son album, Mental, qui vient tout juste de sortir.

Est-ce que l'on peut dire qu'il y a un continent, ou une r gion du monde qui appr cie plus la musique francophone qu'une autre? C'est a qui est le plus frappant toutes les r gions du monde s'emparent de la richesse et de la diversit de la sc ne musicale francophone. Ce que l'on remarque, c'est que d'un lieu un autre, on ne retrouve pas forc ment les m mes sonorit s ou les m mes artistes qui vont vibrer avec une audience. En Am rique Latine, l' lectro-pop ou l'indie en fran ais sont particuli rement appr ci s de nos utilisateurs, incarn e par Stromae, Patrick Watson ou Ad le Castillon. Si l'on regarde l'Asie Pacifique, on retrouve Aya Nakamura ou Gims par exemple, qui sont plus sur des registres de RnB, pop ou vari t fran aise. Il y a vraiment un public qui adh re et pouse la langue fran aise partout, et c'est quelque chose que l'on constate maintenant depuis plusieurs ann es. Il y a une forte progression d' coutes de musique chant e en fran ais sur Spotify, qui va de pair avec notre d veloppement dans de nombreux march s, et la barri re de la langue n'en est plus une.

Et on retrouve quoi dans votre playlist personnelle ? Quels sont les artistes francophones qui vous ont marqu ces derni res ann es? La liste est longue! Comme nos utilisateurs, j'ai des go ts assez vari s et clectiques je ne me lasserai jamais de la Fonky Family, un groupe marseillais qui a jou un r le cl dans l'explosion de la sc ne hip-hop marseillaise. Petite apart mais nous soutenons et sommes partenaires de la c r monie des cultures populaires Les Flammes, et j' tais tr s h
LINK: https://newsroom.spotify.com/2024-09-30/les-auditeurs-du-monde-entier-...
See more stories from spotify

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

13/08/2026

CMG Expands Local Sports Offering With Two NBA Deals

Share Copy link Facebook X Linkedin Bluesky Email...

13/08/2026

Olympic Broadcasting Services to receive IBC2026 Internat...

IBC today announced that its most prestigious honour, the International Honour for Excellence (IHFE), will be presented to Olympic Broadcasting Services (OBS), ...

13/08/2026

Dalet Demonstrates the Future of AI-Orchestrated Live Spo...

Dalet, a leading technology and service provider for media-rich organizations, today announced its participation in the IBC2026 Accelerator Media Innovation Pro...

13/08/2026

dzjinius to showcase new dzjinius on-set application at I...

dzjinius, the all-in-one production management platform for the media and entertainment industry, will showcase its new application, dzjinius on-set , at IBC20...

13/08/2026

BCE Demonstrates Sovereign Cloud Media Workflows powered...

Broadcasting Center Europe (BCE), a leading European provider of media services, system integration and product development, will demonstrate an end-to-end sove...

13/08/2026

Clear-Com to Showcase Communications Solutions for Broadc...

Clear-Com is returning to IBC 2026, taking place September 11-14 in Amsterdam, Netherlands. At Stand 10.D29, Clear-Com will spotlight the award-winning FreeSpe...

13/08/2026

Leader to highlight advanced Test and Measurement solutio...

Test & measurement innovator, Leader Electronics of Europe, will showcase its comprehensive portfolio of Leader, PHABRIX and LeaderPhabrix test and measurement ...

13/08/2026

KRK Brings Advanced Wireless Control to Professional Monitoring With New V Series Five Studio MonitorsKRK Brings Advanced Wireless

KRK Brings Advanced Wireless Control to Professional Monitoring With New V Serie...

13/08/2026

Anthony Noack Captures Artist's Journey in Estonia with Blackmagic Design

Anthony Noack Captures Artist's Journey in Estonia with Blackmagic Design Brie Clayton August 12, 2026 0 Comments Solo filmmaker documents concept...

13/08/2026

ARRI Image Science makes its mobile debut in the HONOR Robot Phone

ARRI Image Science makes its mobile debut in the HONOR Robot Phone Brie Clayton August 12, 2026 0 Comments Hero image displays the HONOR Robot Phone, ...

13/08/2026

ASG Adds Eran Binyamin Zeitoun as Senior Technical Program Manager

Share Copy link Facebook X Linkedin Bluesky Email...

13/08/2026

Vinten To Feature Manual, Robotic Camera Support Offerings At IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

13/08/2026

SMPTE Unveils IBC 2026 Plans

Share Copy link Facebook X Linkedin Bluesky Email...

13/08/2026

IP Showcase on the Water Announces Schedule for IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

13/08/2026

Spectrum, Optimum Ink New Deals for News Carriage and Ads

Share Copy link Facebook X Linkedin Bluesky Email...

13/08/2026

IAB Tech Lab Updates Privacy Standards

Share Copy link Facebook X Linkedin Bluesky Email...

13/08/2026

Suitest Highlights New AI-Powered Device Testing and Qual...

Suitest's Test Automation Platform Simplifies Video Quality Assurance, Monitoring, and Device Certification Across the OTT Ecosystem At IBC2026, Suitest, a...

13/08/2026

Cinegy showcases powerful, agile, cost-effective media so...

Cinegy GmbH, the premier provider of software-defined television technology, will have its key software solutions ready to demonstrate at SET Expo 2026 (18 20...

13/08/2026

Scripps Research establishes endowed chair honoring Peter K. Vogt, influential pioneer in cancer research

Scripps Research has established the Peter K. Vogt Endowed Chair, a new faculty ...

13/08/2026

New research offers fresh insights for how to make better vaccines

LA JOLLA, CA-A vaccine's molecular structure plays a key role in determining how the immune system responds and prepares to protect the body from future exp...

13/08/2026

Event Marks New Season with the RT Concert Orchestra

RT 's Miriam O'Callaghan welcomed a range of specially invited guests to the National Concert Hall last week for a unique event to mark a new season wit...

13/08/2026

Seattle Seahawks Become First Team to Bring Dolby OptiView with Dolby Vision to Fans

August 13 2026, 06:00 (PDT) Seattle Seahawks Become First Team to Bring Dolby O...

13/08/2026

Class Is in Session: GeForce NOW Levels Up Linux, Chromebooks and More

GeForce NOW is giving cloud gaming an extra-credit upgrade just in time for back-to-school season. The native Linux app for GeForce NOW is officially out of be...

12/08/2026

Op-Ed: The Versioning Playbook - How Rights Holders are Getting More From Live Events

Traditional live sports production has focused on creating the best possible pro...

12/08/2026

IBC 2026: FOR-A to Demonstrate Production and Processing Solutions

FOR-A will showcase a range of broadcast and production products at IBC2026 (Stand 2.B53, Amsterdam RAI, September 11-14), including software-based switching, A...

12/08/2026

IBC 2026: AMWA and EBU to Demo NMOS BCP-008 Multi-Vendor IP Status Reporting

The Advanced Media Workflow Association (AMWA) and EBU will host live demonstrations of NMOS BCP-008 Minimum Status Reporting at IBC2026 (September 11-14) on th...

12/08/2026

IBC 2026: Dalet Launches Solution Suites for Media Production and Archive Management

Dalet has announced Dalet Solution Suites, a portfolio of cloud-native solutions...

12/08/2026

Net Insight Enables Centralized Remote Production of Blinkfestivalen 2026 for NRK

Net Insight has announced that DMC Production Norway has selected its Open Live ...

12/08/2026

Zixi Appoints Alyson Stewart as Senior Director of Sales

Zixi has appointed Alyson Stewart as Senior Director of Sales. Stewart will be responsible for direct sales and partnerships, with a focus on broadcasters, medi...

12/08/2026

LiveU Powers Host Broadcast Operations at 2026 Glasgow Games

LiveU's LU900Q intelligent production unit was deployed as part of the host broadcast operation for the Games in Glasgow (July 23-August 2, 2026). Host broa...

12/08/2026

Disney+ and ESPN Acquire Multi-Year Formula E Rights Beginning 2026/27 Season

Disney , ESPN, and Formula E have announced a multi-year deal bringing all Formula E races to Disney and ESPN in the U.S. and to Disney in most international...

12/08/2026

PSSI Launches X-LIVE Managed Service for Live Event Transmission

PSSI has launched X-LIVE, a managed service offering dedicated engineering resources and Appear encoding infrastructure for live event signal processing and tra...

12/08/2026

MoonPay X Games League Draws 18.3 Million Viewers in Inaugural Summer Season

The inaugural MoonPay X Games League Summer Season reached 18.3 million unique live viewers across three stops on ABC and ESPN, a 78.5% increase compared to the...

12/08/2026

IBC 2026: BBright Adds RIST Support to IP-Gateway

BBright will showcase an expanded IP-Gateway at IBC2026, adding support for all RIST profiles to its existing support for MPEG Transport Stream over IP with SMP...

12/08/2026

IBC 2026: BBright Adds EBU OGraf Graphics Support to UHD and ST 2110 Playout Platform

BBright will demonstrate EBU OGraf animated graphics support in its software-bas...

12/08/2026

Interra Systems to Showcase QC and Monitoring Solutions at SET Expo 2026

Interra Systems will demonstrate its ORION, BATON, BATON Captions, and VEGA solutions at SET Expo 2026 (August 17-20, Distrito Anhembi, S o Paulo) at partner Li...

12/08/2026

DPA Microphones Appoints Raul Contreras as West Coast Regional Sales Manager

DPA Microphones has appointed Raul Contreras as West Coast Regional Sales Manager. In the role, Contreras will oversee sales and customer relationships througho...

12/08/2026

Save the Date: SVG LIVE! Returns to LA Nov. 10 to Spotlight Sports & Entertainment Production

Live spectacles ranging from the Super Bowl and FIFA World Cup to the Oscars and...

12/08/2026

Love, Separation, and the Cost of Comfort in How to Divorce During the War

Writer-Director Andrius Bla evi ius and crew attend the premiere of How to Divorce During the War at The Ray Theatre on January 26, 2026, in Park City, UT. (P...

12/08/2026

SSL 360 gets a major update

Enhanced DAW & plug-in control for the UC1, UF8 and UF1 The software that powers SSL's range of control surfaces has just received a major update that d...

12/08/2026

Triton Audio launch the Tilt EQ

In-line preamp features one-knob EQ In addition to their range of in-line preamps, Triton Audio recently managed to squeeze a compressor into an enclosure t...

12/08/2026

AudioRoute from Arvital Audio

Captures system audio with or without a DAW Depending on your setup, capturing system audio in a DAW can be a tedious process, so much so that Arvital Audio...

12/08/2026

2026 NATIONAL NAIDOC AWARDS TO BROADCAST ON NITV LIVE AND DIRECT FROM MPARNTWE

2026 NATIONAL NAIDOC AWARDS TO BROADCAST ON NITV LIVE AND DIRECT FROM MPARNTWE 12 August, 2026 Media releases First Nations excellence will be celebrated l...

12/08/2026

More than six million sports fans stay with SBS for Tour de France and Tour de France Femmes Avec Zwift

More than six million sports fans stay with SBS for Tour de France and Tour de F...

12/08/2026

Nielsen Introduces Groundbreaking Streaming Ad Measurement in Brazil

Nielsen is cementing Digital Ad Intel as the new go-to currency for digital ad intelligence in Brazil-now with streaming monitoring in the mix. S o Paulo, Augu...

12/08/2026

LPTV Advocates Petition FCC for Voluntary 5G Broadcasts

Share Copy link Facebook X Linkedin Bluesky Email...

12/08/2026

Tubi Media Group Inks Content Discovery Deal with Gracenote

Share Copy link Facebook X Linkedin Bluesky Email...