
Driving the future of smart mobility, Hyundai Motor Group (the Group) is partnering with NVIDIA to develop the next generation of safe, secure mobility with AI and industrial digital twins.
Announced today at the CES trade show in Las Vegas, this latest work will elevate Hyundai Motor Group's smart mobility innovation with NVIDIA accelerated computing, generative AI, digital twins and physical AI technologies.
The Group is launching a broad range of AI initiatives into its key mobility products, including software-defined vehicles and robots, along with optimizing its manufacturing lines.
Hyundai Motor Group is exploring innovative approaches with AI technologies in various fields such as robotics, autonomous driving and smart factory, said Heung-Soo Kim, executive vice president and head of the global strategy office at Hyundai Motor Group. This partnership is set to accelerate our progress, positioning the Group as a frontrunner in driving AI-empowered mobility innovation.
Hyundai Motor Group will tap into NVIDIA's data-center-level computing and infrastructure to efficiently manage the massive data volumes essential for training its advanced AI models and building a robust autonomous vehicle (AV) software stack.
Manufacturing Intelligence With Simulation and Digital Twins With the NVIDIA Omniverse platform running on NVIDIA OVX systems, Hyundai Motor Group will build a digital thread across its existing software tools to achieve highly accurate product design and prototyping in a digital twin environment. This will help boost engineering efficiencies, reduce costs and accelerate time to market.
The Group will also work with NVIDIA to create simulated environments for developing autonomous driving systems and validating self-driving applications.
Simulation is becoming increasingly critical in the safe deployment of AVs. It provides a safe way to test self-driving technology in any possible weather, traffic conditions or locations, as well as rare or dangerous scenarios.
Hyundai Motor Group will develop applications, like digital twins using Omniverse technologies, to optimize its existing and future manufacturing lines in simulation. These digital twins can improve production quality, streamline costs and enhance overall manufacturing efficiencies.
The company can also build and train industrial robots for safe deployment in its factories using NVIDIA Isaac Sim, a robotics simulation framework built on Omniverse.
NVIDIA is helping advance robotics intelligence with AI tools and libraries for automated manufacturing. As a result, Hyundai Motor Group can conduct industrial robot training in physically accurate virtual environments - optimizing manufacturing and enhancing quality.
This can also help make interactions with these robots and their real-world surroundings more intuitive and effective while ensuring they can work safely alongside humans.
Using NVIDIA technology, Hyundai Motor Group is driving the creation of safer, more intelligent vehicles, enhancing manufacturing with greater efficiency and quality, and deploying cutting-edge robotics to build a smarter, more connected digital workplace.
The partnership was formalized during a signing ceremony that took place last night at CES.
Learn more about how NVIDIA technologies are advancing autonomous vehicles.
Editor's note: Main image shows Heung-Soo Kim, executive vice president and head of global strategy office at Hyundai Motor Group, and Rishi Dhall, vice president of automotive at NVIDIA.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
24/07/2026
Referee hat cameras, player/coach mics, and virtual graphics will be deployed at the three-day event for the first time
The NFL FLAG Championships return to ES...
24/07/2026
Qvest, Ateme, and Scaleway have partnered to offer broadcasters, media organizat...
24/07/2026
LTN has completed satellite-to-IP migrations for more than 3,000 broadcaster, MVPD (Multi-Channel Video Programming Distributor), head-end, and content owner si...
24/07/2026
Chyron has released Virtual Placement 8.1, an update to its live sports virtual graphics platform. The release adds workflow and graphics changes across chroma ...
24/07/2026
Riedel's RefCam Live was used for the first time at an international soccer match during a friendly between the German men's national team and Ghana in ...
24/07/2026
USSI Global said it is prepared to help broadcasters, satellite network operators, and media organizations manage the next phase of C-band spectrum clearing, fo...
24/07/2026
FuboTV and The Athletic have launched The Athletic Video Hub on Fubo, bringing The Athletic's sports video content to connected TV (CTV) for the first time....
24/07/2026
Tagboard and Momento have partnered to bring Momento's fan reaction photos to venue videoboards in real time following big plays. The Seattle Mariners will ...
24/07/2026
Stephen Arnold Music (SAM) created an anthem called The World Is Here for Fox ...
24/07/2026
Caz TV has acquired Brazilian broadcast rights to the entire WTA Tour driven by Mercedes-Benz, covering all WTA 250, WTA 500, and WTA 1000 tournaments. The agre...
24/07/2026
SiriusXM and WWE have launched WWE Radio on SiriusXM channel 156, beginning Monday, July 27. The channel will carry live audio of WWE Premium Live Events, audio...
24/07/2026
Harvard Athletics produces more than 325 live NCAA Division 1 sports events and 500 edited videos per year. To manage video capture, streaming, recording, and s...
24/07/2026
Chyron's PRIME 5 graphics platform supported live graphics workflows for NBCUniversal Telemundo's FIFA World Cup 2026 coverage across Telemundo, Univers...
24/07/2026
Wearable tech returns to the coverage, and a brand-new mobile unit is rolled out for the 2026 edition
The 21-stage Tour de France is nearing its conclusion. Th...
24/07/2026
More than 20 cameras, extensive player and coach audio, and a REMCO production model will power coverage of the league's showcase
For an event designed to ...
24/07/2026
New broadcast tool uses live timing, telemetry, and predictive analysis to decode real-time team decision-making for fans at home...
24/07/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
24/07/2026
First string library captured at Studio Richter Mahr
The latest sample library to be created at Max Richter's Studio Richter Mahr facility captures the ...
24/07/2026
Official emulation of Blackbird Studios reverb chamber
In their latest collaboration with Blackbird Studios, KIT Plugins have captured the sound of the Stud...
24/07/2026
Sohonet's partners at BIND Studio have published a great case study on the V...
24/07/2026
Angela Gomez brings over 14 years of experience in broadcast communications and audio engineering, specialising in live outside broadcasts, live sports and larg...
24/07/2026
Between the maturation of IP and remote production workflows, collegiate sports production is advancing rapidly. For an Ivy League institution like Harvard, kee...
24/07/2026
iWedia, a global provider of software solutions for connected TV devices, today announces the launch of Teatro Factory, a new operator-facing software factory o...
24/07/2026
Yospace, the trusted leader in Dynamic Ad Insertion (DAI), stitched 11.57 billion one-to-one addressable advertisements into live video streams during the 2026 ...
24/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/07/2026
Current DASDEC software enables customers to comply with the FCC's new 15-character password mandate without requiring updates
LYNDONVILLE, N.Y. July 23,...
24/07/2026
At the IBC2026 Show, SDVI will give European media organizations their first hands-on look at the next-generation Rally media supply chain management platform f...
24/07/2026
Sonnet Technologies at IBC2026
Brie Clayton July 23, 2026
0 Comments
Hero image: Sonnet Twin25G T5 Thunderbolt 5 Adapter
At this year's IBC Sho...
24/07/2026
Musora Enhances Online Music Lessons with Blackmagic Design
Brie Clayton July 23, 2026
0 Comments
Director of Production Josh Holliday details workflo...
24/07/2026
Interview with Production 360. Original article published here
The theme of thi...
24/07/2026
Article courtesy of postPerspective
Read the article
While Toy Story 5 maintai...
24/07/2026
Kerry and Mayo fans Up For The Match as excitement builds in Croke Park on the e...
23/07/2026
Staines-upon-Thames, UK, 23rd, JULY, 2026 - Yospace, the trusted leader in Dynamic Ad Insertion (DAI), stitched 11.57 billion one-to-one addressable advertisem...
23/07/2026
This Spring 2026 graduate from Honolulu found a home at SoonerVision as a live-production star and is ready to enter the industry as a replay op on Prime Video&...
23/07/2026
As the AUSL postseason begins tonight, listening in to players during games enhances fan engagement for the young organization
Ballplayers chatting with announ...
23/07/2026
Snap Inc. and the Esports Foundation have announced Snap's activations at the Esports World Cup 2026 in Paris, running July 6 through August 23. For the fir...
23/07/2026
Sony has announced the FX5, a full-frame Cinema Line camera built around a newly developed fully stacked Exmor RS CMOS image sensor and BIONZ XR2 image processi...
23/07/2026
TNDV (a division of Live Media Group) provided technical production support for the Pickleball Slam 4 live broadcast from Seminole Hard Rock Live in Hollywood, ...
23/07/2026
LTN has announced it has completed satellite-to-IP migrations for more than 3,00...
23/07/2026
Daktronics has announced the winners of the 2026 DakClassroom Student Showcase, a national competition recognizing student work in media production, storytellin...
23/07/2026
The French Tennis Federation (FFT) and beIN Media Group have announced a five-ye...
23/07/2026
Clear-Com provided the communications infrastructure for the Fryderyk Awards Gal...
23/07/2026
The 2026 FIFA World Cup is, on paper, an unparalleled financial success. Total t...