The Fox Sports Way: How AR Graphics, XR Tech, and LED Displays Have Become Centerpieces of FOX Sports' Biggest Events The network elevated its coverage of Super Bowl LIX and EURO 24 through graphics By Jason Dachman, Editorial Director, U.S.
Monday, April 21, 2025 - 1:57 pm
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Brash. Bold. FOX Sports has built a reputation over the years where, if they have a championship event, they are going to go big. And big in the way only they can.
These days, one of the ways FOX Sports does that is through its high-end graphics. Be it augmented-reality graphics, extended reality (XR) multicam technology, or advanced LED displays (or all of the above), FOX has elevated its coverage of events like Super Bowl LIX and last summer's EURO 2024 to elevate its storytelling on the biggest stages of live sports.
In this featured conversation, Fox Sports' EVP / Creative Director Gary Hartley and SVP, Graphics Technology and Integration Zac Fields share the details behind their biggest graphical projects from the past year and explain the lessons they have learned along the way.
Watch Now on SVG PLAY:
This session was hosted at the 2025 SVG GFX Forum in New York City on February 20 and was moderated by Jason Dachman, SVG, Editorial Director, U.S.; SVG Sports Graphics Program Director.
SVG PLAY is your home for all Sports Video Group live-event and long-form video content. SVG members and sponsors have simple access to all SVG event panels, case studies, keynotes, and more - all in one place. To visit SVG PLAY, CLICK HERE.
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The Fox Sports Way: How AR Graphics, XR Tech, and LED Displays Have Become Centerpieces of FOX Sports' Biggest Events The network elevated its coverage of Super Bowl LIX and EURO 24 through graphics By Jason Dachman, Editorial Director, U.S. 
