Sony Pixel Power calrec Sony

HBO Max's Live Stream of Women's Soccer Match From New Zealand Indicates Future of Audio

23/01/2023

HBO Max's Live Stream of Women's Soccer Match From New Zealand Indicates Future of Audio Streaming service takes in 5.1 PCM audio and outputs it as both DD 5.1 and stereo AAC By Dan Daley, Audio Editor

Monday, January 23, 2023 - 1:32 pm

Print This Story | Subscribe

Story Highlights

Jan. 17 marked yet another in a string of streamed-sports firsts: HBO Max live-streamed its first-ever sports event, when the U.S. Women's Soccer National Team visited the New Zealand team, the 2023 FIFA Women's World Cup co-host. On screen, it may have looked like a typical soccer match, but, under the hood, it was a new kind of workflow, and the event's audio provides a glimpse into the future.

It was a unique night, in the sense that we were taking stems from New Zealand and mixing them in Atlanta at our Techwood Campus facility there, says Neal Roberts, senior director, live experiences, HBO Sports. The promos, bumpers, and all those elements came in from Techwood as well. Then we fed PCM audio through to our broadcast plant and into our contribution encoder, where we took a 5.1 mix in PCM, and output that as both DD 5.1 and stereo AAC. It was not upmixed at any point - even our bumpers and promos and studio shots. Everything was natively 5.1 end to end.

Audio Challenges Whereas much of sports streaming takes audio feeds from the broadcast and simply distributes them via various online channels, the HBO Max production took a different approach. Not surprisingly, there were some challenges, a key one being endemic to the streaming universe.

HBO Max live-streamed the U.S. Women's Soccer National Team match vs. the New Zealand team from Auckland, NZ, on Jan. 17.

There are always challenges when you don't necessarily own the end device in the consumer home, says Roberts. [With] a linear service, the MVPD owns that box, whether it's a satellite distributor or a cable distributor. They own that set-top box, they own the encoder, they own the pipe between them. We're challenged on our side of the industry for direct-to-consumer: we're running software through an app on a box or a television, like a Roku or an Android device or an Apple device, with a mobile device or connected to a lean-back device in the home, but don't own the HDMI that's connected to the TV. We certainly don't own the glass, we certainly don't own the DVR or the soundbar, and we certainly also don't own, nor can we control, the settings that the user could change on a device like a Roku.

We have to work very closely with our support team to ask the right questions and also do regression testing, he continues. If a manifest [streaming-parameter documentation, such as bitrates, etc.] is not correct, the device could potentially pick the wrong codec. Yes, it's complex, but, as long as your manifests are built properly, you're going to deliver a premium experience.

The infrastructure already built into the streaming environment, he adds, is helping ameliorate navigating the increasingly dense consumer end of online content, automatically interrogating home endpoints through HBO Max's own digital infrastructure, which was already in place for the online network's premium-content delivery.

The way we do that, he explains, is through querying the device, asking it what it's capable of. The device says, Okay, I'm connected to this soundbar or this television; I can decode Dolby Digital or I can't. Where it can't, we'll send stereo AAC; where it can decode Dolby Digital , we'll deliver that DD , whether it's 5.1 or Atmos or a stereo signal.

Even though it was our first live broadcast in the U.S., he continues, we were able to leverage the tools that already existed within the application without having [to do] any development work on that side of the chain. There certainly were things upstream in the broadcast plant that we had to confirm because it was the first time we've ever delivered 5.1 OTT or digital. Of course, WBD Sports has been delivering 5.1 through traditional linear pay TV for a long time but never through an OTT service.

Monitor Audio Quality Like many audio supervisors, Roberts had an ad hoc group of about 50 colleagues scattered around the country, assembled via a video bridge to monitor the streamcast and listen for audio quality throughout the entire event. The network's own QC and QA teams participated, and some Dolby Labs folks were monitoring through DP580 reference decoders. They had a lot to be aware of: this was HBO Max's first live 1080p/60 stream.

There were a lot of things we did new that we needed to make sure were robust, he says. Making sure we're seeing meters move and audio's coming out of the right speakers, and is my Apple TV getting AAC or Dolby Digital or is it getting only AAC and is there a problem? Fortunately, we didn't have problems with codec selections.

HBO Max is capable of delivering Dolby's Atmos format today, but HDR will take a bit longer. Given how often the two formats are linked in linear delivery, Roberts says, he's holding off on them for sports at the moment.

Our particular approach will be to deliver HDR either through an upmap or natively when we're ready, he says. We're not, but, in the meantime, we are agnostic from video format to audio format: we will tie Atmos to HD with or without HDR in order to deliver a more premium experience anywhere.

Roberts adds that the match was also the occasion for the inclusion of live closed captions for the first time via HBO Max.

A Future To Look Forward To The success of HBO Max's first live-streamed sports event suggests that the idea will evolve quickly. According to Roberts, the team is already testing various Atmos configurations, including live upmixing of ste
LINK: https://www.sportsvideo.org/2023/01/23/hbo-maxs-live-stream-of-womens-...
See more stories from svg

Most recent headlines

06/10/2025

France Tlvisions Wins Prestigious 2025 EBU Technology & Innovation Award in Groundbreaking Collaboration with Dalet

France T l visions, France's leading broadcaster, has received the 2025 EBU ...

04/09/2025

Monumental Sports & Entertainment and Dalet Win Prestigious 2025 NAB Show Project of the Year Award

Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...

15/06/2025

Music Production for Women free in-person workshops

July 2025 in Dublin, Berlin, Amsterdam & London Photo: Thea Martre Music Production for Women (MPW) have announced that they will be running a series of fo...

15/06/2025

Jason's Piano & API Drums instruments from Sulcata Sound

Composer/producer launches free virtual instruments Sulcata Sound is the latest venture of Jason Graves, a two-time British Academy Award-winnning composer,...

14/06/2025

Pluto TV Adds All Womens Sports Network's FAST Channel

NEW YORK Pluto TV and the All Womens Sports Network have launched a free ad-supported streaming TV (FAST) AWSN channel in the U.S., Canada, the U.K. and the Nor...

14/06/2025

Scripps Inks Multiyear Agreement for WNBA Games on Ion

NEW YORK and CINCINNATI E.W. Scripps has announced a new, multiyear agreement with the WNBA that will continue Ions regular-season coverage of the league on Fri...

14/06/2025

NAB Highlights Hidden Importance of Spectrum in Major Sports Broadcasting

WASHINGTON The National Association of Broadcasters highlighted the hidden importance of spectrum in the production of major sporting events and described wha...

14/06/2025

1.0 Sunset, BPS and NextGen Broadcast's Potential Dominate ATSC Meeting

WASHINGTON Sunsetting ATSC 1.0, expanding business opportunities for NextGen Broadcast and increasing international adoption of the ATSC 3.0 standard were top o...

14/06/2025

Samba TV and Acxiom Announce Massive 40-market Global Expansion

SAN FRANCISCO Samba TV and Acxiom have announced that they will dramatically expand their longstanding relationship....

14/06/2025

MPW announce free in-person workshops

July 2025 in Dublin, Berlin, Amsterdam & London Photo: Thea Martre Music Production for Women (MPW) have announced that they will be running a series of fo...

14/06/2025

San Francisco State University's School of Cinema Uses Blackmagic Design

San Francisco State University's School of Cinema Uses Blackmagic Design Brie Clayton June 13, 2025 0 Comments More than 40 Blackmagic Design came...

14/06/2025

Boris FX Mocha Pro Adds New AI Tools To Tackle VFX Tasks Fast

Boris FX Mocha Pro Adds New AI Tools To Tackle VFX Tasks Fast Jessie Electa Petrov June 13, 2025 0 Comments The 2025.5 release helps artists work more...

14/06/2025

AJA Debuts DRM2-Plus Mini-Converter Frame at InfoComm 2025

AJA Debuts DRM2-Plus Mini-Converter Frame at InfoComm 2025 Brie Clayton June 13, 2025 0 Comments Next-gen frame addresses diverse rackmount needs wit...

13/06/2025

Prime Minister: A Behind-the-Scenes Look at a Leader Who Champions Kindness

(L-R) Lindsay Utz, Michelle Walshe, and The Right Honourable Dame Jacinda Ardern attend the 2025 Sundance Film Festival premiere of Prime Minister at Eccles T...

13/06/2025

Materialists' Director Celine Song Reveals the Inspirations Behind the Film's Soundtrack

Photo credit: Atsushi Nishijima If you're a true lover of rom-coms, chances...

13/06/2025

Pure Drama and Fierce Rivalries set to dominate the world's most iconic sporting event

Pure Drama and Fierce Rivalries set to dominate the world's most iconic spor...

13/06/2025

Press Release: NFVF Opens Call for Public Film Screenings on GBV Awareness as South Africa Confronts Ongoing Femicide Crisis

Johannesburg, 12 June 2025 - The National Film and Video Foundation (NFVF), an a...

13/06/2025

Central Texas Storm Knocks out KTXS Tower, Severely Damages Building

ABILENE. Texas A severe storm knocked down the tower and severely damaged the news studio and main facility of Sinclair-owned KTXS here on Sunday, June 8....

13/06/2025

Berklee's Music Business/Management Department Recognized by the Music Biz Association

Berklee's Music Business/Management Department Recognized by the Music Biz A...

13/06/2025

ATSC Honors Aldo Cugnini, Clarence Hau

WASHINGTON The ATSC, the Broadcast Standards Association, honored veteran technologist Aldo Cugnini and Clarence Hau, Senior Vice President of Standards, Policy...

13/06/2025

ESPN Doubles Down on Immersive Fan Experience for UFL Championship

(Editor's note: The 2025 UFL Championship Game between the D.C. Defenders and Michigan Panthers kicks off Saturday, June 14, at 8 p.m. Eastern. The game wil...

13/06/2025

Soulyft Audio release Chime

New iPad/iPhone synth App announced Following on from last year's release of Gradient Synth - which reached #6 on the App Store's Paid Music charts ...

13/06/2025

HBO Max Plans July Launches in 12 New Markets

LONDON Warner Bros. Discovery has announced that HBO Max will launch direct-to-consumer in multiple new countries this July as the streamer becomes available in...

13/06/2025

Verbit Launches Speaker Identification for Live ASR Broadcast Captions

AI voice transcription and captioning platform Verbit has added a new feature to its Captivate ASR solution the ability to identify specific features in automat...

13/06/2025

FCC's Anna Gomez Meets with TV Networks, Studio Execs and Unions

WASHINGTON Federal Communications Commission member Anna Gomez has wrapped up two weeks in California visiting broadcasters, television studio executives, enter...

13/06/2025

House Passes Rescission Package That Would Claw Back CPB Funding

WASHINGTON The U.S. House of Representatives voted mostly along party lines to approve a rescission package that would cancel $9.4 billion in previously approve...

13/06/2025

AJA Debuts DRM2-Plus Mini-Converter Frame at InfoComm 202...

At InfoComm 2025, AJA Video Systems announced DRM2-Plus, an intuitive, high-capacity 3RU frame that can neatly house up to 24 AJA Mini-Converters. Tailored to s...

13/06/2025

National CineMedia Selects Operatives Suite of AI-Based C...

Cinema advertising leader to leverage AOS and suite of AI-enabled solutions to optimize forecasting, yield management, and streamlined ad sales and operations a...

13/06/2025

Manfrotto Unveils Unique New Tripod System for Mirrorless...

Manfrotto has launched the ONE Hybrid Tripod, a new support system designed specifically for professional content creators working with mirrorless cameras acros...

13/06/2025

Synamedia unveils security enhancements to its Media Edge...

Leading video software provider, Synamedia, today announced that its Media Edge Gateway (MEG), an ATSC 3.0 software-based IRD, now supports Device Security requ...

13/06/2025

LiveU Strengthens Presence in DACH Region with Strategic...

LiveU, the global leader in live IP-video contribution, production and distribution solutions, is deepening its commitment to the German-speaking market with th...

13/06/2025

Chaos Adds AI Tools Faster Animation Renders and More Sty...

Chaos, the leader in architectural visualisation software, today announces Chaos Corona 13, giving archviz designers new ways to add eye-catching style and flai...

13/06/2025

PALI's Nena Music Video Shot with Blackmagic Design

PALI's Nena Music Video Shot with Blackmagic Design Brie Clayton June 12, 2025 0 Comments Blackmagic Cinema Camera 6K and DaVinci Resolve Studio b...

13/06/2025

OddBeast Powers Up iRobot's Newest Roombas with Suite of CGI Launch Assets

OddBeast Powers Up iRobot's Newest Roombas with Suite of CGI Launch Assets Brie Clayton June 12, 2025 0 Comments The motion design and production ...

13/06/2025

On Chick Coreas Birthday, a Newly Uncovered Archival Release

On Chick Coreas Birthday, a Newly Uncovered Archival Release The Visitors, composed by Corea and performed by vibraphonist Gary Burton and pianist Kirill Gers...

13/06/2025

RT Seeks Expressions of Interest for on-air presenting roles on RT Radio 1 and RT News & Current Affairs Output

In fulfilment of a recommendation by the Government's Expert Advisory Commit...

13/06/2025

SVG Sit-Down: Backblaze's Gleb Budman Talks Products, Partnerships, and the Growth in Cloud Storage

SVG Sit-Down: Backblaze's Gleb Budman Talks Products, Partnerships, and the ...

13/06/2025

SVG Sit-Down: DAZN's Walker Jacobs Calls Streaming the FIFA Club World Cup The Most Ambitious Thing We've Ever Done in the U.S.'

SVG Sit-Down: DAZN's Walker Jacobs Calls Streaming the FIFA Club World Cup ...

13/06/2025

New Sponsor Spotlight: Vecima Networks' Paul Strickland on How Improving QoE for Sports Fans Can Deliver Real ROI

New Sponsor Spotlight: Vecima Networks' Paul Strickland on How Improving QoE...

13/06/2025

Pitch Perspective: Where's Next for Specialty Cameras in Soccer?

Pitch Perspective: Where's Next for Specialty Cameras in Soccer? Leaders from Sky Austria and ACS discuss the possibilities of camera placement pitchside B...

13/06/2025

Premiership Rugby Final 2025: Vintage Clash Between Bath and Leicester Gets Full TNT Sports Treatment with AR, RefCam 3.0 and Player Mic

Premiership Rugby Final 2025: Vintage clash between Bath and Leicester gets full...

13/06/2025

Premiership Rugby Final 2025: TNT Sports Gears Up for Bath vs Leicester Battle with Huge Uptick in Season Audience Views

Premiership Rugby Final 2025: TNT Sports gears up for Bath vs Leicester battle w...

13/06/2025

NCAA Men's College World Series: ESPN Adds Two-Point SupraCam, Invests in Nearly 100 Mics to Enhance Audio

NCAA Men's College World Series: ESPN Adds Two-Point SupraCam, Invests in Ne...

13/06/2025

New FSWX signal and spectrum analyzer with novel architecture overcomes limits of todays analysis methods

New FSWX signal and spectrum analyzer with novel architecture overcomes limits o...

13/06/2025

2025-05-28

Apple today announced the addition of iPad to Self Service Repair, providing iPad owners with access to repair manuals, genuine Apple parts, Apple Diagnostics t...

13/06/2025

2025-06-09

CUPERTINO, CALIFORNIA Apple today previewed iOS 26, a major update that brings a beautiful new design, intelligent experiences, and improvements to the apps use...

13/06/2025

2025-06-10

At Apple's Worldwide Developers Conference (WWDC), Apple unveiled Apple Games, an all-new destination designed to help players jump back into the games they...

13/06/2025

NVIDIA and Deutsche Telekom Partner to Advance Germany's Sovereign AI

Industrial AI isn't slowing down. Germany is ready. Following London Tech Week and GTC Paris at VivaTech, NVIDIA founder and CEO Jensen Huang's Europea...

12/06/2025

Spotify's Heart & Soul Initiative Brings Mental Health Support to Artists and Creators Worldwide

In 2018, Spotify launched Heart & Soul, a mental health initiative developed to ...

12/06/2025

50 Years Strong: SBS and NITV Supercharge NAIDOC Week 2025 in a joint 50th celebration

50 Years Strong: SBS and NITV Supercharge NAIDOC Week 2025 in a joint 50th celeb...