Sony Pixel Power calrec Sony

Big Ten Conference Officially Inks New Seven-Year Rights Deals With CBS, Fox, and NBC

18/08/2022

Big Ten Conference Officially Inks New Seven-Year Rights Deals With CBS, Fox, and NBC The three agreements combined are reportedly worth more than $8 billion over seven years By SVG Staff

Thursday, August 18, 2022 - 10:35 am

Print This Story | Subscribe

Story Highlights

The Big Ten Conference officially announced its new media rights contracts with CBS, Fox and NBC today, which will total more than $8 billion over seven years, according to SportsBusiness Journal. The new agreements will run from the 2023-24 season through 2029-30 and will result in a robust Saturday lineup each week for the most-watched conference in college sports in 2021-22. The day will start with Fox's Big Noon Saturday at noon ET, followed by CBS's 3:30 p.m. ET marquee broadcast window, and then segue into primetime with NBC's new Big Ten Saturday Night package.

Notably, ESPN - a Big Ten rightsholder for the past four decades - will not be part of its media plans moving forward (though the network will continue to broadcast its current package of games for the 2022-23 season).

According to SBJ, Fox's premier package will include 30-plus football games, while CBS and NBC will have 15-16 games each.

SBJ reports the deals are valued at over $1.1 billion per year - the most lucrative conference rights agreements in the history of college athletics and nearly tripling the current value of the Big Ten's rights agreements.

Fox Sports Retains Premier Big Ten Rights Package FOX Sports will retain the premier media rights package with the Big Ten and, beginning 2023, the broadcaster will add additional football and men's basketball games to its schedule across its family of networks while also upgrading its Game of the Week selections.

We are proud to expand upon our long-standing partnership with the Big Ten Conference and further bolster our position as the premier rights holder of the conference, says FOX Sports CEO and Executive Producer Eric Shanks. Commissioner Warren's leadership and vision have resulted in the growth and recent market expansion of the Big Ten Conference. In an ever-evolving landscape, the Big Ten remains the most storied collegiate athletic conference in the country.

Today we extend our long-standing media rights partnership with FOX to ensure that our fans will be delivered exciting Big Ten football, women's and men's basketball, Olympic sports, and creative conference storytelling across FOX, FS1 and BTN, says Big Ten Conference Commissioner Kevin Warren. We deeply value the special relationship that our conference has with the outstanding team at FOX Sports, specifically Eric Shanks, Mark Silverman and Larry Jones, who have consistently worked to strengthen and grow the Big Ten Conference brand across the nation.

Fox will have an increased football game count across the FOX family of networks, as well as the ability to air premier football matchups in later windows with the addition of UCLA and USC to the Big Ten Conference - in addition to the network's coveted Noon timeslot. Four of the next seven Big Ten football Championship games are set to air on FOX.

On the college hoops side, 200+ Men's basketball games will air across the FOX family of networks each year under the new deal.

CBS Sports Swaps in Big Ten for Outgoing SEC Rights As part of CBS's multiplatform rights agreement for football and basketball, every CBS game in the Big Ten package will air on the CBS Television Network and also stream live on Paramount+. With its SEC rights deal expiring after the 2023 season, CBS will present a marquee Big Ten football game every week in its traditional 3:30 p.m. ET time slot on Saturday, beginning with the 2024 season. CBS Sports' Big Ten football coverage kicks off in 2023 with select games in various windows, while the SEC on CBS will remain in the 3:30 p.m. ET window in 2023. In addition, the Big Ten Football Championship Game will air on CBS and stream live on Paramount+ in 2024 and 2028.

The new agreement extends CBS Sports' 32-year partnership with the Big Ten for regular-season basketball, with an increased number of games on the schedule beginning with the 2024 season and continuing through the remainder of the deal. CBS Sports will present both the Men's and Women's Championship games each season, along with the Men's semi-final games. The Big Ten on CBS is the highest-rated men's regular-season college basketball package on television.

The Big Ten has been a valued partner for more than three decades and we are thrilled to expand that relationship by adding Big Ten football to our portfolio of marquee properties, says CBS Sports Chairman Sean McManus. The combination of CBS Sports' proven record in elevating college conferences to new heights, our standard of excellence and the strength and reach of Paramount Global's linear and digital platforms, will create a powerful showcase for the Big Ten and its student-athletes. Together with Kevin Warren and the team at the Big Ten, we look forward to growing the conference to the highest of levels, reaching the widest audience.

The Big Ten Conference media rights agreements are more than just dollars and deals. They are a mechanism to provide stability and maximum exposure for our student-athletes, member institutions and partners during these uncertain times in collegiate athletics, Warren says. We are very grateful to our world-class media partners for recognizing the strength of the Big Ten Conference brand and providing the incredible resources we need for our student-athletes to compete at the very highest levels, and to achieve their academic and athletics goals.

NBC To Launch New Primetime Package With Big Ten Saturday Night' Under NBCUniversal's Big Ten agreement, NBC and Peacock will become the exclusive home
LINK: https://www.sportsvideo.org/2022/08/18/big-ten-conference-officially-i...
See more stories from svg

North America Stories

09/04/2026

NAB 2026: Zixi to Demonstrate Live Video Workflows and Satellite Replacement

Zixi will demonstrate IP-based live video workflow solutions at NAB Show 2026 (Booth W2057). The industry is moving quickly toward IP-based distribution as br...

09/04/2026

Deloitte Research: Women's Elite Sports Revenues Expected to Reach at Least $3 Billion in 2026

Global women's elite sports revenues are expected to reach at least $3 billi...

09/04/2026

Monitor Engineer Gavin Tempany Mixes Kylie Minogue's Tension Tour on Solid State Logic L550 Plus

Monitor engineer Gavin Tempany mixed Kylie Minogue s Tension Tour on a Solid Sta...

09/04/2026

NAB 2026: KOKUSAI DENKI Electric America to Debut New 4K Camera and Remote Control Panel

KOKUSAI DENKI Electric America will exhibit at NAB Show 2026 (Booth C5507), debu...

09/04/2026

NBC Sports Reviews Innovations and Milestones from Its 2025-26 NBA Regular Season

With the 2025-26 NBA regular season concluded and the playoffs beginning next we...

09/04/2026

NAB 2026: Telestream and Mimir Announce Integration for Ingest-to-Editorial Workflows

Telestream and Mimir have announced an integration connecting Telestream's V...

09/04/2026

NAB 2026: Bitmovin Expands Live Encoding and Observability Solutions for End-to-End Live Streaming Monitoring

Bitmovin has expanded its Live Encoding and Observability solutions to provide r...

09/04/2026

Nashville Predators and Scripps Sports Announce Multi-Year Broadcast Agreement

The Nashville Predators and Scripps Sports have announced a multi-year media rights agreement covering local preseason, regular season, and first-round playoff ...

09/04/2026

ASG Partners with Beam Dynamics for Asset Intelligence Platform

Advanced Systems Group, LLC has announced a partnership with Beam Dynamics to offer the Beam Asset and License Intelligence Platform to its clients. The platfor...

09/04/2026

NAB 2026: Lawo Introduces Edge One Converged Video and Audio Stagebox

Lawo has unveiled Edge One, a combined video and audio stagebox for broadcast and Pro AV workflows. The device will be on display at NAB Show (Booth C2108, Apri...

09/04/2026

NAB 2026: SMPTE to Host ST 2110 IP Media Roadshow

The Society of Motion Picture and Television Engineers (SMPTE) will host the SMPTE ST 2110 IP Media Roadshow on Tuesday, April 21, 2026, at the Las Vegas Conven...

09/04/2026

Atlanta Braves Upgrade Video Displays at Truist Park

The Atlanta Braves have completed upgrades to video displays in and around Truist Park ahead of the 2026 MLB season. The upgrades include the Delta Out-of-Town ...

09/04/2026

USC Installs Daktronics LED Displays Across Four Athletics Venues

The University of Southern California has contracted Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, to manufacture and install 22 LED displays across fou...

09/04/2026

NAB 2026: Backlight to Showcase Iconik and Wildmoka Integration

Backlight, the media technology company behind Iconik and Wildmoka, will showcase its Creative Operations Platform at NAB Show 2026 (Booth N2829, April 19-22). ...

09/04/2026

MotoAmerica Superbike to Air on VICE TV for 2026 Season

MotoAmerica and V10 Entertainment have announced a partnership to broadcast MotoAmerica Superbike racing on VICE TV for the 2026 season. Coverage begins live on...

09/04/2026

Proton Camera Innovations Appoints Tod Musgrave as US Sales and Marketing Director

Proton Camera Innovations has announced the appointment of Tod Musgrave as US Sa...

09/04/2026

Former UEFA, Orange Executive Nicolas Dal Launches OVERCAST Private-Cloud Production Service

Designed specifically for live sports broadcasting, new platform features IP-nat...

09/04/2026

NEWstalgia: How the Return of the NBA on NBC Was Driven by a Bold and Ownable' Graphics Package

Blending 1990s DNA, modern motion theory, and a distinctly colorful brand identi...

09/04/2026

SVG Sit-Down: Christy Media's Amy Vacher on What It Takes To Find the Best Person for the Job

Technical capability is essential, but long-term success often depends on how we...

09/04/2026

Sundance Film Festival: CDMX 2026 by Cinpolis Unveils Official Program for Its Third Edition

15 feature films, including fiction and documentaries, along with six short film...

09/04/2026

ENCO to Showcase New aiTrack Capabilities at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

LTN Unveils Network Enhancements in Advance of C-Band Changes

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

FOR-A Buys Tamura Corp. Information Equipment Business

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

Imagine Showcases Expanded Multiviewer Portfolio at 2026...

Purpose Built Monitoring From Live Production to Master Control to OTT, Across On Prem and Cloud Environments At the 2026 NAB Show (April 19-22, Las Vegas Con...

09/04/2026

Harmonic Extends Hybrid Streaming Leadership with AI and...

Purpose Built Monitoring From Live Production to Master Control to OTT, Across On Prem and Cloud Environments At the 2026 NAB Show (April 19-22, Las Vegas Con...

09/04/2026

LTN unveils network enhancements as broadcaster satellite...

New advances meet surge in demand for broadcast-grade IP migration as C-band spectrum auctions approach LTN announces major enhancements to its purpose-built g...

09/04/2026

Hitomi Broadcast Expands Sales Team with Nicola Milburn

Hitomi Broadcast has expanded its sales team with the addition of Nicola Milburn as Technical Sales Manager. In this role, Nicola will work with customers and p...

09/04/2026

Layercake and Ceeblue Announce Strategic Integration to D...

Revolutionary combined solution brings sub-second latency, resilient delivery, and workflow orchestration to global broadcasters and digital platforms Layercak...

09/04/2026

BIA Increases 2026 Local Ad Forecast to $184.5 Billion

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

Yospace surpasses 10 billion ads stitched in a single mon...

Yospace exceeded 10 billion dynamically stitched ads in a single month, reaching 11.6 billion as ad-supported streaming surged. Driven by a packed global sports...

09/04/2026

Bitmovin Expands Live Encoding and Observability Solution...

Bitmovin has expanded its Live Encoding and Observability solutions to provide true end to end, real time insights across live streaming workflows, from encodin...

09/04/2026

Leyra Powers the Launch of Icelandic Broadcaster RUVs Str...

Leyra has announced the launch of Icelandic public broadcaster R V's streaming service on Samsung and LG Smart TVs. R V is the first public broadcaster to d...

09/04/2026

3Play Media Launches AI Dubbing Solution for YouTube Crea...

3Play Media, a global leader in video accessibility and localization, today announced an AI Dubbing solution purpose-built for YouTube creators. The company, wh...

09/04/2026

Big Blue Marble Recognized as AWS Managed Services Provid...

Big Blue Marble, a provider of broadcast-grade, cloud-native video solutions, has been recognized as an Amazon Web Services (AWS) Managed Services Provider (MSP...

09/04/2026

PDC Cleeng and Urban Zoo partner to launch new global str...

The Professional Darts Corporation (PDC) has officially launched its revamped global streaming service, PDC TV, in collaboration with Cleeng and sports technolo...

09/04/2026

Cleeng launches industry first cross-platform AI agents t...

Cleeng, the Subscriber Retention Management (SRM ) pioneer, today announced a raft of new AI agents for its AI Assistant to accelerate decision-making and autom...

09/04/2026

Hearst Taps Merzigo to Expand Presence on YouTube, Facebook

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

Fox Jumps Into Prediction Markets with Kalshi Integration

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

NAB Show: Kokusai Denki To Feature New, Affordable 4K Broadcast Camera

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

Corus Taps Appear for IP-First Operations

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

2026 NAB Show Exhibitor Insights: Big Blue Marble

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

FCC Extends Audible Crawl Rule Waiver for 18 Months

Share Copy link Facebook X Linkedin Bluesky Email...

09/04/2026

Pliant Technologies Showcases Expanded Accessories at NAB...

New Charging, Connectivity, and Mounting Solutions Now Available LAS VEGAS, APRIL 8, 2026 Pliant Technologies will highlight a range of new accessories at th...

09/04/2026

Media Links Brings Ultra Resilient IP Transport Proven at...

As live production continues its shift to IP, the challenge is no longer adoption it's reliability. At NAB Show 2026 (Booth W2033), Media Links will demon...

09/04/2026

QuickLink Launches StudioPro Town Hall at 2026 NAB Show

QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, launches its new AI-powered add-on for its StudioPro p...

09/04/2026

The Hive Group Releases White Paper on the FCC Upper C-Ba...

The Hive Group has published a new white paper, No Safe Harbor: Why the FCC's Upper C-Band Auction Demands Early Action from Broadcasters ahead of NAB Sho...

09/04/2026

Saranyu Technologies Renews VisualOn Optimizer VoD Subscr...

Saranyu Technologies today announced the renewal of its Optimizer VoD subscription with VisualOn. The announcement coincides with NAB Show 2026, taking place Ap...

09/04/2026

Love, Sacrifice and Vengeance Collide in My Dearest Assassin' Main Trailer, Out May 7

Back to All News Love, Sacrifice and Vengeance Collide in My Dearest Assassin&...

09/04/2026

Netflix Drops the Gripping Trailer for The Chestnut Man: Hide and Seek'

Back to All News Netflix Drops the Gripping Trailer for The Chestnut Man: Hide and Seek' Entertainment 09 April 2026 GlobalDenmarkFinlandNorwaySweden ...

09/04/2026

'The Marked Woman' premieres on Netflix on June 5

Back to All News The Marked Woman premieres on Netflix on June 5 Entertainment 09 April 2026 GlobalSpain Link copied to clipboard Download the first image...