David Cardinale, product specialist, newsroom solutions at CGI tells TVBEurope about the importance of keeping skills up to date in the rapidly evolving media industry
By Matthew Corrigan
Published: June 14, 2024
David Cardinale, product specialist, newsroom solutions at CGI tells TVBEurope about the importance of keeping skills up to date in the rapidly evolving media industry
target=_blank title=Share on LinkedIn class=share-linkedin> David Cardinale, product specialist, newsroom solutions at CGI tells TVBEurope about the importance of keeping skills up to date in the rapidly evolving media industry
https://www.tvbeurope.com/business/people/meet-the-product-specialist-newsroom-solutions title=Share via Email class=share-email>
Talk us through an average day in your role David Cardinale, product specialist, newsroom solutions at CGI My role involves a diverse range of tasks that vary depending on the day's requirements. This includes conducting client demos to showcase our products and services, collaborating with the team to integrate innovations and AI into CGI OpenMedia, managing partnerships and their integration into OpenMedia, and delivering both client and internal training sessions to ensure everyone is up to date with program integrations and developments. Additionally, I attend trade shows like IBC where I need to prepare demo systems beforehand and during the show provide demonstrations. Lastly, I work on proof of concepts, planning, and implementing strategies to validate ideas and meet client and stakeholder needs.
How did you get started in the media industry? I started in the media industry in 2011 as a support technician and administrator for a prominent German broadcaster. However, in 2015, I transitioned to the health industry, where I worked in second and third-level support as an IT admin, as well as in business development and consulting. By 2018 my focus had changed to internal IT consulting with a specialisation in automation and system monitoring. In 2019 I decided to make a change and returned to the media industry, initially starting as a software engineer and later transitioning into product development. This journey has provided me with diverse experiences and skill sets that have shaped my career in the media industry.
What training did you have before entering the industry? Before entering the industry, I completed an apprenticeship as an IT administrator, gaining practical experience and foundational knowledge in the field. This was followed by extensive on-the-job training, allowing me to further develop my skills and expertise. Practical, on-the-job training combined with a good blend of qualifications is key in the IT industry. Looking to advance my knowledge, I studied for an engineering degree in Information Systems in Munich, which provided me with a deeper understanding of the technical aspects of the industry. Following that, I continuously updated and added to my qualifications to ensure that I stayed abreast of the latest developments in the industry. This included obtaining certifications such as SAFe 5 Product Manager and Product Owner, as well as a Cisco CCNA certification, ensuring that my skills remain relevant and up-to-date within the rapidly evolving industry landscape.
Why do you enjoy working in the industry? I enjoy working in the industry for many reasons. Firstly, I love the day-to-day challenges and tasks that I encounter in my job. Secondly, I find fulfilment in knowing that the work I do is relevant to the public, as it enables journalists and editorial teams to operate more efficiently and deliver higher-quality content. I also strive to make their lives easier by enhancing news teams' productivity and enriching the audience's experience with quality news content. Finally, I derive immense satisfaction from developing innovations, particularly when clients find these tools indispensable for their work. The media industry offers a diverse and stimulating environment.
What piece of advice would you offer someone looking to explore a similar role to yours? For someone looking to explore a role similar to mine, I would tell them that they need to be open to continuous learning and training, as the landscape of media technology is constantly evolving and you cannot fall behind. You also need to have a passion for the media industry and an appreciation for software development and the products involved. Additionally, be open to making new contacts and networking within the industry. Don't be afraid to present in front of large audiences or conduct demonstrations, as these are often integral parts of the role. Lastly, ensure you have a solid knowledge of the products you will be working with, as this will greatly improve your effectiveness in the role.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
13/05/2026
New Adobe Premiere Color Grading Mode Accelerated on NVIDIA GPUs
Joel Pennington May 13, 2026
0 Comments
New NVIDIA RTX-accelerated features streamlin...
13/05/2026
Grass Valley announced that dB Broadcast has delivered new IP-based outside broadcast (OB) trucks for Cloudbass, featuring Grass Valley LDX 100 Series cameras a...
13/05/2026
Ikegami will exhibit the latest additions to its wide range of broadcast production cameras, control units, viewfinders and monitors on stand 5D3-1 at Broadcast...
13/05/2026
FISE, working with the founding members of the XR Sports Alliance (XRSA), Accedo, Qualcomm Technologies, Inc. and HBS, have collaborated to develop an immersive...
13/05/2026
Canon Unveils New EOS R6 V Full-Frame EOS Camera and RF20-50mm F4 L IS USM PZ Bu...
13/05/2026
Boston Conservatory at Berklee Honors Beth Morrison and Moses Pendleton at Comme...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Creative software developer Foundry today announced the latest developments on Nuke Stage. A purpose-built application for end-to-end virtual production and in-...
13/05/2026
A definitive portrait of one of Ireland's most influential musicians
New TV documentary airs Monday 18 May on RT One and RT Player at 9.35pm
Watch the...
13/05/2026
Agentic AI is changing the way users get work done. Following the success of OpenClaw, the community is embracing new open source agentic frameworks. The latest...
13/05/2026
Reinforcement-learning agents - AI systems that learn by trial and error - can c...
12/05/2026
Beyond the Hype: A Strategic Post-Hoc Analysis of NAB 2026 If NAB Show 2026 had an underlying theme, it was a quiet, industry-wide pivot from the high-energy sp...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
12/05/2026
A still from Past Lives by Celine Song, an official selection of the Premieres program at the 2023 Sundance Film Festival. (Courtesy of Sundance Institute | p...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
One month to go! SBS reveals expansive FIFA World Cup 2026 lineup beyond the pi...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Tyrell Corporation, specialists in high-end live sports and entertainment broadcasts, was tasked with delivering compelling broadcast coverage of premier equest...
12/05/2026
Registration is now open for IBC2026 as the global media, entertainment and technology community prepares to converge on the RAI Amsterdam from 11 14 September ...
12/05/2026
Ross Video, a global leader in live video production technology, will present its latest innovations and integrated production workflows at BroadcastAsia 2026, ...
12/05/2026
500 selected leaders from around the world across start-ups, corporates, and venture capital. Over 50bn in assets under management among attending investors, a...
David Cardinale, product specialist, newsroom solutions at CGI tells TVBEurope about the importance of keeping skills up to date in the rapidly evolving media industry
