The official kickoff to the college football season provided another reminder of how football can boost audiences across all platforms, with ESPN and ABC reporting hefty increases in audiences for both linear TV and engagement on social media.
Start of College Football Scores Big for ESPN Platforms
07/09/2024
The official kickoff to the college football season provided another reminder of how football can boost audiences across all platforms, with ESPN and ABC reporting hefty increases in audiences for both linear TV and engagement on social media.
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