Sony Pixel Power calrec Sony

Food for Thought: Startups Harness AI to Nurture the Future of Agriculture

16/10/2021

From counting cows to detecting weeds to pollinating tomatoes, startups around the world are deploying AI technology to solve problems that farmers have struggled with since the dawn of time.

Tomorrow's World Food Day comes as startups are mobilized to change how our food is grown - with potentially wide implications for the economy, public health and the climate. And they're often employing the NVIDIA Jetson edge AI platform and NVIDIA Metropolis intelligent video analytics application framework to do so.

The agri-food industry employs 1 billion people worldwide, more than any other economic sector. However, labor shortages are an increasing problem in many areas. Moreover, the way we produce, consume and waste food exacts a heavy toll on the planet, putting pressure on natural resources and the climate.

The good news is that many innovators and emerging companies are tackling these challenges, including more than 300 startups that are members of NVIDIA Inception. The program, which has more than 8,500 members, is designed to nurture startups in AI, HPC and data science with tools, training and technology expertise that help them to get to market faster.

Here's a look at a handful of startups that are using NVIDIA technology and AI to change the future of agriculture.

Giving Bees a Break AI-powered robots are as busy as bees, literally and figuratively. Arugga, an Israel-based startup, has built robots that pollinate tomato plants, a job usually occupied by bumblebees.

Most of the bees that currently buzz about tomato farms are mass-produced and shipped to customers. Otherwise, intense manual human labor is required.

Arugga's robots give both bees and farm workers a break, using the NVIDIA Jetson Xavier NX module to streamline the pollination process. At one customer site, they've already increased harvest yields by 20 percent.

The company uses the NVIDIA Metropolis intelligent video analytics platform to develop and deploy its computer vision systems that detect flowers ready for pollination and then blast air pulses at them to initiate pollination. While its robots are pollinating tomato fields, they also collect annotated data, which is used to retrain and benchmark the robots' AI models.

Weeding Out Weeds Some weeds can resist the herbicides used in row-crop agriculture, but they can't resist AI - at least the type that Greeneye, an NVIDIA Inception member based in Tel Aviv, has developed.

The startup's AI-driven smart sprayers, powered by NVIDIA Jetson, detect and target individual weeds - and precisely deliver a measured but lethal dose of chemicals - in a matter of milliseconds.

Similarly, Bilberry, a startup based in Paris, has used NVIDIA Jetson to develop technology that recognizes weeds and precisely applies herbicides in corn and wheat farms.

Farms that have employed technologies developed by Greeneye and Bilberry have seen over 90 percent reductions in chemical and herbicide usage, as well as decreased costs from water and soil contamination.

Moreover, Greeneye uses its technology to collect large-scale, high-resolution agricultural data and insights from the field that are then delivered to farmers and other stakeholders.

Perfect (Computer) Vision in the Field Computer vision startups are also envisioning new heights and standards for agricultural processes.

Plainsight, an NVIDIA Metropolis partner, is working with a global food company to reduce inaccuracies in livestock counts. Within the cattle industry, livestock such as cows reside in tight quarters and move quickly, making it difficult for farmers to report accurate numbers, which can lead to hefty financial losses.

The startup has developed AI-powered video analytics applications for cameras to detect, track and precisely count livestock. Its technology stack is built on the NVIDIA EGX platform and processes multiple streams per GPU in real time to monitor and count livestock.

Results from one deployment have shown a 99.5 percent accuracy rate - a two percentage point increase from traditional manual counting processes. This can add up to huge cost savings across herds thousands of head strong.

https://blogs.nvidia.com/wp-content/uploads/2021/08/Plainsight_VisionAI_Cattle-Counting-1.mp4

Likewise, University of Florida researchers are tapping into computer vision to build smart sprayers of agrochemicals to fight citrus disease, which is threatening orchards, killing fruit and drastically lowering crop yields across the world.

Their image recognition models, which run on the Jetson edge AI platform, detect plant sizes to optimize the amount of crop protection products and fertilizers sprayed. This cuts down on overspray and reduces the amount of wasted material that is washed into the groundwater.

Many NVIDIA Inception members will present their innovations at GTC, from Nov. 8-12. For example, this GTC session, titled: From Fish Facial Recognition to Self-Driving Seeders: Discover How Edge Computing Is Modernizing Agriculture, will discuss how AI is revolutionizing the way we produce food and helping us cope with the dramatic changes our world faces.

Register for free for GTC.
LINK: https://blogs.nvidia.com/blog/2021/10/15/ai-startups-agriculture-world...
See more stories from nvidia

Most recent headlines

15/11/2025

Disney, YouTube TV Reach Multi-Year Distribution Deal

BURBANK, Calif. The Walt Disney Company and YouTube TV have reached a new multi-year distribution agreement, ending a carriage dispute that had blacked out ABC,...

15/11/2025

ATSC 3.0 Interop Puts NextGen TV's Advanced Features in the Crosshairs

PLYMOUTH, Wis. A group of about 20 TV technology vendors supporting NextGen TV are wrapping up their ATSC 3.0 Interop here at Heartland Video Systems headquarte...

15/11/2025

NBCUniversal to Launch NBC Sports Network on Nov. 17

NEW YORK NBCUniversal has announced that it will be launching NBC Sports Network (NBCSN), a 24/7 linear network featuring a wide range of marquee sporting event...

15/11/2025

FCC Updates Agenda for November Open Meeting

WASHINGTON The Federal Communications Commission has released an updated agenda for its Open Meeting on Thursday, November 20, 2025, which is scheduled to comme...

15/11/2025

Study: DOCSIS 3.1 Drives 3X Increase in Median Broadband Usage

JERSEY CITY, N.J. OpenVault has released new data showing that DOCSIS 3.1 and higher services are driving significant across-the-board increases in speed and co...

15/11/2025

Gray Media Inks OTA Deal for Ohio Valley Conference Basketball

ATLANTA Gray Media has concluded an agreement with the Ohio Valley Conference ( OVC ) to broadcast OVC college basketball games across 20 Gray markets in five s...

15/11/2025

Wheatstone Names Darrin Paley VP of Business Accounts

NEW BERN, N.C. Wheatstone has named company veteran Darrin Paley vice president of business accounts, effective immediately....

15/11/2025

Netflix Serves Up the Trailer for Dining with the Kapoors': A Celebration of Legacy, Laughter and Love

Back to All News Netflix Serves Up the Trailer for Dining with the Kapoors'...

14/11/2025

Op-Ed: The Automation Imperative - Why AI Is the Only Scalable Defense Against Live-Sports Piracy

Op-Ed: The Automation Imperative - Why AI Is the Only Scalable Defense Against L...

14/11/2025

FutureSPORT 2025: Caretta Research on Why Streaming Won't Save Broadcasters

FutureSPORT 2025: Caretta Research on why streaming won't save broadcasters By Jo Ruddock Monday, November 10, 2025 - 14:37 Print This Story Caretta R...

14/11/2025

Daneysse Daniels, Emmy-Winning Production Manager and Beloved Teammate at TNT Sports, ESPN, and FOX Sports, Passes Away at 35

Daneysse Daniels, Emmy-Winning Production Manager and Beloved Teammate at TNT Sp...

14/11/2025

The NBA 2K League Returns as an Immersive Entertainment Ecosystem' With Non-Stop Multiplatform Content

The NBA 2K League Returns as an Immersive Entertainment Ecosystem' With Non...

14/11/2025

Inaugural SVG LIVE! Conference Brings 250+ Top Sports and Entertainment Production Leaders Together in L.A.

Inaugural SVG LIVE! Conference Brings 250 Top Sports and Entertainment Producti...

14/11/2025

From Family Band to Icon: Selena y Los Dinos is a Loving Tribute to the Queen of Tejano

(L-R) Suzette Quintanilla, Isabel Castro, and Chris P rez attend the 2025 Sundan...

14/11/2025

Casa Spotify Celebrates Latin Music's Biggest Week in Las Vegas

This week, Casa Spotify lit up Las Vegas with an unforgettable celebration of Latin music and culture ahead of the 26th Annual Latin Grammy Awards. Hosted at th...

14/11/2025

Boston Conservatory Orchestra to Perform at Carnegie Hall for United Nations General Assembly

Boston Conservatory Orchestra to Perform at Carnegie Hall for United Nations Gen...

14/11/2025

Berklee Alum Lewis Pickett Wins Record of the Year at Latin Grammy Awards

Berklee Alum Lewis Pickett Wins Record of the Year at Latin Grammy Awards Pickett, a 2009 graduate, was nominated six times across three categories at this ye...

14/11/2025

ATSC 3.0 Interop Puts NextGen TV Advanced Features In The Crosshairs

PLYMOUTH, Wisc. A group of about 20 TV technology vendors supporting NextGen TV are wrapping up their ATSC 3.0 Interop here at Heartland Video Services headquar...

14/11/2025

NECF Launches Patented AI Platform That Turns Idle Contro...

What if your idle operations centers, inactive cloud time, staff or you as a freelancer could start generating revenue tomorrow? NECF Corporation today announc...

14/11/2025

Dalet Named a Major Player in the 2025 IDC MarketScape fo...

Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, today announced that it has been recognized as a Major Player in the IDC MarketS...

14/11/2025

Record-Breaking Live Broadcast Achieved with Clear-Com at...

The recent ADAC RAVENOL 24h Race at Germany's legendary N rburgring circuit marked a milestone for live broadcast production, and Clear-Com played a pivota...

14/11/2025

To stream FIFA Club World Cup 2025 to millions DAZN trust...

Streaming tech companies M2A Media and Unified Streaming provided key software components that enabled the world's leading sports entertainment platform, DA...

14/11/2025

Lightware ESG initiatives empower communities and inspire...

Lightware, an industry leader in signal management solutions, is strengthening its commitment to sustainability through a series of people-focused ESG (Environm...

14/11/2025

FCC Extends Filing Deadlines

WASHINGTON As the federal government shut down comes to an end, the Federal Communications Commission has further extended some filing deadlines and issued some...

14/11/2025

Versant Consolidates Sports Operations Under 'USA Sports' Brand

STAMFORD, Conn. In the run-up to being spun off from Comcast, Versant has announced that USA Sports will be the new brand and division name for the company'...

14/11/2025

Documentary short, Children No More, comes to Sky this December

Friday 14 November 2025 Documentary short, Children No More, comes to Sky this December Following its world premiere at DOC NYC yesterday, Sky today announces...

14/11/2025

Sky to remain the home of Ryder Cup and DP World Tour through 2029

Friday 14 November 2025 Sky to remain the home of Ryder Cup and DP World Tour through 2029 Sky and the DP World Tour have today announced a four-year partners...

14/11/2025

Rohde & Schwarz redefines border security with comprehensive signals intelligence solutions at MILIPOL Paris

Rohde & Schwarz redefines border security with comprehensive signals intelligenc...

14/11/2025

Rohde & Schwarz, together with Samsung, first to validate 3GPP NR-NTN conformance across RF, RRM and PCT

Rohde & Schwarz, together with Samsung, first to validate 3GPP NR-NTN conformanc...

14/11/2025

Netflix Unveils the Trailer of 'City of Shadows'

Back to All News Netflix Unveils the Trailer of City of Shadows Entertainment 14 November 2025 GlobalSpain Link copied to clipboard PREMIERING ON NETFLIX ...

14/11/2025

How to Unlock Accelerated AI Storage Performance With RDMA for S3-Compatible Storage

Today's AI workloads are data-intensive, requiring more scalable and afforda...

14/11/2025

The Late Late Toy Show blasts off! RT launches The Late Late Toy Show's official trailer

The Late Late Toy Show blasts off! RT launches The Late Late Toy Show's of...

14/11/2025

November 13, 2025

Scripps Research study reveals how uterine contractions are regulated by stretch and pressure during childbirth Molecular insights could lead to improved labor ...

13/11/2025

Versant Announces USA Sports as New Brand for Sports Portfolio

Versant Announces USA Sports as New Brand for Sports PortfolioBy SVG Staff Thursday, November 13, 2025 - 6:15 am Print This Story | Subscribe Story Highli...

13/11/2025

SVG Campus Shot Callers: Mike Szlamowicz, Assistant Athletics Director, Sport and Broadcast Production, University of Virginia

SVG Campus Shot Callers: Mike Szlamowicz, Assistant Athletics Director, Sport an...

13/11/2025

REMI Realities: Finding Success in Switching, Replay, Graphics, Commentary, and More in At-Home Production

REMI Realities: Finding Success in Switching, Replay, Graphics, Commentary, and ...

13/11/2025

SVG Sit-Down: E1's Laurence Boyd Shares the Tech Challenges of the 2025 Race Season

SVG Sit-Down: E1's Laurence Boyd Shares the Tech Challenges of the 2025 Race...

13/11/2025

Versant's USA Sports Inks Five-Year Rights Deal With New Pac-12 Conference

Versant's USA Sports Inks Five-Year Rights Deal With New Pac-12 ConferencePac-12 Enterprises will produce all USA Network games in partnership with USA Spor...

13/11/2025

NBCU To Launch New NBC Sports Network on Nov. 17

NBCU To Launch New NBC Sports Network on Nov. 17By SVG Staff Thursday, November 13, 2025 - 10:40 am Print This Story | Subscribe Story Highlights NBCUniv...

13/11/2025

2025 Sports Broadcasting Hall of Fame: Glenn Adamo, Artist of Storytelling

2025 Sports Broadcasting Hall of Fame: Glenn Adamo, Artist of StorytellingBy Ken Kerschbaumer, Editorial Director Thursday, November 13, 2025 - 11:29 am Pri...

13/11/2025

In Come See Me in the Good Light Andrea Gibson Turns Dying Into Something Beautiful

(L-R) Jessica Hargrave, Tig Notaro, Stef Willen, Ryan White, Megan Falley, and A...

13/11/2025

Dinner and a Movie: Remaining Native and Chicken Adobo for the Soul

By Roni Jo Draper My father was born and raised in the Yurok village of Weitpus, in what is now considered Northern California. There at the fork of the Klamat...

13/11/2025

The Spotify Partner Program Expands to the Nordics, Empowering More Creators to Earn and Grow

At Spotify, we're always working to help creators earn, grow, and connect wi...

13/11/2025

Spotify Updates Shuffle to Keep Your Playlists Feeling Fresh

This year, Spotify has introduced even more ways for users to take control of their listening experience. Whether you're refreshing your Discover Weekly wit...

13/11/2025

Introducing Audiobook Recaps, a New Way to Reengage With Your Favorite Stories

Today, Spotify is beginning to roll out a powerful new feature designed to help listeners jump back into stories they've put down, whether it's after a ...

13/11/2025

L3Harris Successfully Tests Second RS-25 Engine for Artemis V

NASA and L3Harris conducted a full-duration RS-25 hot fire test Nov. 12 on the Fred Haise Test Stand at Stennis Space Center near Bay St. Louis, Mississippi, ma...

13/11/2025

Record-Breaking Live Broadcast Achieved with Clear-Com at the ADAC RAVENOL 24h Race at...

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...

13/11/2025

Major Study Finds Many Mistakes in AI-Generated News Summaries

A groundbreaking new study by the BBC and the European Broadcasting Union (EBU) has found serious problems with news summaries generated by AI assistants....

13/11/2025

SES, Relativity Space Expand Multi-Launch Agreement for Terran R

Luxembourg and Long Beach, CA, 12 November 2025 - SES, a leading space solutions company, announced today an extended multi-year, multi-launch services agreemen...