Sony Pixel Power calrec Sony

FUJINON DEBUTS PREMISTA SERIES: DEDICATED CINE ZOOMS FOR LARGE FORMAT SENSOR CINEMA CAMERAS

04/04/2019

FUJINON DEBUTS PREMISTA SERIES: DEDICATED CINE ZOOMS FOR LARGE FORMAT SENSOR CINEMA CAMERAS FUJINON Premista 28-100mm T2.9 and 80-250mm T2.9-3.5

03.04.2019

FUJIFILM Corporation (President: Kenji Sukeno) has unveiled the new Premista series of cinema zoom lenses, which deliver the full benefits of large format sensor cameras with stunning optical quality. Premista will make its debut at ASC Clubhouse the first week of April and will also be shown at NAB Show in Las Vegas, April 8-10 at Fujifilm/FUJINON booth C7225.

For 17 years, Fujifilm has been making high-quality Cine optics for Super-35 sensor cameras in the very successful FUJINON Premier, Cabrio and MK ranges of lenses. More recently, many cinema digital camera manufacturers have launched cameras equipped with large format sensors*1 to give cinematographers a different format to help them bring their cinematic vision to the screen. Consequently, there is now demand for zoom lenses that not only cover the image circle of the new sensors, but that also provide high optical performance and versatility.

In response to this demand, Fujifilm will release the FUJINON Premista 28-100mm T2.9 ( Premista 28-100mm ) in summer 2019, followed by the launch of the FUJINON Premista 80-250mm T2.9-3.5 ( Premista 80-250mm ) before the end of 2019*2. Together, the lenses will cover the most frequently-used focal lengths from 28mm to 250mm. The Premista 28-100mm has a constant T2.9*3 speed across the entire zoom range and the Premista 80-250mm has a constant T2.9 speed from 80-200mm, before gradually ramping less than a full stop to T3.5 between 201-250mm. They will both have a minimum image circle of 46.3mm which provides full coverage of all of the current large format digital cinema cameras available*4.

The Premista 28-100mm is a standard zoom lens that covers 28-100mm focal lengths. Since this is normally covered by 6 different prime lenses*5, the lens can help to save time caused by frequently changing lenses on productions. It is especially convenient when the camera is on a crane or helicopter where it is often difficult to access the lens.

The Premista 80-250mm*2 will complement the Premista 28-100mm by having identically matched colour balance, as well as matched focus, zoom and iris ring locations and by being the same weight.

Fujifilm has been deeply rooted in the film industry since its first product, motion picture film, was launched in 1934. It has been almost 20 years since Fujifilm started research and development of Cine lenses in 2000 and in 2017, FUJINON Cine Zoom Lenses were awarded a 69th Engineering Emmy Award by the Television Academy*6.

Fujifilm's 85 years of motion picture heritage and 17 years of cinema lens experience provide the foundation for all FUJINON lenses. FUJINON's cine lenses have captured stunning images in countless award-winning popular films including Avatar (Mauro Fiore, ASC); First Man (Linus Sandgren, ASC, FSF); Churchill (David Higgs, BSC), Men in Black: International (Stuart Dryburgh, ASC); Beauty and the Beast (Tobias Schliessler, ASC), as well as television including Fear the Walking Dead (Adam Suschitzky, BSC), Westworld (Paul Cameron, ASC)The Ranch (Donald A. Morgan, ASC), and Sense8 (John Toll, ASC).

Fujifilm will introduce the Premista series to the current lineup of the Premier HK , Cabrio ZK / XK and MK lenses to meet the diverse needs at the movie production frontlines.

*1 Image sensor equipped with 43.2 46.3mm image size (diagonal)

*2 Premista 80-250mm is development announcement

*3 An index that indicates brightness of a lens based on its F-stop value and transmission rate. The smaller the value, the greater amount of light the lens transmits. The T-stop of Premista80-250mm will drop until T3.5 gradually from 200mm to 250mm.

*4 As of April 2019. Excludes ARRI Alexa65

*5 Standard 6 cine prime lenses set of 29mm, 35mm, 40mm, 65mm, 85mm, and 100mm

*6 Academy of Television Arts and Sciences

1. Main features of the Premista 28-100mm Stunning optical performance that delivers the full benefits of large format sensors

The Premista 28-100mm achieves stunning optical quality and low distortion*6 from the center of the image right out to the corners, across an image circle that exceeds 46.3mm in diameter.

By combining newly developed focus and zoom systems, the lens produces clean and accurate images with minimum colour aberrations, regardless of zoom position.

Unwanted flare & ghosts are very well suppressed thanks to Fujifilm's in-house optical calculation software allowing the large format sensors to capture their full dynamic range.

The colour is natural and neutral and the look matches perfectly with the Premista 80-250mm and also many current lineups of large format prime lenses to simplify colour grading when using a combination of multiple lenses.

*6 A phenomenon in which an image formed through a lens becomes partially contracted or extended at the edges.

Lightweight and durable

The lens barrel is highly durability while still being lightweight. Its length is 28% shorter and weight is 46% lighter than Premier HK18-85 Super 35mm lens.

Covering 28mm to 100mm and achieving T2.9 across the entire focal length.

The Premista 28-100mm covers focal lengths normally covered by 6 individual prime lenses. Using it as a variable-angle prime lens helps to save time on set caused by changing lenses frequently.

It achieves a pleasant bokeh effect with shallow depth-of-field thanks to a 13-blade iris and a constant T2.9 speed across the entire zoom range.

When combined with the Premista 80-250mm, at the pair of lenses will cover the most frequently-used range of focal lengths from 28mm to 250mm.

Comfortable operation

The iris, zoom and focus rings all have a gear pitch of 0.8M to allow the use of standard third-party accessories for movie production
LINK: https://www.fujifilm.eu/uk/news/article/fujifilmfujinon-debuts-premist...
See more stories from fujifilm

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

09/10/2026

Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026

September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026 New Sports Intelligence helps providers better unders...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

22/09/2026

Young Journalist Award 2026: Meet the Final 12

From Malaysia to Mexico and from DR Congo to Ukraine, this year's 12 finalists for the 2026 Thomson Foundation Young Journalist of the Year award tell extra...

22/09/2026

ESPN, Precision Lasers Light Up NHL Player Media Tour in Las Vegas

The annual preseason content-gathering event brought 36 NHL players to Las Vegas, where ESPN used 2.5 kilowatts of laser power and a motion-control camera syste...

22/09/2026

Neumann Introduces KK 104 A and KK 105 A Wireless Capsule Heads

Neumann has introduced the KK 104 A (cardioid) and KK 105 A (supercardioid) wireless capsule heads, succeeding the KK 204 and KK 205. The new capsules are compa...

22/09/2026

NFL and TMRW Sports Announce Pro Flag Showcase During Super Bowl LXI Week

The NFL and TMRW Sports have announced a new annual Pro Flag Showcase to be held during Super Bowl LXI week in Los Angeles. The event will feature top flag foot...

22/09/2026

Washington State University Unveils New Daktronics Video Board and Audio System at Gesa Field

Washington State University has unveiled a new end zone video display and audio ...

22/09/2026

SVG Sit-Down: Disney's Dave Johnson on ESPN's New 4K HDR Distribution Pipeline and What It Means for Super Bowl LXI and Beyond

Disney's SVP of Live Operations and Engineering details the technology behin...

22/09/2026

Cosm Promotes Mazen Alawar to SVP of Marketing, Alexis Scalice to VP of Cosm Studios

Cosm has announced two senior promotions. Mazen Alawar has been promoted to SVP,...

22/09/2026

Mississippi State University Extends Camera Relationship with KOKUSAI DENKI

Mississippi State University's University Television Center has purchased four KOKUSAI DENKI SK-UHD7000-S2 cameras since 2024, with plans to add two more, a...

22/09/2026

Net Insight Appoints Christine Kjellvard as Interim CFO

Net Insight has announced that Christine Kjellvard will assume the role of interim Chief Financial Officer on November 1, 2026. Kjellvard has previously held in...

22/09/2026

Net Insight Launches Zyntai TimeNode Access PTP Grandmaster for Edge Sites

Net Insight has announced Zyntai TimeNode Access, a compact PTP Grandmaster designed for distributed edge sites. The product carries secure, precise time across...

22/09/2026

The Weight Explores the High Cost of Freedom in the Depression Era

Sam Hazeldine, Austin Amelio, Padraic McKinley, Julia Jones, and Ethan Hawke attend the premiere of The Weight at The Ray Theatre on January 26, 2026, in Park...

22/09/2026

Avalanche Tones introduce Noise Suite

Second high-gain tone plug-in released Following on from their debut release, Chainsaw Suite, Avalanche Tones have announced the launch of their second plug...

22/09/2026

LW6 wireless headphones from Lewitt Audio

Uncompressed audio with below 6ms of latency Lewitt's have just introduced their first pair of headphones which, despite being aimed primarily at studio...

22/09/2026

Neumann launch the KK 104 A & KK 105 A

Two new capsule heads for Sennheiser wireless systems Neumann have announced the upcoming launch of the KK 104 A and KK 105 A, a pair of new premium condens...

22/09/2026

Apogee Plugins Are Moving to Plugin Alliance

Apogee Plugins Are Moving to Plugin Alliance We're excited to share an important update about the future of Apogee plugins. Apogee plugins are moving to Pl...

22/09/2026

SipRadius honored with a Technology And Engineering Emmy...

Parkland, Florida, US, September 22, 2026: SipRadius, widely recognized for making content processing and connectivity secure and seamless, has been honored wit...

22/09/2026

VanityFilter 3.1.5 adds project files and adjustable protection around lips, brows and ears

VanityFilter 3.1.5 adds project files and adjustable protection around lips, bro...

22/09/2026

Chile's TV+ Modernizes Broadcast Operations with Blackmagic Design

Chile's TV Modernizes Broadcast Operations with Blackmagic Design Brie Clayton September 22, 2026 0 Comments URSA Broadcast G2 brings versatility...

22/09/2026

OWC Shares Sneak Peek at Amazon Prime Big Deal Days Pricing

OWC Shares Sneak Peek at Amazon Prime Big Deal Days Pricing Brie Clayton September 22, 2026 0 Comments Image courtesy of Deposit Photos Business and ...

22/09/2026

Berklee's First Homecoming Block Party Brings Alumni Home for Global Music Festival

Berklee's First Homecoming Block Party Brings Alumni Home for Global Music F...

22/09/2026

New TVU Pocket Offers Broadcast Features In Phone-Sized Unit

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

Operative Launches Unified Platform for Advertising and Broadcast Management

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

Element Launches New TiVo-Powered Smart TVs in the U.S.

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

NOAA Taps Tomorrow.io for Improved U.S. Weather Forecasts

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

Gray Media Promotes Tim Maloney to GM and Director of Sales at WBKO

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

Reports: Paramount Reaches Settlement with State AGs in Antitrust Suit

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

New Research Lays Out Streaming Services Best Defense Against Churn

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

Sinclair Expands The National News Desk

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

Paramount Settles Antitrust Lawsuit over WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

U.S. Broadband Industry Investment Hits $92.6 Billion

Share Copy link Facebook X Linkedin Bluesky Email...

22/09/2026

Sky commissions Tupac murder trial documentary from Passion Pictures & Propagate Content

From Academy Award-winning Passion Pictures and BAFTA-winning director Marian Mo...

22/09/2026

Wi-Fi, phones and power lines: understanding EMF exposure

Whether it be from the sun or from our phones and other devices, we are all exposed to electromagnetic radiation in some shape or form. With the dramatic growth...

22/09/2026

Comscore's latest AI Intelligence Report Shows Competition Intensifying as Claude and Gemini Gain Ground on ChatGPT

Comscore's latest AI Intelligence Report Shows Competition Intensifying as C...

22/09/2026

The Factory-X Project Sets Standards for Data Sovereignty in Industry

The Factory-X Project Sets Standards for Data Sovereignty in Industry Arvato Systems Brings Digital Sovereignty to Industrial Practice Factory-X Successfully...

22/09/2026

Apple opens Apple Music Hall, a\u00A0state-of-the-art live music venue in London - PRESS RELEASE - Posted on 21 September 2026

LONDON Apple today announced the opening of Apple Music Hall, a brand-new state-...

22/09/2026

Young creativity across the island of Ireland takes centre stage as sixth RT This is Art! competition launches

RT , Creative Ireland and Shared Island Initiative ask young artists to respon...

22/09/2026

NVIDIA Isaac ROS 5.0 Advances Agentic, Open Source Robotics Development

To build and deploy sophisticated robotics applications that can perceive, reason and act in dynamic environments, developers need new physical AI models and to...

21/09/2026

Manifold Taps Ryhaan Williams for North America COO Post

Manifold Technologies, developer of software-defined, FPGA-accelerated infrastructure for live production, has named Ryhaan Williams as Chief Commercial Officer...

21/09/2026

SNS Wins IAMT Best Journal Article Award

Studio Network Solutions (SNS) has won Best Journal Article at the 2026 IAMT Impact Awards for What Video Editors Need When Everything Is Changing Around Them,...

21/09/2026

MLW Announces Streaming Deal with Tubi for Weekly FUSION Series

Major League Wrestling (MLW) has announced a streaming distribution agreement with Tubi for its weekly series MLW FUSION. Beginning September 17, new episodes w...

21/09/2026

Adam Smith Named Chairman of Direct-to-Consumer at Disney Entertainment

Disney Entertainment has announced that Adam Smith has been named Chairman, Direct-to-Consumer, with responsibility for Disney and Hulu including product, engi...

21/09/2026

United Airlines and DISH to Offer Live Football on Starlink-Enabled Seatback Screens

United Airlines and DISH have announced an agreement to bring live professional ...

21/09/2026

SES to Provide Satellite Distribution for JioStar Channels Across India

SES and JioStar have announced a multi-year agreement under which SES will provide satellite distribution services for JioStar's television channel portfoli...

21/09/2026

Detroit Red Wings Announce Detroit SportsNet Broadcast Details for 2026-27 Season

The Detroit Red Wings have announced details for their inaugural season on Detro...

21/09/2026

Manifold Technologies Appoints Ryhaan Williams as CCO for North America

Manifold Technologies has appointed Ryhaan Williams as Chief Commercial Officer for North America, effective October 1, 2026. Based in Jacksonville, Florida, Wi...

21/09/2026

DAZN Pick Up L.A. Kings DTC Streaming Rights; ABTV Will Continue as Local TV Home

Angels Broadcast Television (ABTV), the local television home of the Los Angeles...