Sony Pixel Power calrec Sony

FUJINON DEBUTS PREMISTA SERIES: DEDICATED CINE ZOOMS FOR LARGE FORMAT SENSOR CINEMA CAMERAS

04/04/2019

FUJINON DEBUTS PREMISTA SERIES: DEDICATED CINE ZOOMS FOR LARGE FORMAT SENSOR CINEMA CAMERAS FUJINON Premista 28-100mm T2.9 and 80-250mm T2.9-3.5

03.04.2019

FUJIFILM Corporation (President: Kenji Sukeno) has unveiled the new Premista series of cinema zoom lenses, which deliver the full benefits of large format sensor cameras with stunning optical quality. Premista will make its debut at ASC Clubhouse the first week of April and will also be shown at NAB Show in Las Vegas, April 8-10 at Fujifilm/FUJINON booth C7225.

For 17 years, Fujifilm has been making high-quality Cine optics for Super-35 sensor cameras in the very successful FUJINON Premier, Cabrio and MK ranges of lenses. More recently, many cinema digital camera manufacturers have launched cameras equipped with large format sensors*1 to give cinematographers a different format to help them bring their cinematic vision to the screen. Consequently, there is now demand for zoom lenses that not only cover the image circle of the new sensors, but that also provide high optical performance and versatility.

In response to this demand, Fujifilm will release the FUJINON Premista 28-100mm T2.9 ( Premista 28-100mm ) in summer 2019, followed by the launch of the FUJINON Premista 80-250mm T2.9-3.5 ( Premista 80-250mm ) before the end of 2019*2. Together, the lenses will cover the most frequently-used focal lengths from 28mm to 250mm. The Premista 28-100mm has a constant T2.9*3 speed across the entire zoom range and the Premista 80-250mm has a constant T2.9 speed from 80-200mm, before gradually ramping less than a full stop to T3.5 between 201-250mm. They will both have a minimum image circle of 46.3mm which provides full coverage of all of the current large format digital cinema cameras available*4.

The Premista 28-100mm is a standard zoom lens that covers 28-100mm focal lengths. Since this is normally covered by 6 different prime lenses*5, the lens can help to save time caused by frequently changing lenses on productions. It is especially convenient when the camera is on a crane or helicopter where it is often difficult to access the lens.

The Premista 80-250mm*2 will complement the Premista 28-100mm by having identically matched colour balance, as well as matched focus, zoom and iris ring locations and by being the same weight.

Fujifilm has been deeply rooted in the film industry since its first product, motion picture film, was launched in 1934. It has been almost 20 years since Fujifilm started research and development of Cine lenses in 2000 and in 2017, FUJINON Cine Zoom Lenses were awarded a 69th Engineering Emmy Award by the Television Academy*6.

Fujifilm's 85 years of motion picture heritage and 17 years of cinema lens experience provide the foundation for all FUJINON lenses. FUJINON's cine lenses have captured stunning images in countless award-winning popular films including Avatar (Mauro Fiore, ASC); First Man (Linus Sandgren, ASC, FSF); Churchill (David Higgs, BSC), Men in Black: International (Stuart Dryburgh, ASC); Beauty and the Beast (Tobias Schliessler, ASC), as well as television including Fear the Walking Dead (Adam Suschitzky, BSC), Westworld (Paul Cameron, ASC)The Ranch (Donald A. Morgan, ASC), and Sense8 (John Toll, ASC).

Fujifilm will introduce the Premista series to the current lineup of the Premier HK , Cabrio ZK / XK and MK lenses to meet the diverse needs at the movie production frontlines.

*1 Image sensor equipped with 43.2 46.3mm image size (diagonal)

*2 Premista 80-250mm is development announcement

*3 An index that indicates brightness of a lens based on its F-stop value and transmission rate. The smaller the value, the greater amount of light the lens transmits. The T-stop of Premista80-250mm will drop until T3.5 gradually from 200mm to 250mm.

*4 As of April 2019. Excludes ARRI Alexa65

*5 Standard 6 cine prime lenses set of 29mm, 35mm, 40mm, 65mm, 85mm, and 100mm

*6 Academy of Television Arts and Sciences

1. Main features of the Premista 28-100mm Stunning optical performance that delivers the full benefits of large format sensors

The Premista 28-100mm achieves stunning optical quality and low distortion*6 from the center of the image right out to the corners, across an image circle that exceeds 46.3mm in diameter.

By combining newly developed focus and zoom systems, the lens produces clean and accurate images with minimum colour aberrations, regardless of zoom position.

Unwanted flare & ghosts are very well suppressed thanks to Fujifilm's in-house optical calculation software allowing the large format sensors to capture their full dynamic range.

The colour is natural and neutral and the look matches perfectly with the Premista 80-250mm and also many current lineups of large format prime lenses to simplify colour grading when using a combination of multiple lenses.

*6 A phenomenon in which an image formed through a lens becomes partially contracted or extended at the edges.

Lightweight and durable

The lens barrel is highly durability while still being lightweight. Its length is 28% shorter and weight is 46% lighter than Premier HK18-85 Super 35mm lens.

Covering 28mm to 100mm and achieving T2.9 across the entire focal length.

The Premista 28-100mm covers focal lengths normally covered by 6 individual prime lenses. Using it as a variable-angle prime lens helps to save time on set caused by changing lenses frequently.

It achieves a pleasant bokeh effect with shallow depth-of-field thanks to a 13-blade iris and a constant T2.9 speed across the entire zoom range.

When combined with the Premista 80-250mm, at the pair of lenses will cover the most frequently-used range of focal lengths from 28mm to 250mm.

Comfortable operation

The iris, zoom and focus rings all have a gear pitch of 0.8M to allow the use of standard third-party accessories for movie production
LINK: https://www.fujifilm.eu/uk/news/article/fujifilmfujinon-debuts-premist...
See more stories from fujifilm

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

03/02/2026

PGA TOUR, DraftKings, ESPN Expand Betcast To 12 More Events

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

03/02/2026

IAB Launches Project Eidos To Modernize Ad, Marketing Measurement

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

03/02/2026

NBCUniversal and Roku Launch the NBC Winter Olympics Experience

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

03/02/2026

Berklee Alumni Recognized at the 2026 Grammy Awards

Berklee Alumni Recognized at the 2026 Grammy Awards Winners took home trophies in nine categories, including Best Traditional Pop Vocal Album and Songwriter o...

02/02/2026

SBS's High-Flying Drama The Airport Chaplain casts Hugo Weaving alongside The Pitt's breakout star Shabana Azeez

SBS's High-Flying Drama The Airport Chaplain casts Hugo Weaving alongside Th...

02/02/2026

CALL TO PARTICIPATE AT THE SERIES MANIA FORUM 2026

The National Film and Video Foundation (NFVF), in partnership with the French Institute of South Africa (IFAS), is calling for applications from experienced Sou...

02/02/2026

Inside the Avionics That Make Artemis II Possible: How L3Harris Units Drive the Space Launch System

Photo Credit: NASA. Space Launch System (SLS) rocket and Orion Spacecraft rollou...

02/02/2026

ESPNs deal for NFL Network Gets Regulatory Approval

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

02/02/2026

Hewshott Entering New Era as Daniel Lee Transitions to G...

Hewshott, an industry leading global AV, IT, Theatre, and Acoustics consultancy firm has completed a global transition with current UK Managing Director, Daniel...

02/02/2026

Public Media Management Names LTN as Technology Partner f...

Public Media Management (PMM) today announced LTN as the technology partner for PMM Cloud, its new managed, cloud-based master control solution purpose-built fo...

02/02/2026

Big Academic Investments in Virtual Production Fuel Adoption

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

02/02/2026

Audiences Can Expect Seamless Viewing From Milan-Cortina

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

02/02/2026

NBC Olympics Will Take Audio to New Heights in Milan-Cortina

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

02/02/2026

XR Acquires Telly Traffic to Bolster UK Advertising Opera...

XR, the leading platform powering advertising operations, today announced the acquisition of Telly Traffic, a UK-based business affairs specialist with nearly t...

02/02/2026

Big Blue Marble Becomes Launch Partner for the AWS Europe...

Big Blue Marble, a provider of broadcast-grade, cloud-native video solutions for broadcasters, service providers, and content owners, has become a launch partne...

02/02/2026

Mahindra launches XUV 7XO as Indias first vehicle with Dolby Vision and Dolby Atmos, redefining the future of in-car...

February 2 2026, 20:30 (PST) Mahindra launches XUV 7XO as Indias first vehicle ...

02/02/2026

Bergerac S2 teaser released, ahead of return to U and U&DRAMA in Spring

Teaser available to view HERE Damien Molony as Jim Bergerac Ahead of the hotly anticipated return of Bergerac to U and U&DRAMA in the Spring, a teaser has bee...

02/02/2026

Rohde & Schwarz reshapes mid-range market with new 44 GHz FPL spectrum analyzer and 40 MHz real-time analysis

Rohde & Schwarz reshapes mid-range market with new 44 GHz FPL spectrum analyzer ...

02/02/2026

Cesc Gay's New Film Premieres March 27 on Netflix

Back to All News Cesc Gays New Film Premieres March 27 on Netflix Entertainment 02 February 2026 GlobalSpain Link copied to clipboard Download the first i...

02/02/2026

DPA is proud to join the Audiotonix mix

In addition to DPA Microphones, the company will also be acquiring Wisycom and Austrian Audio. The acquisition is now being filed for regulatory approval and sh...

02/02/2026

Arvato Systems launches a flexible and standardized billing solution

Arvato Systems launches a flexible and standardized billing solution New SAP S/4HANA Utilities master system combines standardization, economies of scale, and...

31/01/2026

Spotify Celebrates the 2026 Best New Artist Nominees During a Star-Studded Party in L.A.

Spotify's annual Best New Artist celebration returned to Los Angeles last ni...

31/01/2026

US Navy Selects L3Harris Red Wolf for Precision Attack Strike Munition Program

The Navy's Air Test and Evaluation Squadron (HX) 21 launch a Long Range Attack Missile from an AH-1Z off coast of Virginia in late 2025. This demonstration ...

31/01/2026

creativespace 3 0 5 Simplifies Creative Workflows with In...

DigitalGlue, creator of the award-winning creative.space Platform, has announced the release of creative.space OS 3.0.5, the latest software update within the ...

31/01/2026

ES Broadcast Hire sends out kit for major February sporti...

ES Broadcast Hire, the long-established hire arm of ES Media Group, has spent the last few months busily preparing and sending out high-quality equipment for a ...

31/01/2026

ISE: Sony Electronics Launches BRAVIA Professional Displays BZ-P Series

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

31/01/2026

Fox Sports Details FIFA World Cup 2026 Broadcast Schedule

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

31/01/2026

ISE: LYNX Technik Debuts New 4-Channel 12G-SDI Fiber Converters

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

31/01/2026

PBS Promotes Scott Nourse to Chief Technology Officer

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

30/01/2026

2026 Sundance Film Festival Announces Award Winners

Top L-R: The Friend's House is Here, Josephine, The Lake, Bedford Park, Who Killed Alex Odeh? Second Row L-R: Take Me Home, American Pachuco: The Legend of...

30/01/2026

Dnyada her 14 kiiden biri Trk mzii dinliyor

Spotify, Haziran ay sonunda kadar stanbul'da yeni bir ofis a aca n ve T rkiye pazar n y netmek zere yeni bir atama ger ekle tirdi ini duyurdu. Bu kaps...

30/01/2026

Artemis II Wet Dress Rehearsal: Taking Things Into the Home Stretch

The Artemis II wet dress rehearsal will simulate the launch countdown, fully loading fuel and verifying systems ahead of the first SLS and Orion crewed flight....

30/01/2026

Copper Leaf Media Merges With Dimension PR

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

30/01/2026

MXL: Aligning Broadcast Production With Software

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

30/01/2026

Grass Valley and NETGEAR Partner to Accelerate Enterprise...

Grass Valley , the leading technology provider for live production solutions, and NETGEAR Inc. (NASDAQ: NTGR), a global leader in network solutions, today anno...

30/01/2026

tvONE Appoints Amit Singh as Regional Sales Manager for I...

tvONE, a leading video processor, signal distribution technology and media server developer, announces the expansion of Amit Singh's role to Regional Sales ...

30/01/2026

Mike Aiton Brings Stories to Life with NUGEN Audio

With a career that spans four decades across television, film and post-production, Freelance Sound Designer and Post-production Sound Mixer Mike Aiton has built...

30/01/2026

DPA Showcases its Complete Wireless Microphone Ecosystem...

DPA Microphones will feature its new, fully integrated wireless microphone ecosystem, designed to let audio professionals work faster, cleaner and with total co...

30/01/2026

Ventum Tech and Emergent Announce a Strategic Partnership...

As the Middle East continues to accelerate investment in next-generation media, broadcast, and immersive content technologies, Ventum Tech today announced a str...

30/01/2026

MRMC Broadcast to Highlight High-Precision Motion Control...

Mark Roberts Motion Control (MRMC), a Nikon company and global leader in robotic camera systems, today announced its participation at Integrated Systems Europe ...

30/01/2026

Peacock Hits 44 Million Subs, Lost $552 Million in Q4

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

30/01/2026

ATSC Board Leadership Re-Elected For 2026

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

30/01/2026

MRC Issues Final Digital Advertising Auction Transparency Standards

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

30/01/2026

CBS Atlanta Launches New Weekday Morning News Show with AR/VR Set

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

30/01/2026

Boston Conservatory at Berklee Hosts the National Opera Association's 2026 Conference

Boston Conservatory at Berklee Hosts the National Opera Association's 2026 C...

30/01/2026

Student Spotlight: Sriram Narayanan

Student Spotlight: Sriram Narayanan The classical pianist shares his experience growing up with a language disability and finding his voice through music. Ja...