A televised open as universal, accessible and free service

A televised open as universal, accessible and free service Broadcast the report prepared by Deloitte on free Television. Contribution to Spanish society. Unifying role of the television in the framework of the cultural and creative industries

The Group Broadcast television has presented this Monday at the headquarters of the economic and Social Council the report prepared by Deloitte on Open TV. Contribution to Spanish society. Unifying role of the television in the framework of the cultural and creative industries with the presence of the President of the economic and Social Council, Marcos Pe a.

This group that defends the free television as a universal service, accessible and free of charge is constituted by entities such as the Union of commercial television in open (UTECA), the Federation of organizations or entities of RTV regional (FORTA), the Tv Academy, the Association of users of communication (AUC), the Federation of audiovisual producers (FAPAE), the Federation of telecommunication installers (FENITEL) , the Federation of unions of journalists (FESP) or CC. OO. as well as by companies like Alcad, Cellnex, Egatel, Televes, Tyro Group or Unired.

"The report highlights the role of television in open in Spain, as a promoter of cultural industries and creative (ICC), in the social, economic and cultural, which represent a contribution of up to 6.9% to the GDP and a 5.2% of employment in Spain. In the autonomous communities, the TV is 80% of audiovisual employment, located, young and qualified employment", detailed shell churches, partner-Director of the Deloitte Technology and Media & Entertainment industries.

Economically, the TV represents the greatest contribution to the Spanish television industry, with 63% of its volume, is the most chosen by advertisers with 39% of advertising investment in conventional media, and is the means of greater impact in terms of advertising fame.

The contents of open television in Spain represent 93% of the total number of hearings of the whole of the audiovisual system Spanish, be it DTT technology widely majority with almost 80% of total consumption.

El 44% de los usuarios de noticias en l nea, prefiere la televisi n como medio informativo de referencia. En lo social, la TDT es el medio garante del servicio universal, accesible y gratuito en Espa a. El 99% de los hogares con televisi n tienen acceso a la televisi n digital. Las actuales instalaciones de recepci n de los ciudadanos est n adaptadas a las frecuencias que utiliza la TDT.

Culturally represents 68% of the mandatory financing of European audiovisual works in Spain established by the General Law on Audiovisual communication. The TV is engine of cultural and linguistic diversity and promoter of the Spain brand, being the 4th country in the world in international sale of television formats.

El 75% de los programas difundidos por la televisi n en abierto son accesibles para personas con limitaciones auditivas y garantiza la accesibilidad a las personas ciegas mediante audiodescripci n.

Los prestadores del servicio p blico de comunicaci n audiovisual televisiva de cobertura estatal y auton mica y los titulares de licencias del servicio de comunicaci n audiovisual televisiva de cobertura estatal, alcanzan al menos, el 96-98% de la poblaci n y las administraciones auton micas y locales cumplen un papel decisivo al completar la extensi n desde ese porcentaje al m ximo posible de la cobertura de la televisi n en abierto.

Access to the full report.

LINK:	http://www.panoramaaudiovisual.com/en/2017/07/11/por-una-television-en...
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