Sony Pixel Power calrec Sony

Under the Posts: How Aerial Camera Systems' PostCAM Is Bringing Autumn Nations Cup Viewers Closer to the Action

21/11/2020

Under the posts: How Aerial Camera Systems' PostCAM is bringing Autumn Nations Cup viewers closer to the action By Will Strauss, Editor

Tuesday, November 17, 2020 - 09:48

Print This Story

Saturday's Autumn Nations Cup rugby match at Twickenham between England and Georgia might have been a somewhat un-noteworthy one-sided affair on the pitch but off it there was at least one thing that caught the eye: the debut of PostCAM.

As the name suggests, PostCAM is a specialist camera system that is installed on the goalposts at either end of the playing area. It provides a unique view of try-line and end-of-field action and can be used for both live shots and replays.

At the weekend, PostCAM was used in the host broadcast as part of the world feed for England vs Georgia (pictured above) and to aid the Television Match Official (TMO). It will be used again on all England's home games at Twickenham during the tournament and at the Parc y Scarlets stadium in Llanelli for Wales vs England.

Supplied and operated by Aerial Camera Systems (ACS), the innovation consists of eight 1080p 3G POV minicams (four at each end) attached to the rear of the posts in the in-goal' areas using specially designed low profile adjustable mounts.

Powered by battery, PostCAM includes multi-channel video encoding and transmission equipment housed in a padded enclosure which is clamped to the post.

The enclosure is installed immediately above the lower sponsored padding while the mounts and the main body of the cameras fit inside the post diameter with the two inside cameras on each set of posts. The Reverse inside' and Gantry inside' are remotely operated pan and tilt cameras that can follow play.

As production gets more familiar with it, we would expect its use to become more common. It will depend to a certain extent on the flow of the game though.

Speaking to SVG Europe following the debut of PostCAM, ACS sales director Matt Coyde explained how the idea came into being.

Over the years we've watched a lot of rugby and seen the innovations that are brought in, he said. We've always felt that there's something that we could do in-and-around the goalposts because that's an area where there's a lot of action.

Once we had the idea, we went through various testing iterations looking at what was currently available on the market in terms of cameras.

Obviously there's a lot of challenges in placing cameras on the posts because they have to be small and discreet and you can't run power out to the posts as there's a live area of the pitch behind them. Also, there was the question of how you get all those feeds back? Do you just put one camera on and have an RF link? Or can you put more than one and switch the feed back from the post to the OB? We did a lot of research but what really helped was some innovations from Dream Chip Technologies and their UK representative, which is Broadcast Solutions.

This was the game-changer for ACS and PostCAM that allowed the concept to move forward and eventually secure approval from World Rugby for use on the Autumn Nations Cup.

We identified that Dream Chip's cameras would be suitable for the application because they were small, the right format and they also had a separate device called the Barracuda which allows you to encode live video outputs into an IP Stream, explained Coyde. This allowed us to create an array of cameras on each post and work within the space restrictions.

A shot from PostCAM captured during a test that took place ahead of the Autumn Nations Cup

To get the signals back to the OB compound where ACS has its own dedicated unit, PostCAM is wirelessly linked to a receiver behind the advertising hoardings. From there, the signal is cabled to the compound via fibre.

Within the compound itself, two operators control PostCAM's pan and tilt cameras. They are backed up by a support engineer who ensures a consistent wifi signal.

To optimise EVS requirements within the OB, the eight live video feeds are switched by ACS between each end of the pitch before being sent to the main truck.

CyanView RCPs are also provided to enable PostCAM to match the other stadium line cameras.

On Saturday, PostCAM was mainly used for replays but Coyde is convinced that as the technology beds in, it'll be used more and more, including for live shots.

We were really pleased with how the first match went. As production gets more familiar with it, we would expect its use to become more common. It will depend to a certain extent on the flow of the game as well, though.

Nobody else has tried to achieve this in the way that we've done it and using this range of new technologies.

Coyde is also optimistic there are more opportunities out there for PostCAM too, on other sports and other tournaments.

The idea was to try and do something new and different and I think that's what PostCAM does because it provides some brand-new angles. Nobody else has tried to achieve this in the way that we've done it and using this range of new technologies.

It is an efficient operation and is very cost-effective. Rather than having four separate video feeds going back, you can basically encode it into one cable or one link to your OB. I have no doubt there will be more applications for this in the future.

The Autumn Nations Cup is a new international rugby union tournament that has been developed to fill the gap in the schedules caused by the COVID-related cancellation of international rugby tours.

England vs Georgia in the Autumn Nations Cup took place on Saturday 14 November. Live coverage, produced by Sunset+Vine, was broadcast on Amazon Prime Video in the UK. The tournament continues until 6 December.
LINK: https://www.svgeurope.org/blog/headlines/under-the-posts-how-aerial-ca...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

09/06/2026

Sam Craig Joins Grass Valley as VP, Global Pre-Sales

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Arkansas TV Will Continue to Air PBS Programming

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Glensound to Show DARK22M Network Audio Interface at InfoComm 2026

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

EVS Rebrands, Trims Its Name

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

FCC Announces Tentative Agenda for June 25 Open Meeting

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Two Alumni Win Tony Awards

Two Alumni Win Tony Awards Mike Morris and Cedric Leiba Jr. won awards for Best Orchestrations and Best Play, respectively. June 8, 2026 By Tori Donahue ...

08/06/2026

SVG Sit-Down: FIFA's Oscar Sanchez and HBS's Paul King on Deploying 16 Production Teams in 16 World Cup Venues

The two execs discuss the goals and the challenges of building a huge multi-cult...

08/06/2026

SVG All-Stars: Judi Weiss, Senior Manager, Remote Operations (Studio), ESPN

This industry legend has been a road warrior since the early '90s and is, today, a lynchpin on College GameDay The sports-production industry continues to ...

08/06/2026

DAZN Extends Combat Sports Portfolio with EFC Partnership

DAZN has agreed a multi-year rights partnership with Extreme Fighting Championship (EFC), expanding its global combat sports portfolio. DAZN will broadcast EFC...

08/06/2026

Whitepaper: TVU Networks Tackles the Future of Sports Production

As fans move across broadcast, streaming, social, mobile and creator-led platforms, and they expect every angle, in real time, TVU Networks has released a new e...

08/06/2026

Infront Strengthens Diamond League Global Broadcast Network Through Spate of New Agreements

Infront has further strengthened the 2026 Diamond League's international bro...

08/06/2026

Grass Valley Appoints Sam Craig as Vice President, Global Pre-Sales

Grass Valley has announced the appointment of Sam Craig as Vice President, Global Pre-Sales. Based in the United States, Craig will lead Grass Valley's glob...

08/06/2026

SMPTE Announces Summer 2026 IP Networking and ST 2110 Course Lineup

SMPTE has announced its summer 2026 education lineup covering IP networking and SMPTE ST 2110, including two standalone courses, a 13-week boot camp, and a hand...

08/06/2026

Sportradar and Kalshi Announce Multi-Year Data and Infrastructure Partnership for Prediction Markets

Sportradar Group AG has announced a multi-year global agreement with Kalshi, a p...

08/06/2026

FIFA and Gamefam Launch FIFA World Cup 2026 Event on Roblox

FIFA and Gamefam have announced the launch of a FIFA World Cup 2026 event on Roblox, running June 5 through July 31, 2026. The event centers on FIFA Super Socce...

08/06/2026

Stanley Pup 2026: Fun Is the Goal When the Rescue-Dog Competition Returns for Year 3

A collaboration of NHL Productions, Monumental Sports, and Michael Levitt Produc...

08/06/2026

Bryce Adair, CBS Production Assistant, Dies in Car Crash at 31

CBS Sports production staffer Bryce Adair has died at the age of 31 after sustaining injuries during a car accident on Wednesday while in Ohio working the the P...

08/06/2026

Behind the Mic: Russell Wilson and Kyle Long Join CBS Sports The NFL Today

Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...

08/06/2026

WMT Digital Launches Sports Customer Data Platform Built to Turn Fan Intelligence into Revenue

WMT Digital today announced the launch of WMT Fan Intelligence, designed to unif...

08/06/2026

Miami Heat Ink New Deal With WPLG Local 10, Join NBAs Growing OTA Crowd

The Heat are the seventh NBA team to air their games over-the-air next season...

08/06/2026

Paramount and UFC Expand Media Rights Partnership to Canada Beginning in 2027

Paramount and UFC have announced an expansion of their media rights partnership making Paramount the exclusive home of UFC Numbered Event main cards in Canada ...

08/06/2026

Qatar Football Association Deploys Virtual Advertising Technology for First Time with Sponix

The Qatar Football Association (QFA), in cooperation with Sponix and broadcaster...

08/06/2026

Project B Appoints HBS as Official Host Broadcaster for Global Basketball Circuit

Project B has announced the appointment of Host Broadcast Services (HBS) as Offi...

08/06/2026

Ohio State's Marco Fragale on the Growth of On-Campus B1G+ Productions and StudentU

The Buckeyes now produce and stream upwards of 200 sports events annually with a...

08/06/2026

Meet the New GLOW Ambassadors Leading Spotify's Global Pride Celebration

At Spotify, our commitment to the LGBTQIA community is year-round. Through GLOW, our global music program, we celebrate and amplify the contributions of queer ...

08/06/2026

GearExpo UK: Keyboard & Synth Update

Get Hands-on With Keyboard & Synth Brands GearExpo UK wouldn't be complete without some synth action, and we've got some of the industry's most ...

08/06/2026

IK Multimedia's ARC On-Ear gains IEM support

50 popular in-ear monitoring system profiles added The latest update for IK Multimedia's headphone-correction system has just arrived, and introduces ca...

08/06/2026

Audeze announce the MM-520

Manny Marroquin signature cans upgraded with SLAM Technology The flagship model in Audeze's Manny Marroquin Signature Series has just been treated to an...

08/06/2026

Air domain supremacy redefined - New counter UAS, space solutions and directional communications from Rohde & Schwarz debut at ILA

Air domain supremacy redefined - New counter UAS, space solutions and directiona...

08/06/2026

BBC announces Hercule, starring Edward Bluemel as Agatha Christie's legendary detective Hercule Poirot

he BBC and BritBox have announced that Edward Bluemel (We Might Regret This, My ...

08/06/2026

Sam Craig Joins Grass Valley as VP, Global Presales

Share Copy link Facebook X Linkedin Bluesky Email...

08/06/2026

SMPTE Sets Course Lineup With ST 2110, IP Networking Focus

Share Copy link Facebook X Linkedin Bluesky Email...

08/06/2026

Glensound puts practical audio connectivity centre stage...

Dante interfaces, intercom and control systems for modern AV environments Glensound will showcase a focused range of networked audio and intercom solutions fo...

08/06/2026

Bminty and T18 celebrates the channel s 1st anniversary -...

Bminty is proud to celebrate the first anniversary of T18, the new free national French DTT channel launched on June 6, 2025. This symbolic milestone also marks...

08/06/2026

DaVinci Resolve Used For Global Collaboration on Tony Foster Documentary

DaVinci Resolve Used For Global Collaboration on Tony Foster Documentary Brie Clayton June 8, 2026 0 Comments DaVinci Resolve Studio and Blackmagic Cl...

08/06/2026

New York Cracks Down on AI Bots

Share Copy link Facebook X Linkedin Bluesky Email...

08/06/2026

Sky introduces Real Time feature on Sky Glass and Sky Stream to bring fans closer to the World Cup action

Plus, 20% off TVs ahead of kick-offMonday 8 June 2026 Sky introduces Real Time...

08/06/2026

FOX Secures Live NFL Game Package in Mexico Starting in Fall 2026

FOX Secures Live NFL Game Package in Mexico Starting in Fall 2026 Agreement Features Thursday Night Football, Sunday Games Package, Thanksgiving Day Games, al...

08/06/2026

FOX One, FOX Sports and Indeed Name Austin Franklin and Kevin Akoto as FOX One Chief World Cup Watchers

FOX One, FOX Sports and Indeed Name Austin Franklin and Kevin Akoto as FOX One C...

08/06/2026

Hamburg Open. Hamburg. 14-15 January 2026

Meet us on the show floor Stand #286310 Discover Nara, the media management tool used by major facilities including Harbor and Molinare. Nara v2 introduces re...

08/06/2026

Micro Salon. Paris. 5-6 February 2026

L'art de l'Image dans Reflet dans un diamant mort' Une conversation avec le directeur de la photographie Manuel Dacosse, SBC et l' talonneur Pe...

08/06/2026

HPA Tech Retreat. Rancho Mirage. 15-19 February 2026

Embracing today's modern media workflows: FilmLight presents Nara 2.0, with FilmLight API Designed to support the growing demands of today's production ...

08/06/2026

Beyond the prompt: Colour grading in the age of AI. Berlin. 18 February 2026

Moderated by Andy Minuth, FilmLight's Colour Workflow Specialist Wednesday 18 February 6:00pm / Doors open 7:00pm / Presentation in German 8:00pm / Drin...

08/06/2026

Modern workflow simplified: FilmLight presents Nara and Daylight with FilmLight API. London. 14 April 2026

Join us on April 14 at 10:00am for a technical roundtable with the Filmlight dev...

08/06/2026

The Fundamentals of Coding and Machine-Assisted Development. London. Various

You're invited to FLAPI Classroom The fundamentals of coding and machine-assisted development These sessions will help you build the skills needed to cre...

08/06/2026

Colour Masterclass at MELS. Montreal. 9 May 2026

With Sylvain Canaux (St Louis, Paris) and J r me Cloutier (MELS, Montreal) Wednesday 6 May Pick your time: 1:00PM / 5:00PM Note: The presentation will be hel...

08/06/2026

Simplify your workflows with FLAPI. Los Angeles. 9 June 2026

FilmLight, 1107 N El Centro Ave, Los Angeles Doors open at 3:30pm Join the FilmLight team on June 9th at 4pm to learn how FilmLight products and APIs can stre...