
Under the posts: How Aerial Camera Systems' PostCAM is bringing Autumn Nations Cup viewers closer to the action By Will Strauss, Editor
Tuesday, November 17, 2020 - 09:48
Print This Story
Saturday's Autumn Nations Cup rugby match at Twickenham between England and Georgia might have been a somewhat un-noteworthy one-sided affair on the pitch but off it there was at least one thing that caught the eye: the debut of PostCAM.
As the name suggests, PostCAM is a specialist camera system that is installed on the goalposts at either end of the playing area. It provides a unique view of try-line and end-of-field action and can be used for both live shots and replays.
At the weekend, PostCAM was used in the host broadcast as part of the world feed for England vs Georgia (pictured above) and to aid the Television Match Official (TMO). It will be used again on all England's home games at Twickenham during the tournament and at the Parc y Scarlets stadium in Llanelli for Wales vs England.
Supplied and operated by Aerial Camera Systems (ACS), the innovation consists of eight 1080p 3G POV minicams (four at each end) attached to the rear of the posts in the in-goal' areas using specially designed low profile adjustable mounts.
Powered by battery, PostCAM includes multi-channel video encoding and transmission equipment housed in a padded enclosure which is clamped to the post.
The enclosure is installed immediately above the lower sponsored padding while the mounts and the main body of the cameras fit inside the post diameter with the two inside cameras on each set of posts. The Reverse inside' and Gantry inside' are remotely operated pan and tilt cameras that can follow play.
As production gets more familiar with it, we would expect its use to become more common. It will depend to a certain extent on the flow of the game though.
Speaking to SVG Europe following the debut of PostCAM, ACS sales director Matt Coyde explained how the idea came into being.
Over the years we've watched a lot of rugby and seen the innovations that are brought in, he said. We've always felt that there's something that we could do in-and-around the goalposts because that's an area where there's a lot of action.
Once we had the idea, we went through various testing iterations looking at what was currently available on the market in terms of cameras.
Obviously there's a lot of challenges in placing cameras on the posts because they have to be small and discreet and you can't run power out to the posts as there's a live area of the pitch behind them. Also, there was the question of how you get all those feeds back? Do you just put one camera on and have an RF link? Or can you put more than one and switch the feed back from the post to the OB? We did a lot of research but what really helped was some innovations from Dream Chip Technologies and their UK representative, which is Broadcast Solutions.
This was the game-changer for ACS and PostCAM that allowed the concept to move forward and eventually secure approval from World Rugby for use on the Autumn Nations Cup.
We identified that Dream Chip's cameras would be suitable for the application because they were small, the right format and they also had a separate device called the Barracuda which allows you to encode live video outputs into an IP Stream, explained Coyde. This allowed us to create an array of cameras on each post and work within the space restrictions.
A shot from PostCAM captured during a test that took place ahead of the Autumn Nations Cup
To get the signals back to the OB compound where ACS has its own dedicated unit, PostCAM is wirelessly linked to a receiver behind the advertising hoardings. From there, the signal is cabled to the compound via fibre.
Within the compound itself, two operators control PostCAM's pan and tilt cameras. They are backed up by a support engineer who ensures a consistent wifi signal.
To optimise EVS requirements within the OB, the eight live video feeds are switched by ACS between each end of the pitch before being sent to the main truck.
CyanView RCPs are also provided to enable PostCAM to match the other stadium line cameras.
On Saturday, PostCAM was mainly used for replays but Coyde is convinced that as the technology beds in, it'll be used more and more, including for live shots.
We were really pleased with how the first match went. As production gets more familiar with it, we would expect its use to become more common. It will depend to a certain extent on the flow of the game as well, though.
Nobody else has tried to achieve this in the way that we've done it and using this range of new technologies.
Coyde is also optimistic there are more opportunities out there for PostCAM too, on other sports and other tournaments.
The idea was to try and do something new and different and I think that's what PostCAM does because it provides some brand-new angles. Nobody else has tried to achieve this in the way that we've done it and using this range of new technologies.
It is an efficient operation and is very cost-effective. Rather than having four separate video feeds going back, you can basically encode it into one cable or one link to your OB. I have no doubt there will be more applications for this in the future.
The Autumn Nations Cup is a new international rugby union tournament that has been developed to fill the gap in the schedules caused by the COVID-related cancellation of international rugby tours.
England vs Georgia in the Autumn Nations Cup took place on Saturday 14 November. Live coverage, produced by Sunset+Vine, was broadcast on Amazon Prime Video in the UK. The tournament continues until 6 December.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
11/09/2026
Calrec will introduce two new products at IBC2026 (Stand 8.C47, RAI Amsterdam, September 11-14): the Type RT broadcast production console and the Apex M6 Modula...
11/09/2026
Grass Valley has announced AVORA, a standalone all-in-one live production solution launching at IBC2026 (Booth 9.A01 and IBC Future Tech Zone, Stand 14.C49, Sep...
11/09/2026
CAMB.AI is introducing its Streaming SDK and Streaming Dashboard at IBC2026, wit...
11/09/2026
EVS has announced XT-S, a software-defined server platform that runs multiple live production applications on a common hardware foundation. The platform debuts ...
11/09/2026
EKT is demonstrating a new Linux-based ATSC 3.0 set-top box at IBC2026. The second-generation product moves away from Android to reduce memory costs, with Linux...
11/09/2026
The Sennheiser Group will exhibit at IBC2026 (Hall 8, Booth D50, September 11-14...
11/09/2026
ESPN's Monday Night Football will open its 2026-27 season with a new renditi...
11/09/2026
Dalet has announced an integration of NVIDIA's Synthetic Video Detector AI model into Dalet Flex, enabling media organizations to identify potentially AI-ge...
11/09/2026
The Media Coding Industry Forum (MC-IF) will demonstrate Versatile Video Coding (VVC) capabilities at IBC2026 (Hall 2, Stand 2.B13), as the codec moves toward c...
11/09/2026
Sony will exhibit at IBC2026 (Hall 13, September 11-14), demonstrating products across live production, news, cinema, and immersive and spatial content workflow...
11/09/2026
Wave Central, a Domo Broadcast Company, has been named a recipient of a 2026 Tec...
11/09/2026
Studio Network Solutions (SNS) is bringing a pair of workflow updates to IBC2026...
11/09/2026
iodyne will co-exhibit with Hedge at IBC2026 (Booth 7.A36, September 11-14) and appear across three additional partner booths, marking the first public demonstr...
11/09/2026
In-venue and creative video staffers at the professional and collegiate level ha...
11/09/2026
The network will phase in HDR crew by crew while expanding Next Gen Stats integration, SkyDry availability, and onsite studio shows...
11/09/2026
CAMB.AI is introducing its new Streaming SDK and Streaming Dashboard at IBC2026,...
11/09/2026
Massive host operation at Melbourne Cricket Ground featured 54 cameras, 25,000 ST 2110 flows, REMI studio production in Stamford, and global distribution to mor...
11/09/2026
Production Anywhere Remote Kit (PARK) & AR-fueled Stage B are two key pieces to ...
11/09/2026
By Ramona Flume and Lucy Spicer
There's a particular kind of magic that hap...
11/09/2026
By Jessica Herndon
The fall film season is kicking off, and Sundance Institute-...
11/09/2026
Spark series gains compact modelling stompbox
Positive Grid's Spark amps have become a popular part of the company's line-up, offering a convenient ...
11/09/2026
New flagship sequencing plug-in revealed
Rapid Flow have just launched a new 16-track sequencer plug-in which they say has been designed for total rhythmic...
11/09/2026
Rohde & Schwarz unveils the air-cooled R&S TM1 medium-power UHF transmitter at I...
11/09/2026
FIFA World Cup 2026 and Peacock's Love Island USA' Power NBCU-Versant ...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Lightware has announced the launch of LARA (Lightware Advanced Room Automation) 2.0, a major upgrade to its built-in room automation platform, introducing impro...
11/09/2026
10 September 2026 - MusiMap, the B2B music intelligence company that is transforming how companies can harness the emotional power of music to reach consumers a...
11/09/2026
Matrox Video today announced an integration between Matrox ORIGIN and NVIDIA Holoscan for Media, enabling Matrox ORIGIN media services to be provisioned, config...
11/09/2026
Net Insight today announced that its cloud-native live media orchestration is now available through Oracle Cloud Marketplace, providing broadcasters, production...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Version 1.8 will bring advanced routing control, new workflow tools, boosted control panel flexibility and ease of integration into IP networks...
11/09/2026
Ikegami announces four additions its UNICAM XE range of 4K-UHD cameras with the introduction of the UHK-X700VN, UHK-X750VN, UHK-X600VN and UHK-X650VN. Developed...
11/09/2026
DHD.audio has chosen IBC2026 as the launch venue for a major new addition to its broadcast sound production platform: the MX3 console range. MX3 retains the mod...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
New standalone solution gives production teams everything they need to create, produce and deliver live content from one flexible system.
Grass Valley today an...
11/09/2026
Recognition honors the development of FPV drone camera systems for live sports broadcast coverage
Wave Central, a Domo Broadcast Company that develops advanced...
11/09/2026
Teradek, the industry leader in zero-delay wireless video solutions, announced the launch of Bolt 7, which now includes a unified wireless video and data system...
11/09/2026
The ACT Entertainment tvONE and Green Hippo Pixel Academy has released its autumn course schedule, with hands-on training dates in September, October and Novemb...
11/09/2026
LA JOLLA, CA-Transthyretin amyloid disease (ATTR) is a progressive, life-threatening condition caused when the protein transthyretin (TTR) breaks apart and aggr...