Paris 2024: NBC Sports Brings SMT Back into the Fold for Olympics Graphics, Data Presentation, Optical Tracking and More By SVG Staff
Thursday, July 18, 2024 - 10:03 am
Print This Story
NBC Sports has selected SMT to provide real-time data presentation services and results and timing interfaces for its production of the 2024 Paris Olympics and Paralympics, July 24-August 11, and August 28-September 8, respectively.
NBC Sports will utilize SMT for its production of the 2024 Olympic and Paralympic Games to deliver TV graphics interfaces for graphics systems in its coverage of golf, gymnastics, swimming, diving and synchronized diving, and track & field. SMT will also provide leaderboard, bracket, and medal standings graphics for every sport. NBC Sports talent will use SMT telestrators to highlight gymnastics, swimming, and track & field athletes, while SMT ISO Track 2.0 will optically track swimmers and track & field athletes in real-time and display their positions on-screen via optical pointer graphics, enhancing NBC Sports' presentation of the Games.
Helping NBC Sports route the excitement in Paris back to viewers watching coverage of the Games in the United States, SMT's Point-in-Time software system will integrate live results data from Swiss Timing to provide NBC Sports' commentators the ability to locate a specific point in time' of a competition in both live and recorded coverage. The software graphically shows key events on a unified timeline, allowing NBC Sports' talent to quickly see how a race began, when a lead changed, or where an athlete's performance improved, enhancing storytelling capacity.
The Olympic Games generate a massive amount of data, data processing and analysis opportunities, and consuming that volume and normalizing and integrating that data into storytelling enhancements plays a critical role in NBC Sports' production, said Dan Robertson, VP, Olympics Information Technology, NBC Sports. SMT has been a reliable partner for over two decades, delivering real-time and post-production data integration with our on-air and digital presentations, which help us produce and highlight the remarkable achievements of the world's best athletes to viewers in the United States.
SMT has worked with NBC Sports for 25 years, assisting NBC Sports' production efforts at previous Olympics and other major international sports events in Europe and Asia.
Our mission at SMT is to deliver unparalleled expertise, experience, and leading-edge results reporting technology for NBC Sports' production, said Gerard J. Hall, founder and CEO, SMT. We have dedicated extensive efforts to rigorous testing and behind-the-scenes preparations and are honored to once again be entrusted with executing another exceptional NBC Olympics production.
NBCUniversal's coverage of the Olympic Games Paris 2024 will feature multi-platform offerings across NBC, Peacock, USA Network, E!, CNBC, GOLF Channel, Spanish-language networks Telemundo and Universo, and NBCOlympics.com and the NBC Sports app. Every day, NBC will provide Olympic fans with at least nine hours of daytime coverage of the Summer Games' most exciting events, including live finals coverage. Peacock will be the streaming home of the 2024 Paris Olympics, providing fans with the most comprehensive Olympic destination in U.S. media history, including live streaming coverage of every sport and event and all 329 medal events.
The Opening Ceremony will be presented on Friday, July 26, live on NBC and Peacock and again in primetime. NBCUniversal is presenting its 19th Olympic Games, 12th consecutive overall, and owns the U.S. media rights on all platforms to all Olympic Games through 2032. The Paralympics take place from Paris August 28-September 8, 2024.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
07/01/2026
SVG Summit 2025: All General Sessions Now Available to Watch on SVG PLAYThe SVG Summit celebrated its 20th edition with a loaded agendaBy Brandon Costa, Directo...
07/01/2026
NBCU's Brings Rinkside Live' and Courtside Live' Features to Peaco...
07/01/2026
Spotify is launching a week-long celebration spotlighting creators at the center...
07/01/2026
We know people use Spotify not just to listen, but to share the songs, podcasts, and audiobooks they love with their friends and family. When we launched Messag...
07/01/2026
This week, all eyes are on the podcast industry as the Golden Globes recognizes ...
07/01/2026
Podcasts are stepping onto a new stage this week as the Golden Globes recognize the medium for the first time. To mark this milestone moment, we're hosting ...
07/01/2026
The National Film and Video Foundation (NFVF), in collaboration with a distributor, is commissioning new micro-budget fiction feature films and invites eligible...
07/01/2026
NASA's Space Launch System rocket carrying the Orion spacecraft launches on the Artemis I flight test, Wednesday, Nov. 16, 2022, from Launch Complex 39B at ...
07/01/2026
For the first time ever, new C' variants allow international users to interoperate with U.S. personnel via NSA-certified cryptography....
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
07/01/2026
Abu Dhabi, UAE 7, January 2026 - Abu Dhabi Police and Space42 (ADX: SPACE42), ...
07/01/2026
Back to All News
The Trailer of Paparazzi King: The 5-Episode Docuseries Coming...
07/01/2026
Back to All News
Netflix Supports Warner Bros. Discovery Board's Commitment...
07/01/2026
Back to All News
What Next? Netflix Reveals Series, Films and Games Coming in 2026
Entertainment
07 January 2026
Global
Link copied to clipboard
Download ...
07/01/2026
AI has transformed retail and consumer packaged goods (CPG) operations, enhancin...
06/01/2026
Peacock Bringing Dolby Vision and Dolby Atmos to Live Sports ContentPeacock is the first streamer to embrace Dolbys full suite of advanced picture/sound innovat...
06/01/2026
SVG Europe Audio: Listening to the sounds of powder and ice at Milano Cortina wi...
06/01/2026
Quintar Meta Spatial SDK Integration Promises Next-Level XR ExperiencesBy Ken Kerschbaumer, Editorial Director
Tuesday, January 6, 2026 - 9:41 am
Print This...
06/01/2026
Milano Cortina 2026: BBC Sport Previews Broadcast Ops, Studio Setup, Social Medi...
06/01/2026
Dolby's Jason Power on Elevating Live Sports Through Immersive Audio and HDR...
06/01/2026
DAZN's Global CRO Walker Jacobs on the Streamer's Breakout Year in the U...
06/01/2026
California Dreamin': LA28's SVP of Media Jim Bell Previews the Olympic a...
06/01/2026
One Month Out From Winter Olympics Opening Ceremony, NBC Sports in Final Prep fo...
06/01/2026
Advanced HDR by Technicolor and Zinwell Integrated onto ATSC 3.0 Conversion Boxe...
06/01/2026
Fox Sports President and COO Mark Silverman Shifts to Consulting RoleBy Ken Kerschbaumer, Editorial Director
Tuesday, January 6, 2026 - 2:37 pm
Print This S...
06/01/2026
Spotify is launching a week-long celebration spotlighting creators at the center...
06/01/2026
Lorde. A$AP Rocky. JENNIE. Baby Keem. KATSEYE. That's just a taste of who...
06/01/2026
In a live broadcast, L3Harris CFO and Missile Solutions President Ken Bedingfield joined Morgan Brennan on CNBCs Closing Bell: Overtime. Bedingfield discussed...
06/01/2026
First-of-its-kind SSP capability delivers program-level insight and brand suitab...
06/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
Paris 2024: NBC Sports Brings SMT Back into the Fold for Olympics Graphics, Data Presentation, Optical Tracking and More By SVG Staff 
