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Sky Sports launches darts channel for William Hill World Championship

14/11/2014

Sky Sports will for the first time dedicate an entire channel to darts this Christmas.

Sky Sports Darts' will launch on 18 December and offer viewers over 370 hours of programming, including live coverage of one sport's most colourful events, the William Hill World Darts Championship.

The channel will offer 18 days of non-stop tungsten television, as the biggest names in arrows battle for the Sid Waddell Trophy in front of sell-out crowds at Alexandra Palace. Phil The Power' Taylor, Adrian Jackpot' Lewis and defending champion Mighty' Michael van Gerwen will be amongst a field of 72 players from around the world, with every clash live on Sky Sports Darts.

Sky Sports 3 will become Sky Sports Darts at 6am on 18 December and be the home of darts until 5 January. As well as live coverage of the World Championship, Sky Sports Darts will screen a host of programmes and features including fascinating documentary with reigning champion van Gerwen.

Barney Francis, Sky Sports Managing Director, commented: The World Darts Championship is one of sport's most colourful events and for the first time, we're giving it its own channel. Sky Sports Darts will offer all the drama, excitement and atmosphere from Alexandra Palace for two weeks over Christmas. The channel will show every match live, all the build-up and analysis plus a fantastic schedule of features too. We know our viewers love the world darts at Christmas and so do we. We can't wait for the show to begin.

Phil Taylor, 16-time World Champion, commented: This is a great Christmas present for Sky Sports viewers and shows that darts is getting bigger and bigger! It will be interesting to watch some of the old World Championships from the Circus Tavern again and compare it to now when we play darts in front of thousands every night at Ally Pally and the sport has its own dedicated channel. It shows just how far the sport has come.

Live coverage of The 2015 William Hill World Darts Championship will be presented by Dave Clark who will be joined in the studio by, 3x World Champion John Part, Wayne Mardle and former World Champions Eric Bristow and Rod Harrington.

More programming on Sky Sports Darts will include World Darts Years' looking back at highlights from the Professional Darts Corporation World Championships every year from 1994 to 2014, a series of legends specials, and a look back at some of the best matches including the World Championship Final in 2003 where John Part ended Phil Taylors run of eight successive World Championships, and the game that changed darts forever, the World Championship Final between Raymond van Barneveld and Phil Taylor in 2007.

Sky Sports will offer unprecedented live coverage of The 2015 William Hill Darts World Championship across TV, online and via mobile and tablet devices with Sky Go. Non-subscribers can either enjoy seven days access to the Sky Sports Darts channel and Sky Sports other six channels contract free on TV and a range of devices with NOW TV.

For further information, please contact:

Sky Sports PR

020 7032 1445

www.skysports.com

About Sky

Sky is the UK and Ireland's leading home entertainment and communications company. Around 40% of all homes have a direct relationship with Sky through its range of TV, broadband and home telephony services.

Sky is the UK's biggest investor in television content, investing more than £2.6 billion a year in channels such as Sky 1, Sky Atlantic, Sky Living, Sky Arts, Sky Sports, Sky Movies and Sky News. Around two-thirds of Sky's content spend is invested in the UK and Sky is the fastest-growing source of investment in original British programmes. More than 30 million people watch Sky content each week.

Alongside its commitment to offering customers a greater choice of high-quality content, Sky is a leading innovator. Customers enjoy total control and flexibility over their favourite TV through Sky+, watch TV on the move through Sky Go, and enjoy the best quality TV experience at home through High Definition and 3D.

Sky distributes its content broadly over several platforms, including satellite, cable, IPTV, mobile and WiFi. NOW TV, Sky's second consumer brand, builds on the company's leadership in internet TV. Sky is also the UKs fastest-growing home communications company and favourite triple-play' provider of TV, broadband and home phone.

Sky believes in making a wider contribution to the communities in which it operates by taking positive action on the environment, supporting grassroots sports and increasing access to, and participation in, the arts. Sky employs 25,000 people, has annual revenues of £7.6 billion and is estimated to support a £6.0 billion contribution to UK GDP. Sky is listed on the London Stock Exchange (BSY).
LINK: http://corporate.sky.com/media-centre/news-page/2014/sky-sports-launch...
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