
VSN presenta su nueva plataforma de VoD, VSN Play VSN Play ser el destino de todo el contenido audiovisual que genere regularmente la compa a: desde v deos comerciales y promocionales, webinars, casos de estudio, formaci n, demos de producto o eventos virtuales.
Ante la creciente demanda de contenido audiovisual especializado generada a ra z de VSN Wired, el primer evento 100% digital de la compa a internacional que tuvo lugar a finales del pasado mes de abril, VSN presenta una nueva herramienta online para acercarse m s a sus clientes, partners y todo tipo de perfiles del sector.
VSN Play ser a partir de ahora el destino de todo el contenido audiovisual que genere regularmente la compa a: desde v deos comerciales y promocionales de soluciones y sistemas, hasta webinars, casos de estudio, v deos de formaci n y educativos y por supuesto, demos de producto bajo demanda y todos los v deos emitidos en los eventos virtuales que celebre la compa a. El objetivo es tratar de ofrecer un nuevo espacio donde compartir y consumir todos los v deos de la compa a, cu ndo, d nde y c mo deseen los usuarios, sin ning n tipo de limitaci n temporal.
Patricia Corral, Marketing Manager de VSN, comenta que a nivel de consumo de contenido audiovisual, creo que estamos viviendo una aut ntica revoluci n en todos los sectores. La gente ha cambiado por completo la mentalidad a la hora de obtener m s informaci n sobre nuestros productos y soluciones .
Ahora todo pasa por el v deo, incluso numerosos clientes y partners nos solicitaban cada vez m s acceso a v deos explicativos que les permitan explorar en detalle una funcionalidad concreta de nuestras soluciones, por ejemplo. Y de ah es de donde surgi la idea de tener una plataforma VoD de estas caracter sticas, m s all de nuestros tradicionales webinar o de los nuevos eventos online que estamos poniendo en marcha , a ade.
VSN Play es una plataforma multifuncional que permite a los usuarios explorar contenidos espec ficos directamente desde su buscador, o bien filtrando por categor as (webinars, demos, entrevistas ), soluciones de media (producci n de noticias, preservaci n y archivo, automatizaci n y distribuci n) o productos concretos (VSNExplorer MAM, VSN Crea, VSN One TV) de forma indistinta en ingl s y espa ol, adem s de contar con un apartado principal donde se recogen los contenidos m s recientes. Todo ello a trav s de un dise o sencillo, intuitivo y visualmente despejado. Adem s, los v deos ir n contando progresivamente con m s opciones de subt tulos en m ltiples idiomas, como ruso, portugu s o chino mandar n.
Esta plataforma es una iniciativa con la que todo el equipo est totalmente comprometido, ya que adem s de permitirnos centralizar recursos en un solo espacio virtual de f cil y r pido acceso, tambi n abre la puerta a ofrecer a nuestros prospectos, clientes, dealers y partners un servicio m s personalizado, eficaz y transparente, permitiendo incluso que la gente interesada en nuestra tecnolog a pueda visitar toda nuestra colecci n de v deos antes de concertar una demo detallada con nuestro equipo para ver si las soluciones podr an cumplir con sus expectativas , detalla Corral.
La nueva plataforma est online desde este mi rcoles 20 de mayo en este enlace.
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