
Rekordjahr f r CNN: Die h chsten Einschaltquoten in der Geschichte des Nachrichtennetzwerks Friday, January 5, 2018
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Frankfurt am Main, den 5. Januar 2018 - Im vergangenen Jahr hat CNN die h chsten Einschaltquoten im amerikanischen Markt seit Beginn der Messungen verbucht. Dabei erzielte das Nachrichtennetzwerk sowohl mit Blick auf alle Zuschauer als auch in der Zielgruppe der 25- bis 54-J hrigen Rekordwerte. Insbesondere bei jungen Erwachsenen zeichnete sich ein positiver Zuschauer-Trend ab.
Insgesamt verfolgten im Jahr 2017 rund 76 Millionen Zuschauer den US-amerikanischen Nachrichtensender, davon rund 29 Millionen Zuschauer in der Zielgruppe der 25- bis 54-J hrigen. Damit bertraf CNN hinsichtlich der Gesamtzuschauerzahl die Kabelnachrichten-sender Fox News um 9 Prozent und MSNBC um 29 Prozent. Im Quoten-Ranking aller US-amerikanischen Kabelsender landet CNN auf dem 7. Platz und wird erstmals seit 1995 wieder unter den Top-10 aufgef hrt.
W hrend der Prime-Time-Sendezeiten verzeichnete das CNN-Programm bei den 25- bis 54-J hrigen und ber alle Zielgruppen hinweg die zweith chsten Einschaltquoten seit 2008. Im Jahr nach der Wahl von Donald Trump zum Pr sidenten erreichte CNN in der Prime Time (Montag-Sonntag) durchschnittlich 379.000 Zuschauer in der Zielgruppe der 25- bis 54-J hrigen. Dies entspricht einer Steigerung von 44 Prozent im Vergleich zum Jahr nach der Wahl von Barack Obama in 2009. Alle Prime-Time-Sendungen unter der Woche weisen bei 25- bis 54-J hrigen zweistellige Wachstumsraten im Vorjahresvergleich auf.
ber alle Zielgruppen hinweg erreichte CNN im Jahr 2017 23 Prozent der regelm igen Zuschauer von Kabelnachrichten. Innerhalb der Zielgruppe der 25- bis 54-J hrigen schalteten 29 Prozent des Kabelnachrichten-Publikums CNN ein - der zweith chste Wert seit 2001.
Weitere Informationen zu einzelnen Sendungen finden Sie hier in der englischsprachigen Pressemitteilung.
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