Sony Pixel Power calrec Sony

GTC 2025 - Announcements and Live Updates

13/03/2025

What's next in AI is at GTC 2025. Not only the technology, but the people and ideas that are pushing AI forward - creating new opportunities, novel solutions and whole new ways of thinking. For all of that, this is the place.

Here's where to find the news, hear the discussions, see the robots and ponder the just-plain mind-blowing. From the keynote to the final session, check back for live coverage from San Jose, California.

Countdown to Keynote at GTC

The SAP Center is waking up, bathed in a soothing purple glow. A sea of attendees flows in - developers, researchers, business leaders - filling the space with a charge of anticipation.

Up on the big screen: the pre-show with Acquired podcast hosts Ben Gilbert and David Rosenthal, who are interviewing industry figures from the GTC show floor. Earlier today they even got a drop-in from NVIDIA founder and CEO Jensen Huang.

It's almost time.

At 10:00 a.m. PT, Huang takes the stage, setting the tone for everything unfolding at GTC. Crowds in the arena will feel it - the shuffle of last-minute arrivals, the glow of smartphone screens.

Those tuning in remotely won't miss a moment. Watch the keynote live. The future of AI, accelerated computing and everything in between is about to be unveiled.

Stay with us - we're just getting started.

Keynote Today: Tune In Early for the Preshow With Acquired The excitement starts long before NVIDIA founder and CEO Jensen Huang takes the stage. Catch the Live at NVIDIA GTC With Acquired broadcast now, featuring luminary speakers who'll offer fascinating insights into NVIDIA's remarkable journey over the past three decades.

State of AI Art: How Artists Bring AI, Robots Into Creative Process https://blogs.nvidia.com/wp-content/uploads/2025/03/trim-art-video.mp4

Consumption, a piece by BREAKFAST, on display at GTC.

Artists over millennia have created with every medium available - fruit and vegetable dyes, blocks of marble, acrylic paints, cameras, rendering software, 3D printers. They're now harnessing AI and robotics to build immersive experiences that reflect on the ways people respond to and interact with technology.

In a GTC panel discussion hosted today by Heather Schoell, creative director of AI strategy at NVIDIA, four artists shared how they use AI and robotics in their creative processes.

The integration of robotics in art is a very logical continuation in what is a very long spectrum of humans and our relationship to our tools, said panelist Catie Cuan, founder of consumer AI company Zenie and a postdoc at Stanford University, where she leads art and robotics efforts at the Stanford Robotics Center.

A former professional dancer, Cuan's works include an eight-hour duet with a robot arm and a symphony of dancing robots that played sounds as they moved.

Another panelist, Alexander Reben, was OpenAI's first artist in residence. He's used large language models, visual generative AI models and NeRFs to create 3D sculptures.

Interactive art by two of the panelists - Zolty, a kinetic and robotics artist known as BREAKFAST, and Emanuel Gollob, a doctoral researcher at the University of Arts Linz, Austria - is on display at the main entrance of GTC.

BREAKFAST works with real-time data to create large kinetic art sculptures that are on display aboard a Royal Caribbean cruise ship and the Fontainebleau hotel in Las Vegas. The studio's piece at GTC, titled Consumption, runs on an NVIDIA RTX GPU and features robotic arches that move in response to real-time data about water usage, including rainfall, reservoirs, groundwater levels and municipal supplies.

Gollob's robotic installation, called Doing Nothing With AI, uses generative robot control, brainwave measurements and reinforcement learning to move in a way that guides a participant wearing an EEG headband to do nothing and enjoy a moment of inaction.

Left to right: Reben, Gollob, BREAKFAST, Cuan and Schoell Panelists Discuss Energy Efficiency in the Age of Generative AI To a packed room of attendees, panelists held an illuminating discussion on AI, energy and climate issues today at GTC. Josh Parker, senior director of corporate sustainability at NVIDIA, was joined by Lauren Risi from the Wilson Center, David Sandalow from Columbia University and Bernhard Lorentz of Deloitte.

In the world of climate change, there's an enormous amount of things that AI can do, said Sandalow. How can you mobilize AI tools to mitigate climate change?

The industry experts addressed concerns about energy efficiency with the rise of generative AI and the uptick in data centers.

NVIDIA GPUs are delivering 100,000x better energy efficiency over the past decade, said Parker, summing up the energy efficiency gains from NVIDIA GPUs.

BMW Group Shows Off 3D Collaboration for Battery Assembly Factories Avatars allow BMW Group to fly into battery assembly stations, observe and ask questions interactively. BMW Group presented the latest updates to its 3D AppStore today at GTC.

The 3D AppStore, BMW's cloud streaming service for high-end visualization, is now making it possible to support the automaker's battery assembly process across various factories worldwide. It allows engineers, designers and others to work in the digital environment collaboratively.

With the avatars, they see the factory scene and can be in there together, and then you can basically just ask what is happening here, and the AI gives you a detailed description of what the station here is doing, said Xaver Freiherr Loeffelholz von Colberg, product owner of 3D AppStore at BMW Group.

Offering a glimpse into the future of automotive design and manufacturing, BMW has two more speaker sessions on Thursday, March 20.

Explaining Tokens - the Language and Currency of AI

GTC attendees are likely to hear a lo
LINK: https://blogs.nvidia.com/blog/nvidia-keynote-at-gtc-2025-ai-news-live-...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

03/04/2026

TelevisaUnivision Signs New Nielsen Media Intelligence Deal

Share Copy link Facebook X Linkedin Bluesky Email...

03/04/2026

The WNET Group, JIB Launch NHK World-Japan in New York

Share Copy link Facebook X Linkedin Bluesky Email...

03/04/2026

NAB Leadership Foundation Welcomes New Board Members

Share Copy link Facebook X Linkedin Bluesky Email...

03/04/2026

EverPass Media Expands Distribution Deal with Netflix

Share Copy link Facebook X Linkedin Bluesky Email...

03/04/2026

Versant Acquires AI-Data Platform StockStory

Share Copy link Facebook X Linkedin Bluesky Email...

03/04/2026

CVP Grows European Footprint with Strategic Expansion in...

CVP, one of Europe's leading suppliers of professional video and broadcast solutions, today announces the launch of its new German operation and the formati...

03/04/2026

MRMC Announces Appointment of Chief Operating Officer

Mark Roberts Motion Control (MRMC) today announces the appointment of Nick Barthee as Chief Operating Officer, strengthening its leadership as the company conti...

03/04/2026

Net Insight Introduces Programmable Trust Boundaries for...

Net Insight introduces programmable Trust Boundaries that make live media interconnection predictable as traffic moves between facilities, networks and cloud en...

03/04/2026

Winning in the new media economy: Avid showcases AI-powered, connected intelligence to unlock media value at NAB Show 2026

Winning in the new media economy: Avid showcases AI-powered, connected intellige...

03/04/2026

NUGEN Audio CEO Dr. Paul Tapper to Lead Presentation About Dialog Intelligibility and Loudness at NAB 2026

NUGEN Audio CEO Dr. Paul Tapper to Lead Presentation About Dialog Intelligibilit...

03/04/2026

NAB Show 2026: PlayBox Neo Highlights Workflow, Security, and IP Advances

NAB Show 2026: PlayBox Neo Highlights Workflow, Security, and IP Advances Brie Clayton April 2, 2026 0 Comments PlayBox Neo will showcase the latest i...

03/04/2026

For Taku Hirano, Everything Is Connected

For Taku Hirano, Everything Is Connected From touring and composition to teaching and instrument design, the in-demand percussionist sees it all as one body o...

03/04/2026

Berklee Honors Humberto Ramirez with Master of Latin Music Award

Berklee Honors Humberto Ramirez with Master of Latin Music Award The alumnus and acclaimed trumpeter is honored for his influence as a performer, composer, an...

02/04/2026

HBO and NFL Films Announce Hard Knocks: Training Camp with the Seattle Seahawks, Debuting August 11

HBO and NFL Films have announced Hard Knocks: Training Camp with the Seattle Sea...

02/04/2026

NAB 2026: Haivision Unveils Makito ONE Video Transport Platform

Haivision has announced the Makito ONE, a single-blade video encoding and decoding platform, at NAB Show 2026. The platform combines dual-channel video encoding...

02/04/2026

NAB 2026: Telestream Introduces UP.Lens Cloud-Based Multiviewer and Monitoring Service

Telestream has introduced UP.Lens, a cloud-based multiviewer and monitoring serv...

02/04/2026

NAB 2026: MRMC to Showcase Robotic Camera Technology and Mark 60th Anniversary

Mark Roberts Motion Control (MRMC) will exhibit at NAB Show 2026 (Booth C5220, April 19-22, Las Vegas Convention Center), marking the company's 60th anniver...

02/04/2026

NAB 2026: Net Insight Introduces Programmable Trust Boundaries for Live Media Interconnection

Net Insight has introduced programmable Trust Boundaries, a feature integrated i...

02/04/2026

NAB 2026: Bitmovin Adds SGAI Support to Playback Products

Bitmovin has announced support for SGAI (Server-Guided Ad Insertion) in its playback products, using HLS interstitials. SGAI combines elements of client-side an...

02/04/2026

Binghamton University Athletics Adds Riedel SimplyLive RiMotion R12 for Student-Run Productions

Riedel Communications' SimplyLive RiMotion R12 replay system is supporting B...

02/04/2026

NAB 2026: LTN and Ateme Announce Integration of Video Processing with IP Transport

LTN, a managed IP video transport company, and Ateme, a video compression and de...

02/04/2026

TDF Expands Channel Capacity on Terrestrial Broadcast Network with Harmonic

Harmonic has announced that TDF, a broadcast infrastructure operator in France, has deployed Harmonic's XOS Advanced Media Processor and ProStream X Video S...

02/04/2026

United Rugby Championship Reports First-Year Results with Eluvio Streaming Platform

Eluvio and the United Rugby Championship (URC) have announced first-year results...

02/04/2026

Kansas City Current and Scripps Sports Announce ION as Broadcast Home of 2026 Teal Rising Cup

The Kansas City Current and Scripps Sports have announced that ION will broadcas...

02/04/2026

ESPN Announces Courtside Alt-Cast for Women's Final Four

ESPN will debut Courtside at the Women's Final Four Presented by AT&T, an alt-cast airing Friday, April 3 at 7 p.m. and 9:30 p.m. ET on ESPN2, and Sunday, A...

02/04/2026

PAMA and Shure Accept Applications for 6th Annual Mark Brunner Professional Audio Scholarship

The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated are ...

02/04/2026

ESPN's MegaCast Coverage of 2026 NCAA Women's Final Four Begins Friday, April 3 in Phoenix

ESPN's MegaCast Coverage of 2026 NCAA Women's Final Four Begins Friday, ...

02/04/2026

DAZN Launches Playmakers Creator Program

DAZN has announced the launch of DAZN Playmakers, a global influencer program designed to build a network of sports content creators. The programme will give cr...

02/04/2026

NFL Network Unveils New Production Ops Leadership Structure as ESPN Takes Over

Tony Cole, Jessica Lee shift into new roles reporting to ESPN SVP/Content Operations Chris Calcinari....

02/04/2026

TNT Sports and CBS Sports to Reunite Michigan's Iconic Fab Five for Special NCAA Men's Final Four Altcast on truTV & HBO Max

Michigan's Fab Five will reunite for an alternate presentation of the Mich...

02/04/2026

Coming of Age: ESPN and NHL's Inside Out Classic Marks Another Step Forward for the Animated Alternative Broadcast

Real-time tracking, virtual production, and Pixar storytelling converge for Apri...

02/04/2026

Streaming Around the Moon: NASA+ Goes Live From Historic Artemis II Mission

NASA's long-awaited Artemis II mission has launched four astronauts on a 10-day journey around the moon, marking the first manned launch toward the moon sin...

02/04/2026

Release Rundown: What to Watch in April, From Bunnylovr to Omaha

(L-R) Molly Belle Wright, Wyatt Solis, and John Magaro appear in Omaha by Cole Webley, an official selection of the 2025 Sundance Film Festival. (Photo courte...

02/04/2026

VEMIA Auction incoming

4 - 11 April 2026 VEMIA's latest gear auction is just around the corner, and there's already a wealth of sought-after instruments and studio gear li...

02/04/2026

Universal Audio's Voice Of God now native

Little Labs emulation now available to all The latest Universal Audio plug-in to become available outside of the company's DSP-powered UAD2 platform has...

02/04/2026

SBS Welcomes Back Cup Fever! For The Biggest FIFA World Cup Ever

SBS Welcomes Back Cup Fever! For The Biggest FIFA World Cup Ever 2 April, 2026 Media releases Santo Cilauro, Ed Kavalee and a host of special guests retur...

02/04/2026

Truth. Power. Perspective: NITV's Flagship Current Affairs Programs Return to Lead the National Conversation

Truth. Power. Perspective: NITV's Flagship Current Affairs Programs Return t...

02/04/2026

L3Harris Powers First Crewed Mission Around the Moon in 50 Years

L3Harris has successfully powered the historic launch of the Artemis II mission, providing propulsion and avionics....

02/04/2026

Scripps Completes Sale of WRTV to Circle City Broadcasting

Share Copy link Facebook X Linkedin Bluesky Email...

02/04/2026

GoVertical! AiDi Powers Real-Time 9:16 Autocropping for I...

Already deployed extensively by NBC Sports, FOR-A Corporation will demonstrate GoVertical! AiDi, the real-time 9:16 autocropping feature of viztrick AiDi, durin...

02/04/2026

Elite Media Technologies Selects Interra Systems BATON Fi...

Interra Systems, a provider of end-to-end quality assurance solutions for the digital media industry, announced that Elite Media Technologies has selected its B...

02/04/2026

TDF Expands Broadcast Channel Lineup with Harmonic

Harmonic's Media Processing Solutions Maximize Bandwidth Efficiency for Terrestrial Broadcast Delivery Harmonic (NASDAQ: HLIT) today announced that TDF, a...

02/04/2026

FOR-A's Software-Defined, AI-Powered Development Advances...

NBC Sports Deploys viztrick AiDi to Stream Live Events in 9:16 Mobile-First Formats with Auto Tracking, Development Signals Strategic Shift for FOR-A Long reco...

02/04/2026

Evergent showcases innovations in sports streaming and mo...

Evergent will showcase new innovations in subscriber lifecycle management and monetization at NAB Show 2026 (Las Vegas, April 18 22), including: New advances i...

02/04/2026

Binghamton University Strengthens Student Run Productions...

Riedel Communications is proud to be part of Binghamton University, State University of New York, Athletics' milestone year, celebrating the university'...

02/04/2026

Techex and Encompass Launch Industry-Leading Cloud-Based...

Encompass Digital Media and Techex have today announced new, fully managed, cloud-native Master Control services designed to meet the growing operational demand...