Sony Pixel Power calrec Sony

GTC 2025 - Announcements and Live Updates

13/03/2025

What's next in AI is at GTC 2025. Not only the technology, but the people and ideas that are pushing AI forward - creating new opportunities, novel solutions and whole new ways of thinking. For all of that, this is the place.

Here's where to find the news, hear the discussions, see the robots and ponder the just-plain mind-blowing. From the keynote to the final session, check back for live coverage from San Jose, California.

Countdown to Keynote at GTC

The SAP Center is waking up, bathed in a soothing purple glow. A sea of attendees flows in - developers, researchers, business leaders - filling the space with a charge of anticipation.

Up on the big screen: the pre-show with Acquired podcast hosts Ben Gilbert and David Rosenthal, who are interviewing industry figures from the GTC show floor. Earlier today they even got a drop-in from NVIDIA founder and CEO Jensen Huang.

It's almost time.

At 10:00 a.m. PT, Huang takes the stage, setting the tone for everything unfolding at GTC. Crowds in the arena will feel it - the shuffle of last-minute arrivals, the glow of smartphone screens.

Those tuning in remotely won't miss a moment. Watch the keynote live. The future of AI, accelerated computing and everything in between is about to be unveiled.

Stay with us - we're just getting started.

Keynote Today: Tune In Early for the Preshow With Acquired The excitement starts long before NVIDIA founder and CEO Jensen Huang takes the stage. Catch the Live at NVIDIA GTC With Acquired broadcast now, featuring luminary speakers who'll offer fascinating insights into NVIDIA's remarkable journey over the past three decades.

State of AI Art: How Artists Bring AI, Robots Into Creative Process https://blogs.nvidia.com/wp-content/uploads/2025/03/trim-art-video.mp4

Consumption, a piece by BREAKFAST, on display at GTC.

Artists over millennia have created with every medium available - fruit and vegetable dyes, blocks of marble, acrylic paints, cameras, rendering software, 3D printers. They're now harnessing AI and robotics to build immersive experiences that reflect on the ways people respond to and interact with technology.

In a GTC panel discussion hosted today by Heather Schoell, creative director of AI strategy at NVIDIA, four artists shared how they use AI and robotics in their creative processes.

The integration of robotics in art is a very logical continuation in what is a very long spectrum of humans and our relationship to our tools, said panelist Catie Cuan, founder of consumer AI company Zenie and a postdoc at Stanford University, where she leads art and robotics efforts at the Stanford Robotics Center.

A former professional dancer, Cuan's works include an eight-hour duet with a robot arm and a symphony of dancing robots that played sounds as they moved.

Another panelist, Alexander Reben, was OpenAI's first artist in residence. He's used large language models, visual generative AI models and NeRFs to create 3D sculptures.

Interactive art by two of the panelists - Zolty, a kinetic and robotics artist known as BREAKFAST, and Emanuel Gollob, a doctoral researcher at the University of Arts Linz, Austria - is on display at the main entrance of GTC.

BREAKFAST works with real-time data to create large kinetic art sculptures that are on display aboard a Royal Caribbean cruise ship and the Fontainebleau hotel in Las Vegas. The studio's piece at GTC, titled Consumption, runs on an NVIDIA RTX GPU and features robotic arches that move in response to real-time data about water usage, including rainfall, reservoirs, groundwater levels and municipal supplies.

Gollob's robotic installation, called Doing Nothing With AI, uses generative robot control, brainwave measurements and reinforcement learning to move in a way that guides a participant wearing an EEG headband to do nothing and enjoy a moment of inaction.

Left to right: Reben, Gollob, BREAKFAST, Cuan and Schoell Panelists Discuss Energy Efficiency in the Age of Generative AI To a packed room of attendees, panelists held an illuminating discussion on AI, energy and climate issues today at GTC. Josh Parker, senior director of corporate sustainability at NVIDIA, was joined by Lauren Risi from the Wilson Center, David Sandalow from Columbia University and Bernhard Lorentz of Deloitte.

In the world of climate change, there's an enormous amount of things that AI can do, said Sandalow. How can you mobilize AI tools to mitigate climate change?

The industry experts addressed concerns about energy efficiency with the rise of generative AI and the uptick in data centers.

NVIDIA GPUs are delivering 100,000x better energy efficiency over the past decade, said Parker, summing up the energy efficiency gains from NVIDIA GPUs.

BMW Group Shows Off 3D Collaboration for Battery Assembly Factories Avatars allow BMW Group to fly into battery assembly stations, observe and ask questions interactively. BMW Group presented the latest updates to its 3D AppStore today at GTC.

The 3D AppStore, BMW's cloud streaming service for high-end visualization, is now making it possible to support the automaker's battery assembly process across various factories worldwide. It allows engineers, designers and others to work in the digital environment collaboratively.

With the avatars, they see the factory scene and can be in there together, and then you can basically just ask what is happening here, and the AI gives you a detailed description of what the station here is doing, said Xaver Freiherr Loeffelholz von Colberg, product owner of 3D AppStore at BMW Group.

Offering a glimpse into the future of automotive design and manufacturing, BMW has two more speaker sessions on Thursday, March 20.

Explaining Tokens - the Language and Currency of AI

GTC attendees are likely to hear a lo
LINK: https://blogs.nvidia.com/blog/nvidia-keynote-at-gtc-2025-ai-news-live-...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

30/05/2026

NAB Asks FCC to Shift Regulatory Fee Burden to Big Tech, Broadband

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

NAB Announces 2026 Board Election Results

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

IAB Tech Lab Releases Guidance for Managing AI Crawlers and Bots

Share Copy link Facebook X Linkedin Bluesky Email...

30/05/2026

Zero in on one that says yes (and no)

Zero in on one that says yes (and no) Andy Marken May 29, 2026 0 Comments Hero image courtesy of Deposit Photos For content creators the most difficu...

29/05/2026

InfoComm 2026: NDI Demos NDI 6.3, Hands-On Presentation About Educational Integrations

With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...

29/05/2026

Bell Media Inks New Long-Term Media Rights Deal for Broadcast, Streaming of the Canadian Football League

Reaffirming a partnership that has defined Canadian sports broadcasting since 19...

29/05/2026

Spring 2026 TV Survey: Vertical Live Matters. The Bigger Story Is Context

Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format Ring Digital's Sprin...

29/05/2026

Germanys Berliner Ensemble Bolsters Backstage Infrastructure With Riedel Stage Systems

Berliner Ensemble, one of Berlin's five major theater companies, has expande...

29/05/2026

InfoComm 2026: Solid State Logic Spotlights TCA Tour, Live V6.2 Software, New SSL Live Trade-in Program

Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...

29/05/2026

Gerald Jerry Pierce, Architect of Modern Digital Cinema, Passes Away at Age 73

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...

29/05/2026

CBS Sports Becomes New Home of Barclays Women's Super League Thorough 2029-2030

Paramount+ will be the English-language U.S. home for Barclays Women's Super...

29/05/2026

Calrec Scales ImPulseV to Empower Broadcasters With Greater Choice in Virtualized Workflows

Further strengthening its virtualisation strategy to fully support broadcasters ...

29/05/2026

Switzerlands Canal Alpha Streamlines Playout to Delivery With Harmonic

Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...

29/05/2026

InfoComm 2026: PTZOptics Showcases Intelligent Video Ecosystem

PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...

29/05/2026

Arizona's Family Sports Debuts Direct-to-Consumer Streaming App

Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...

29/05/2026

DAZN Brings The Canadian Football Leagues Saturday Night Football to the Masses in New Media Rights Deal

Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...

29/05/2026

Comcast Business Supports Advanced Technology Infrastructure at Levi's Stadium for Fan Experience, Venue Operations

Comcast Business has detailed the advanced network infrastructure it has deploye...

29/05/2026

College Sports-Production Community Gathers in Atlanta for 2026 SVG College Summit

In two-day event, leaders from academia and industry explored solutions to chall...

29/05/2026

TBT Reaches Two-Year Extension With FOX Sports for New-Look $2 Million Tournament

The Basketball Tournament (TBT), now entering their 13th year of competition, ha...

29/05/2026

Roku Expands Premium Subscriptions Experience with FOX One

Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...

29/05/2026

CBS Sports UEFA Champions League Today Studio Show Heads Budapest for Final as Transcontinental Popularity Grows

In its sixth year, the broadcaster's coverage has become a global brand and ...

29/05/2026

Ratings Roundup: NBA, NHL Playoffs and Indy 500 Photo Finish Power a Record-Setting Week

Ratings Roundup is a rundown of recent ratings news and is derived from press re...

29/05/2026

Your Summer 2026 Soundtrack? Spotify's Predictions Are In

The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...

29/05/2026

Akai Pro unveil the MPC Live III Retro

New retro-inspired MPC announced There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...

29/05/2026

Bjooks Beat Gems Kickstarter continues

Save up to 30 on acclaimed titles Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...

29/05/2026

Genelec update Aural ID

Binaural monitoring application improved Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...

29/05/2026

IMSTA FESTA 2026

6 June 2026 at SAE Institute, London, UK IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...

29/05/2026

Remembering Gerald Jerry Pierce, Architect of Modern Digital Cinema

Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...

29/05/2026

Roku Unveils Redesigned TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports to Launch Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, VAB Says

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Comparing 5 AI Video Enhancers for Restoring Old Video Quality

Comparing 5 AI Video Enhancers for Restoring Old Video Quality Kate Luvis May 29, 2026 0 Comments Digitizing VHS, MiniDV, and other legacy formats doe...

29/05/2026

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio

Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio Brie Clayton May 29, 2026 0 Comments Workflow replaces a patchwork of legacy tools...

29/05/2026

FCC Reminds Broadcasters of Their Public Interest Obligations

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Roku Unveils New TV Home Screen

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Sinclair and AMP Sports Announce New 'Style of Play' Podcast

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

Study: YouTube Leads Global Streaming Ad Growth

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

TV Pharma Ads Are Getting Longer, According to VAB

Share Copy link Facebook X Linkedin Bluesky Email...

29/05/2026

At the Intersection of Music and Dance, an Epic Collaboration

At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...

29/05/2026

Glookast Launches Cinnafilm Tachyon Plugin for Media Producer and Media Services

GLOOKAST LAUNCHES CINNAFILM TACHYON PLUGIN FOR MEDIA PRODUCER AND MEDIA SERVICES This release first appeared here. Visit our Tachyon product page or contact...

29/05/2026

Dolby and rednote Bring More Immersive Storytelling to Video Content with Dolby Atmos

May 29 2026, 09:00 (PDT) Dolby and rednote Bring More Immersive Storytelling to...

29/05/2026

Audiences Are Everywhere. Your Ad Strategy Should Be Too.

Something fundamental has shifted in how people consume media. Audiences aren't abandoning television or radio content; they're just expanding how, wher...

29/05/2026

Rosie Jones's Disability Comedy Extravaganza returns with another new lineup of eight comics

Youtube exclusive special drops today Watch now UKTV today announces another e...

29/05/2026

The Official Trailer of 'Physical 100' Italy, on Netflix From September 11

Back to All News The Official Trailer of Physical 100 Italy, on Netflix From Se...

29/05/2026

Genelec announces V2.1 for Aural ID binaural headphone monitoring application

Genelec announces V2.1 for Aural ID binaural headphone monitoring application posted: 29/05/2026 Aural ID 2.1 enhances binaural monitoring for stereo and ...