Sony Pixel Power calrec Sony

GTC 2025 - Announcements and Live Updates

13/03/2025

What's next in AI is at GTC 2025. Not only the technology, but the people and ideas that are pushing AI forward - creating new opportunities, novel solutions and whole new ways of thinking. For all of that, this is the place.

Here's where to find the news, hear the discussions, see the robots and ponder the just-plain mind-blowing. From the keynote to the final session, check back for live coverage from San Jose, California.

Countdown to Keynote at GTC

The SAP Center is waking up, bathed in a soothing purple glow. A sea of attendees flows in - developers, researchers, business leaders - filling the space with a charge of anticipation.

Up on the big screen: the pre-show with Acquired podcast hosts Ben Gilbert and David Rosenthal, who are interviewing industry figures from the GTC show floor. Earlier today they even got a drop-in from NVIDIA founder and CEO Jensen Huang.

It's almost time.

At 10:00 a.m. PT, Huang takes the stage, setting the tone for everything unfolding at GTC. Crowds in the arena will feel it - the shuffle of last-minute arrivals, the glow of smartphone screens.

Those tuning in remotely won't miss a moment. Watch the keynote live. The future of AI, accelerated computing and everything in between is about to be unveiled.

Stay with us - we're just getting started.

Keynote Today: Tune In Early for the Preshow With Acquired The excitement starts long before NVIDIA founder and CEO Jensen Huang takes the stage. Catch the Live at NVIDIA GTC With Acquired broadcast now, featuring luminary speakers who'll offer fascinating insights into NVIDIA's remarkable journey over the past three decades.

State of AI Art: How Artists Bring AI, Robots Into Creative Process https://blogs.nvidia.com/wp-content/uploads/2025/03/trim-art-video.mp4

Consumption, a piece by BREAKFAST, on display at GTC.

Artists over millennia have created with every medium available - fruit and vegetable dyes, blocks of marble, acrylic paints, cameras, rendering software, 3D printers. They're now harnessing AI and robotics to build immersive experiences that reflect on the ways people respond to and interact with technology.

In a GTC panel discussion hosted today by Heather Schoell, creative director of AI strategy at NVIDIA, four artists shared how they use AI and robotics in their creative processes.

The integration of robotics in art is a very logical continuation in what is a very long spectrum of humans and our relationship to our tools, said panelist Catie Cuan, founder of consumer AI company Zenie and a postdoc at Stanford University, where she leads art and robotics efforts at the Stanford Robotics Center.

A former professional dancer, Cuan's works include an eight-hour duet with a robot arm and a symphony of dancing robots that played sounds as they moved.

Another panelist, Alexander Reben, was OpenAI's first artist in residence. He's used large language models, visual generative AI models and NeRFs to create 3D sculptures.

Interactive art by two of the panelists - Zolty, a kinetic and robotics artist known as BREAKFAST, and Emanuel Gollob, a doctoral researcher at the University of Arts Linz, Austria - is on display at the main entrance of GTC.

BREAKFAST works with real-time data to create large kinetic art sculptures that are on display aboard a Royal Caribbean cruise ship and the Fontainebleau hotel in Las Vegas. The studio's piece at GTC, titled Consumption, runs on an NVIDIA RTX GPU and features robotic arches that move in response to real-time data about water usage, including rainfall, reservoirs, groundwater levels and municipal supplies.

Gollob's robotic installation, called Doing Nothing With AI, uses generative robot control, brainwave measurements and reinforcement learning to move in a way that guides a participant wearing an EEG headband to do nothing and enjoy a moment of inaction.

Left to right: Reben, Gollob, BREAKFAST, Cuan and Schoell Panelists Discuss Energy Efficiency in the Age of Generative AI To a packed room of attendees, panelists held an illuminating discussion on AI, energy and climate issues today at GTC. Josh Parker, senior director of corporate sustainability at NVIDIA, was joined by Lauren Risi from the Wilson Center, David Sandalow from Columbia University and Bernhard Lorentz of Deloitte.

In the world of climate change, there's an enormous amount of things that AI can do, said Sandalow. How can you mobilize AI tools to mitigate climate change?

The industry experts addressed concerns about energy efficiency with the rise of generative AI and the uptick in data centers.

NVIDIA GPUs are delivering 100,000x better energy efficiency over the past decade, said Parker, summing up the energy efficiency gains from NVIDIA GPUs.

BMW Group Shows Off 3D Collaboration for Battery Assembly Factories Avatars allow BMW Group to fly into battery assembly stations, observe and ask questions interactively. BMW Group presented the latest updates to its 3D AppStore today at GTC.

The 3D AppStore, BMW's cloud streaming service for high-end visualization, is now making it possible to support the automaker's battery assembly process across various factories worldwide. It allows engineers, designers and others to work in the digital environment collaboratively.

With the avatars, they see the factory scene and can be in there together, and then you can basically just ask what is happening here, and the AI gives you a detailed description of what the station here is doing, said Xaver Freiherr Loeffelholz von Colberg, product owner of 3D AppStore at BMW Group.

Offering a glimpse into the future of automotive design and manufacturing, BMW has two more speaker sessions on Thursday, March 20.

Explaining Tokens - the Language and Currency of AI

GTC attendees are likely to hear a lo
LINK: https://blogs.nvidia.com/blog/nvidia-keynote-at-gtc-2025-ai-news-live-...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

03/07/2026

Broadcast Solutions Acquires BFE

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

AdClarity Expands CTV Offering to 20 Countries

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

Mountain West Conference Launches SVOD Service With New Revenue Model

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

Death Star

Death Star Andy Marken July 2, 2026 0 Comments Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...

03/07/2026

Berklee's New Visual Identity: Honoring Our History, Building for What's Next

Berklee's New Visual Identity: Honoring Our History, Building for What's...

03/07/2026

July 01, 2026

Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...

03/07/2026

July 02, 2026

Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...

02/07/2026

SVG Students To Watch: Abby Finke, University of Dayton

Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD In the live-sports...

02/07/2026

SVG GameDay, Ep. 22: Winnipeg Jets Kyle Balharry - Going to Work in the Great White North

In-venue and creative video staffers at the professional and collegiate level ha...

02/07/2026

BLAST Reports $133 Million in 2025 Revenue, Opens New York Headquarters

BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...

02/07/2026

Riedel and SKAARHOJ Expand Collaboration with SimplyLive Integration

Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...

02/07/2026

Czech Fire Rescue Service Deploys LiveU Video Transmission for Emergency Operations

The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...

02/07/2026

Gravity Media USA Appoints Brittney Boston as Head of Business Development

Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...

02/07/2026

TwelveLabs Raises $100 Million in Series B Funding

TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...

02/07/2026

Pro Padel League Announces Broadcast Partnership With USA Sports for 2026 Season

The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...

02/07/2026

LiveLike Powers Eight FIFA World Cup 2026 Fan Engagement Activations Across Five Continents

LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...

02/07/2026

InfoComm 2026: Cobalt Digitals blueCORE Wins Futures Best of Show Award

Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...

02/07/2026

Synamedia Appoints Dr. Tzvi Gerstl as CEO

Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...

02/07/2026

Esports World Cup 2026 Announces Expanded Sony Partnership for Paris Event

The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...

02/07/2026

Zee Entertainment Secures Exclusive Bundesliga Rights in India for Five Years

Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...

02/07/2026

All Hands on Deck: NBCU Comes Together to Produce Ultra-Complex Sail4th 250 Broadcast on July 4

NBCU brings together News, Sports, Local, and Telemundo for a 50+ camera live pr...

02/07/2026

Release Rundown: What to Watch in July, From Gail Daughtry and the Celebrity Sex Pass to Murder 101

Zoey Deutch, John Slattery, Ken Marino, Miles Gutierrez-Riley, and Ben Wang appe...

02/07/2026

The Crow Hill Company introduce Brackish Pads

Stammering, stuttering, strangulated tones The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...

02/07/2026

Steinberg SpectraLayers 13 now available

A new era in unmixing and spectral editing The latest version of Steinberg's spectral audio-editing software has just arrived, building on the strength...

02/07/2026

Sine Machine from Melatonin

Aims to simplify additive synthesis Sine Machine is the debut launch from Melatonin, a Vienna-based developer who have spent the past six years creating wha...

02/07/2026

iZotope acquired by Boris FX

Products to remain fully active & supported Following the news of Native Instruments joining the inMusic brand line-up, Academy and Emmy Award-winning visua...

02/07/2026

GearExpo UK 2026

What you missed! Last weekend, Saturday 27 June 2026, saw the debut of Sound On Sounds new GearExpo UK event, the largest dedicated pro-audio event to take ...

02/07/2026

Imagine Communications Acquired by Lumine Group

Share Copy link Facebook X Linkedin Bluesky Email...

02/07/2026

Rise AV APAC Brings Mentoring Conversation to InfoComm As...

Following the successful launch of its inaugural APAC Mentoring Programme last month, the Rise AV APAC Regional Council will bring the conversation around mento...

02/07/2026

Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out

Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out Brie Clayton July 2, 2026 0 Comments Highly mobile camera supports tense and de...

02/07/2026

Broadcast Solutions acquires BFE, expanding its lead in European broadcast, media and communications infrastructure

Broadcast Solutions acquires BFE, expanding its lead in European broadcast, medi...

02/07/2026

Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversary Celebration of the Declaration of Independence

Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversar...

02/07/2026

Broadcast Solutions acquires BFE

Broadcast Solutions GmbH, a leading systems integrator and provider of innovative solutions for the broadcast media industry, is acquiring BFE Studio und Medien...

02/07/2026

LiveMode builds agile content ingest with Cinegy

Cinegy GmbH, the premier provider of software-defined television technology, has extended the ingest facility at leading Brazilian sports company LiveMode, work...

02/07/2026

Synamedia Appoints Dr Tzvi Gerstl CEO

Share Copy link Facebook X Linkedin Bluesky Email...

02/07/2026

Cobalt Digitals blueCORE Wins Futures Best of Show Award...

Standalone processors acknowledged for the innovation and value they bring to Pro AV Cobalt Digital, a leading designer and manufacturer of signal processing ...

02/07/2026

Synamedia Appoints Dr Tzvi Gerstl as CEO as Company Enter...

Synamedia announced today the appointment of Dr Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transitio...

02/07/2026

Screen Australia backs audience-led filmmaking with new insight-driven initiatives

Screen Australia backs audience-led filmmaking with new insight-driven initiativ...

02/07/2026

Screen Australia refines guidelines for Narrative Content Development and Documentary Development

Screen Australia refines guidelines for Narrative Content Development and Docume...

02/07/2026

Maxon Autograph: Introduction to working with Tables

Maxon Autograph: Introduction to working with Tables Simon Ubsdell July 1, 2026 0 Comments An overview of Autograph's ridiculously powerful tables...

02/07/2026

Boston Conservatory's Soire Breaks Records to Fund Student Scholarships

Boston Conservatory's Soir e Breaks Records to Fund Student Scholarships The event achieved 127 percent of its fundraising goal in an evening celebrating ...

02/07/2026

How Adam Rosenwach Pivoted from Music to Med Tech Without Missing a Beat

How Adam Rosenwach Pivoted from Music to Med Tech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might thin...

02/07/2026

Warner Bros. Discovery UK & Ireland backs Unacceptable for a second series on TLC ahead of Sunday's premiere

Warner Bros. Discovery UK & Ireland backs Unacceptable for a second series on TL...

02/07/2026

Tea with Judi Dench returns to Sky Arts with legendary guest, Sir Ian McKellen

Thursday 2 July 2026 Tea with Judi Dench returns to Sky Arts with legendary guest, Sir Ian McKellen Sky today confirms Tea with Judi Dench will return this su...

02/07/2026

Joyride Through July With 12 Games Coming to GeForce NOW

Summer is heating up - and GeForce NOW is taking players along for the ride. Start the month with Monopoly: Star Wars Heroes vs. Villains, bringing a galaxy fa...

01/07/2026

Broadcast Management Group Appoints Kathy Samuels as Director of Creative Services

Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...