
What's next in AI is at GTC 2025. Not only the technology, but the people and ideas that are pushing AI forward - creating new opportunities, novel solutions and whole new ways of thinking. For all of that, this is the place.
Here's where to find the news, hear the discussions, see the robots and ponder the just-plain mind-blowing. From the keynote to the final session, check back for live coverage from San Jose, California.
Countdown to Keynote at GTC
The SAP Center is waking up, bathed in a soothing purple glow. A sea of attendees flows in - developers, researchers, business leaders - filling the space with a charge of anticipation.
Up on the big screen: the pre-show with Acquired podcast hosts Ben Gilbert and David Rosenthal, who are interviewing industry figures from the GTC show floor. Earlier today they even got a drop-in from NVIDIA founder and CEO Jensen Huang.
It's almost time.
At 10:00 a.m. PT, Huang takes the stage, setting the tone for everything unfolding at GTC. Crowds in the arena will feel it - the shuffle of last-minute arrivals, the glow of smartphone screens.
Those tuning in remotely won't miss a moment. Watch the keynote live. The future of AI, accelerated computing and everything in between is about to be unveiled.
Stay with us - we're just getting started.
Keynote Today: Tune In Early for the Preshow With Acquired The excitement starts long before NVIDIA founder and CEO Jensen Huang takes the stage. Catch the Live at NVIDIA GTC With Acquired broadcast now, featuring luminary speakers who'll offer fascinating insights into NVIDIA's remarkable journey over the past three decades.
State of AI Art: How Artists Bring AI, Robots Into Creative Process https://blogs.nvidia.com/wp-content/uploads/2025/03/trim-art-video.mp4
Consumption, a piece by BREAKFAST, on display at GTC.
Artists over millennia have created with every medium available - fruit and vegetable dyes, blocks of marble, acrylic paints, cameras, rendering software, 3D printers. They're now harnessing AI and robotics to build immersive experiences that reflect on the ways people respond to and interact with technology.
In a GTC panel discussion hosted today by Heather Schoell, creative director of AI strategy at NVIDIA, four artists shared how they use AI and robotics in their creative processes.
The integration of robotics in art is a very logical continuation in what is a very long spectrum of humans and our relationship to our tools, said panelist Catie Cuan, founder of consumer AI company Zenie and a postdoc at Stanford University, where she leads art and robotics efforts at the Stanford Robotics Center.
A former professional dancer, Cuan's works include an eight-hour duet with a robot arm and a symphony of dancing robots that played sounds as they moved.
Another panelist, Alexander Reben, was OpenAI's first artist in residence. He's used large language models, visual generative AI models and NeRFs to create 3D sculptures.
Interactive art by two of the panelists - Zolty, a kinetic and robotics artist known as BREAKFAST, and Emanuel Gollob, a doctoral researcher at the University of Arts Linz, Austria - is on display at the main entrance of GTC.
BREAKFAST works with real-time data to create large kinetic art sculptures that are on display aboard a Royal Caribbean cruise ship and the Fontainebleau hotel in Las Vegas. The studio's piece at GTC, titled Consumption, runs on an NVIDIA RTX GPU and features robotic arches that move in response to real-time data about water usage, including rainfall, reservoirs, groundwater levels and municipal supplies.
Gollob's robotic installation, called Doing Nothing With AI, uses generative robot control, brainwave measurements and reinforcement learning to move in a way that guides a participant wearing an EEG headband to do nothing and enjoy a moment of inaction.
Left to right: Reben, Gollob, BREAKFAST, Cuan and Schoell Panelists Discuss Energy Efficiency in the Age of Generative AI To a packed room of attendees, panelists held an illuminating discussion on AI, energy and climate issues today at GTC. Josh Parker, senior director of corporate sustainability at NVIDIA, was joined by Lauren Risi from the Wilson Center, David Sandalow from Columbia University and Bernhard Lorentz of Deloitte.
In the world of climate change, there's an enormous amount of things that AI can do, said Sandalow. How can you mobilize AI tools to mitigate climate change?
The industry experts addressed concerns about energy efficiency with the rise of generative AI and the uptick in data centers.
NVIDIA GPUs are delivering 100,000x better energy efficiency over the past decade, said Parker, summing up the energy efficiency gains from NVIDIA GPUs.
BMW Group Shows Off 3D Collaboration for Battery Assembly Factories Avatars allow BMW Group to fly into battery assembly stations, observe and ask questions interactively. BMW Group presented the latest updates to its 3D AppStore today at GTC.
The 3D AppStore, BMW's cloud streaming service for high-end visualization, is now making it possible to support the automaker's battery assembly process across various factories worldwide. It allows engineers, designers and others to work in the digital environment collaboratively.
With the avatars, they see the factory scene and can be in there together, and then you can basically just ask what is happening here, and the AI gives you a detailed description of what the station here is doing, said Xaver Freiherr Loeffelholz von Colberg, product owner of 3D AppStore at BMW Group.
Offering a glimpse into the future of automotive design and manufacturing, BMW has two more speaker sessions on Thursday, March 20.
Explaining Tokens - the Language and Currency of AI
GTC attendees are likely to hear a lo
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
21/02/2026
With Software Defined Broadcasting more established in Milan Cortina look for Los Angeles 2028 to have less hardware and more cloud-based software systems...
21/02/2026
The SVP of Olympic Operations on turning CAD drawings into reality, building tru...
21/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/02/2026
Back to All News
Netflix Unveils the Trailer of Accused', A Psychological ...
20/02/2026
Gravity Media and Los Angeles-based Green Couch Entertainment announce a strateg...
20/02/2026
IMAX announces it is working with Apple TV to bring the 2026 FIA Formula One Wor...
20/02/2026
Daktronics has partnered with the Philadelphia Phillies to design, manufacture, ...
20/02/2026
ESPN announces the upcoming launch of Women's Sports Sundays - a first-of-it...
20/02/2026
As the Seattle Seahawks and New England Patriots faced off in the NFL's biggest sporting event of the season on Sun., Feb. 8, Sennheiser wireless solutions ...
20/02/2026
ESPN announces its 2026 Major League Baseball spring training schedule, which includes four national games on ESPN, six games on ESPN Unlimited, and more than 2...
20/02/2026
Open Broadcast Systems, which specializes in software-based professional video transport, has added support for 200 Gigabit Ethernet to its range of encoders an...
20/02/2026
Chyron announces the release of PAINT 10.3, which is designed to help analysts and operators turn live action into clearer, faster on-air storytelling.
PAINT ...
20/02/2026
With full squad workouts underway, MLB Network's live Spring Training game s...
20/02/2026
Tech enhancements, marquee productions are expected to take advantage of a summe...
20/02/2026
In-venue and creative video staffers at the professional and collegiate level ha...
20/02/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
20/02/2026
Speaking with SVG Europe after one of Team GB's greatest days at a Winter Olympics, BBC Sport's head of major events, Ron Chakraborty, explains the broa...
20/02/2026
Making Winter Games Olympic magic is the goal for every broadcaster in Italy cov...
20/02/2026
Curling, one of the least-dangerous Winter Olympic sports, is dominating the Mil...
20/02/2026
BBC Sport's presence at the 2026 Winter Games is centred around a significan...
20/02/2026
BBC Sport is bringing together its linear TV and streaming digital arms in a str...
20/02/2026
To broaden the appeal of winter sports at Milano Cortina, the BBC has integrated...
20/02/2026
Just in time for the start of Apple TV's inaugural season as the exclusive U...
20/02/2026
One big challenge was to depict the character of each of very different and wide...
20/02/2026
(L-R) Writer-director Amanda Kramer photographs the photographers at the premiere of her film By Design at the Library Center Theatre in Park City. (Photo by ...
20/02/2026
In our latest blog, Tim Pearson explores the impact that increased memory prices are having on the consumer electronics market, and particularly the set-top box...
20/02/2026
Calrec Type R: Shaping the Future of Radio from the Heart of Flirt FM
Love may have filled the airwaves last week for Valentine's Day, and we've just c...
20/02/2026
NEW YORK - February 10, 2026 - An estimated 125.6* million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen's Big Data Panel meas...
20/02/2026
NEW YORK - February 19, 2026 - Nielsen today shared updated and final Super Bowl...
20/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/02/2026
A leading global investment bank, with offices at Two International Finance Centre in Hong Kong, partnered with systems integrators Global Vision Engineering (G...
20/02/2026
Rise AV and Rise Broadcast, the global not-for-profit organisations dedicated to improving gender diversity across technical industries, have today announced a ...
20/02/2026
Open Broadcast Systems, the leader in software-based professional video transport, has added support for 200 Gigabit Ethernet to its range of encoders and decod...
20/02/2026
Signiant today announced the formation of its Customer Advisory Board (CAB), bringing together a select group of customers to collaborate on product strategy, r...
20/02/2026
PTZOptics today announced the launch of its Visual Reasoning initiative that makes video more actionable by combining robotic PTZ camera systems, AI, and open i...
20/02/2026
Amino, a global media technology provider delivering devices, software and cloud services that simplify and elevate video delivery, today announced the successf...
20/02/2026
SMPTE , the home of media professionals, technologists, and engineers, today announced its call for technical papers for the SMPTE 2026 Media Technology Summit....
20/02/2026
Wowza Media Systems today announced that Granicus, a leading provider of digital engagement solutions for governments, continues to rely on Wowza to power its h...
20/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...