Sony Pixel Power calrec Sony

GTC 2025 - Announcements and Live Updates

13/03/2025

What's next in AI is at GTC 2025. Not only the technology, but the people and ideas that are pushing AI forward - creating new opportunities, novel solutions and whole new ways of thinking. For all of that, this is the place.

Here's where to find the news, hear the discussions, see the robots and ponder the just-plain mind-blowing. From the keynote to the final session, check back for live coverage from San Jose, California.

Countdown to Keynote at GTC

The SAP Center is waking up, bathed in a soothing purple glow. A sea of attendees flows in - developers, researchers, business leaders - filling the space with a charge of anticipation.

Up on the big screen: the pre-show with Acquired podcast hosts Ben Gilbert and David Rosenthal, who are interviewing industry figures from the GTC show floor. Earlier today they even got a drop-in from NVIDIA founder and CEO Jensen Huang.

It's almost time.

At 10:00 a.m. PT, Huang takes the stage, setting the tone for everything unfolding at GTC. Crowds in the arena will feel it - the shuffle of last-minute arrivals, the glow of smartphone screens.

Those tuning in remotely won't miss a moment. Watch the keynote live. The future of AI, accelerated computing and everything in between is about to be unveiled.

Stay with us - we're just getting started.

Keynote Today: Tune In Early for the Preshow With Acquired The excitement starts long before NVIDIA founder and CEO Jensen Huang takes the stage. Catch the Live at NVIDIA GTC With Acquired broadcast now, featuring luminary speakers who'll offer fascinating insights into NVIDIA's remarkable journey over the past three decades.

State of AI Art: How Artists Bring AI, Robots Into Creative Process https://blogs.nvidia.com/wp-content/uploads/2025/03/trim-art-video.mp4

Consumption, a piece by BREAKFAST, on display at GTC.

Artists over millennia have created with every medium available - fruit and vegetable dyes, blocks of marble, acrylic paints, cameras, rendering software, 3D printers. They're now harnessing AI and robotics to build immersive experiences that reflect on the ways people respond to and interact with technology.

In a GTC panel discussion hosted today by Heather Schoell, creative director of AI strategy at NVIDIA, four artists shared how they use AI and robotics in their creative processes.

The integration of robotics in art is a very logical continuation in what is a very long spectrum of humans and our relationship to our tools, said panelist Catie Cuan, founder of consumer AI company Zenie and a postdoc at Stanford University, where she leads art and robotics efforts at the Stanford Robotics Center.

A former professional dancer, Cuan's works include an eight-hour duet with a robot arm and a symphony of dancing robots that played sounds as they moved.

Another panelist, Alexander Reben, was OpenAI's first artist in residence. He's used large language models, visual generative AI models and NeRFs to create 3D sculptures.

Interactive art by two of the panelists - Zolty, a kinetic and robotics artist known as BREAKFAST, and Emanuel Gollob, a doctoral researcher at the University of Arts Linz, Austria - is on display at the main entrance of GTC.

BREAKFAST works with real-time data to create large kinetic art sculptures that are on display aboard a Royal Caribbean cruise ship and the Fontainebleau hotel in Las Vegas. The studio's piece at GTC, titled Consumption, runs on an NVIDIA RTX GPU and features robotic arches that move in response to real-time data about water usage, including rainfall, reservoirs, groundwater levels and municipal supplies.

Gollob's robotic installation, called Doing Nothing With AI, uses generative robot control, brainwave measurements and reinforcement learning to move in a way that guides a participant wearing an EEG headband to do nothing and enjoy a moment of inaction.

Left to right: Reben, Gollob, BREAKFAST, Cuan and Schoell Panelists Discuss Energy Efficiency in the Age of Generative AI To a packed room of attendees, panelists held an illuminating discussion on AI, energy and climate issues today at GTC. Josh Parker, senior director of corporate sustainability at NVIDIA, was joined by Lauren Risi from the Wilson Center, David Sandalow from Columbia University and Bernhard Lorentz of Deloitte.

In the world of climate change, there's an enormous amount of things that AI can do, said Sandalow. How can you mobilize AI tools to mitigate climate change?

The industry experts addressed concerns about energy efficiency with the rise of generative AI and the uptick in data centers.

NVIDIA GPUs are delivering 100,000x better energy efficiency over the past decade, said Parker, summing up the energy efficiency gains from NVIDIA GPUs.

BMW Group Shows Off 3D Collaboration for Battery Assembly Factories Avatars allow BMW Group to fly into battery assembly stations, observe and ask questions interactively. BMW Group presented the latest updates to its 3D AppStore today at GTC.

The 3D AppStore, BMW's cloud streaming service for high-end visualization, is now making it possible to support the automaker's battery assembly process across various factories worldwide. It allows engineers, designers and others to work in the digital environment collaboratively.

With the avatars, they see the factory scene and can be in there together, and then you can basically just ask what is happening here, and the AI gives you a detailed description of what the station here is doing, said Xaver Freiherr Loeffelholz von Colberg, product owner of 3D AppStore at BMW Group.

Offering a glimpse into the future of automotive design and manufacturing, BMW has two more speaker sessions on Thursday, March 20.

Explaining Tokens - the Language and Currency of AI

GTC attendees are likely to hear a lo
LINK: https://blogs.nvidia.com/blog/nvidia-keynote-at-gtc-2025-ai-news-live-...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

12/11/2026

The Software-Defined Shift: A Discussion on the Technologies Reshaping Live Sports Production

Industry leaders examine how Dynamic Media Facility, Media eXchange Layer, and c...

12/11/2026

SVG Students to Watch: Addison Carnow, University of North Carolina

The junior Tar Heel is embracing the technical and creative challenges of live production while emerging as a leader and mentor in the control room...

12/11/2026

Gracenote Survey: 78% of Viewers 18-24 Want a Single Program Guide Across Streaming Services

Gracenote, Nielsen's content intelligence business, has released its fifth a...

12/11/2026

RTL Deutschland and NHL Expand Partnership, Bringing NHL Monday Night Hockey to Free-to-Air TV in Germany

RTL Deutschland will bring the NHL to free-to-air TV in Germany starting Nov. 30...

12/11/2026

Clear-Com Supports Global Student Broadcast On Air 2026 With Station-IC, Eclipse HX and FreeSpeak Cell

Clear-Com supported On Air 2026, a 24-hour student-led broadcast connecting 45 u...

12/11/2026

uniqFEED Opens Remote Operations Center in Madrid for LaLiga Virtual Advertising

uniqFEED has opened a Remote Operations Center (ROC) in Madrid, Spain. It is already operational, delivering virtual advertising for LaLiga matches. The ROC is ...

12/11/2026

Disney, ESPN and NBA Present Third Dunk the Halls Animated Christmas Day Game

Disney, ESPN and the NBA will present Dunk the Halls, the third real-time animated NBA game using Sony's Beyond Sports data visualization technology, on Chr...

12/11/2026

Van Wagner Launches RELAY Digital Platform for College Athletics Websites and Apps

Van Wagner has launched Van Wagner RELAY, a digital platform for official athlet...

12/11/2026

Vizrt Acquires Chyron in Major Consolidation of Broadcast Graphics Market

Deal brings together two of the industry's most established graphics brands and significantly expands Vizrt's footprint in U.S. sports and regional broa...

12/11/2026

Euro TV Upgrades OB Van with Lawo mc36 MkII and VSM

Euro TV Production GmbH of Austria has upgraded its outside broadcast vehicle with Lawo technology. The mc 36 Classic console in service since 2019 was replaced...

12/11/2026

Tagboard Launches Spark Resize Beta to Convert Graphics to New Aspect Ratios

Tagboard has launched Spark Resize, an AI-assisted tool now in beta that takes an existing graphic and produces a new version for a different aspect ratio or sc...

12/11/2026

At Second-Annual SVG LIVE! Event, Live Production's Biggest Names Go Inside the Tentpole Playbook

Ben Winston, Glenn Weiss, and FIFA's Jenni-Lee Van Gelder headlined a day fo...

12/11/2026

AWS, NFL Launch Next Gen Trends, Opening In-Season Tracking Data to Fans

Free interactive platform visualizes team tendencies, formations, and schemes, updated weekly...

12/11/2026

Sports Broadcasting Hall of Famer Charlie Jablonski: A True Broadcasting Power Broker

Sports Broadcasting Hall of Famer Charlie Jablonski's broadcasting career is...

12/11/2026

UVI release Twin 88 Keys

Blend between concert grand & vintage electric pianos UVI's latest release combines a concert grand with a vintage electric piano in a single instrument...

12/11/2026

Universal Audio reintroduce UAD Cooper Time Cube Delay

Native version of popular effects plug-in arrives Many of the plug-ins that used to require Universal Audios Apollo interfaces or DSP accelerators have made...

12/11/2026

Audient launch the iD Mk3 line-up

Four next-generation interfaces announced Following on from the release of their new flagship Thunderbolt interfaces, Audient have refreshed the design of t...

12/11/2026

Rohde & Schwarz and Connektica showcase automated RF test systems for satellite payloads and radar at Space Tech Expo

Rohde & Schwarz and Connektica showcase automated RF test systems for satellite ...

12/11/2026

78% of young adults want a single program guide across their streaming services, up from 58% last year

Gracenote's 2026 State of Play report signals a rising retention risk: More ...

12/11/2026

Blackmagic Design Announces Blackmagic Ambisonic Microphone

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

12/11/2026

CES Honors LGs Signature OLED, Wallpaper TVs

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

12/11/2026

Broadsmart launches monetization capabilities to power OT...

Broadpeak and Magnite enable advertising on Afree TV to unlock new revenue opportunities for African content providers Broadsmart, a technology integrator deli...

12/11/2026

PlayBox Neo makes an impact delivering flexible broadcast...

PlayBox Neo is perceived in the industry as an innovator way ahead of its time, already making a profound impact in the Asia-Pacific region, where the company i...

12/11/2026

Filmbankmedia selects Fincons Group s AllRights to manage...

This agreement marks the next step in a multi-year digital transformation programme as distribution expands across more clients and markets, requiring reliable ...

12/11/2026

Euro TV Upgrades OB Vehicle With Lawo Console

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

12/11/2026

Scripps Names Christina Hartman Chief Technology Officer

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

12/11/2026

ABC Names Martin Ortiz GM of WTVD-TV Raleigh-Durham

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

12/11/2026

Adobe, Google Expand AI and Creative Tool Integration

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

12/11/2026

NIH awards $7 million to study what makes immune responses last

LA JOLLA, CA-Central to many immune responses are antibodies, which identify foreign substances and help remove them from the body. The immune cells that produc...

12/11/2026

Bill & Ted Rock Opera Taken to New Heights After Student Workshop

Bill & Ted Rock Opera Taken to New Heights After Student Workshop Emerging artists from Berklee, Boston Conservatory, and Emerson collaborated with industry p...

12/11/2026

U unveils first look teaser for brand-new drama, The Cadburys

Image available HERE Teaser available HERE A teaser for The Cadburys (6x60') has been released, introducing audiences to the core family of George (Harry ...

12/11/2026

HPA Sets 2027 Tech Retreat Theme Around a Changing Industry

The Hollywood Professional Association (HPA) today announced the theme and program focus for the 2027 HPA Tech Retreat, taking place Feb. 14-18, 2027 in La Quin...

12/11/2026

Jeremiah Slovarp on building Jereco from the ground up in rural Montana

An island in rural MontanaJeremiah Slovarp owns Jereco in Bozeman, Montana, and teaches music technology and recording arts at Montana State University. He star...

12/11/2026

Introducing Ask the AI GP'

Who am I and whats an AI GP? Im Kathryn Hodgkinson, and Ive recently qualified as an Artificial Intelligence Governance Professional (AIGP), a certification awa...

12/11/2026

RT Coverage of European Political Community Summit in Dublin

RT will provide extensive coverage of the European Political Community Summit in Dublin across television, radio and online on Thursday, 12 November 2026. As p...

11/11/2026

Charlotte Hornets Become One of NBAs First Teams With WiFi 7 at Spectrum Center

Hornets Sports & Entertainment (HSE) and Spectrum have installed WiFi 7 as part of Spectrum's Managed WiFi solution within Charlotte's recently renovate...

11/11/2026

The Minor League Resolution Crisis: Bridging the Gap Between Living Room 4K and In-Venue Reality

As 4K displays normalize in living rooms and economy flights, aging minor league...

11/11/2026

Northwestern University Taps Grass Valley for Control Room Tech at Ryan Field

Northwestern University has deployed Grass Valley production switching and camera technology at its new Ryan Field stadium in Evanston, Illinois. The installati...

11/11/2026

Central Christian Church Links Remote Production Teams With Clear-Com's Gen-IC Virtual Intercom

Central Christian Church has transformed communication across its live productio...

11/11/2026

Capital One Arena Receives New Tech Enhancements to Upgrade the Fan Experience

Monumental Sports & Entertainment developed the new Cisco Command Center for all of the building's technology Prior to the start of the busy October schedu...

11/11/2026

OutKick Debuts New Studio for The Craig Carton Show in New York as Nashville Powers Distributed Production Operation

The new Manhattan set is the latest addition to a network of studios, home setup...

11/11/2026

MLB Network Turns Up the Production for Fourth-Annual MLB Awards in Las Vegas

With a remodeled set, an expanded camera package, and a Steve Aoki performance, MLB Network's production team raises the bar again at The Chelsea...

11/11/2026

Spitfire Audio & Eric Whitacre launch Eternity

Third collaboration with Grammy-winning composer & conductor Spitfire Audio have announced the release of Eternity, the third sample library to be created a...

11/11/2026

Modbap release Wax Theory

Eurorack experts launch vinyl-inspired plug-in When praised Eurorackers Modbap revealed their first software effect recently, they stated it was the first r...

11/11/2026

Nielsen Announces Pricing of $1.4 Billion Offering of Senior Secured Notes by its Affiliate

New York, NY - November 10, 2026 - Neptune BidCo US Inc. (the Issuer or the C...

11/11/2026

Pliant Technologies Ships CrewCom Flex

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

11/11/2026

Blue Lucy Integrates With Comcast Technology Solutions

Share {alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...

11/11/2026

Hitomi Broadcast appoints Hibino Technos Inc. as value-ad...

New partnership strengthens local access to Hitomi s precision timing solutions, with MatchBox, MatchBox Glass and Spectra on show at Inter BEE 2026 Hitomi Br...

11/11/2026

Frequency Ads and OpenGlass Deploy Stream-Native In-Scene...

Frequency, the engine behind many of the worlds leading streaming television channels, and OpenGlass, the first SSP built for advanced CTV advertising, today an...